JP5040265B2 - Exterior case display system - Google Patents

Description

  The present invention relates to an exterior case having a display unit capable of switching display information on an outer surface, an exterior case display rack for storing and displaying the exterior case, and an exterior case display system for displaying display information on the exterior case.

  In recent years, a liquid crystal display layer (display layer consisting of liquid crystal display elements) called electronic paper has been developed, and its application fields are mainly used for portable devices such as electronic book displays, mobile terminal displays, and IC card displays. Is listed. Electronic paper is a display member using a liquid crystal display element using a liquid crystal composition in which a cholesteric phase is formed (referred to as cholesteric liquid crystal or chiral nematic liquid crystal, hereinafter referred to as cholesteric liquid crystal). Electronic paper has excellent characteristics such as semi-permanent display retention characteristics (memory characteristics), color display characteristics, high contrast characteristics, and high resolution characteristics.

Therefore, electronic paper using cholesteric liquid crystal can display information without consuming power except during display information (data) rewriting processing. Further, the electronic paper can be formed into a sheet shape. Therefore, it is possible to expand the application to other than the display unit such as a portable device or a card.
JP 2002-14324 A

  Conventionally, there is a method of displaying the product itself when advertising or selling the product. Many products themselves will be displayed along with display items such as posters, panels, and promotional videos. This is because not only the presence of the product but also the product package itself functions as an exhibition item.

  FIG. 8 shows a conventional display method using the product itself. For example, when advertising or selling music CDs or DVDs, the covers of a plurality of cases containing CDs or DVDs are arranged as shown in FIG. 8A, or the case covers as shown in FIG. The back cover is arranged and advertised and sold.

  In order to produce an advertising effect by displaying the product itself, it is necessary to provide a special corner and arrange a certain amount of the product. Therefore, when advertising and selling a plurality of different products, sufficient display space was required for each product. In addition, when displaying in a constrained space, it was necessary to change the product every time the advertising / sales target was changed. Furthermore, when the product itself is used as an exhibition article, it is desirable that a plurality of designs are prepared as the exterior case of the product so that the design can be used properly according to the exhibition situation. Conventionally, however, since the outer case of the product is a printed material, it has been costly to prepare multiple variations of the package.

  For this reason, there is a demand for a mechanism that can display products and advertisement information by switching them using the outer case of the products.

  An object of the present invention is to provide an exterior case that includes a display unit using electronic paper (a liquid crystal display layer) on the outer surface and can display desired data in a rewritable manner. It is another object of the present invention to provide an exterior case display rack capable of displaying the exterior case and rewriting data in the display section. Also, an exterior case display system comprising the exterior case, and a display information control device for controlling data displayed on the exterior case, and the exterior case, an exhibition rack for storing and displaying the exterior case, An object of the present invention is to provide an exterior case display system including a display information control device.

  The exterior case of the present invention includes a display unit formed of a liquid crystal display layer having rewritability and display retention characteristics provided on the outer surface of a case unit that accommodates articles, and communication control for acquiring data to be displayed on the display unit And a display control unit that displays received data on the display unit by applying a predetermined pulse voltage to the liquid crystal display layer of the display unit only during display rewrite scanning.

  The display part of the outer case is composed of a liquid crystal display layer called electronic paper, which has rewritability and display retention characteristics. In the outer case, when the communication control unit acquires the data to be displayed, the display control unit applies a predetermined pulse voltage to the liquid crystal display layer of the display unit provided on the outer surface of the case unit to rewrite the display to the received data. A scan is performed. When the display rewriting to the received data is finished, the application of the pulse voltage is finished, and the power supply to the display unit becomes unnecessary. In the display unit of the exterior case, the received data display state is maintained.

  In the exterior case, each time data is received by the communication control unit, the display control unit performs display rewrite scanning on the received data. Therefore, a plurality of data to be displayed is prepared and received by the communication control unit of the outer case, so that display information on the outer surface of the outer case can be changed.

  Further, since the liquid crystal display layer of the display section has display holding characteristics, power consumption for holding display information does not occur after display rewrite scanning of received data. Furthermore, since the liquid crystal display layer can be formed in a sheet shape, a case portion with a reduced thickness can be realized. Further, the liquid crystal display layer of the display unit is composed of R, G, and B layers of an RGB display system, and full color display is possible.

  The case portion of the outer case includes a storage unit that stores identification information of the outer case, and the communication control unit acquires data associated with the identification information.

  When arranging a plurality of exterior cases in combination, in each exterior case, the data associated with the identification information can be received by the communication control section, and the received data can be displayed on the display section. For example, when a plurality of exterior cases are combined and arranged, one image data is divided in advance corresponding to the arrangement of each exterior case, and the divided data associated with the identification information of each exterior case is , Received by the communication control unit of each outer case, and displayed on the display unit. Thereby, since the divided data corresponding to the position is displayed on each of the arranged exterior cases, it is possible to realize a state in which one image data is displayed by a plurality of exterior cases.

  The exterior case includes the display unit on each of two or more outer surfaces of the case unit, receives data associated with each display unit, and displays the data on each display unit. Thereby, the display which linked | related the some display part can be performed.

  The exterior case includes a connector unit that connects the case unit and the control unit, and a control unit including a display unit, a case unit including a storage unit for identification information, and a communication control unit and a display control unit. You may be comprised so that isolation | separation is possible by a part. As a result, it is possible to carry only the case portion of the exterior case or install it at another place except when rewriting the display.

  The outer case display rack of the present invention displays one or two or more of the above-described outer cases that include only the case part configured to be separable from the control part. The exterior case display rack includes a connector section connected to the exterior case, a communication control section that acquires data to be displayed, and a display control section that displays data on the exterior case connected by the connector section. To do.

  Instead of providing a control unit for each outer case, a control unit (communication control unit, display control unit) configured to store and display a plurality of outer cases and control the display of each outer case is provided on the rack side. By providing, it becomes possible to perform display rewriting of a plurality of exterior cases at once.

  The exterior case display system of the present invention includes the exterior case and a display information control device that controls data to be displayed on the display unit of the exterior case.

  Alternatively, an exterior case display system of the present invention includes the exterior case, the exterior case display rack, and the display information control device.

  The display information control device includes a display information storage unit for storing data to be displayed on the display unit of the exterior case, a position of the exterior case in the exterior case display rack, and a display in which data to be displayed on the display unit of the exterior case is set. A display control information storage unit that stores control information, a display information acquisition unit that acquires data from the display information storage unit based on the display control information, and a transmission control unit that transmits data to the exterior case display rack It is characterized by.

  In addition, the exterior case includes a display unit that is provided on an outer surface and includes a liquid crystal display layer having rewritability and display retention characteristics, and a connector unit that is connected to the exterior case display rack.

  The exterior case display rack includes a connector section connected to the exterior case, a reception control section that receives data to be displayed on the display section of the exterior case, and a predetermined liquid crystal display layer on the display section only during display rewrite scanning. And a display control unit that displays data on the display unit by applying a pulse voltage of.

  According to the exterior case display system of the present invention, data to be displayed can be divided and displayed according to the position of the exterior case stored and displayed in the exterior case display rack. As a result, one piece of data can be displayed on the entire exterior case display rack in which the exterior case is displayed and the display can be changed without being restricted by the size of the display part of the exterior case. Therefore, a high advertising effect can be expected when used for advertising and sales.

  According to the present invention, since a display unit using electronic paper can be provided on the outer surface of the exterior case to display received data, desired display information can be displayed semipermanently without consuming power. Can be made. In addition, display information on the outer surface of the outer case can be freely switched.

  Further, since the identification information is stored in the outer case and the data to be displayed can be designated by associating with the identification information, one display information can be displayed by combining the display portions of a plurality of outer cases.

  Further, by displaying the outer case on the outer case display rack, it is possible to display one piece of information by combining a plurality of display portions of the outer case. In addition, display can be rewritten by batching or grouping the exterior cases stored in the exterior case display rack.

  In the exterior case display system, the display information control device freely divides the data according to the layout of the exterior case displayed in the exterior case display rack, transmits it to the exterior case display rack, and transmits it to the exterior case. Information can be displayed effectively.

  When the present invention is applied to, for example, advertising / sales business of products such as music CDs and DVDs, arbitrary image data can be displayed on the display part of the outer case containing the music CDs, DVDs, etc. It can be rewritten to image data.

  Further, the display unit of the exterior case does not consume power for holding display information except during display rewriting. Therefore, the maintenance cost of display information can be suppressed. The outer case can also be displayed in places where power cannot be secured. Therefore, attractive and effective advertising can be performed.

  Moreover, since the same thing can be commercialized by accommodating it in the exterior case of a different design, the purchaser can select and purchase a desired product from products displaying different image data. In addition, the display of the outer case can be switched after purchase. Therefore, the purchase intention of the purchaser can be improved.

  Furthermore, based on the identification information stored in the exterior case, new services such as a service (display data distribution service) that authenticates the purchaser via the Internet and downloads another image data to switch the display. Realization of business model can be expected.

  In FIG. 1, the structural example of the exterior case concerning this invention is shown.

  An electronic paper outer case (hereinafter referred to as “DPC”) 1 shown in FIG. 1 includes a display unit 11, a memory 12, a communication control circuit 13, and a display control circuit 14. The DPC 1 is driven by power supply from an external power source 2.

  FIG. 1A is a configuration diagram when the case portion and the control portion of the DPC 1 are integrally formed. A DPC 1 shown in FIG. 1A is configured to be disconnected from the power source 2.

  The display unit 11 is a processing unit that is provided on the outer surface of the DPC 1 and is driven by the display control circuit 14 to hold display of data. The display unit 11 may be provided on each of two or more outer surfaces of the DPC 1.

  The display unit 11 includes a liquid crystal display layer having rewritability and display retention characteristics. This liquid crystal display layer has each layer (R layer, G layer, B layer) of the RGB display system capable of displaying a predetermined gradation and performs full color display.

  In the present embodiment, the display unit 11 can be implemented using “electronic paper” described in the already filed application of the applicant of the present application (see Japanese Patent Application No. 2006-999645). This electronic paper can shorten the data writing scanning time for screen rewriting compared with the conventional one and can display full color with high brightness.

  The memory 12 is a storage unit that stores identification information for identifying the DPC 1, article information indicating the contents of the articles accommodated in the DPC 1, and the like.

  The communication control circuit 13 is a processing unit that acquires display information to be displayed on the display unit 11 through communication with the outside. Display information (data) is held in an external storage unit of a computer, a server on a network that holds display information, or the like. The communication control circuit 13 acquires display information (data) by data communication using a predetermined protocol.

  The communication control circuit 13 receives data associated with the identification information stored in the memory 12 or receives data associated with each display unit 11 when there are two or more display units 11.

  The display control circuit 14 is a processing unit that applies a predetermined pulse voltage to the display unit 11 only during display rewrite scanning, and causes the display unit 11 to display data acquired by the communication control circuit 13.

  When there are two or more display units 11, the display control circuit 14 displays data associated with each display unit 11 on each display unit 11.

  FIG. 1B is a configuration diagram when the case portion 1d and the control portion 1c of the DPC 1 are configured to be separable.

  As shown in FIG. 1B, connector portions 16d and 16c for connecting the case portion 1d and the control portion 1c to the DPC 1 are added. The case unit 1 d includes a display unit 11 and a memory 12. The control unit 1 c includes a communication control circuit 13 and a display control circuit 14. The control unit 1c may be configured to be detachable from the power source 2 or may be integrated.

  When the DPC 1 acquires the display information (data) by the communication control circuit 13, the display control circuit 14 applies a predetermined pulse voltage to the liquid crystal display layer of the display unit 11, performs writing scanning of the acquired data, The voltage application is terminated at the end of scanning.

  FIG. 2 shows a configuration example of the exterior case display system.

  In the example of FIG. 2, it is assumed that a plurality of DPCs 1 (DPCs 1-1 to 4) are installed. The communication control circuit 13 of the DPC 1 downloads data from the display information control device 3 via the network N. Further, the memory 12 stores identification information (DPCID) of the DPC 1 and information (article information) related to the contents.

  The display information control device 3 includes a display information control table 31, a display information storage unit 32, a display information acquisition unit 33, a display information division unit 34, and a communication control unit 35.

  The display information control table 31 is a storage unit that stores identification information of the DPC 1, arrangement information of each DPC 1, and display control information in which data to be displayed on the display unit 11 of the DPC 1 is set. The display information storage unit 32 is a storage unit that stores display information (data) to be displayed on the display unit 11 of the DPC 1.

  The display information acquisition unit 33 is a processing unit that acquires data set in the display control information from the display information storage unit 32.

  The display information dividing unit 34 is a processing unit that divides the acquired data based on the arrangement information of the display control information, and generates divided data associated with the identification information of the DPC 1.

  The communication control unit 35 is a processing unit that causes each DPC 1 to download associated divided data.

  A processing example in the case where different display information is displayed on each DPC 1 will be described with reference to FIG. In this case, identification information (DPCID) of DPC 1 and data (content) to be displayed are set in the display information control table 31.

  The display information acquisition unit 33 acquires data set for each DPC ID from the display information storage unit 32 based on the display information control table 31 and transmits the data to each DPC 1.

  For example, DPC1-1 is data (PV) for promotional photos, DPC1-2 is data (IV) such as text of interview articles, DPC1-3 and DPC1-4 are notice messages and images, etc. Data (PM) is received and displayed on the display unit 11. Thus, various information such as promotional photos, interview articles, and notice messages can be displayed simultaneously on the four DPCs 1-1 to 4.

  FIG. 3 illustrates an example of processing when one piece of display information is displayed by a plurality of DPCs 1 (DPCs 1-1 to 4). In the display information control table 31 of the display information control device 3, identification information (DPCID) of the DPC1, arrangement information of the DPC1, and data (content) to be displayed are set. The data (contents) to be displayed is set so that the data is repeatedly displayed in the order of “1. PV; 2. IV; 3. PM” at a predetermined timing.

  The display information acquisition unit 33 acquires the first data (PV) set in the content from the display information storage unit 32 based on the display information control table 31. The display information dividing unit 34 divides the data acquired based on the number of DPCs 1 set in the DPCID, and associates the DPCID with the divided data based on the arrangement information. The communication control unit 35 transmits the divided data associated with the DPCID to each of the DPCs 1-1 to 4. DPC1-1 is the PV division data (upper left part), DPC1-2 is the PV division data (upper right part), DPC1-3 is the PV division data (lower left part), and DPC1-4 is the PV division data. (Lower right part) is received and displayed on each display unit 11.

  Thereby, one promotion photograph (PV) can be displayed largely with four DPCs 1-1 to 4 irrespective of the restriction of the display area of the display unit 11 of DPC1.

  When a predetermined time elapses, the display information acquisition unit 33 acquires the next data (IV) from the display information storage unit 32. The display information dividing unit 34 and the communication control unit 35 perform the same processing, and each DPC 1-1 to 4 receives and displays the next divided data (IV).

  With reference to FIG. 4, another example of processing when one display information is displayed by a plurality of DPCs 1-1 to 4 will be described. In the display information control table 31, the identification information (DPCID) of the DPC1, the arrangement information of the DPC1, and the data (content) to be displayed are set. It is assumed that data (contents) to be displayed by a plurality of DPCs 1 (DPCs 1-1 to 3) are set to repeatedly display data in the order of “1. PV; 2. IV; 3. PM”. “Message display (PM)” is set in the data (contents) to be displayed on the DPC 1 (DPC 1-4).

  The display information acquisition unit 33 acquires the first data (PV) set in the content from the display information storage unit 32 based on the display information control table 31. The display information dividing unit 34 divides the data acquired based on the number of DPCs 1 set in the DPCID, and associates the DPCID with the divided data based on the arrangement information. The communication control unit 35 transmits the divided data associated with the DPCID to each of the DPCs 1-1 to 4. DPC1-1 is PV division data (upper left part), DPC1-2 is PV division data (upper right part), DPC1-3 is PV division data (lower left part), DPC1-4 is PM, respectively. Received and displayed on the display unit 11.

  When a predetermined time elapses, the display information acquisition unit 33 acquires the next data (IV) from the display information storage unit 32. The display information dividing unit 34 and the communication control unit 35 perform the same processing, and the corresponding DPCs 1-1 to 1-3 receive the next divided data (IV) and display them on the display unit 11. The DPC 1-4 does not receive data and does not switch display.

  As a result, of the four DPCs 1-1 to 4, the display is rewritten every three predetermined times in the three DPCs 1-1 to 1-3, and the display is maintained as it is in the DPC 1-4.

  FIG. 5 shows a configuration example of an exterior case display rack (hereinafter referred to as “exhibition rack”) 5 that can be displayed in combination with a plurality of DPCs 1 in the exterior case display system.

  The display rack 5 shown in FIG. 5 connects a plurality of DPCs 1 with a rack part that houses and connects the DPCs 1 having only the case part 1d as shown in FIG. 1B, and displays each DPC 1. It is comprised with the control part 1c comprised so that the display of the part 11 could be controlled. Each processing unit of the display rack 5 shown in FIG. 5 has the same function as the processing unit of the same number shown in FIG.

  The display rack 5 of FIG. 5 includes 16 rack portions each having a connector portion 16c (not shown), and a maximum of 16 DPCs 1 can be connected and displayed. The identification information (rack ID) of the rack portion that houses the DPC 1 is DPC 1-1 to 16. The DPC 1 stored in the display rack 5 is provided with a display unit 11 on the front and back surfaces of the case unit 1d.

  FIG. 6 shows an example of the display information control table 31 when the display of the DPC 1 is controlled using the display rack 5 of FIG.

  The display information control table 31 includes identification information (rack ID) of each rack part of the display rack 5, identification information (DPCID) of DPC1, information (title) indicating the contents, and groups when DPCs are grouped. Information (Grp) to be displayed, information (Num) of DPCs constituting the group, and data (content) to be displayed are set.

  For example, four rack parts (DPC1-3 to 6) are grouped (Grp = A), and a plurality of image data (DPC1-3 to 6) stored in this rack part are displayed as data to be displayed. Jacket 1 and jacket 2) are set to be repeatedly displayed. Further, the two rack parts (DPC 1-11 to 12) are grouped (Grp = B), and a text message is displayed as data to be displayed on the DPC 1 (DPC 1-11 to 12) housed in the rack part. Is set to

  Further, in the rack part (DPC 1-1 and 2), a title indicating the contents of the DPC 1 is displayed on the DPC 1 (DPC 1-1 and 2) housed in the rack part.

  In the display information control device 3 of FIG. 5, the display information acquisition unit 33 refers to the display information control table 31 at a predetermined timing and acquires corresponding data from the display information storage unit 32. Subsequent processing is the same as described above with reference to FIGS.

  FIG. 7 shows a process flowchart of the exterior case display system.

  The display information acquisition unit 33 of the display information control device 3 acquires display information (data) from the display information storage unit 32 with reference to the display information control table 31 when a predetermined time has elapsed (YES in step S1). (Step S2). The display information dividing unit 34 divides the data based on the number of DPCs 1 to display data and the identification information of the DPC 1 in the display information control table 31, and generates divided data associated with the DPC ID of each DPC 1 (step S1). S3). When the exterior case display system includes the display rack 5, the DPC 1 arrangement in the display rack 5 and the identification information of the rack portion of the display rack 5 are used instead of the identification information of the DPC 1.

  The communication control unit 35 transmits the divided data associated with the DPC ID to each DPC 1 (step S4). In the exterior case display system including the display rack 5, all divided data is transmitted to the display rack 5.

  Then, until the process of the exterior case display system ends (NO in step S5), the process returns to the process of step S1, and the processes of steps S2 to S4 are repeated. On the other hand, if the processing of the exterior case display system is finished (YES in step S5), the processing is finished.

  When the communication control circuit 13 of the DPC 1 acquires data from the display information control device 3 (YES in step S10), the display control circuit 14 starts applying a predetermined voltage to the display unit 11 (step S11), and receives the received data. The display writing is performed using (Step S12). Then, application of a predetermined voltage is stopped (step S13), and the process is terminated.

  Although the present invention has been described above with reference to the embodiments, it is obvious that the present invention can be variously modified within the scope of the gist thereof. For example, in the present embodiment, a processing example in which data (for example, image data) is displayed and held on the display unit 11 of the DPC 1 has been described. However, the communication control circuit 13 continuously displays image data to be displayed at a short timing. The display control circuit 14 can sequentially display the received data on the display unit 11 so that the display unit 11 can realize an animation display.

  The features of the embodiments and examples of the present invention are listed below.

(Additional remark 1) The display part which consists of a liquid crystal display layer which is provided in the outer surface of the case part which accommodates articles | goods, and has rewritability and a display holding property,
A control unit for controlling display of the display unit,
A communication control unit for acquiring data to be displayed on the display unit;
An exterior case, comprising: a display control unit that displays the data on the display unit by applying a predetermined pulse voltage to the display unit only during a display rewrite scan.

(Appendix 2) The case part is
A storage unit for storing identification information of the exterior case,
The exterior case according to appendix 1, wherein the communication control unit receives data associated with the identification information.

(Supplementary Note 3) The display portion is provided on each of two or more outer surfaces of the case portion,
The communication control unit receives data associated with each display unit,
The said display control part displays the said associated data on the said display part. The exterior case as described in any one of the said supplementary note 1 or the said supplementary note 2.

(Additional remark 4) It has a connector part which connects the case part and the control part,
The exterior case according to any one of Supplementary Note 1 to Supplementary Note 3, wherein the case part and the control part are configured to be separable by the connector part.

(Additional remark 5) The said communication control part receives the said data by a wireless data communication protocol. The exterior case as described in any one of the said additional remark 1 thru | or the said additional remark 4.

(Additional remark 6) The liquid crystal display layer of the said display part has R layer, G layer, and B layer in which a desired gradation display is possible, and performs full-color display. The exterior case as described in any one of.

(Supplementary note 7) An exterior case display rack for displaying an exterior case provided with a display unit composed of a liquid crystal display layer having rewritability and display retention characteristics on the outer surface,
A connector portion connected to the outer case;
A communication control unit for acquiring data to be displayed on the display unit of the exterior case;
An exterior case display rack comprising: a display control unit that displays the data on the display unit by applying a predetermined pulse voltage to the liquid crystal display layer of the display unit only during a display rewrite scan. .

(Supplementary Note 8) When the exterior case includes a storage unit that stores identification information,
8. The exterior case display rack according to appendix 7, wherein the communication control unit acquires data associated with each display unit.

(Supplementary Note 9) When the exterior case includes the display unit on each of two or more outer surfaces,
The communication control unit receives data associated with each display unit,
The outer case display rack according to any one of the appendix 7 or the appendix 8, wherein the display control unit displays the associated data on the display unit.

(Additional remark 10) The said communication control part acquires the said data for every progress of a predetermined opportunity or period. The exterior case display rack as described in any one of the said additional remark 7 thru | or the said additional remark 9.

(Additional remark 11) It is an exterior case display system provided with the exterior case which provided the display part on the outer surface, and the display information control apparatus which controls the data displayed on the display part of the exterior case,
The display information control device includes:
A display information storage unit for storing data to be displayed on the display unit of the exterior case;
A display control information storage unit that stores identification information of the outer case and display control information in which data to be displayed on the display unit of the outer case is set;
A display information acquisition unit for acquiring data from the display information storage unit based on the display control information;
A transmission control unit for transmitting the data to the outer case,
The outer case is
A display unit comprising a liquid crystal display layer provided on an outer surface of the outer case and having rewritability and display retention characteristics;
A reception control unit for receiving data to be displayed on the display unit;
An exterior case display system comprising: a display control unit that displays the data on the display unit by applying a predetermined pulse voltage to the liquid crystal display layer of the display unit only during display rewrite scanning.

(Additional remark 12) Exterior with a display unit on the outer surface, an exterior case display rack for displaying the exterior case, and a display information control device for controlling data to be displayed on the display unit of the exterior case A case display system,
The display information control device includes:
A display information storage unit for storing data to be displayed on the display unit of the exterior case;
A display control information storage unit for storing display control information in which the position of the outer case in the outer case display rack and data to be displayed on the display unit of the outer case are set;
A display information acquisition unit for acquiring data from the display information storage unit based on the display control information;
A transmission control unit for transmitting the data to the exterior case display rack;
The outer case is
A display unit comprising a liquid crystal display layer provided on an outer surface of the outer case and having rewritability and display retention characteristics;
A connector portion connected to the outer case display rack;
The outer case display rack is:
A connector portion connected to the outer case;
A reception control unit for receiving data to be displayed on the display unit of the exterior case;
An exterior case display system comprising: a display control unit that displays the data on the display unit by applying a predetermined pulse voltage to the liquid crystal display layer of the display unit only during display rewrite scanning.

(Supplementary note 13) The display information control device
A display information dividing unit that divides the acquired data according to the number of outer cases set as display targets and the position based on the display control information;
In the exhibition rack,
The reception control unit receives the divided data associated with the position,
13. The exterior case display system according to appendix 12, wherein the control display unit displays the divided data associated with the position on the display unit of the corresponding exterior case.

(Additional remark 14) The said display information acquisition part acquires data from the said display information storage part based on the said display control information for every progress of a predetermined opportunity or period. The said additional remark 12 or the said additional remark 13 characterized by the above-mentioned. The exterior case display system according to any one of the above.

It is a figure which shows the structural example of DPC concerning this invention. It is a figure which shows the example of the exterior case display system comprised by DPC and a display information control apparatus. It is a figure for demonstrating the example of a process in case one display information is displayed by several DPC. It is a figure for demonstrating another example of a process in case one display information is displayed by several DPC. It is a figure which shows the structural example of the rack for exhibition which displays in combination with several DPC. It is a figure which shows the example of the display information control table in the case of controlling the display of DPC using a display rack. It is a figure which shows the process flowchart of an exterior case display system. It is a figure which shows the example of an exhibition using the conventional goods itself.

Explanation of symbols

1 Electronic paper outer case (DPC)
DESCRIPTION OF SYMBOLS 1c Control part 1d Case part 11 Display part 12 Memory 13 Communication control circuit 14 Display control circuit 16c, 16d Connector part 2 Power supply 3 Display information control apparatus 31 Display information control table 32 Display information storage part 33 Display information acquisition part 34 Display information division | segmentation Section 35 Communication Control Section 5 Exterior Case Display Rack (Exhibition Rack)
N network

Claims (1)

An exterior case display system including an exterior case having a display unit on an outer surface, an exterior case display rack for displaying the exterior case, and a display information control device for controlling data to be displayed on the display unit of the exterior case There,
The display information control device includes:
A display information storage unit for storing data to be displayed on the display unit of the exterior case;
A display control information storage unit for storing display control information in which the position of the outer case in the outer case display rack and data to be displayed on the display unit of the outer case are set;
A display information acquisition unit for acquiring data from the display information storage unit based on the display control information;
A transmission control unit for transmitting the data to the exterior case display rack;
The outer case is
A display unit comprising a liquid crystal display layer provided on an outer surface of the outer case and having rewritability and display retention characteristics;
A connector portion connected to the outer case display rack;
The outer case display rack is:
A connector portion connected to the outer case;
A reception control unit for receiving data to be displayed on the display unit of the exterior case;
An exterior case display system comprising: a display control unit that displays the data on the display unit by applying a predetermined pulse voltage to the liquid crystal display layer of the display unit only during display rewrite scanning.

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