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JP4581073B2 - Product ordering method by mail order for members only for mail order and post order for members only for mail order - Google Patents
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JP4581073B2 - Product ordering method by mail order for members only for mail order and post order for members only for mail order - Google Patents

Product ordering method by mail order for members only for mail order and post order for members only for mail order Download PDF

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JP4581073B2
JP4581073B2 JP2005160775A JP2005160775A JP4581073B2 JP 4581073 B2 JP4581073 B2 JP 4581073B2 JP 2005160775 A JP2005160775 A JP 2005160775A JP 2005160775 A JP2005160775 A JP 2005160775A JP 4581073 B2 JP4581073 B2 JP 4581073B2
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JP2006334864A (en
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みさ子 大森
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株式会社ケフィア倶楽部
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Description

本発明は、通信販売における商品注文はがきによる商品注文方法及び通信販売における商品注文はがき及び通信販売における商品注文用私製郵便書簡に関するものである。   The present invention relates to a merchandise ordering method for merchandise order postcards in mail order sales, and a private mail letter for merchandise ordering in merchandise order postcards and mail order sales.

一般に各種の通信販売において、通信販売会社と顧客との間であらかじめ会員登録の契約をし、通信販売会社は会員の氏名・住所・電話番号等を会員登録番号のもとで管理し、以後定期・不定期に通信販売用商品カタログと、商品番号・商品名・金額・数量等を掲載した複数枚の商品注文はがきを同封して登録会員に対して送付することが行われる。   In general, in mail order sales, a mail order company and a customer make a contract for membership registration in advance. The mail order company manages the member's name, address, telephone number, etc. under the member registration number.・ The product catalog for mail-order sales and multiple product order postcards with product number, product name, price, quantity, etc. will be enclosed and sent to registered members at random times.

そして、その商品注文はがきには、例えば図6のように、登録会員の手間を省くために商品注文者表示欄にあらかじめ会員登録番号と会員名・会員住所を印刷表示するサービスが行われていた。これによって会員は、商品リスト欄の購入希望の商品欄に数量(「1」ないしは「2」等)を記入するだけでよいようにしてある。
また、従来公知の発明の中にも、商品注文葉書に予め会員の氏名・住所電話番号等の個人情報を印刷表示することが行われている。
特開平08−324162号公報記載の発明(図1) 特開平11−078308号公報記載の発明(図2)
In the product order postcard, for example, as shown in FIG. 6, a service for printing and displaying the member registration number, the member name and the member address in advance in the product orderer display column is performed in order to save the trouble of the registered member. . As a result, the member only needs to enter the quantity (such as “1” or “2”) in the product column desired to be purchased in the product list column.
Also, in the conventionally known invention, personal information such as a member's name and address telephone number is printed and displayed in advance on a product order postcard.
Invention described in Japanese Patent Laid-Open No. 08-324162 (FIG. 1) Invention described in JP-A-11-0778308 (FIG. 2)

一方、登録会員において、送られてきたカタログ商品について購入注文しない場合は、そのカタログが不要となり、廃棄処分の対象となる。その場合において、商品カタログと共に商品注文はがきも廃棄の対象になる。
ところが、その商品注文はがきには、会員登録番号と共に会員名・会員住所が印刷表示されている。そのため、そのまま廃棄したり、大雑把に破いたりして廃棄すると、他人に知られるところとなり、いわゆる個人情報の漏洩の問題となり、廃棄する者にとって不安感を与えることになっていた。
On the other hand, if a registered member does not purchase an order for a catalog product that has been sent, the catalog becomes unnecessary and is subject to disposal. In that case, the product order postcard is also discarded along with the product catalog.
However, on the product order postcard, the member name and the member address are printed and displayed together with the member registration number. For this reason, if it is discarded as it is or if it is roughly broken and discarded, it becomes known to others, which causes a problem of so-called leakage of personal information, and gives rise to anxiety for those who discard it.

そこで本発明は従来の課題を解決するために提供するものである。   Therefore, the present invention is provided to solve the conventional problems.

本発明の第1は、通信販売における会員専用商品注文はがきによる商品注文方法において、
会員向け封筒に複数冊の商品力タログ及びその商品番号・商品名等を表示した商品注文はがき並びに会員の氏名・会員登録番号を表示した複数の粘着剤付きシールを台紙に貼付して同封物とし、且つ同封する商品注文はがきの注文者表示欄を空白にし、商品注文はがきの差出に際しては会員の氏名及び・会員登録番号等の個人情報を表示した粘着剤付きシールを台紙から剥がして注文者表示欄に貼付するようにしたものである。
A first aspect of the present invention is a method for ordering products by a member-only product order postcard in mail order sales.
A product order postcard displaying multiple product power tags and the product number / product name etc. on a member's envelope and a plurality of adhesive stickers displaying the member's name / member registration number are affixed to the mount to form an enclosed item. In addition, the orderer display field of the enclosed product order postcard is left blank, and when sending the product order postcard, the sticker with the adhesive and the personal information such as the member's name and membership registration number is removed from the mount. It is intended to be affixed to the column.

本発明の第2は、通信販売における会員専用商品注文はがきにおいて、会員向け封筒に複数冊の商品力タログ及び粘着剤付きの会員名・会員登録番号を表示した複数の粘着剤付きシールと共に同封する商品番号・商品名・金額・数量等を掲載した商品注文はがの注文者表示欄を空白にしておき、商品注文はがき差出時には会員名・会員登録番号等の個人情報を表した複数の粘着剤付きシールを注文者表示欄に貼付するようにしたものである。 The second aspect of the present invention is a member-only product order postcard in mail order sales, which is enclosed with a plurality of product-powered tags and a plurality of adhesive stickers displaying member names / member registration numbers with adhesives in an envelope for members. goods orders posted the item number, product name, price, quantity, etc. leave blank the order's display column trees, of more than one at the time of submissions of product order postcard that shows the personal information such as member name, member registration number A sticker with an adhesive is attached to the orderer display column.

本発明の第3は、通信販売における会員専用商品注文用私製郵便書簡において、会員向け封筒に複数冊の商品力タログ及び粘着剤付きの会員名・会員登録番号を表示した複数の粘着剤付きシールと共に、前記の商品力タログに綴じ込まれ若しくは独立して同封する商品番号・商品名・金額・数量等を掲載した商品注文用私製郵便書簡を同封物とし、当該郵便書簡の注文者表示欄を空白にしておき、商品注文時に会員名・会員登録番号等の個人情報を表示した複数の粘着剤付きシールを注文者表示欄に貼付するようにしたものである。 A third aspect of the present invention is a private postal mail for ordering merchandise for members only in mail order sales. A plurality of stickers with a plurality of adhesives displaying a plurality of product power tags and member names / registration numbers with adhesives on an envelope for members. In addition, a private mail letter for product ordering that includes the product number, product name, price, quantity, etc. that is bound or independently enclosed in the product power tag is included, and the orderer display column of the mail letter is displayed. It is left blank, and a plurality of stickers with adhesives displaying personal information such as a member name and a member registration number are pasted to the orderer display column when ordering goods.

本発明は上記の構成であるから、次のような効果がある。第1に、商品注文はがきを使わずに不用となって廃棄対象になっても、会員注文者の表示欄は空白になっているからそのまま捨てても個人の情報が一切漏れることがない。   Since the present invention has the above-described configuration, the following effects can be obtained. First, even if the product order postcard is not used and is discarded, the member orderer's display field is blank, so even if it is discarded as it is, no personal information will be leaked.

第2に、会員注文者は購入したい商品を注文する際には、予め商品カタログ・注文はがきと共に同封されている会員名・会員登録番号表示シールを台紙から剥がして商品注文はがきの会員注文者の表示欄に貼り付けるだけで済む。これによって、住所・氏名等を手書きするのが面倒と感じる会員や高齢者会員にとって負担軽減になる。且つ書き間違えや書き損じ等の無駄が省ける。   Second, when ordering a product to be purchased, the member orderer removes the member name / member registration number display seal enclosed with the product catalog / order postcard in advance from the mount, Just paste it in the display field. This reduces the burden for members and elderly members who find it troublesome to handwritten addresses and names. Moreover, it is possible to eliminate waste such as mistakes in writing and writing errors.

通信販売会社にあっては、会登録番号・氏名が表示されているシールが貼付されていることによって、発送資料と登録管理台帳とのマッチング作業が不要となる。   In the mail-order sales company, since the sticker displaying the association registration number and name is affixed, the matching work between the shipping material and the registration management ledger becomes unnecessary.

さらに、通信販売会社においては、登録会員個人宛に印刷表示する従来方式に比べて作業の省力化力が図れてコストの低下が期待できる。   Furthermore, in mail order companies, labor savings can be achieved compared to the conventional method of printing and displaying for registered members, and cost reduction can be expected.

本発明にあって、単一の封筒内に商品種の異なる複数冊の商品カタログ及びその商品番号・商品名・金額・数量等を掲載した商品注文はがき並びに会員名及び会員番号を表示した粘着剤付きシールを同封物とし、且つ同封する商品注文はがきの枠線付き注文者表示欄を空白にし、商品注文はがきの差出に際して会員名及び会員番号を表示した粘着剤付きシールを注文者表示欄に貼付するようにしてある。   In the present invention, a plurality of product catalogs of different product types in a single envelope and a product order postcard on which the product number, product name, price, quantity, etc. are posted, and an adhesive displaying the member name and member number The attached sticker is enclosed, the orderer display box with the frame of the enclosed product order postcard is left blank, and the sticker with adhesive indicating the member name and member number is pasted to the orderer display field when sending the product postcard I have to do it.

次に、本発明の実施例を図面に即して説明する。図1において、1は登録会員宛に発送する会員専用の商品注文はがきであり、その1枚の紙面(A4版サイズ)をミシン線で切離可能に4連接してある。2はその商品注文はがきの上部に表示した枠線付きの商品注文者表示欄であり、その欄には例えば「お名前シール貼付け欄」の文字を表示して会員名及び会員番号を表示した粘着剤付きシールを貼り間違えないように注意を喚起するようになっている。3は商品番号31・商品名32・金額33・数量34・その他の注文欄等表示3n等の商品注文表示欄である。 Next, embodiments of the present invention will be described with reference to the drawings. In FIG. 1, reference numeral 1 denotes a member-only product order postcard to be sent to a registered member, and one sheet of paper (A4 size) is connected in four so as to be separated by a sewing line. 2 is a product orderer display field with a frame line displayed at the top of the product order postcard, and for example, a sticker displaying a name and a member number by displaying characters of “name sticker pasting field”, for example. Attention is drawn so as not to mistake the sticker with the agent. 3 is a product order display column such as product number 3 1 , product name 3 2 , amount 3 3 , quantity 3 4 , other order column display 3 n and the like.

図2において、4は商品注文はがきの通信販売会社宛の表示面、5は登録会員の「氏名又は住所」に変更があった場合のみ記入する変更記入欄、6は購入注文支払い方法をチェックマークを記入する記入欄である。 In FIG. 2, 4 is a display screen for a mail order company of a product order postcard, 5 is a change entry field to be filled in only when the registered member's "name or address" is changed, and 6 is a check mark for a purchase order payment method It is an entry field to fill in.

図3において、7は商品注文はがき1の登録会員の商品注文者表示欄2に貼付するための会員名及び会員番号の個人情報を印刷もしくは印字等で表示した粘着剤付きシールである。また、当該粘着剤付きシールは、種類が異なる商品カタログからリストアップした複数枚の商品注文はがき1の商品注文者表示欄2に不足なく貼付できるように図3の如く多数列に台紙71に貼着してある。   In FIG. 3, reference numeral 7 denotes a sticker with an adhesive on which personal information of a member name and a member number to be affixed to the commodity orderer display column 2 of the registered member of the commodity order postcard 1 is displayed by printing or printing. Also, the sticker with adhesive is pasted on the mount 71 in multiple rows as shown in FIG. 3 so that it can be pasted in the product orderer display field 2 of a plurality of product order postcards 1 listed from different types of product catalogs. I wear it.

図4において、8は商品カタログに綴じ込まれているか、又独立した紙面に表示されている私製の郵便書簡であり、その内面に前記の商品注文用の商品番号31・商品名32・金額33・数量33・その他の注文欄等表示3n等の注文表示欄3を表示してある。 In FIG. 4, 8 is a private postal letter that is bound in the product catalog or displayed on a separate sheet of paper, on the inner surface of the product number 3 1 , product name 3 2. An order display column 3 such as an amount 3 3 , quantity 3 3 , other order column display 3 n, etc. is displayed.

図5において、9は私製の郵便書簡の表面において、通信販売会社への宛先印刷表示面、10は折り畳んだときに外側の背面に相当する面に変更住所・氏名の記入欄を示す。   In FIG. 5, reference numeral 9 denotes a surface of a private mail letter, a destination print display surface for a mail order company, and 10 denotes a change address / name entry field on a surface corresponding to the outer back surface when folded.

「具体的な使用例」 本発明使用にあたっては、複数類の商品カタログと一緒に複数枚の会員専用の商品注文はがき1及び会員登録番号・会員名等の個人情報を印刷表示したシール7と共に必要に応じて私製の郵便書簡8を封筒に同封して会員に配送する。
この封筒を受け取った会員は、商品リストから購入希望の商品があれば、会員専用注文はがき1又は私製郵便書簡8の商品注文用の商品番号31・商品名32・金額33・数量 4 等の注文表示欄3に記入し、且つ会員登録番号・会員名等の個人情報を印刷表示したシール7を台紙71から剥がして枠線付きの商品注文者表示欄2に貼付すると共に、はがきにあっては、4連接から切り離し、私製郵便書簡8にあっては、当該書簡8に記載してある指示にしたがって裁断と山折り又は谷折りと糊付けにより組み立てて投函する。
残余のはがきは、会員登録番号・会員名等の個人情報を印刷表示したシール7を貼り付けない限りは、カタログと共に廃棄したとしても個人情報が漏れる恐れはない。なお、当該シール7を会員が保管するか裁断などによって廃棄処理することは当然である。
"Specific examples of using" In use of the present invention, a seal 7 which is printed display the personal information of a product, such as order postcards 1 and member registration number and the member name of a plurality of members-only in conjunction with the product catalog of more such At the same time, if necessary, a private mail letter 8 is enclosed in an envelope and delivered to members.
The member who receives this envelope, if there is a product he / she wishes to purchase from the product list, is a member-only order postcard 1 or a product number 3 1 for a product order for a private mail letter 8 1 , product name 3 2 , amount 3 3 , quantity 3 4. Fill in the order display column 3 such as 4 and print the personal information such as the member registration number and member name on the label 71 and attach it to the product orderer display column 2 with a frame. In this case, the mail is separated from the four continuous connections, and in the case of the privately- made mail letter 8, it is assembled and mailed according to the instructions described in the letter 8 by cutting and mountain folding or valley folding and gluing .
Even if the remaining postcard is discarded together with the catalog, personal information is not leaked unless a sticker 7 on which personal information such as a member registration number and a member name is printed is pasted. It is natural that the seal 7 is stored by the member or discarded by cutting or the like.

登録会員向けの商品注文用はがきの商品注文面である。This is the product order side of a postcard for ordering products for registered members. 登録会員向けの商品注文用はがきの通信販売会社宛面である。This is a mail order company for postcards for ordering products for registered members. 登録会員の商品注文者表示欄を有する台紙である。It is a mount having a product orderer display field for registered members. 内面に商品注文用の商品番号・商品名・金額・数量等を表示した私製郵便書簡の展開内面図である。It is the expansion | deployment inside view of the privately-made mail letter which displayed the product number, the product name, the amount of money, quantity, etc. for goods order on the inner surface. 私製郵便書簡の展開外面図External view of a private mail letter 従来の登録会員向けの商品注文用はがきの商品注文面である。This is the product order side of a conventional postcard for product order for registered members.

符号の説明Explanation of symbols

1……商品注文はがき
2……商品注文者表示欄
3……商品番号・商品名・金額・数量等の商品注文表示欄
4……通信販売会社への宛先印刷表示面
5……変更記入欄
6……支払い方法記入欄
7……会員名及び会員番号等の個人情報を表示した粘着剤付きシール
8……私製の郵便書簡
9……通信販売会社への宛先印刷表示面
10……変更記入欄
1 …… Product order postcard 2 …… Product orderer display field 3 …… Product order display field such as product number, product name, price, quantity, etc. 4 …… Destination print display surface to mail order companies 5 …… Change entry field 6 …… Payment method entry column 7 …… Adhesive sticker displaying personal information such as member name and membership number 8 …… Private mail letter 9 …… Printed address display to mail order company 10 …… Change entry Column

Claims (3)

会員向け封筒に複数冊の商品力タログ及び商品番号・商品名等を表示した商品注文用はがき(1)並びに会員名及び会員登録番号を表示した複数の粘着剤付きシール(7)を台紙(71)に貼付して同封物とし、且つ同封する商品注文はがき(1)の注文者表示欄(2)を空白にし、商品注文はがきの差出時に際しては会員の氏名・会員登録番号等の個人情報を表示した粘着剤付きシール(7)を台紙(71)から剥がして注文者表示欄(2)に貼付するように構成したことを特徴とする通信販売における会員専用商品注文はがきによる商品注文方法。 A postcard for product ordering (1) displaying multiple product power tags and product numbers / names on a member's envelope (1) and multiple adhesive stickers (7) displaying member names and member registration numbers (71 ) And the enclosed product order postcard (1), the orderer display field (2) is left blank, and when sending the product order postcard, personal information such as the member's name and member registration number is displayed. product orders by members only commodity order postcards in mail order, characterized by being configured to affix the display was with adhesive seal (7) in the mount (71) orderer display column peeled from (2). 会員向け封筒に複数冊の商品力タログ及び粘着剤付きの会員名・会員登録番号を表示した複数の粘着剤付きシール(7)を貼付した台紙(71)と、前記の商品力タログに綴じ込まれ若しくは独立して同封する商品番号・商品名・金額・数量等を掲載し、且つ注文者表示欄(2)を空白にした商品注文はが(1)とを同封物とし、当該商品注文はがき(1)の差出時には会員名・会員登録番号等の個人情報を表示した上記シール(7)を空白にしてある注文者表示欄(2)に貼付するように構成したことを特徴とする通信販売における会員専用商品注文はがき。 A mount (71), which was attached multiple of the pressure-sensitive adhesive with a seal (7) that displays multiple copies of goods force catalog and member name, the member registration number of the pressure-sensitive adhesive to the member for the envelope, binding write to the product capabilities catalog me the item number, product name, price, quantity or the like for enclosed rare or independently, and the product order the order's display column (2) was blank and that the can (1) and the enclosed product, the product order and characterized in that it is at the time of submissions of the postcard (1) were constructed to be affixed to the order's display column that the seal that displays personal information such as member name, the member registration number (7) are blank (2) Member-only product order postcards in mail order sales. 会員向け封筒に複数冊の商品力タログ及び粘着剤付きの会員名・会員登録番号を表示した複数の粘着剤付きシール(7)と共に、前記の商品カタログに綴じ込まれ若しくは独立して同封する商品番号・商品名・金額・数量等を掲載した商品注文用私製郵便書簡(8)を同封物とし、当該郵便書簡の注文者表示欄(2)を空白にしておき、商品注文時に会員名・会員登録番号等の個人情報を表示したシール(7)を注文者表示欄(2)に貼付するように構成したことを特徴とする通信販売における会員専用商品注文用私製郵便書簡。 Products encased in the above product catalog or enclosed independently with multiple adhesive stickers (7) displaying member's name / member registration number with multiple product power tags and adhesives on an envelope for members A private mail letter (8) for product ordering that includes the number, product name, amount, quantity, etc. is included, and the orderer display field (2) of the mail letter is left blank. A private postal letter for ordering merchandise for members only in mail order, characterized in that a sticker (7) displaying personal information such as a registration number is attached to the orderer display field (2).
JP2005160775A 2005-05-31 2005-05-31 Product ordering method by mail order for members only for mail order and post order for members only for mail order Expired - Fee Related JP4581073B2 (en)

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JP2005160775A JP4581073B2 (en) 2005-05-31 2005-05-31 Product ordering method by mail order for members only for mail order and post order for members only for mail order

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JP2008162152A (en) * 2006-12-28 2008-07-17 Totsuya Echo:Kk Reply postcard with tack seal and printed matter

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JPH03105314U (en) * 1990-02-17 1991-10-31
JP2587313Y2 (en) * 1992-03-13 1998-12-16 トッパン・フォームズ株式会社 Catalog paper
JPH06247082A (en) * 1993-02-23 1994-09-06 Toppan Moore Co Ltd Catalog with application form and its manufacture
JPH08267967A (en) * 1995-03-31 1996-10-15 Dainippon Printing Co Ltd Transfer paper with label pieces
JPH0920344A (en) * 1995-06-30 1997-01-21 Muto:Kk Tool for home delivery of printed matter
JP3898299B2 (en) * 1997-09-12 2007-03-28 大日本印刷株式会社 Order postcard mount delivery bag with delivery slip
JP4249293B2 (en) * 1998-09-11 2009-04-02 大日本印刷株式会社 Catalog with order form
JP2004042315A (en) * 2002-07-09 2004-02-12 Dainippon Printing Co Ltd Postcard
JP4512344B2 (en) * 2003-10-31 2010-07-28 トッパン・フォームズ株式会社 Order postcard paper with copy

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