JP4268263B2 - Gift data history system - Google Patents

Description

[0001]
BACKGROUND OF THE INVENTION
The present invention relates to a premium data history system in a point system. More particularly, the present invention relates to a system capable of recording the contents of a prize as a history when a customer exchanges the points for a prize in a point card point system using a magnetic card, an IC card or the like as an information recording medium.
[0002]
[Prior art]
2. Description of the Related Art Various point-based systems have been used in the past for recording a certain point when a customer makes a purchase and exchanging it for a premium when the point reaches a certain number of points. In addition, there is a service in which a credit company or a credit partner shop gives points according to the amount of purchase and the number of purchases by using credits, and can be exchanged for products using accumulated points.
However, in these conventional systems, when a customer exchanges points for prizes, a history of the subtraction of the exchanged points and the exchange of points and prizes remains, but the history of which prizes were exchanged Was not recorded as a record. Therefore, it was virtually impossible to measure the effect on the customer's giveaway.
[0003]
[Problems to be solved by the invention]
Therefore, the present invention activates the consumer's willingness to purchase through the lineup of premiums by keeping historical data on which premiums the customer has exchanged for points on the point management terminal, and also manages the inventory of premiums. It is something to try for sure.
[0004]
[Means for Solving the Problems]
The gist of the present invention for solving the above problems is a premium data history system in a point system that uses an information recording medium having a reversible displayable information display unit and a point management terminal. Accordingly, the points are recorded in the recording unit of the information recording medium, the points corresponding to the transaction amount and the total points are displayed on the information display unit, and when the points reach a predetermined score and are exchanged for a premium. When the point to be exchanged is input, the point management terminal subtracts the point from the integrated value, the exchange point used for exchange with the product etc. is displayed on the information display section, and the type information of the prize to be exchanged entering from point management terminal, by Jing goods data history system that is characterized in that to grasp the history of the prize data, in. With this system, it is possible to revitalize purchase intention and to reliably manage prizes.
[0005]
DETAILED DESCRIPTION OF THE INVENTION
An embodiment of a premium data history system in the point system of the present invention will be described with reference to the drawings.
FIG. 1 is a diagram showing a configuration example of a premium data history system according to the present invention. As shown in FIG. 1, the free gift data history system 1 of the present invention includes an information recording medium 20 that can read and write information that can record points and identification codes, and a point management terminal 10.
[0006]
A general-purpose personal computer or the like can be used for the point management terminal 10. Further, an input device 11 such as a keyboard is required to input the selected prize type and points, and it is preferable to attach a barcode reader when inputting the prize type by barcode. Further, if the display device 12 such as a CRT / liquid crystal is provided, the recorded contents can be visually recognized when the terminal is operated. It is also preferable that an output device 13 such as a printer is attached. Further, when the information recording medium 20 is a magnetic recording card, there is a magnetic reader / writer. When the information recording medium 20 is an IC card, there is an IC card reader / writer. An added reader / writer 14 is required.
As a preferred embodiment, customer data 15 for associating customer IDs with customer names, etc., a table 16 for associating premium types with consumption points, and the like are additionally provided. These are not special and can be stored in a memory in a computer if the amount of data is small.
[0007]
The information recording medium 20 that can read and write information generally includes various card-shaped recording media, such as a magnetic recording card having a magnetic stripe, an IC card that is electrically recorded in a memory, an optical recording card, a magnetic barcode, and the like. However, the present invention is not limited thereto, and as long as it is readable, a thermal recording system that performs thermal printing in black or the like, or a card substrate that has perforations may be used. Further, the recording medium is not limited to a card-like recording medium, and may be a paper sheet-like or sheet-like recording medium.
[0008]
When the information recording medium 20 is a magnetic recording card, an IC card, an optical recording card, etc., the user cannot visually confirm only by recording on the recording unit. There are an increasing number of examples.
FIG. 2 is an external view showing an example of an information recording medium. An information display unit 24 capable of reversible display is provided on the same surface (which may be the opposite side) of the card provided with the magnetic stripe 22 and the IC chip 23, and the points (current points) and total points for sequential use are provided. It is supposed to be displayed. It is not necessary to provide both the magnetic stripe and the IC chip, and only one of them may be provided.
Information such as customer and credit member ID numbers is recorded in a predetermined area of the magnetic stripe or IC chip memory, and information on the transaction amount, the number of times of use and points for use, at least total or accumulated points are recorded in other areas. To be recorded.
[0009]
In the figure, an information recording medium 20 includes an information display unit 24 using a magnetic recording type reversible display element containing a magnetic powder sensitive to a magnetic field in a microcapsule as a reversible display element. In 24, as information at the time of making a transaction using the information recording medium, a point corresponding to the transaction amount and a total point as accumulated information of the point are displayed. The information display section is also provided with a “exchange point” column indicating points used for exchange with products and the like. The information recording medium shown in FIG. 6 also includes an embossed character portion 25 in which a name, an ID number, and the like are embossed. This embossed character portion is provided as necessary.
[0010]
A magnetic recording type reversible display element is a display layer in which magnetic microcapsules are dispersed in a resin, and the display layer is formed on a card substrate by some method to form an information display section. The magnetic powder of the magnetic microcapsule includes metal powder or alloy powder such as iron, nickel, iron-nickel alloy, aluminum-cobalt alloy, samarium-cobalt alloy, and a particle size of about 3 to 15 μm. Magnetic powder having a holding power of 500 (Oe) or more is used. Then, by floating this magnetic powder in a liquid in which a specific resin is dissolved in a microcapsule, the reflected light from the magnetic powder aligned in response to the direction of the magnetic field given from the outside changes, and the reversible display element As a result, the reflection density is changed and visible information can be displayed.
[0011]
As the base material 21 of such an information recording medium 20, various types of plastics such as polyvinyl chloride and polyethylene terephthalate, or plate-like and sheet-like materials such as metal and cardboard may be used. Usually, the thickness is about 0.5 to 2.0 mm from the viewpoint of strength and the like, and 0.76 mm thickness is defined as a standard plastic card. The size is not particularly limited, but is usually 54 mm in length, 86 mm in width, or the like.
[0012]
The magnetic stripe 22 as an information recording unit is a conventionally known magnetic recording layer formed by transfer printing or the like, and usually member information such as a member ID number specifying the owner of the information recording medium is recorded. In addition, the IC chip 23 as another information recording unit utilizes the high capacity of the memory, and appropriately records information such as purchase results together with the member number and the like. In addition to the above, the information recording unit of the information recording medium may be an optical memory or any conventionally known information recording unit, or may be a single unit or a combination of a plurality of units.
[0013]
The information displayed on the information display unit when the transaction is performed using the information recording medium, and the accumulated information of the information are, for example, the aforementioned points and the total points. The information at the time of transaction is, for example, information on the amount of the transaction and information corresponding to the amount of money, or information on the amount of the transaction, not information on the amount of the transaction. In addition, the expression format of these pieces of information may be numerical information or information other than numerical values, for example, figures, symbols, and the like. In addition, the accumulation of information at the time of transaction is the numerical information such as the accumulated amount of transaction amount, the total points, the accumulated number of transactions, the information represented by these numerical information or other figures, symbols, etc. . In addition, when a predetermined cumulative value is reached, the cumulative number after a special addition as a bonus addition is also included in the cumulative information of information according to the transaction amount.
[0014]
For example, if you are an airline's mileage card, the value corresponding to the transaction amount is the value converted to 1 mile for every 1000 yen of purchase, or 1 point for 1000 yen for shopping in the point service. is there. Alternatively, the transaction amount itself may be used. Moreover, as information about the transaction fact itself, not the transaction amount, for example, a numerical value of 1 point for each shopping. In addition, when the information other than the numerical value is a figure, a symbol, or the like, for example, a “$” mark may be attached to each point, and the number of symbols may be changed according to the transaction amount, the accumulated amount, the number of transactions, and the like. For example, a part is drawn for each point, and a “★” mark is completed at 100 points. In addition, when performing point service, point information, such as total points, may be managed by a credit company, or may be managed independently by a credit partner store.
[0015]
In the above description, an example in which magnetic powder sensitive to a magnetic field is contained in a microcapsule as a reversible display element has been described, but there are various other display methods.
FIG. 3 is an external view showing another example of the information recording medium. In the case of FIG. 3, similarly, an information display unit 24 is provided by a rewritable thermal printing recording layer (thermal rewrite layer) on the back surface of an information recording medium having a magnetic stripe or the like. Since recording on the thermal printing recording layer is performed using a thermal head, characters and figures can be recorded in the same manner. In this way, the thermal recording system that rewrites and displays by reversibly changing the transparent state and the cloudy state by heating and cooling uses, for example, a polymer / fatty acid composite film in which a fatty acid is dispersed in a polymer matrix as a display layer. There is something.
Specifically, as the polymer / fatty acid composite film, for example, those disclosed in JP-A-8-90932, JP-A-8-90933 and the like can be used.
[0016]
As another display method, a reversible display element of an electric / thermal recording method that can be rewritten and displayed by electric field and heating includes, for example, a liquid crystal / polymer composite film in which liquid crystal is dispersed in a polymer matrix (also known as PDLC (Polymer Dispersed Liquid Crystal)] and the like are used as a display layer. Specifically, as liquid crystal / polymer composite films, Japanese Patent Application Laid-Open Nos. 4-71899, 5-301489, Japanese Patent Application No. 6-33283, Japanese Patent Application No. 6-44735, and Japanese Patent Application Laid-Open No. 7-306398 are disclosed. Can be used.
In the system of the present invention, the information display unit is not limited to any one. When the information recording medium includes an information display unit, the reader / writer 14 needs to be provided with a device having a function of displaying and deleting the display unit in a rewritable manner.
[0017]
Next, a method for using the system of the present invention will be described.
FIG. 4 is a flowchart showing the use procedure of the system of the present invention. It is assumed that the information recording medium is a point card having a magnetic recording unit.
First, in step 1, when there is a customer who wishes to exchange for a free gift, the point card 20 is received and the point card is set in the reader / writer 14 of the management terminal. It is assumed that the customer ID code, the points to date, and the total points are recorded on the magnetic recording portion of the card, and the points and the total points to date are displayed on the information display portion 24 so as to be visible. . After the magnetic head of the reader / writer reads the data on the card (step 2), a prize exchange process is selected and inputted from the keyboard (step 3). Subsequently, the type of prize to be exchanged is selected and input from the keyboard (step 4).
[0018]
The computer refers to the premium and consumption point table and determines the subtraction point (step 5). The computer determines a new point from the current point and the subtraction point (step 6). At that time, data such as a reference ID, exchange date / time, exchange store code, new point, premium type, etc. are recorded as history data on a memory card of the computer (step 7).
The erase head of the reader / writer erases the point display on the display unit and the data on the magnetic recording unit (step 8), and the print head of the reader / writer performs a new point display and recording on the magnetic recording unit (step 9).
By comparing the history data with the customer data, it is possible to grasp the history of which customer has exchanged with which prize at what time and at which store (Step 10).
[0019]
The gift data history system of the present invention can not only simply grasp the history of a specific customer, but also can quickly grasp the customer's preference trends as to what the customer's group has with respect to the gift. It is also clear that it has value as a system for grasping such consumption trends.
[0020]
In the above, an example of inputting the exchange prize is described from the keyboard. However, when selecting the exchange prize, a barcode is added to the prize, and the barcode type is read by the barcode reader. May be. In this case, input mistakes in operations can be prevented, and further, the point inventory terminal and the center can be brought online, so that the status of premium inventory can be grasped collectively.
[0021]
【The invention's effect】
According to the premium data history system in the point system of the present invention, the customer's willingness to purchase by the lineup of premiums can be activated by leaving historical data indicating which premiums the customer exchanged for points. There is an advantage that the stock management of the prize can be ensured and the out of the prize can be prevented.
[Brief description of the drawings]
FIG. 1 is a diagram showing a configuration example of a premium data history system of the present invention.
FIG. 2 is an external view showing an example of an information recording medium.
FIG. 3 is an external view showing another example of the information recording medium.
FIG. 4 is a flowchart showing a use procedure of the system of the present invention.
[Explanation of symbols]
DESCRIPTION OF SYMBOLS 1 Premium data history system 10 Point management terminal 11 Keyboard and other input devices 12 Display device 13 Output device 14 such as a printer Reader / writer 15 Customer data 16 Premium / consumption point correspondence table 20 Information recording medium 21 Base material 22 Magnetic stripe 24 Information display Part 23 IC chip 25 Embossed character part

Claims (4)

A premium data history system in a point system using an information recording medium having a reversible information display unit and a point management terminal, and records points on the recording unit of the information recording medium according to a user's usage amount In addition, the information display unit displays the points according to the transaction amount and the total points, and when the points reach a predetermined number and are exchanged for prizes , the point management terminal inputs the points to be exchanged. Of the prize data by subtracting the value from the integrated value , displaying the exchange point used for exchanging with the product etc. on the information display unit, and inputting the type information of the prize to be exchanged from the point management terminal. Jing product data history system that is characterized in that to understand the history. Information recording portion of the recording medium, the identification code of the user are recorded, Jing goods data history system of claim 1, wherein the correspondence between the prize exchanged with the user can be recognized as a history. Information recording medium according to claim 1 or claim 2 Jing goods data history system wherein it is a point card having a magnetic recording portion or IC memory. A bar code reader to the management terminal, Jing goods data of any one of claims of claims 1 to claim 3, characterized in that inputting by to read the bar code added with information of the prize to the prize History system.

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