JP4864648B2 - Usage price statement issuing device and computer program - Google Patents

Description

  The present invention relates to a usage fee specification issuing device and a computer program for issuing a usage fee specification when using a card or the like.

  When a card such as a credit card or a debit card is used, a usage fee statement is generally issued for the usage fee, and sent to the billing customer. In recent years, instead of being printed on paper and mailed, the usage fee specification is distributed or uploaded to a predetermined URL using the Internet.

  In this way, when a card is used, a usage fee statement is issued, and then a withdrawal from a predetermined account is executed. Therefore, when the card is not used, the usage fee statement is not issued.

  In the conventional usage price statement issuing device, advertisements, notices, and the like are posted using margins of essential items such as usage details of the usage price statement (see, for example, Patent Document 1).

Japanese Patent Laid-Open No. 2002-92518

  However, in the usage price statement issuing device according to the above prior art, since printing on the margin is limited to the same content, in the content posted only in the usage price specification for a certain issue month, Depending on the frequency of use of the customer, there is a problem that the posted content is missed because the usage fee statement is not issued. That is, if the card is not used during the period corresponding to the May usage fee statement, the content posted only on the May usage fee statement cannot be viewed.

  On the other hand, in the card company, there is a demand to promote the use of the card by enhancing the above-mentioned content using the margin, and for that purpose, the capacity of the content is increased, The situation is that it can't be published and is divided into multiple times.

  Therefore, when it is necessary to publish the contents of consecutive contents in multiple times, the current usage fee statement issuing device may not print the above contents depending on the card usage frequency. There is a problem that cannot see (enjoy) all of the content.

  An object of the present invention is to provide a usage price statement issuing device and a computer program capable of promoting the use of a card of a customer who owns the card in order to solve the above-described problems caused by the prior art.

  In order to solve the above-described problems and achieve the object, a usage price statement issuing device according to the present invention is a usage price statement issuing device that issues a usage price statement, and acquires usage details information. An information acquisition unit, a billing destination information extraction unit that extracts billing destination information of usage charges from the usage detail information acquired by the usage detail information acquisition unit, and the billing destination information extracted by the billing destination information extraction unit Corresponding content status information acquisition means for acquiring information related to the status of the content output in the already issued usage bill, and output based on the information regarding the status of the content acquired by the content status information acquisition means Content that is determined by the determination unit by determining the content to be determined and controlling the output unit Characterized in that and a usage fee specification output control means for outputting with the usage details information.

  In addition, in the above invention, the usage price statement issuing device according to the present invention includes storage means for storing information related to the content determined by the determination means, and the content status information acquisition means relates to the content from the storage means. By extracting the information, information on the status of the content output in the already issued usage bill is obtained.

  Further, in the usage price statement issuing device according to the present invention, in the above invention, the determining means determines the content corresponding to the continuation of the content output in the previous usage price specification as the content to be output. It is characterized by.

  Further, in the above invention, the usage price statement issuing device according to the present invention is a usage target content for extracting information related to a product or service that is a usage target from the usage detail information acquired by the usage detail information acquiring means. The information processing apparatus further includes an extracting unit, wherein the determining unit determines a content to be output based on the information extracted by the usage target content extracting unit.

  Further, in the above-mentioned invention, the usage price issuance apparatus according to the present invention is such that the posted content determination means is in a state where the advertising content is posted when the content posted in the usage price specification is advertising content. The billing process is performed based on this.

  In addition, the computer program according to the present invention provides a usage details information acquisition step for acquiring usage details information to a usage fee specification issuance device for issuing a usage fee specifications, and a usage acquired by the usage details information acquisition step. A billing destination information extracting step for extracting billing destination information of usage charges from the detailed information, and contents outputted in the usage bill description already issued corresponding to the billing destination information extracted by the billing destination information extracting step A content status information acquisition step for acquiring information regarding the status of the content, a determination step for determining content to be output based on the information regarding the status of the content acquired by the content status information acquisition step, and controlling the output means , Use of outputting the content determined by the determination step together with the usage details information And gold specification output control step, characterized in that to the execution.

  According to the present invention, the use of the card of the customer who holds the card by posting the content that can entertain the customer in the usage price statement in accordance with the frequency of issuing the usage price statement that differs for each customer. It is possible to obtain a use price statement issuing device and a computer program capable of promoting the above.

  Exemplary embodiments of a utilization price statement issuing device and a computer program according to the present invention will be explained below in detail with reference to the accompanying drawings.

(System overview)
First, an overview of the entire system including the usage fee statement issuing device according to the present invention will be described. FIG. 1 is a block diagram showing an outline of the entire system according to the embodiment of the present invention. In FIG. 1, the overall system includes a usage price statement issuing device 101, a usage specification DB (database) 102, a content DB (database) 103, a usage price specification DB (database) 104, a printing device 105, And a mail server 106, each of which is connected by a network 100.

  The network 100 connects each of the component devices 101 to 106. Specifically, the network 100 includes a wide range of devices capable of transmitting and receiving data, such as the Internet, a LAN, and a general public line.

  The usage price statement issuing device 101 controls the entire system and manages the issuance of usage price statements. Details regarding the issuance of the usage fee statement will be described later.

  The usage statement DB 102 is a database that stores and manages information related to card usage details. The usage details information includes information such as usage date, usage destination, usage content, usage amount, payment (billing) amount, user, etc. for each usage in each month. Information about the total amount of each usage is also included. Furthermore, information on the billing destination of the usage fee (billing destination information) is also included. In the case of a credit card, the billing destination information is information relating to a customer number, that is, a credit card number.

  Information regarding these card usage details is based on information collected by credit card companies from affiliated companies that provide services in partnership with credit card companies or from merchants that accept credit cards issued by credit card companies. Generated for each customer.

  The content DB 103 is a database that stores and manages information related to content to be posted in the usage fee statement. Information related to the content to be listed on the usage fee statement (published content information) includes, for example, information about novels, information about manga, information about bean knowledge, information about fortune telling, information about quizzes, puzzles (for example, crossword puzzles, etc.) Information that can be posted on a part of the usage fee statement using characters and images, such as information on games (such as stuffed shogi) is included. Furthermore, content such as music and video may be included.

  In addition to the above, the posted content information includes information that can be charged from the referral source or the advertising source, such as information related to product introductions, information about products and advertisements of companies involved in the products (hereinafter referred to as “advertising content information” Is included). Therefore, the above information and advertisement content information can be posted in combination. Details of the effect of including the advertisement content information in the posted content information will be described later.

  The usage price statement DB 104 is a database that stores and manages information related to the usage price statement. The information on the usage price statement includes, for example, information on the contents of the usage price statement that has already been issued. The contents of the usage fee statement include the contents of the posted contents.

  The printing apparatus 105 prints the usage price statement issued by the usage price statement issuing apparatus 101 on paper. Specifically, the printing apparatus 105 is realized by an apparatus having a function of printing an image, such as a printing apparatus, a digital copying machine, a printer, or a facsimile.

  The mail server 106 is a server that distributes the usage price statement information to the mail address of the billing customer by e-mail in addition to printing the usage price statement on paper or instead of printing it on paper. . The mail server 106 is a server that is connected to the Internet and registers (uploads) the usage fee statement information so that the billing customer can view it, instead of distributing the usage fee statement information by e-mail. There may be.

(Hardware configuration of usage price statement issuing device)
FIG. 2 is a block diagram showing a hardware configuration of the utilization price statement issuing device according to this embodiment of the present invention. In FIG. 2, this usage price statement issuing device 101 includes, for example, a CPU 201, a RAM 202, a ROM 203, an HDD (hard disk drive) 204, an HD (hard disk) 205, an FDD (flexible disk drive) 206, and an attachment / detachment. An FD (flexible disk) 207, a display 208, an I / F (interface) 209, a keyboard 210, a mouse 211, a scanner 212, and a printer 213 are provided as examples of possible recording media. The components 201 to 213 are connected by a bus 200.

  The CPU 201 controls the entire usage price statement issuing device 101. The RAM 202 is used as a work area for the CPU 201. The ROM 203 stores a program such as a boot program. The HDD 204 controls data read / write with respect to the HD 205 according to the control of the CPU 201. The HD 205 stores data written under the control of the HDD 204.

  The FDD 206 controls reading / writing of data with respect to the FD 207 according to the control of the CPU 201. The FD 207 stores data written under the control of the FDD 206 or causes the information processing apparatus to read data recorded on the FD 207. In addition to the FD 207, the removable recording medium may be a CD-ROM (CD-R, CD-RW), MO, DVD (Digital Versatile Disk), memory card, or the like. A display 208 displays data such as documents, images, and function information. For example, in addition to a TFT liquid crystal display, a CRT or a plasma display may be used.

  An I / F (interface) 209 is connected to the network 100 through a communication line, and is connected to the DBs 102 to 104, the printing apparatus 105, the mail server 106, and the like via the network 100. The I / F 209 controls an interface between the network 100 and the inside of the apparatus, and controls input / output of data from the DBs 102 to 104, the printing apparatus 105, the mail server 106, and the like. The I / F 209 is, for example, a modem or a LAN adapter. The I / F 209 can also be used as an external input / output such as a USB.

  A keyboard 210 and a pointing device such as a mouse 211 are used for inputting / setting various data. The scanner 212 optically reads image information. It also has a function to read barcodes, digital watermarks, and the like. In addition to the scanner device, the scanner 212 may be a digital still camera, a digital video camera, or the like that can optically read an image. The printer 213 prints image information and other information. For example, a laser beam printer, an ink jet printer, a thermal printer, an impact printer, or the like.

(Functional configuration of usage price statement issuing device)
Next, a functional configuration of the usage fee statement issuing device will be described. FIG. 3 is a block diagram showing an example of a functional configuration of the utilization price statement issuing device according to the present embodiment of the present invention. In FIG. 3, the usage price statement issuing device according to the present exemplary embodiment includes a usage detail information acquisition unit 301, a billing destination information extraction unit 302, a content status information acquisition unit 303, a posted content determination unit 304, a usage A price statement output control unit 305, an output unit 306, a posted content information storage unit 307, and a usage target content extraction unit 308 are included.

  The usage details information acquisition unit 301 acquires usage details information. Specifically, the usage details information acquisition unit 301 functions by the CPU 201 executing a program stored in the RAM 202, the ROM 203, the HD 205, the FD 207, or the like, for example, by the I / F 209 illustrated in FIG. Realize.

  The billing destination information extraction unit 302 extracts billing destination information for usage charges from the usage details information acquired by the usage details information acquisition unit 301. The billing destination information for the usage fee can be specified by, for example, the card member number, member address, member name, and the like. Specifically, for example, the billing information extraction unit 302 realizes its function by the CPU 201 executing a program stored in the RAM 202, the ROM 203, the HD 205, the FD 207, or the like shown in FIG.

  The content status information acquisition unit 303 acquires information related to the status of the content output in the already issued usage fee statement corresponding to the billing destination information extracted by the billing destination information extraction unit 302. That is, the content status information acquisition unit 303 includes information on whether the usage fee statement that has already been issued was issued last month or earlier, and when it is issued, Get information about what the posted content was like.

  More specifically, for example, when the content is a continuous novel that is published in multiple times, information on how many times the content was posted on the customer's bill for billing issued last time To get. Furthermore, if the content is a series of novels that are published in multiple parts, and is designed to develop multiple stories that are branched from the middle, which branch stories are deployed and published The information may also be acquired.

  Specifically, the content status information acquisition unit 303 realizes its function when the CPU 201 executes a program stored in the RAM 202, the ROM 203, the HD 205, the FD 207, or the like shown in FIG.

  The posted content determination unit 304 determines the content to be output based on information (including advertisement content information) regarding the content status acquired by the content status information acquisition unit 303. Specifically, the posted content determination unit 304 realizes its function by the CPU 201 executing a program stored in the RAM 202, the ROM 203, the HD 205, the FD 207, or the like shown in FIG.

  The posted content determination unit 304 determines, for example, the content to be output as the content corresponding to the continuation of the content output in the previous usage fee specification. Specifically, for example, if the current usage price statement is for “June”, the customer has been issued a usage price statement for last month, ie “May” The “May” is the previous usage fee statement. If the customer does not use the card during the applicable period and the “May” usage fee statement has not been issued, the previous month, that is, the “April” usage fee statement. Becomes the previous usage price statement, and if the usage price statement for “April” has not been issued, the usage price statement for “April” before “March” will be It becomes the previous usage fee statement.

  Therefore, the posted content determination unit 304 recognizes the content (for example, the fifth time) posted in the previous usage price statement, and determines the content (sixth time) corresponding to the content as the formation content ( (See FIGS. 6 and 7 to be described later).

  The usage fee statement output control unit 305 controls the output unit 306 to output the content determined by the posted content determination unit 304 together with the usage details information. The output destination is 106 in the printing apparatus 105 or mail server. Specifically, the usage price statement output control unit 305 realizes its function by the CPU 201 executing a program stored in the RAM 202, the ROM 203, the HD 205, the FD 207, or the like shown in FIG. Further, specifically, the output unit 306 realizes its function by, for example, the I / F 209 shown in FIG. Further, the output unit 306 may realize its function with the printer 213 shown in FIG.

  The posted content information storage unit 307 stores information related to the content determined by the posted content determination unit 304. Specifically, the posted content information storage unit 307 realizes its function by, for example, the RAM 202, the HD 205, the FD 207, and the like shown in FIG.

Then, the content status information acquisition unit 303 extracts the information related to the content from the posted content information storage unit 307, thereby outputting the content status stored in units of customers, which is output in the already issued usage price statement. Get information. This makes it possible to quickly extract the content status information without acquiring information on the content status from the usage fee statement DB 104 each time.

  The usage target content extraction unit 308 extracts information related to the product or service that is the usage target from the usage specification information acquired by the usage specification information acquisition unit 101. Specifically, the information related to the product or service is information related to, for example, the type of purchased product, purchase location, price, and the like. Specifically, the usage target content extraction unit 308 realizes its function by the CPU 201 executing a program stored in the RAM 202, the ROM 203, the HD 205, the FD 207, or the like shown in FIG.

  The posted content determination unit 304 may determine the content to be output based on the information extracted by the usage target content extraction unit 308. Specifically, based on the information extracted by the usage target content extraction unit 308, the product / service purchased by the customer is determined according to the type of the purchased product (service), the purchase location, the price, the purchase frequency using the card, and the like. It is divided into a plurality of categories, and a category ID is assigned to each category. A similar ID is given to the content in advance, and the content to be posted can be determined depending on whether the IDs match each other.

  The classification ID is assigned for each predetermined product. For example, different classification IDs are assigned according to classifications such as “clock (= ID01)”, “suit (= ID02)”, and “flower (= ID03)”. Further, a classification ID different from the classification ID for each product is also given for the amount of money. For example, therefore, classifications such as “300,000 yen or more (= IDP30)” and “10,000 yen to 20,000 yen (= IDP01)” are given depending on the amount even for the same product. Therefore, when a 300,000 yen watch is purchased, a classification ID of “ID01, IDP30” is given.

  Similar classification IDs are assigned to the contents in advance. In the case of continuous content, a classification ID may be assigned to the entire content or for each divided content. When the classification IDs assigned to the content and the usage target are completely identical or when a plurality of classification IDs are assigned, when a predetermined number or more of the classification IDs match, in a combination of predetermined classification IDs The posted content determination unit 304 can confirm the case where they match, and can determine the content to be output based on the confirmation result.

  In addition, when there is content to be branched in the continuous content, the posted content determination unit 304 compares the classification ID given for each branching content with the ID given to the usage target, and all of them. Alternatively, the posted content may be determined depending on whether or not a part of the content matches.

  The posted content determination unit 304 may count the posted amount (specifically, for example, the number of posted items) of the advertising content information for each content item that has been determined to be posted or related item IDs. This can be used as billing information (billed amount) to the advertisement placement requesting company when the content or item is used as an advertisement for a product or service that has already been published. In addition to this count information, customer attribute information, etc. are taken into consideration, and the advertisement placement frame sales information (advertisement price according to the number of advertisement placements) is presented to the company that wants to place the advertisement. A method of use such as embedding the advertisement item in the ID is also possible.

(Procedure for issuing usage fee statement)
Next, the contents of the usage fee statement issuance procedure will be described. FIG. 4 is a flowchart showing the contents of the processing procedure in the usage fee statement issuing apparatus according to the embodiment of the present invention. In the flowchart of FIG. 4, the usage price statement issuing device 101 first acquires usage details information from the usage details DB 102 (step S401). Then, billing destination information of the usage fee is extracted from the acquired usage details information (step S402).

  Further, information on the status of the content output in the already issued usage price statement corresponding to the billing destination information extracted by the billing destination information extracting unit 302 is acquired from the usage price description DB 104 (step S403). . As described above, the information regarding the status of the content may be acquired by extracting it from the posted content information storage unit 307 of the usage price statement issuing device 101.

  In some cases, information on the contents to be used is extracted (step S404). That is, information (product, service type, price, etc.) relating to what product or service has been purchased is extracted.

  Next, the content to be posted on the usage fee statement is determined (step S405). This is performed based on information on the status of the content, and possibly information on the content to be used. The detailed procedure for determining the content to be posted will be described later (see FIG. 5). Then, when the determined content is acquired from the content DB 103 (step S406), the usage fee specification information is output (transmitted) to the usage fee specification DB, and distributed / uploaded by the printing apparatus 105 or by e-mail. Is output (transmitted) to the mail server 106 (step S407).

  Furthermore, depending on the case, the content status information may be stored in the posted content information storage unit 307 of the usage price statement issuing device 101 (step S408). This completes a series of processing.

  FIG. 5 is a flowchart showing the contents of the posted content determination process in the processing procedure in the usage fee statement issuing apparatus according to the embodiment of the present invention. In the flowchart of FIG. 5, first, information regarding the content (previous content) described in the latest usage fee specification is extracted (step S501).

  Then, it is determined whether the previous content is continuous content or single content (step S501). If the previous content is a single content (step S502: No), another process is performed. If the previous content is a continuous content (step S502: Yes), it is determined whether or not the previous content was the last content of the continuous content (step S503). Here, if the previous content is the final content (step S503: Yes), another process is performed. The separate process is a process of selecting a content to be newly posted, for example, a process of determining a new posted content based on the usage target content extracted by the usage target content extraction unit 308. Alternatively, the posted content may be determined by randomly selecting the content.

  In step S503, if it is not the final content (step S503), it is next determined whether or not the content to be posted this time includes content that branches (step S504). Here, when the content to be branched is not included (step S504: No), the next content of the previous content, that is, the content following the previous content is selected as the content to be posted this time (step S505). As shown in the flowchart of FIG. 4, the posted content is determined (step S405).

  If there is content to be branched in step S504 (step S504: Yes), it is next determined whether any of the content to be branched is close to the content to be used (step S506). The content close to the usage target content may be an ID content that matches the classification ID of the usage target content performed by the form content determination unit 304.

  Here, if there is a content close to the content to be used (step S506: Yes), the close content is selected (step S507), thereby determining the posted content as shown in the flowchart of FIG. (Step S405). On the other hand, in step S506, when there is nothing close to the content to be used (step S506: No), the branching content is selected at random (step S508). Then, it is determined whether or not the selected content is within the expiration date (step S509). Determining the expiration date of the selected content is particularly effective when the posted content is advertising content. This is because, for example, the price of a product may be changed.

  In step S509, if the validity period for which the selected content is permitted to expire has expired (step S509: No), even if the content is continuous, it cannot be posted, and therefore another process is performed. Specifically, a completely different content is selected, or the content is skipped and the next continuous content is selected. On the other hand, if the selected content is within the expiration date in step S509 (step S509: Yes), the selected content is determined as the posted content (step S405).

(Specific example of usage fee statement)
6 and 7 are explanatory diagrams showing an example of the usage price statement issued by the usage price statement issuing device according to the embodiment of the present invention. In FIG. 6, the usage fee statement includes the name of the customer to be billed (“Ichiro Suzuki”), the number of months of billing (“April”), and the payment date (financial institution withdrawal date) Enter the bibliographic items such as the total amount (payment) for the current month, customer membership number, and card name (card company name).

  In FIG. 6, reference numeral 601 denotes a usage details area, which describes the usage date, usage details, usage (money) amount, and other contents. In addition, the total amount of usage is listed. Reference numeral 602 denotes a posted content area, in which the posted content determined by the posted content determination unit 304 is written (published).

  The posted content described in the posted content area is a continuous novel, and is published ten times and five times. Therefore, it has been posted from the first to the fourth in the past. Since this novel is continuous, it will be published in the usage bill for the next month after the sixth edition. Therefore, at the time when the usage fee statement for April is issued, the customer cannot read the contents after the sixth. After that, if the card is not used, the usage fee statement will not be issued, and the continuation from the sixth time onwards cannot be read.

  FIG. 7 is a usage fee statement for June of the same customer. In FIG. 7, as in FIG. 6, 701 is a usage details area, and 702 is a posted content area. As can be seen from FIGS. 6 and 7, the customer (Ichiro Suzuki) has not used the card corresponding to the amount described in May, so the usage fee statement for May has not been issued. Therefore, as shown in FIG. 6, the fifth content is posted in the usage fee statement for April for the posted content, and the subsequent sixth time is for June as shown in FIG. 7. It is published in the usage price statement.

  In this way, the contents of the posting are different for each customer. At the same time, the customers who posted the first time may not issue a usage fee statement depending on the usage status of the subsequent cards, and if not issued, the posting will be delayed by that amount. Customers who want to continue quickly can expect to actively use the card, which can promote the use of the card.

  In addition, in the posted content area 702, it is noted that the customer is frequently used at Denki stores, and sales words from the same trader are posted as items. In this way, by changing the items in the content according to customer attributes and usage conditions, and promoting effective advertisement placement to the advertiser and appealing to the customer, it is possible to anticipate the customer's card usage promotion.

(Concrete example)
Next, an example of a business method using the above embodiment will be described. 8 and 9 are explanatory diagrams showing an example of an actual business method using the system including the usage price statement issuing device according to the embodiment of the present invention. In FIG. 8, a seller company (advertisement recipient) 801 provides an advertisement space such as a usage statement to the system and presents information related to customer attributes. Furthermore, information on the amount provided for such a set of customer attributes and usage statement (advertising space) and the sales amount of the advertising space is supplied. Such information is registered in this system with payment of a registration fee, and information is provided to users. Such information is provided through a network such as the Internet.

  The buyer company (advertiser) 802 requests a customer segment from the system and provides information on the purchase amount. At that time, brokerage fees and usage fees are also paid. Such information is provided through a network such as the Internet.

  This system manages the E marketplace (step S851). That is, the information from the seller company 801 and the information from the buyer company 802 are respectively acquired and matching processing is performed. When the matching is established, the print processing is performed based on the description acquired from the seller company 801, the content information acquired from the buyer company 802, etc., and the advertisement content information 805 (step S852). Etc. 806 is completed and provided to the customer 803 (delivery, e-mail transmission, etc.).

  Here, the seller company 801 has the following advantages. That is, since only attribute information is disclosed, there is little influence on personal information protection. In addition, the cost of creating a business form such as a usage statement can be reduced by an advertising fee. In addition, it is possible to effectively use an empty space for a printed business form such as a usage statement. Further, the buyer company 802 has the following advantages. That is, it is possible to reduce the cost of developing sales promotion routes. In addition, the cost of distributing promotional materials can be reduced. Furthermore, sales promotion with narrowed attributes is possible. In this way, it is possible to operate and respond to a market (market place) in which an empty space of a business form such as a credit card billing statement is electronically sold as an advertising space.

  In FIG. 9, the present system can also perform an advertising web portal operation service (step S951). That is, a URL or barcode including an advertisement ID for each individual is printed on a description with advertisement 806, etc., and provided (sent) to the customer 803. Then, an advertisement ID is input to the individual ID or personal URL so that the Web page can be accessed, so that a link is established to the URL of the buyer company 902, and the individual dedicated page is provided by the Web page 903. Can be guided to.

  The system collects access trend information and analyzes the access trend information (step S952), thereby generating customer attributes. Then, the advertisement ID and the customer attribute can be provided to the buyer company 902 in real time, and the success fee can be acquired from the buyer company 902 and click charge can be performed. Further, the present system can construct a segment retrospective appeal know-how DB 901 based on the customer attributes and response information.

  10 and 11 are explanatory diagrams showing a more specific example of the actual business method using the system including the usage price statement issuing device according to the embodiment of the present invention. In FIG. 10, a company (advertising space seller) 1001 that holds a customer-addressed medium registers advertising space selling information (step S1051). Specifically, the advertising space sale information includes, for example, a shipping destination customer attribute, the number of forms shipped, a desired sale amount, a target region / schedule, a company name, and the like.

  The advertising space sale information is registered in the segment provision DB 1003 provided in the present system. The segment provision DB 1003 only indicates a collection of attribute information and does not have to register individual customer information.

  In addition, the company (advertisement space buyer) 1002 who wishes to place an advertisement registers advertisement space purchase information (step S1052). Specifically, the advertising space purchase information includes, for example, desired customer attributes, desired purchase amount, number of mails / delivery date, company name, and the like. The advertising space purchase information is registered in the segment request DB 1004 provided in this system.

  Then, the present system makes an inquiry about the advertisement space supply / demand situation to the company 1002 that wants to place an advertisement based on the advertisement space sale information registered in the segment provision DB 1003. This makes it possible to inform the company 1002 that wants to place an advertisement about the status of advertisement space provision.

  Similarly, the present system makes an inquiry about the advertising space demand status to the company 1001 that holds the customer-addressed medium based on the advertising space purchase information registered in the segment request DB 1004. As a result, it is possible to notify the enterprise 1001 that holds the customer-addressed medium of the demand situation of the advertising space. At that time, a method of competing prices by a reverse auction may be used.

  In addition, the system matches the information registered in the segment provision DB 1003 with the information registered in the segment request DB 1004 (step S1055), and establishes matching (step S1056). Then, if the sales price, attributes, etc. match, the transaction is completed. Then, when paying an advertising fee between trading companies, a fee (a brokerage fee) is received in this system. At that time, according to the transaction volume, the promotion structure can be incorporated by combining the fixed usage fee and the usage fee. In this way, at least one of the fee and the brokerage fee is acquired from the company 1002 that wishes to place an advertisement. In some cases, the system may acquire a fee from the company 1001 that holds the customer-addressed medium.

  Advertisement production is performed based on the advertisement content from the company 1002 that wishes to place an advertisement (step S1057). Based on the produced advertisement and customer form data acquired from the company 1001 that holds the customer-addressed medium, A form is created (step S1058). Then, a customer form (with advertisement) is sent to the customer of the advertising space seller company (step S1059) to provide it to the customer 1005 of the advertising space seller company.

  Furthermore, the company 1002 that wishes to place an advertisement may pay an advertisement fee to the company 1001 that holds the customer-addressed medium. Such a business transaction can be constructed by this system.

  In FIG. 11, the system may perform system construction 1102 and response processing verification 1103 of the company web portal. That is, the present system constructs and maintains a corporate web portal (step S1151) and operates the corporate web portal. The customer 1101 accesses the operated corporate Web by inputting the URL, QR code, etc. printed on the specification.

  At this time, the present system can provide information relating to the advertisement ID and customer attributes to the advertisement publisher (advertisement space buyer) 1105. At this time, the contents to be provided need not be a person who can identify a customer such as an individual ID, but may be attribute values that can be distinguished.

  In addition, this system measures the response of the customer reaction result (step S1153). Then, billing processing such as collection of click billing from the advertising advertiser company 1105 and receipt of success fee is performed on the measurement result (step S1154). Specifically, the system receives a success fee by setting a level such as charging by clicking a customer, or registering a customer or requesting materials.

  Further, the access analysis is performed from the response measurement result (step S1155), and the analysis result can be accumulated in the knowledge base 1104 as segment-specific appeal know-how and used for future marketing analysis. Also, it is possible to plan and construct a Web based on the response analysis result (step S1156). Specifically, based on the customer's reaction, it is possible to receive a proposal for a web maintenance and a commissioned construction for the customer. Furthermore, using this system, a consultant corresponding to the result of response analysis can be provided to the advertising advertiser company 1105.

  FIG. 12 is a flowchart showing the contents of content information storage processing in the usage fee statement issuing apparatus according to the embodiment of the present invention. In the flowchart shown in FIG. 12, content information to be stored in the content DB 103 is acquired (step S1201). Then, it is determined whether or not the acquired content information is advertisement content information (step S1202).

  In step S1202, if the acquired content information is not advertisement content information (step S1202: No), the process proceeds to step S1208 without doing anything, and the acquired content information is accumulated in the content DB 103 (step S1208). Terminate the process.

  On the other hand, if the acquired content information is advertisement content information in step S1202 (step S1202: Yes), then the advertisement content information is a predetermined posting target (a combination of content, customer attribute information, etc. is determined in advance). It is a type that uses the default advertising content information for the conditions and is listed on the usage statement), or a target for posting (a type that determines the content to be posted on the usage statement by separately recruiting advertising content information) (Step S1203).

  In step S1203, when the advertisement content information is a publication offer target, the fee is calculated (step S1204), and then the process proceeds to step S1207. On the other hand, in step S1203, when the advertisement content information is the default publication, based on the counted information such as the total number of advertisement content publication (issuance), the number of advertisement content publication by customer attribute, the size of the advertisement content publication area, and the like. Then, a process for recruiting advertisements is performed (step S1205).

  Furthermore, specific posted contents are determined by competitive bidding processing or the like (step S1206). Thereafter, the process proceeds to step S1207. Then, a billing process is performed (step S1207), and thereafter, content information is stored in the content DB 103 (step S1208), and the series of processes is terminated.

  As described above, according to this embodiment of the present invention, the usage details information acquisition unit 301 acquires the usage details information, and the billing destination information extraction unit 302 is acquired by the usage details information acquisition unit 301. The billing destination information of the usage fee is extracted from the usage details information, and the content status information acquisition unit 303 outputs the billing information already issued corresponding to the billing destination information extracted by the billing destination information extraction unit 302 The information regarding the status of the content thus obtained is acquired, and the posted content determination unit 304 determines the content to be output based on the information regarding the status of the content acquired by the content status information acquisition unit 303 and outputs the usage fee statement. The control unit 305 controls the output unit 306 to use the content determined by the posted content determination unit 304 And outputs along with the fine information. In particular, the posted content information storage unit 307 stores information related to the content determined by the posted content determination unit 304, and the content status information acquisition unit 303 extracts information related to the content from the posted content information storage unit 307. By acquiring information related to the status of the content output in the already issued usage price statement, the posted content determination unit 304 also selects the content corresponding to the continuation of the content output in the previous usage price statement. By determining the content to be output, it is possible to provide a continuous content to the customer without interruption even if the usage frequency statement issuance frequency differs for each customer.

  In addition, according to the present embodiment of the present invention, the usage target content extraction unit 308 extracts information on the product or service that is the usage target from the usage specification information acquired by the usage specification information acquisition unit 301. Since the posted content determination unit 304 determines the content to be output based on the information extracted by the usage target content extraction unit 308, when providing the content, the content is matched with the customer's preference. be able to.

  In addition, according to the present embodiment of the present invention, when the content posted on the usage fee statement is the advertising content, the posted content determination unit 304 is in a state of posting the advertising content (for example, the posting amount, the posting, etc. The billing process is performed based on the location, etc., so that the margin of the usage bill can be used effectively and appropriate advertisements according to customers can be implemented.

  As a result, content that can be enjoyed by customers can be posted on the usage fee statement according to the frequency of issuance of usage fee statements that differ from customer to customer. It is possible to increase the number of customers who use the card, promote the use of the card by the customer who holds the card, and promote the use of the card by effective advertising.

  The utilization price statement issuing device described in the present embodiment can be realized by executing a program prepared in advance on a computer such as a personal computer or a workstation. This program is recorded on a computer-readable recording medium such as a hard disk, a flexible disk, a CD-ROM, an MO, and a DVD, and is executed by being read from the recording medium by the computer. The program may be a transmission medium that can be distributed via a network such as the Internet.

  As described above, the present invention can be used for a usage price statement issuing device, and is particularly suitable for use in issuing a usage price specification that utilizes the margin of the usage price specification.

It is a block diagram which shows the outline | summary of the whole system concerning embodiment of this invention. It is a block diagram which shows the hardware constitutions of the utilization price statement issuing apparatus concerning this Embodiment of this invention. It is a block diagram which shows an example of a functional structure of the utilization price statement issuing apparatus concerning this Embodiment of this invention. It is a flowchart which shows the content of the process sequence in the utilization price statement issuing apparatus concerning embodiment of this invention. It is a flowchart which shows the content of the determination process of the publication content among the processing procedures in the utilization price statement issuing apparatus concerning embodiment of this invention. It is explanatory drawing which shows an example of the usage price statement issued by the usage price statement issuing apparatus concerning embodiment of this invention. It is explanatory drawing which shows another example of the usage price statement issued by the usage price statement issuing apparatus concerning embodiment of this invention. It is explanatory drawing (the 1) which shows an example of the actual business method using the system containing the utilization price statement issuing apparatus concerning embodiment of this invention. It is explanatory drawing (the 2) which shows an example of the actual business method using the system containing the utilization price statement issuing apparatus concerning embodiment of this invention. It is explanatory drawing (the 1) which shows a more specific example of the actual business method using the system containing the utilization price statement issuing apparatus concerning embodiment of this invention. It is explanatory drawing (the 2) which shows a more specific example of the actual business method using the system containing the utilization price statement issuing apparatus concerning embodiment of this invention. It is a flowchart which shows the content of the accumulation | storage process of the content information in the utilization price statement issuing apparatus concerning embodiment of this invention.

Explanation of symbols

DESCRIPTION OF SYMBOLS 100 Network 101 Usage price statement issuing apparatus 102 Usage details DB (database)
103 Content DB (database)
104 Usage fee statement DB (database)
DESCRIPTION OF SYMBOLS 105 Printing apparatus 106 Mail server 301 Usage details information acquisition part 302 Billing destination information extraction part 303 Content status information acquisition part 304 Publication content determination part 305 Usage price statement output control part 306 Output part 307 Publication content information storage part 308 Usage object contents Extraction unit 601 and 701 Usage details area 602 and 702 Posted content area

Claims (5)

A usage price statement issuing device that issues a usage price statement,
Usage details information acquisition means for acquiring usage details information;
Billing destination information extracting means for extracting billing destination information of usage charges from the usage detail information acquired by the usage detail information acquiring means;
Content status information acquisition means for acquiring information related to the status of the content output in the already issued usage bill statement corresponding to the billing destination information extracted by the billing destination information extraction means;
Determining means for determining the content to be output based on information on the status of the content acquired by the content status information acquiring means;
A usage price statement output control means for controlling the output means to output the content determined by the determining means together with the usage details information;
Equipped with a,
When the content output in the previous usage fee specification is a part of the divided content, the determining means selects another part of the divided content corresponding to a continuation of the part of the content. And a usage price statement issuing device, wherein the content to be output is determined . A usage target content extracting unit that extracts information on a product or service that is a usage target or information on the amount of the product or service from the usage detail information acquired by the usage specification information acquiring unit;
When the content corresponding to a continuation of a part of the content has a branching content , the determination unit determines which of the branching content is based on the information extracted by the usage target content extraction unit. The usage fee statement issuing device according to claim 1 , wherein a part of the content is determined as content to be output . Storage means for storing information relating to the content determined by the determination means;
The content status information acquiring means, by extracting information on content from the storage unit, according to claim 1 or, characterized in that to obtain information about the status of the content output in the utilization rate specification already issued 2. A usage price statement issuing device according to 2. Before Kike' constant means, when the content posted on the usage fee specification of advertising content, more of claims 1-3, characterized in that to perform the accounting process based on the state of posting the advertisement content The usage price statement issuing device according to claim 1. For the usage price statement issuing device that issues the usage price statement,
Usage details information acquisition step for acquiring usage details information;
A billing destination information extracting step of extracting billing destination information of usage charges from the usage detail information acquired by the usage detail information acquiring step;
A content status information acquisition step for acquiring information related to the status of the content output in the already issued usage bill statement corresponding to the billing destination information extracted by the billing destination information extraction step;
A determination step for determining content to be output based on information on the status of the content acquired by the content status information acquisition step;
A usage price statement output control step of controlling the output means to output the content determined in the determination step together with the usage details information;
Was executed,
In the determination step, when the content output in the previous usage fee specification is a part of the divided content, another part of the divided content corresponding to the continuation of the part of the content is determined. And determining a content to be output .

Images