DE102011106132A1 - Event device for sales and/or marketing promotion of e.g. foodstuffs and luxury foods in supermarket for road users, has closure for releasing event that is separated from article during opening of closure at outer side of package - Google Patents

Abstract

The device has a package comprising an openable closure i.e. drinking aperture (104), on an upper side for a branded article. The closure is perceptibly formed for releasing an aerosol-like event that is separated from the branded article during opening of the closure at an outer side of the package for short time, where the aerosol-like event is designed as a collimated beam and colored cloud. The package is designed as a drink box and a container that is made from metal and/or plastic. The package consists of a liquid-tight plastic and/or liquid-tight cardboard.

Description

The invention relates to sales and / or distribution promotional event device for branded products with the aim of strengthening the distinctive character and appreciation of the brand products for the road users, for at least one brand product packaging is provided in the separated from the brand product, the event device is housed.

From the prior art, for example, from the DE 33 40 890 A1 Beverage cans are known which have a can lid on which a tear-open ring is arranged, by means of which actuation of which a tear-open tab opens a drinking opening of the beverage can. Beverage cans can be otherwise varied, from very slim cans to wide cans, small cans, large cans and they can contain a variety of drinks.

In addition, beverage cans are usually provided with conspicuous brands of manufacturers of the drinks contained in them, in this way beverage cans fulfill both their actual function, namely transport, storage and enjoyment of drinks, as well as especially in a conspicuous stacking in a supermarket but also at Their distribution, for example, at parties, events, fairs, exhibitions, etc. serve as a means of promotion and trademarks of the beverage manufacturers concerned and of course by a common enjoyment of drinks can stimulate entertainment.

The object of the invention is to propose a package containing in addition to the package contents in liquid or solid form additional means (event device), which may be suitable for the sales of the package contents.

The object is achieved with the features of claim 1. Advantageous embodiments will become apparent from the dependent claims and the following description of the invention by way of examples, which limit the invention in any way.

An essential idea of the invention is that the packaging has on its upper side an openable closure, which is designed to release the event safely separated from the branded product, when opening the closure outside the packaging for a short period of time imperceptible and free of danger.

It is advantageous if the closure includes a two-stage opening mechanism which is formed manually openable outside the opening.

Furthermore, it is advantageous if the event device includes an energy potential that is securely kept separate from the package contents during transport and storage and that the manual opening of the first opening stage of the opening mechanism activates the energy potential of the event device for visualizing the event outside the package ,

For this purpose, it is advantageous if the first opening stage of the opening mechanism, which is designed to be separated from the second opening stage, manually openable with a first force and if the second opening stage with a second force is apparent, the much higher by a selected amount is considered the first step to ensure that the second opening stage with access to the branded product in the packaging is not achievable until after the event has been introduced.

In this case, the opening device can expediently be formed on the opening side of the package a predetermined elongated opening portion of the package of selected length aufziehbar, which is divided into two successive opening sections, to overcoming the first opening section a first opening force can be applied, with the event activation triggered is formed, but the package contents are still locked securely and wherein to overcome the adjoining the first opening portion section second opening portion a second peel force to such a selected level is greater than the first peel, to ensure that the trouble-free access to the packaging content not with the event Activation time coincides.

The event device according to the invention can be integrated in the packaging and an energy source can be kept in readiness in a closed first room of the promotion device for activation of the event.

The energy source is advantageously a gas / liquid mixture under a selected pressure, which is kept available in the first space of the device with the packaging closed, the mechanical opening process of the packaging being arranged such that an outflow of the gas / liquid mixture into one Ensures second spatiality connected to the first room in such a way that the conversion of the gas / liquid mixture of selected composition into an aerosol represented by flow grooves in the second space, it is ensured that the aerosol is suitable for the formation of at least one event.

The aerosol-type event is selected such that it dissolves without residue within a selected short period of time. In this case, the aerosol-type event outside the package may be acoustically and / or odorily and / or visually perceptible. The aerosol-containing event can also be one or more colors. The color of the aerosol-containing event can change and be perceived outside the packaging as a colored cloud. It may also be made perceptible as a collimated beam.

There is also the possibility that the aerosol-like event carries at least one solid object out of the package without danger to the outside, which remains after the residue-free dissolution of the aerosol. In this case, the aerosol-like event leaving the at least partially opened packaging leave the packaging continuously pulsed.

According to the invention, the packaging may be a container made of metal and / or plastic and serve for the absorption of food and beverages. The packaging may be a beverage can or may consist of a liquid-tight plastic and / or liquid-tight cardboard. It can also be a tetra pack.

It is also advantageous if the packaging is provided with a mechanical device for opening the liquid-tightly sealed packaging by hand.

Finally, it is advantageous if, with the complete opening of the packaging, a suitable opening for drinking the liquid is accessible without interference.

An essential idea of the invention is u. a. also in this form the event device as a unit, which can be arranged inside or outside a package. In this case, the assembly may be releasably secured to the inside of a lid of a package.

According to the above, the basis of the invention is a body containing a zone provided with a pressure-generating mechanism and means are provided, which communicates with the pressure chamber connected and / or can be used in conjunction and the outlet of the Systems and is hereinafter referred to as application unit. Both units can be composed of one or more bodies.

The pressure generating mechanism may be mechanical such. B. over a "crackpot" effect, physically such. B. on an expandable gas or chemically such. B. via superabsorbent. In general, the pressure generation will occur shortly before or during the release of the color cloud.

The pressure chamber z. B. a beverage can according to the invention is advantageously designed and filled with a selected content for an event under a predetermined pressure that the color cloud dissolves residue and the duration of the color cloud is about 0.5 to 5 seconds and the height of the color cloud is 5 to 50 cm , which is particularly advantageous for the use of the beverage can at parties, events and for promotional purposes.

It is advantageous for the content of the pressure chamber of a beverage can according to the invention as a dye dyestuff selected that does not settle, which is non-toxic and has an inert behavior towards surfaces and which evaporates as residue-free together with the selected liquid; and furthermore a non-flammable non-toxic liquid is advantageously selected for the content as a liquid which evaporates without residue; and moreover, as the gas, a gas selected from the group consisting of air, CO2, N2 and environmentally friendly liquid gases is advantageously selected.

This is preferably the suitable liquid to water. A particularly suitable dye advantageously has inert behavior towards textiles and other materials in the usual environment of a beverage can and evaporates as far as possible residue-free, it being possible for any remaining residues to be easily removed with water. For a diverse use, a dye is also advantageous which is available in a sufficient range of colors including the primary colors blue, red and yellow, which advantageously provides a variety of possible uses of a beverage can according to the invention.

A content-filled inventive pressure chamber of a beverage can according to the invention advantageously comprises a first chamber as a storage chamber for its contents, which is connected to a swirl duct with a sealed outlet nozzle, which is mechanically opened when lifting the Aufreißrings, for example by means of piercing, wherein instead of a swirling channel Advantageously, a vortex chamber can be provided.

According to a further particularly advantageous embodiment of the present invention, a pressure chamber according to the invention comprises a first Pantry, a second vortex chamber and also a Verwirbelungskanal, which are connected by an externally operable actuator such that the contents of the pressure chamber flows from the storage chamber into the vortex chamber and there undergoes a first aerosol formation and flows from there into the Verwirbelungskanal and there second turbulence takes place with aerosol formation, wherein in this embodiment of the present invention, the swirling channel is open and the aerosol formed emerges from the outlet opening of the swirling channel.

In this embodiment, the pressure chamber filled with contents suitably has a first chamber as a storage chamber, which is connected via a connecting bore with a second chamber as a swirl chamber, which is arranged via a plunger channel, in which a seal provided with an actuating plunger with a swirling channel with an open outlet nozzle connected is. The first chamber, the connecting bore, the second chamber, the actuating plunger, the punch channel and the swirl duct are designed and arranged such that upon actuation of the actuating plunger protruding outward via a further seal, the gasket opens into the interior of the swirl chamber, so that an exit path with first and second turbulence and corresponding aerosol formation for the contents of the storage chamber is provided from the pressure chamber.

It is clear that all embodiments of the present invention may also particularly advantageously comprise a suitably designed filling valve for gases and liquid.

A beverage can according to the invention can be advantageously produced in particular such that the pressure chamber is prefabricated with content and pressurization and is then introduced into the can lid during the production of the can lid or after the filling and closing of the beverage can. This advantageously enables a division of labor of corresponding manufacturers of the pressure chamber of the can and of the contents of the pressure chamber of partners with special know-how.

A beverage can according to the invention can also be advantageously prepared in such a way that the pressure chamber is attached without content to the lid during the production of the can lid and is then filled before the lid is placed on the can. This advantageously also allows a one-piece design of the pressure chamber and the can lid, which is particularly cost-effective.

1a shows a schematic plan view of a beverage can 1 with a tear-open ring 101 the one of a rivet 102 is held and with a pull tab 103 and a drinking opening 104 , at the lateral edges reinforcing webs 105 are arranged, from above, wherein also a pressure chamber according to the invention 2 for dispensing a color cloud F in a suitable position to the tear-open ring 101 is arranged, and 1b shows the lid 10 from 1a from below and 1c shows a schematic section through the lid 10 from 1a along the line AA of 1a ,

The pressure chamber according to the invention 2 from 1a and 1c is so relatively relative to the lid 10 to the pull-tab 101 arranged that at a predetermined slight actuation of the tear ring 101 a nozzle of the pressure chamber 2 is opened, so that the pressure chamber releases a color cloud F, which is schematically in 1d in side view of the box 1 is shown.

The sketchy illustrated pressure chamber 2 from 1a and 1c can advantageously be formed as described above advantageously advantageously simple pressure chamber, with only a pressure vessel and a swirl duct, which are interconnected, and wherein the swirl duct has a sealed outlet nozzle, which from above by means of a projection of a needle, etc. at the bottom of the Tearing ring is pierced. For the sake of simplicity, in this embodiment of the present invention, a detailed and enlarged drawing with reference numbers for the pressure vessel and the swirling channel has been dispensed with here.

The unit according to the invention is realized by two principally different methods, the aluminum processing and the plastics processing or the combination of the methods.

Example 1:

In Example 1, the unit is formed from an aluminum sheet by deep drawing. In this process, pressure chamber and application chamber and the connection between the two chambers are generated simultaneously. Also created integrated the pressure generating element, which is designed as a "crack" frog. The openings are introduced by punching in the same deep-drawing process or by a subsequent process step. The openings are closed again by a film strip. Thereafter, the color mist generating substances are introduced and the unit is closed by the known welding processes. The resulting unit is attached to the packaging.

Example 2:

In Example 2, the unit is formed from an aluminum sheet analogous to Example 1 by deep drawing. The openings are introduced in this example during the thermoforming process or thereafter by lasers. The openings are also closed here by a foil strip again. Thereafter, the color mist generating substances are introduced and the unit is closed by the known welding processes. The resulting unit is attached to the packaging.

Example 3:

In Example 3, the plastic unit is molded by thermoforming. The openings are introduced in this example during the molding process or thereafter by laser. The openings are also closed here by a foil strip again. Thereafter, the color mist generating substances are introduced and the unit is closed by the known welding processes. The resulting unit is attached to the packaging.

Example 4:

In Example 4, the unit of plastic is formed analogously to Example 3 by thermoforming. The openings are introduced in this example during the molding process or thereafter by punching. The openings are also closed here by a foil strip again. Thereafter, the color mist-generating substances are introduced and the unit is closed by the known adhesive processes. The resulting unit is attached to the packaging.

Example 5:

In Example 5, the unit of plastic is molded by injection molding. The openings are introduced in this example during the molding process by the forming die lasers. The openings are also closed here by a foil strip again. Thereafter, the color mist generating substances are introduced and the unit is closed by the known welding processes. The resulting unit is attached to the packaging.

Example 6:

In Example 3, the unit of plastic is molded by thermoforming without introducing the pressure generating mechanism. This mechanism we inserted in the form of a Suberabsorbers. The openings for generating the color cloud are introduced in this example during the molding process or thereafter by lasers. The openings are also closed here by a foil strip again. Thereafter, the color mist generating substances are introduced and the unit is closed by the known welding processes. The resulting unit is attached to the packaging.

Example 7:

In Example 7, the unit is formed from an aluminum sheet by deep drawing. In this process, pressure chamber and application chamber and the connection between the two chambers are generated simultaneously. Also created integrated the pressure generating element, which is designed as a "crack" frog. The openings are predefined in the same deep drawing process or by a subsequent process step by punching. Subsequently, so-called swirl chamber nozzles are introduced and fixed. The openings are closed again by a folding strip. Thereafter, the color mist generating substances are introduced and the unit is closed by the known welding processes. The resulting unit is attached to the packaging.

Example 8:

In Example 8, the plastic unit is injection-molded onto the lid of the package by injection-molding. In this process, pressure chamber and application chamber and the connection between the two chambers are generated simultaneously. Also created integrated the pressure generating element, which is designed as a "crack" frog. The openings are predefined in the same process step. About the predefined openings, the unit is filled and sealed by the insertion of Swirl Chamber nozzles. The injected unit is integral with the package or parts of the package and may be used directly or incorporated with the rest of the package in the packaging process, before, or after.

The invention z. B. for carrying out a color cloud can be summarized as follows:
Unit for generating a color cloud, which is formed such that it consists of pressure chamber and application chamber and emits a clearly visible color cloud immediately before opening or opening a package.

A unit comprising a mixture of a selected dye, a selected liquid and a pressure generating unit mounted separately from the interior of the package in or on the lid, and which is constructed and arranged to open shortly before opening the package this is open, a nozzle of the pressure chamber is opened and a colored aerosol flows out as a color cloud.

A method of manufacturing a unit, wherein the unit is prefabricated with content and pressure generating mechanism and then attached to the package during manufacture of the package lid or after filling and sealing the package.

A method of manufacturing a unit, wherein the unit is attached to the package without content in the manufacture of parts of the package, and then filled prior to insertion of the portion of the package onto the remainder of the package.

An advantageous embodiment of the present invention is mentioned in the following description, which is accompanied by schematic drawings. This shows:

1a a schematic plan view of a lid of a beverage can according to the invention, 1b the lid of 1a from underneath, 1c a section through the lid of 1a along the line AA of 1a and 1d a partial side view of a beverage can with a lid of 1a - 1c and with a color cloud;

2a a longitudinal section through a pressure chamber according to the invention an embodiment of the present invention along the line AA of 2 B and 2 B again a cross section through the beverage can of 2a along the line AA of 2a ,

In particular, a beverage can according to the invention comprises a lid, a tear-open ring and a pull-tab, which are designed in such a way that the beverage can emits a clearly visible color cloud for drinking immediately before it is opened. As a result, the beverage can is advantageously suitable to increase the entertainment in the sociable enjoyment of drinks and to be used as a trademark and promotional tools to promote the sale of drinks.

In particular, a beverage can according to the invention comprises in particular a pressure chamber filled with a mixture of a selected dye, a selected liquid, and a compressed selected gas, which is mounted separately from the contents of the can in or on the lid and which is designed and arranged such that when Opening the can shortly before the can is opened opens a nozzle of the pressure chamber and emits a colored aerosol as a color cloud.

Here, a can according to the invention with a pressure chamber according to the invention is advantageously designed such that the opening of the pressure chamber reliably before tearing, or pressing or breaking the drinking opening of the can happens. This advantageously prevents the consumer from leading the can to the mouth even before the aerosol has completely emanated from the pressure chamber, namely because there is no reason for the consumer to bring the can to the mouth because it is not yet partially or completely is open.

The pressure chamber and the Aufreißring on the can lid are advantageously arranged and designed such that when lifting the Aufreißrings the pressure chamber is securely opened before a drinking opening is opened by further raising the Aufreißrings, wherein the pressure chamber is designed and arranged that the Opening the pressure chamber necessary force is so less than the force necessary to open the drinking opening force that it is possible by slightly pressing the Aufreißrings only open the pressure chamber and trigger the color cloud, whereas the drinking opening remains closed.

This also allows the consumer to deliberately first trigger the aerosol flow and only then open the can, which can advantageously increase promotional use at events and in a predetermined example ritual use of the color cloud in an advantageous manner marketing use and entertainment value of the can.

Of course, it is clear that at the same time accidental exertion of force on the tear ring, for example on the transport route or when playing around the tear, it is not desirable that the color cloud can be accidentally triggered, resulting in the lower limit of the force required for the release force ,

The pressure chamber of a beverage can according to the invention is advantageously designed and filled with a selected content under a predetermined pressure that dissolves the color cloud without residue and the duration of the color cloud is about 0.5 to 5 seconds and the height of the color cloud is 5 to 50 cm, which the use of the beverage can at parties, events and promotional purposes is particularly advantageous.

It is advantageous for the content of the pressure chamber of a beverage can according to the invention as a dye dyestuff selected that does not settle, which is non-toxic and has an inert behavior towards surfaces and as residue-free together with the selected liquid evaporates; and furthermore a non-flammable non-toxic liquid is advantageously selected for the content as a liquid which evaporates without residue; and moreover, as the gas, a gas selected from the group consisting of air, CO2, N2 and environmentally friendly liquid gases is advantageously selected.

This is preferably the suitable liquid to water. A particularly suitable dye advantageously has inert behavior towards textiles and other materials in the usual environment of a beverage can and evaporates as far as possible residue-free, it being possible for any remaining residues to be easily removed with water. For a diverse use, a dye is also advantageous which is available in a sufficient range of colors including the primary colors blue, red and yellow, which advantageously provides a variety of possible uses of a beverage can according to the invention.

A content-filled inventive pressure chamber of a beverage can according to the invention advantageously comprises a first chamber as a storage chamber for its contents, which is connected to a swirl duct with a sealed outlet nozzle, which is mechanically opened when lifting the Aufreißrings, for example by means of piercing, wherein instead of a swirling channel Advantageously, a vortex chamber can be provided.

According to a further particularly advantageous embodiment of the present invention, a pressure chamber according to the invention comprises a first storage chamber, a second vortex chamber and also a fluidizing passage, which are connected by an externally operable actuator such that the contents of the pressure chamber flows from the storage chamber into the vortex chamber and there undergoes a first aerosol formation and flows from there into the Verwirbelungskanal and there is a second turbulence with aerosol formation, wherein in this embodiment of the present invention, the swirling channel is open and the aerosol formed emerges from the outlet opening of the swirling channel.

In this embodiment, the pressure chamber filled with contents suitably has a first chamber as a storage chamber, which is connected via a connecting bore with a second chamber as a swirl chamber, which is arranged via a plunger channel, in which a seal provided with an actuating plunger with a swirling channel with an open outlet nozzle connected is. The first chamber, the connecting bore, the second chamber, the actuating plunger, the punch channel and the swirl duct are designed and arranged such that upon actuation of the actuating plunger protruding outward via a further seal, the gasket opens into the interior of the swirl chamber, so that an exit path with first and second turbulence and corresponding aerosol formation for the contents of the storage chamber is provided from the pressure chamber.

It is clear that all embodiments of the present invention may also particularly advantageously comprise a suitably designed filling valve for gases and liquid.

A beverage can according to the invention can be advantageously produced in particular such that the pressure chamber is prefabricated with content and pressurization and is then introduced into the can lid during the production of the can lid or after the filling and closing of the beverage can. This advantageously enables a division of labor of corresponding manufacturers of the pressure chamber of the can and of the contents of the pressure chamber of partners with special know-how.

A beverage can according to the invention can also be advantageously prepared in such a way that the pressure chamber is attached without content to the lid during the production of the can lid and is then filled before the lid is placed on the can. This advantageously also allows a one-piece design of the pressure chamber and the can lid, which is particularly cost-effective.

1a shows a schematic plan view of a beverage can 1 with a tear-open ring 101 the one of a rivet 102 is held and with a pull tab 103 and a drinking opening 104 , at the lateral edges reinforcing webs 105 are arranged, from above, wherein also a pressure chamber according to the invention 2 for dispensing a color cloud F in a suitable position to the tear-open ring 101 is arranged, and 1b shows the lid 10 from 1a from below and 1c shows a schematic section through the lid 10 from 1a along the line AA of 1a ,

The pressure chamber according to the invention 2 from 1a and 1c is so relatively relative to the lid 10 to the pull-tab 101 arranged that at a predetermined slight actuation of the tear ring 101 a nozzle of the pressure chamber 2 is opened, so that the pressure chamber releases a color cloud F, which is schematically in 1d in side view of the box 1 is shown.

The sketchy illustrated pressure chamber 2 from 1a and 1c can advantageously be as simple as described above advantageous formed pressure chamber, be formed with only a pressure vessel and a swirl duct, which are interconnected, and wherein the swirl passage has a sealed outlet nozzle, which is pierced from above by means of a projection of a needle, etc. at the bottom of the tear ring. For the sake of simplicity, in this embodiment of the present invention, a detailed and enlarged drawing with reference numbers for the pressure vessel and the swirling channel has been dispensed with here.

2a shows a schematic longitudinal section through a pressure chamber 2 according to a further advantageous embodiment of the present invention along the line AA of 2 B and 2 B shows a cross section through the pressure chamber 2 along the line AA of 2a ,

The pressure chamber 2 from 2a and 2 B includes a first chamber 20 which serves as a storage chamber and a second chamber 21 , which serves as a vortex chamber, the first chamber 20 and the second chamber 21 through a connecting hole 2021 connected to each other. The vortex chamber 21 is in connection with a stamp channel 241 , in turn, with an open vortex channel 22 with open nozzle 23 connected is. In the stamp channel 241 is an actuation stamp 24 with a first seal 25 arranged, with the first seal 25 with closed pressure chamber 2 the connection between the vortex chamber 21 and stamp channel 241 closes.

The actuation stamp 24 stands out with its seal 25 opposite end via a second seal 27 from the pressure chamber 2 In addition, wherein on the actuating plunger suitably also a return spring, not shown in the drawing can be arranged. When pressure is applied to the housing of the pressure chamber 2 outstanding end of the actuating punch 24 opens from the seal 25 sealed connection between the vortex chamber 21 and the stamp channel 241 so that a connection between the pantry 20 , the vortex chamber 21 and the swirling channel 22 is provided, and liquid and gas from the storage chamber 20 is first vortexed under aerosol formation in the vortex chamber and then further vortexed to an aerosol cloud in the vortex channel, which subsequently from the open outlet nozzle 23 of the swirling channel 22 from the pressure chamber 2 exit.

For filling the pressure chamber 2 is also advantageous in this embodiment of the present invention, a filling valve 26 opposite the actuation stamp 24 on the housing of the pressure chamber 2 provided in this embodiment with the vortex chamber 21 corresponds.

QUOTES INCLUDE IN THE DESCRIPTION

This list of the documents listed by the applicant has been generated automatically and is included solely for the better information of the reader. The list is not part of the German patent or utility model application. The DPMA assumes no liability for any errors or omissions.

Cited patent literature

• DE 3340890 A1 [0002]

Claims (25)

Event facility for the promotion of sales and / or distribution of selected branded products with the aim of strengthening the distinctive character and appreciation of branded products for the road users, wherein for at least one brand product packaging is provided, in which the event device is housed separately from the brand product, thereby characterized in that the package has on its upper side an openable closure, the release of the event safely separated from the brand product, when opening the closure outside the package is temporarily imperceptible and perceptible designed perceptible. Event device according to claim 1, characterized in that the closure includes a two-stage opening mechanism which is formed manually openable outside the opening. Event device according to claim 1 or 2, characterized in that the event device includes an energy potential, which is kept securely separated from the packaging contents during transport and storage and that when manually opening the first opening stage of the opening mechanism, the energy potential of the event device for visualizing the event outside the Packaging is designed activatable. Event device according to claim 1, 2 or 3, characterized in that the first opening stage of the opening mechanism, which is securely separated from the second opening stage, manually formed with a first force and that the second opening stage with a second force is apparent, the by a chosen amount is significantly higher than the first stage to ensure that the second opening stage, with access to the branded product in the packaging, can only be reached after the event has been presented. Event device according to claim 1, characterized in that with the opening device on the opening side of the package, a predetermined elongated opening portion of the package of selected length is aufziehbar formed, which is divided into two successive opening portions, wherein for overcoming the first opening portion portion, a first opening force can be applied, with the event activation is designed to be releasable, but the contents of the package remain still locked and wherein to overcome the adjoining the first opening portion portion second opening portion a second peel force to such a selected level is greater than the first peel force, to ensure that the trouble-free access to the packaging content does not coincide with the event activation time. Event device according to claim 1 or 2, characterized in that the promotion device is integrated into the packaging, and an energy source in a closed first space of the promotion device for activating the event is held in readiness. Event device according to claim 3, characterized in that the energy source is a gas / liquid mixture under a selected pressure, which is kept available in the first space of the device with the packaging closed, wherein the mechanical opening operation of the packaging is arranged such that an outflow the gas / liquid mixture is ensured in a second spatiality connected to the first room in such a way that the conversion of the gas / liquid mixture of selected composition into an aerosol represented by flow grooves in the second room ensures that the aerosol is formed at least one event is suitable. Event device according to claim 7, characterized in that the aerosol-like event dissolves without residue within a selected short period of time. Event device according to claim 7, characterized in that the aerosol-like event outside the package acoustically and / or odor and / or visual perceptible. Event device according to claim 7, characterized in that the aerosol-containing event is marked one or more colors. Event device according to claim 7, characterized in that the color changes. Event device according to claim 7, characterized in that the aerosol-containing event outside the packaging is perceptible as a colored cloud. Event device according to claim 1, characterized in that the aerosol-like event outside the package is formed as a focused beam perceptible. Event device according to claim 7, characterized in that the aerosol-like event carries at least one solid object from the packaging without danger to the outside, after the residue-free dissolution. of the aerosol remains. Event device according to claim 7, characterized in that the aerosol-like event is acoustically accompanied. Event device according to claim 7, characterized in that the aerosol-like event leaves the packaging continuously pulsed when leaving the at least partially opened packaging. Event device according to claim 1, characterized in that the packaging is a container made of metal and / or plastic. Event device according to claim 1, characterized in that the packaging is a container for holding food and beverages. Event device according to claim 1, characterized in that the packaging is a beverage can. Event device according to claim 1, characterized in that the packaging consists of a liquid-tight plastic and / or liquid-tight cardboard. Event device according to claim 1, characterized in that the packaging is a tetra pack. Event device according to claim 1, characterized in that the packaging is provided with a mechanical device for opening the liquid-tight sealed packaging by hand. Event device according to claim 1, characterized in that with the complete opening of the packaging suitable for drinking the liquid opening is accessible without interference. Event device according to at least one of the preceding claims, characterized in that the event device is designed as an exchangeable structural unit which is arranged inside or outside a packaging. Event device according to claim 24, characterized in that the assembly is releasably retained on the inside of a lid of a package.

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