JP5488172B2 - Information processing method, information processing device, terminal device, and information processing program - Google Patents

Description

  The present invention performs information processing using usage information related to a user's item, and particularly relates to an information processing method, an information processing device, a terminal device, and an information processing program for performing information processing related to points.

  In recent years, with the advancement of digital technology and network technology, items such as digital contents and articles are distributed and sold using a network. Along with this, there is an increasing need for a technique for selecting and providing information on items that are likely to be of interest to the user from a large number of items.

In addition, when a user purchases a product, a so-called point service is widely performed in which points are given according to the purchase amount and the number of purchases, and a discount corresponding to the points is given at the next purchase.
And the technique which combined the information provision regarding an item and point service is also proposed. For example, Patent Literature 1 discloses a technique for giving points to a user who gives advice on a product to another user and promoting the use of the item. Patent Document 2 discloses a technique for giving points to a similar user according to the number of times the target user has selected an item recommended by a user similar to the target user.

JP 2002-288503 A JP 2007-200099 A

  In the system that gives points to the information providing user when another user purchases an item according to the information provided by the information providing user as in the above-described conventional technology, the provision of information from the user is expected to be promoted. it can. Furthermore, since it is difficult for the information providing user to predict when the points will be given, it will give the user a greater surprise and some kind of emotion compared to the normal point service where the purchased person gets points. Can do. Since each user has a psychology of confirming whether his / her points are increasing, the frequency of access to the site may increase.

  However, in Patent Document 1 and Patent Document 2 described above, since there is a one-to-one relationship between a user who provides information and a user who uses an item according to the information, only one user is actually given points. There is a problem that it is limited to a certain number of users or the frequency of increasing points is low. That is, when user B uses an item based on information provided by user A, the point of user A is increased only once, but the points of most other users are not changed at all. For this reason, in the hope that the number of points will increase, even if the site is frequently accessed temporarily, the points will not increase easily, so the access frequency may eventually decrease. For example, immediately after joining the point service, you frequently visit the site to check whether your points have increased, but since the points will not increase indefinitely, you will be interested in sites and items over time. I could lose.

  Therefore, an object of the present invention is to increase the user's interest in point services and promote the use of items.

The information processing method as invention 1 is:
An information processing method in an information processing apparatus for receiving user usage information related to an item from a terminal device or another device,
A receiving step for receiving usage information including an item identifier for identifying an item and a user or a user entity identifier used by the user;
An introduction information storage step for storing introduction information that associates the user entity identifier that created information for introducing an item to another user, the item identifier of the target item, and text information given by the user;
Extracting one item identifier that is the item identifier included in the one usage information received in the receiving step, targeting the use subject identifier included in the introduction information stored in the introduction information storage step, A user set forming step for forming a user set which is a set of user entity identifiers corresponding to one item identifier;
The introduction information stored in the introduction information storage step is a change value for changing the point value managed for each of the user entity identifiers for a plurality of user entity identifiers that are at least part of the user set. A point calculation step of reading the text information corresponding to the one item identifier from and calculating using the number of characters of the text information, the number of words, or the importance of a word included in the text information;
Is provided.

The information processing method as invention 2 is:
An information processing method in an information processing apparatus for receiving user usage information related to an item from a terminal device or another device,
A receiving step for receiving usage information including an item identifier for identifying an item and a user or a user entity identifier used by the user;
An introduction information storage step for storing introduction information that associates the user entity identifier that created information for introducing an item to another user and the item identifier of the target item;
Based on the introduction information stored in the introduction information storage step, a similarity calculation step for calculating an introduction similarity that is a similarity between two user-identifiers;
Extracting one item identifier that is the item identifier included in the one usage information received in the receiving step, targeting the use subject identifier included in the introduction information stored in the introduction information storage step, A user set forming step for forming a user set which is a set of user entity identifiers corresponding to one item identifier;
The introduction similarity between the distribution target identifier that is a usage subject identifier included in the user set and the one usage subject identifier that is a usage subject identifier included in the one usage information, or item usage indicated by the one usage information A plurality of distribution target identifiers that are at least a part of the user set based on the introduction similarity between the use subject identifier that created the introduction information browsed by the one use subject identifier prior to the distribution target identifier A point calculation step for calculating a change value for changing the point value managed for each,
Is provided.

The information processing method as invention 3 is:
An information processing method in an information processing apparatus for receiving user usage information related to an item from a terminal device or another device,
A receiving step for receiving usage information including an item identifier for identifying an item and a user or a user entity identifier used by the user;
Based on the received usage information, a usage history storage step of storing a usage history in which the usage subject identifier is associated with the item identifier;
A similarity calculation step of calculating a usage similarity that is a similarity between two usage subject identifiers based on the usage history stored in the usage history storage step;
An introduction information storage step for storing introduction information that associates the user entity identifier that created information for introducing an item to another user and the item identifier of the target item;
Extracting one item identifier that is the item identifier included in the one usage information received in the receiving step, targeting the use subject identifier included in the introduction information stored in the introduction information storage step, A user set forming step for forming a user set which is a set of user entity identifiers corresponding to one item identifier;
The usage similarity between the distribution target identifier that is the usage subject identifier included in the user set and the one usage subject identifier that is the usage subject identifier included in the one usage information, or the item usage indicated by the one usage information A plurality of distribution target identifiers that are at least a part of the user set based on the usage similarity between the usage subject identifier that created the introduction information browsed by the one usage subject identifier and the distribution target identifier. A point calculation step for calculating a change value for changing the point value managed for each,
Is provided.

The information processing method as invention 4 is:
An information processing method in an information processing apparatus for receiving user usage information related to an item from a terminal device or another device,
A receiving step for receiving usage information including an item identifier for identifying an item and a user or a user entity identifier used by the user;
An introduction information storage step for storing introduction information that associates the user entity identifier that created information for introducing an item to another user and the item identifier of the target item;
A user information storing step for storing user information in which the user entity identifier is associated with user attribute information;
Based on the user information stored in the user information storage step, a fitness level calculating step for calculating a fitness level between the two user entity identifiers;
Extracting one item identifier that is the item identifier included in the one usage information received in the receiving step, targeting the use subject identifier included in the introduction information stored in the introduction information storage step, A user set forming step for forming a user set which is a set of user entity identifiers corresponding to one item identifier;
For the degree of conformity between a distribution target identifier that is a use subject identifier included in the user set and a use subject identifier that is a use subject identifier included in the one use information, or an item use indicated by the one use information For each of a plurality of distribution target identifiers that are at least a part of the user set, based on the degree of matching between the use subject identifier that created the introduction information browsed by the one use subject identifier in advance and the distribution target identifier A point calculation step for calculating a change value for changing the point value managed by
Is provided.

The information processing method as invention 5 is:
An information processing method in an information processing apparatus for receiving user usage information related to an item from a terminal device or another device,
A receiving step for receiving usage information including an item identifier for identifying an item and a user or a user entity identifier used by the user;
An introduction information storage step for storing introduction information that associates the user entity identifier that created information for introducing an item to another user and the item identifier of the target item;
Browsing control step for associating the useable identifier included in the introduction information stored in the introduction information storing step with a viewable identifier that is a useable entity identifier capable of browsing the introduction information created by the useable entity identifier. When,
Extracting one item identifier that is the item identifier included in the one usage information received in the reception step and one usage entity identifier that is a usage entity identifier included in the one usage information; Targeting the use subject identifier included in the introduction information stored in the introduction information storage step, the use subject identifier corresponding to the one item identifier, and associating with the one use subject identifier in the browsing control step A user set forming step for forming a user set which is a set of user identifiers obtained;
A point calculation step of calculating a change value for changing a point value managed for each user entity identifier for a plurality of user entity identifiers that are at least a part of the user set;
Is provided.

The information processing method as invention 6 is:
A receiving unit for receiving usage information including an item identifier for identifying an item and a user or a user entity identifier for identifying a terminal device used by the user from the terminal device or another device;
An introduction information storage unit for storing introduction information that associates the item identifier of the target item with the user entity identifier that created information for introducing an item to another user;
One item identifier that is the item identifier included in the one usage information received by the reception unit is extracted, and the usage subject identifier included in the introduction information stored in the introduction information storage unit is used as the target. A user set forming unit that forms a user set that is a set of user entity identifiers corresponding to the item identifiers of
A change value for changing a point value managed for each combination corresponding to the user entity identifier and the one item identifier is calculated for a plurality of user entity identifiers that are at least a part of the user set. A point calculator,
An information processing method applied to a terminal device connected via a network with an information processing device comprising:
A transmission step of transmitting one user entity identifier to the information processing apparatus;
Receiving the point value for each item identifier managed in association with the one user entity identifier from the information processing apparatus;
A control step of causing the display device to display the received point value;
Is provided.
3
4

The information processing method as invention 7 is:
A receiving unit for receiving usage information including an item identifier for identifying an item and a user or a user entity identifier for identifying a terminal device used by the user from the terminal device or another device;
An introduction information storage unit for storing introduction information that associates the item identifier of the target item with the user entity identifier that created information for introducing an item to another user;
One item identifier that is the item identifier included in the one usage information received by the reception unit is extracted, and the usage subject identifier included in the introduction information stored in the introduction information storage unit is used as the target. A user set forming unit that forms a user set that is a set of user entity identifiers corresponding to the item identifiers of
A change value for changing a point value managed for each user entity identifier is calculated for a plurality of user entity identifiers that are at least part of the user set, and the change value is further calculated. A point calculator for calculating the number of users;
An information processing method applied to a terminal device connected via a network with an information processing device comprising:
Transmitting a piece of usage information to the information processing apparatus;
A receiving step of receiving, from the information processing apparatus, the number of users whose point values are calculated based on the one usage information;
A control step of displaying the number of received users on a display device;
It is characterized by providing.

The information processing method as invention 8 is:
An information processing method in an information processing apparatus for receiving user usage information about an item directly from a terminal device or via another device,
A plurality of introduction information in which an item identifier for identifying an item and an introduction subject identifier that is a subject identifier for identifying a user who has created information for introducing the item to other users or a terminal device used by the user are associated with each other An introduction information storage step to store;
An introduction information transmission step of transmitting the introduction information directly to the terminal device or via another device;
In response to using the introduction item, which is an item corresponding to the item identifier included in the one introduction information, after the user of the terminal device that received the introduction information browsed the information based on the one introduction information, A receiving step of receiving usage information including information capable of identifying the one introduction information;
Based on the usage information received in the reception step, the item identifier of the introduced item used is targeted for at least a part of the introduction subject identifier included in the introduction information stored in the introduction information storage step. A user set forming step for forming a user set that is a set of a plurality of introduction subject identifiers, corresponding to and including an introduction subject identifier other than the introduction subject identifier included in the one introduction information;
A point calculation step for calculating a change value for changing a point value managed for each introduction subject identifier for the introduction subject identifier of the user set;
It is characterized by providing.

The information processing apparatus as invention 9 is
An information processing device that receives user usage information about an item from a terminal device or another device,
A receiving unit for receiving usage information including an item identifier for identifying an item and a user or a user entity identifier used by the user;
An introduction information storage unit that stores introduction information that associates the user identifier that created information for introducing an item to another user, the item identifier of the target item, and text information given by the user;
Extracting one item identifier that is the item identifier included in the one usage information received by the receiving unit, targeting the use subject identifier included in the introduction information stored in the introduction information storage unit, A user set forming unit that forms a user set that is a set of user entity identifiers corresponding to one item identifier;
Introductory information stored in the introductory information storage unit is a change value for changing a point value managed for each of the user entity identifiers for a plurality of user entity identifiers that are at least part of the user set. A point calculation unit that reads out the text information corresponding to the one item identifier, and calculates the number of characters of the text information, the number of words, or the importance of a word included in the text information;
Is provided.

The information processing apparatus as invention 10 is
An information processing device that receives user usage information about an item from a terminal device or another device,
A receiving unit for receiving usage information including an item identifier for identifying an item and a user or a user entity identifier used by the user;
An introduction information storage unit for storing introduction information that associates the item identifier of the target item with the user entity identifier that created information for introducing an item to another user;
Based on the introduction information stored in the introduction information storage unit, a similarity calculation unit that calculates an introduction similarity that is a similarity between two use subject identifiers;
Extracting one item identifier that is the item identifier included in the one usage information received by the receiving unit, targeting the use subject identifier included in the introduction information stored in the introduction information storage unit, A user set forming unit that forms a user set that is a set of user entity identifiers corresponding to one item identifier;
The introduction similarity between the distribution target identifier that is a usage subject identifier included in the user set and the one usage subject identifier that is a usage subject identifier included in the one usage information, or item usage indicated by the one usage information A plurality of distribution target identifiers that are at least a part of the user set based on the introduction similarity between the use subject identifier that created the introduction information browsed by the one use subject identifier prior to the distribution target identifier A point calculation unit for calculating a change value for changing the point value managed for each,
Is provided.

The information processing apparatus as invention 11 is
An information processing device that receives user usage information about an item from a terminal device or another device,
A receiving unit for receiving usage information including an item identifier for identifying an item and a user or a user entity identifier used by the user;
Based on the received usage information, a usage history storage unit that stores a usage history in which the usage subject identifier is associated with the item identifier;
A similarity calculation unit that calculates a usage similarity that is a similarity between two usage subject identifiers based on the usage history stored in the usage history storage unit;
An introduction information storage unit for storing introduction information that associates the item identifier of the target item with the user entity identifier that created information for introducing an item to another user;
Extracting one item identifier that is the item identifier included in the one usage information received by the receiving unit, targeting the use subject identifier included in the introduction information stored in the introduction information storage unit, A user set forming unit that forms a user set that is a set of user entity identifiers corresponding to one item identifier;
The usage similarity between the distribution target identifier that is the usage subject identifier included in the user set and the one usage subject identifier that is the usage subject identifier included in the one usage information, or the item usage indicated by the one usage information A plurality of distribution target identifiers that are at least a part of the user set based on the usage similarity between the usage subject identifier that created the introduction information browsed by the one usage subject identifier and the distribution target identifier. A point calculation unit for calculating a change value for changing the point value managed for each,
Is provided.

The information processing apparatus as invention 12 is
An information processing device that receives user usage information about an item from a terminal device or another device,
A receiving unit for receiving usage information including an item identifier for identifying an item and a user or a user entity identifier used by the user;
An introduction information storage unit for storing introduction information that associates the item identifier of the target item with the user entity identifier that created information for introducing an item to another user;
A user information storage unit for storing user information in which the user entity identifier is associated with user attribute information;
Based on the user information stored in the user information storage unit, a fitness level calculation unit that calculates a fitness level between the two usage subject identifiers;
Extracting one item identifier that is the item identifier included in the one usage information received by the receiving unit, targeting the use subject identifier included in the introduction information stored in the introduction information storage unit, A user set forming unit that forms a user set that is a set of user entity identifiers corresponding to one item identifier;
For the degree of conformity between a distribution target identifier that is a use subject identifier included in the user set and a use subject identifier that is a use subject identifier included in the one use information, or an item use indicated by the one use information For each of a plurality of distribution target identifiers that are at least a part of the user set, based on the degree of matching between the use subject identifier that created the introduction information browsed by the one use subject identifier in advance and the distribution target identifier A point calculation unit for calculating a change value for changing the point value managed by
Is provided.

The information processing apparatus as invention 13 is
An information processing device that receives user usage information about an item from a terminal device or another device,
A receiving unit for receiving usage information including an item identifier for identifying an item and a user or a user entity identifier used by the user;
An introduction information storage unit for storing introduction information that associates the item identifier of the target item with the user entity identifier that created information for introducing an item to another user;
A browsing control unit for associating a useable identifier included in the introduction information stored in the introduction information storage unit with a viewable identifier that is a useable entity identifier capable of browsing the introduction information created by the useable entity identifier. When,
Extracting one item identifier that is the item identifier included in the one usage information received by the receiving unit and one usage subject identifier that is a usage subject identifier included in the one usage information, and Targeting the use subject identifier included in the introduction information stored in the introduction information storage unit, the use subject identifier corresponding to the one item identifier, and corresponding to the one use subject identifier in the browsing control unit A user set forming unit for forming a user set that is a set of the used subject identifiers;
A point calculation unit that calculates a change value for changing a point value managed for each user entity identifier for a plurality of user entity identifiers that are at least part of the user set;
Is provided.

An information processing apparatus as an invention 14 is an information processing apparatus that receives user usage information related to an item directly from a terminal device or via another device,
A plurality of introduction information in which an item identifier for identifying an item and an introduction subject identifier that is a subject identifier for identifying a user who has created information for introducing the item to other users or a terminal device used by the user are associated with each other An introduction information storage section to store;
An introduction information transmitting unit for transmitting the introduction information directly to the terminal device or via another device;
In response to using the introduction item, which is an item corresponding to the item identifier included in the one introduction information, after the user of the terminal device that received the introduction information browsed the information based on the one introduction information, A receiving unit for receiving usage information including information capable of identifying the one introduction information;
Based on the usage information received by the receiving unit, the item identifier of the introduced item used is targeted for at least a part of the introduction subject identifier included in the introduction information stored in the introduction information storage unit. A user set forming unit that forms a user set that is a set of a plurality of introduction subject identifiers, corresponding to and including an introduction subject identifier other than the introduction subject identifier included in the one introduction information;
A point calculation unit for calculating a change value for changing a point value managed for each introduction subject identifier for the introduction subject identifier of the user set;
An information processing apparatus comprising:

The information processing apparatus as invention 15 is
A user information storage unit that stores user information in which the user entity identifier is associated with user attribute information;
In the user set forming unit, a user entity identifier corresponding to one item identifier included in the received one usage information for a user entity identifier included in the introduction information stored in the introduction information storage unit In addition, a user set which is a set of user entity identifiers whose user attribute information satisfies a predetermined condition can be formed.

In the information processing apparatus according to a sixteenth aspect, the point calculation unit can calculate the change value so that the sum of the change values in a predetermined period becomes a predetermined value.

In the information processing apparatus according to the seventeenth aspect, the introduction information storage unit can limit the number of item identifiers associated with one user entity identifier.

In the information processing apparatus as the invention 18,
In the introduction information storage unit, the introduction subject identifier, the item identifier, and a recommendation value indicating a degree of recommendation of the user by the user are associated and stored,
In the point calculation unit, for each introduction subject identifier included in the user set, the recommendation corresponding to the one item identifier included in the one usage information received from the introduction information stored in the introduction information storage unit It is possible to read the value and calculate the change value so that the higher the degree of recommendation indicated by the recommended value, the larger the value.

The terminal device of the nineteenth aspect is
A receiving unit for receiving usage information including an item identifier for identifying an item and a user or a user entity identifier for identifying a terminal device used by the user from the terminal device or another device;
An introduction information storage unit for storing introduction information that associates the item identifier of the target item with the user entity identifier that created information for introducing an item to another user;
One item identifier that is the item identifier included in the one usage information received by the reception unit is extracted, and the usage subject identifier included in the introduction information stored in the introduction information storage unit is used as the target. A user set forming unit that forms a user set that is a set of user entity identifiers corresponding to the item identifiers of
A change value for changing a point value managed for each combination corresponding to the user entity identifier and the one item identifier is calculated for a plurality of user entity identifiers that are at least a part of the user set. A point calculator,
A terminal device connected via a network with an information processing device comprising:
A transmission unit for transmitting one user entity identifier to the information processing apparatus;
A receiving unit that receives, from the information processing apparatus, the point value for each item identifier managed in association with the one user entity identifier;
A control unit that causes a display device to display the point value received by the receiving unit;
Is provided.

The terminal device of the invention 20
A receiving unit for receiving usage information including an item identifier for identifying an item and a user or a user entity identifier for identifying a terminal device used by the user from the terminal device or another device;
An introduction information storage unit for storing introduction information that associates the item identifier of the target item with the user entity identifier that created information for introducing an item to another user;
One item identifier that is the item identifier included in the one usage information received by the reception unit is extracted, and the usage subject identifier included in the introduction information stored in the introduction information storage unit is used as the target. A user set forming unit that forms a user set that is a set of user entity identifiers corresponding to the item identifiers of
A change value for changing a point value managed for each user entity identifier is calculated for a plurality of user entity identifiers that are at least part of the user set, and the change value is further calculated. A point calculator for calculating the number of users;
A terminal device connected via a network with an information processing device comprising:
A transmission unit that transmits one piece of usage information to the information processing apparatus;
A receiving unit that receives from the information processing apparatus the number of users whose point values are calculated based on the one usage information;
A control unit that causes a display device to display the number of users received by the receiving unit;
Is provided.

The information processing program as invention 21 is
In the computer of the information processing apparatus that receives the user usage information related to the item from the terminal device or other device,
A receiving step for receiving usage information including an item identifier for identifying an item and a user or a user entity identifier used by the user;
An introduction information storage step for storing introduction information that associates the user entity identifier that created information for introducing an item to another user, the item identifier of the target item, and text information given by the user;
Extracting one item identifier that is the item identifier included in the one usage information received in the receiving step, targeting the use subject identifier included in the introduction information stored in the introduction information storage step, A user set forming step for forming a user set which is a set of user entity identifiers corresponding to one item identifier;
The introduction information stored in the introduction information storage step is a change value for changing the point value managed for each of the user entity identifiers for a plurality of user entity identifiers that are at least part of the user set. A point calculation step of reading the text information corresponding to the one item identifier from and calculating using the number of characters of the text information, the number of words, or the importance of a word included in the text information;
Is executed.

The information processing program as invention 22 is
In the computer of the information processing apparatus that receives the user usage information related to the item from the terminal device or other device,
A receiving step for receiving usage information including an item identifier for identifying an item and a user or a user entity identifier used by the user;
An introduction information storage step for storing introduction information that associates the user entity identifier that created information for introducing an item to another user and the item identifier of the target item;
Based on the introduction information stored in the introduction information storage step, a similarity calculation step for calculating an introduction similarity that is a similarity between two user-identifiers;
Extracting one item identifier that is the item identifier included in the one usage information received in the receiving step, targeting the use subject identifier included in the introduction information stored in the introduction information storage step, A user set forming step for forming a user set which is a set of user entity identifiers corresponding to one item identifier;
The introduction similarity between the distribution target identifier that is a usage subject identifier included in the user set and the one usage subject identifier that is a usage subject identifier included in the one usage information, or item usage indicated by the one usage information A plurality of distribution target identifiers that are at least a part of the user set based on the introduction similarity between the use subject identifier that created the introduction information browsed by the one use subject identifier prior to the distribution target identifier A point calculation step for calculating a change value for changing the point value managed for each,
Is executed.

The information processing program as invention 23 is
In the computer of the information processing apparatus that receives the user usage information related to the item from the terminal device or other device,
A receiving step for receiving usage information including an item identifier for identifying an item and a user or a user entity identifier used by the user;
Based on the received usage information, a usage history storage step of storing a usage history in which the usage subject identifier is associated with the item identifier;
A similarity calculation step of calculating a usage similarity that is a similarity between two usage subject identifiers based on the usage history stored in the usage history storage step;
An introduction information storage step for storing introduction information that associates the user entity identifier that created information for introducing an item to another user and the item identifier of the target item;
Extracting one item identifier that is the item identifier included in the one usage information received in the receiving step, targeting the use subject identifier included in the introduction information stored in the introduction information storage step, A user set forming step for forming a user set which is a set of user entity identifiers corresponding to one item identifier;
The usage similarity between the distribution target identifier that is the usage subject identifier included in the user set and the one usage subject identifier that is the usage subject identifier included in the one usage information, or the item usage indicated by the one usage information A plurality of distribution target identifiers that are at least a part of the user set based on the usage similarity between the usage subject identifier that created the introduction information browsed by the one usage subject identifier and the distribution target identifier. A point calculation step for calculating a change value for changing the point value managed for each,
Is executed.

The information processing program as invention 24 is
In the computer of the information processing apparatus that receives the user usage information related to the item from the terminal device or other device,
A receiving step for receiving usage information including an item identifier for identifying an item and a user or a user entity identifier used by the user;
An introduction information storage step for storing introduction information that associates the user entity identifier that created information for introducing an item to another user and the item identifier of the target item;
A user information storing step for storing user information in which the user entity identifier is associated with user attribute information;
Based on the user information stored in the user information storage step, a fitness level calculating step for calculating a fitness level between the two user entity identifiers;
Extracting one item identifier that is the item identifier included in the one usage information received in the receiving step, targeting the use subject identifier included in the introduction information stored in the introduction information storage step, A user set forming step for forming a user set which is a set of user entity identifiers corresponding to one item identifier;
For the degree of conformity between a distribution target identifier that is a use subject identifier included in the user set and a use subject identifier that is a use subject identifier included in the one use information, or an item use indicated by the one use information For each of a plurality of distribution target identifiers that are at least a part of the user set, based on the degree of matching between the use subject identifier that created the introduction information browsed by the one use subject identifier in advance and the distribution target identifier A point calculation step for calculating a change value for changing the point value managed by
Is executed.

The information processing program as invention 25 is
In the computer of the information processing apparatus that receives the user usage information related to the item from the terminal device or other device,
A receiving step for receiving usage information including an item identifier for identifying an item and a user or a user entity identifier used by the user;
An introduction information storage step for storing introduction information that associates the user entity identifier that created information for introducing an item to another user and the item identifier of the target item;
Browsing control step for associating the useable identifier included in the introduction information stored in the introduction information storing step with a viewable identifier that is a useable entity identifier capable of browsing the introduction information created by the useable entity identifier. When,
Extracting one item identifier that is the item identifier included in the one usage information received in the reception step and one usage entity identifier that is a usage entity identifier included in the one usage information; Targeting the use subject identifier included in the introduction information stored in the introduction information storage step, the use subject identifier corresponding to the one item identifier, and associating with the one use subject identifier in the browsing control step A user set forming step for forming a user set which is a set of user identifiers obtained;
A point calculation step of calculating a change value for changing a point value managed for each user entity identifier for a plurality of user entity identifiers that are at least a part of the user set;
Is executed.

The information processing program as invention 26 is
A receiving unit for receiving usage information including an item identifier for identifying an item and a user or a user entity identifier for identifying a terminal device used by the user from the terminal device or another device;
An introduction information storage unit for storing introduction information that associates the item identifier of the target item with the user entity identifier that created information for introducing an item to another user;
One item identifier that is the item identifier included in the one usage information received by the reception unit is extracted, and the usage subject identifier included in the introduction information stored in the introduction information storage unit is used as the target. A user set forming unit that forms a user set that is a set of user entity identifiers corresponding to the item identifiers of
A change value for changing a point value managed for each combination corresponding to the user entity identifier and the one item identifier is calculated for a plurality of user entity identifiers that are at least a part of the user set. A point calculator,
In a computer of a terminal device connected via a network with an information processing device characterized by comprising:
A transmission step of causing the transmission unit to transmit one user entity identifier;
A reception step of causing the reception unit to receive the point value for each item identifier managed in association with the one user entity identifier;
A control step of causing the display device to display the point value received in the reception step;
Is executed.
The information processing program as invention 27 is
A receiving unit for receiving usage information including an item identifier for identifying an item and a user or a user entity identifier for identifying a terminal device used by the user from the terminal device or another device;
An introduction information storage unit for storing introduction information that associates the item identifier of the target item with the user entity identifier that created information for introducing an item to another user;
One item identifier that is the item identifier included in the one usage information received by the reception unit is extracted, and the usage subject identifier included in the introduction information stored in the introduction information storage unit is used as the target. A user set forming unit that forms a user set that is a set of user entity identifiers corresponding to the item identifiers of
A change value for changing a point value managed for each user entity identifier is calculated for a plurality of user entity identifiers that are at least part of the user set, and the change value is further calculated. A point calculator for calculating the number of users;
In a computer of a terminal device connected via a network with an information processing device characterized by comprising:
A transmission step of causing the information processing apparatus to transmit the one usage information to a transmission unit;
A receiving step of causing the receiving unit to receive the number of users whose point value is calculated based on the one usage information from the information processing apparatus;
A control step of displaying the number of users received in the receiving step on a display device;
Is executed.
The information processing program as invention 28 is
To the computer of the information processing apparatus that receives the user usage information related to the item directly from the terminal device or via another device,
A plurality of introduction information in which an item identifier for identifying an item and an introduction subject identifier that is a subject identifier for identifying a user who has created information for introducing the item to other users or a terminal device used by the user are associated with each other An introduction information storage step to store;
An introduction information transmission step of transmitting the introduction information directly to the terminal device or via another device;
In response to using the introduction item, which is an item corresponding to the item identifier included in the one introduction information, after the user of the terminal device that received the introduction information browsed the information based on the one introduction information, A receiving step of receiving usage information including information capable of identifying the one introduction information;
Based on the usage information received in the reception step, the item identifier of the introduced item used is targeted for at least a part of the introduction subject identifier included in the introduction information stored in the introduction information storage step. A user set forming step for forming a user set that is a set of a plurality of introduction subject identifiers, corresponding to and including an introduction subject identifier other than the introduction subject identifier included in the one introduction information;
A point calculation step for calculating a change value for changing a point value managed for each introduction subject identifier for the introduction subject identifier of the user set;
Is executed.

In the present invention, in order to identify introduction information having the same item identifier as the item identifier included in one usage information and to update a plurality of user points related to the introduction information, a single user's usage act is also included. It is possible to give points to a plurality of users. That is, compared with the conventional method, the frequency at which points increase or the number of users to whom points are given can be increased. For this reason, the user tends to frequently access the item providing server in order to confirm his / her point, and the opportunity to view information on the item increases, so that the user can use the item.
In addition, there is a possibility that points can be earned by creating referral information, so the motivation of each user to “create referral information” increases, and a lot of referral information is created. The use behavior that uses the item increases, and the use of the item can be promoted. Furthermore, since there is a tendency to accumulate a lot of points for users who have registered items used by many other users as introductory information early on, `` Predict items that are likely to become popular in the future and introduce them earlier than others. An incentive to “register as information” works for each user. Accordingly, since the latest items are not yet widely known, it is easy to collect the introduction information even if the introduction information has not been collected so far. And since the number of users who make use behavior increases with reference to such introduction information, it is possible to promote the use of items that have not been used so far.

It is a 1st block diagram of the whole system in the 1st Example of this invention. It is a 2nd block diagram of the whole system in the 1st Example of this invention. It is a block diagram of the item provision server apparatus 1 in 1st Example of this invention. It is a figure which shows the storage state of the user specific information storage part in 1st Example of this invention. It is a figure which shows the storage state of the item information storage part in 1st Example of this invention. It is a figure which shows the various storage states of the favorite information storage part in 1st Example of this invention. It is a figure which shows another various storage state of the favorite information storage part in 1st Example of this invention. It is a flowchart which shows the procedure which transmits the favorite information received from the terminal device in 1st Example of this invention to the information processing server apparatus 2, after memorize | storing in a favorite information storage part. When user page information transmission processing by the user page information creation unit, favorite information transmission processing by the user page information creation unit, and usage information relay processing by the usage information relay unit in the first embodiment of the present invention are continuously performed It is a flowchart which shows a procedure. It is a block diagram of the terminal device in 1st Example of this invention.

It is a figure which shows the example of a display of the user page in 1st Example of this invention. It is a block diagram of the information processing server apparatus in 1st Example of this invention. It is a figure which shows the storage state of the utilization information storage part in 1st Example of this invention. It is a figure which shows the storage state of the cooperation point information storage part in 1st Example of this invention. It is a flowchart which shows the cooperation point calculation process in 1st Example of this invention. It is a figure which shows the purchase condition and favorite registration condition in 1st Example of this invention. It is a figure which shows the example of a display of the user page which showed the cooperation point for every favorite item in 1st Example of this invention. It is a figure which shows the storage state of the cooperation point information storage part which stored the cooperation point for every favorite item for every user in 1st Example of this invention. It is a figure which shows the example of a display of the user page which showed the number of people who distributed the cooperation point in 1st Example of this invention. It is a block diagram of the item provision server apparatus in 2nd Example of this invention.

It is a figure which shows the storage state of the browsing possible information storage part in 2nd Example of this invention. It is a block diagram of the information processing server apparatus in 2nd Example of this invention. It is a flowchart which shows the procedure of the 1st method of browsing information creation in 2nd Example of this invention. It is a flowchart which shows the procedure of the 4th method of browseable information creation in the case of transmitting restriction | limiting information via the browseable information acquisition part in 2nd Example of this invention. It is a block diagram of the information processing server apparatus in the 3rd Example of this invention. It is a figure which shows the storage state of the temporary point storage part in 3rd Example of this invention. It is a flowchart which shows the procedure of the temporary point process in 3rd Example of this invention. It is a flowchart which shows the procedure of the cooperation parent point distribution process performed for every predetermined timing in the 3rd Example of this invention. It is a block diagram of the information processing server apparatus in the 4th Example of this invention. It is a figure which shows the storage state of the evaluation information storage part in 4th Example of this invention.

It is a figure which shows Formula (1)-(5) used for the Example of this invention. It is a figure which shows Formula (6)-(9) used for the Example of this invention. It is a figure which shows Formula (10)-(15) used for the Example of this invention.

  FIG. 1 is a block diagram of the entire system in the first embodiment of the present invention. In the system in this example, the item providing server device 1, the information processing server device 2, and one or more terminal devices 3 (3 a to 3 n) are connected via a network 4. Further, as shown in FIG. 2, the entire system may be configured using two networks. In FIG. 2, the item providing server device 1 and the information processing server device 2 are connected via the network 5, and the item providing server device 1 and the terminal devices 3 (3 a to 3 n) are connected via the network 4. Yes. The network 5 is a LAN (Local Area Network), and the information processing server device 2 and the terminal devices 3 (3a to 3n) cannot be directly connected. In the present embodiment, the case where the entire system configuration is shown in FIG. 1 will be described unless otherwise specified. In the present embodiment, the case where the item providing server device 1 and the information processing server device 2 are separate devices will be described. However, these two functions may be combined and realized as one device.

  The network 4 is a network such as the Internet, for example, and mediates exchange of information among the item providing server device 1, the information processing server device 2, and the terminal device 3.

  The item providing server device 1 is a device that provides an item in response to a request from the terminal device 3. Here, the item is digital content such as text, voice, music, and video, and various articles, and may be information on financial products, real estate, persons, and the like. That is, the item in this embodiment may be tangible or intangible, whether it is paid or free. The item providing server device 1 can be implemented as software (program) processing using a computer including a CPU, RAM, ROM, hard disk drive (HDD), network interface, and the like.

  FIG. 3 is a configuration diagram of the item providing server device 1 according to the present embodiment. The item providing server device 1 in this embodiment includes an item providing server control unit 11, an item providing server communication unit 12, an authentication unit 13, and an item providing server storage unit 14.

  The authentication unit 13 authenticates the terminal device 3 or a user who uses the terminal device 3. The authentication unit 13 stores user identification information for uniquely identifying a user who uses the terminal device 3 or terminal identification information for uniquely identifying the terminal device 3 and a password in association with each other. In this embodiment, the case where user identification information is used will be described as an example, but the same applies to the case where terminal identification information is used. As a collective term for the meaning of the combination of user identification information and terminal identification information, the term user entity identification information (user entity identifier) is used. A combination of user identification information and a password is used as user specifying information. The authentication means 13 determines that the authentication is successful when the information that matches the user identification information received from the terminal device 3 is stored. A user corresponding to the user identification information that has been successfully authenticated is defined as an authenticated user.

  The item providing server storage unit 14 stores various data using a storage device such as an HDD. The item providing server storage unit 14 includes a user information storage unit 141, an item information storage unit 142, and a favorite information storage unit 143.

  The user information storage unit 141 stores a plurality of user information. FIG. 4 is a diagram illustrating an example of a storage state of the user information storage unit 141. The user information is obtained by associating user_id, which is user identification information for uniquely identifying a user who uses the terminal device 3, and user_info, which is user attribute information, and is stored in a table format as shown in FIG. The user attribute information is information such as the user's name, age, gender, address (region), hobby, membership date (year, month, date, date, etc.), e-mail address, telephone number, and the like. In addition, if the item providing server device 1 can purchase a product, it may include credit card information for paying the product.

  The item information storage unit 142 stores a plurality of item information. FIG. 5 is a diagram illustrating an example of a storage state of the item information storage unit 142. Item information relates item_id, which is item identification information, and item_info, which is item attribute information, and is stored in a table format as shown in FIG. Item identification information (item identifier) is for uniquely identifying an item. The item attribute information is, for example, information such as an item name, a creator, a production year, a genre, a price, and a user condition suitable for using the item.

  The favorite information storage unit 143 stores a plurality of pieces of favorite information for each user. 6 and 7 are diagrams showing examples of storage states of the favorite information storage unit 143. FIG. Hereinafter, seven types of storage formats of favorite information will be described with reference to FIGS.

  The first storage format of favorite information is to store user identification information and item identification information included in favorite information in association with user_id and item_id, respectively, in a table format as shown in FIG. 6a. At this time, the combination of user_id and item_id is unique and cannot be stored redundantly. When adding data, if the same combination (user_id, item_id) already exists in the table, the data may not be updated or new data may be overwritten. The first storage format requires the least amount of data for storage.

  The second storage format of the favorite information is a recommendation degree (for example, “1: somewhat recommended”, “2: moderately recommended”, “3”) obtained by quantifying the evaluation performed on the item by the user for the favorite information. : “Recommended”, “4: Highly recommended”, “5: Highly recommended”, etc.), the user identification included in the favorite information The information, the item identification information, and the recommendation level are associated with user_id, item_id, and degree, respectively, and stored in a table format as shown in FIG. 6b. At this time, the combination of user_id and item_id is unique and cannot be stored redundantly. When adding data, if the same (user_id, item_id) combination already exists in the table, the data is updated to a newer one.

  The third storage format of favorite information is recommended as user identification information and item identification information included in the favorite information, similarly to the second storage format of usage information, when the recommendation information is included in the favorite information. The degrees are associated as user_id, item_id, and degree, respectively, and stored in a table format as shown in FIG. 6B, but the combination of user_id and item_id is allowed to overlap. Also, since newly added data is always added to the end (bottom row) of the table, the row data located above the table is older and the row data located below is newer. Although the date when the item is registered as a favorite is not stored as in the fourth storage format described later, it is possible to easily determine which of the two data is older by examining the positional relationship between the two rows.

  The fourth storage format of favorite information is that when the favorite information includes a registration date that is a date when the user registered the item as a favorite, the user identification information, the item identification information, and the registration date included in the favorite information. Are associated with each other as user_id, item_id, and date, and stored in a table format as shown in FIG. 6c. At this time, the combination of user_id and item_id is unique and cannot be stored redundantly. When adding data, if the same combination (user_id, item_id) already exists in the table, the data may not be updated or new data may be overwritten. In this embodiment, the date is used as information indicating the time when the item is registered as a favorite, but other time units may be used. For example, not only the date but also “date and time” including time in minutes, seconds, milliseconds, etc. may be used, or information only in year and month may be used.

  In the fifth storage format of favorite information, when the registration date is included in the favorite information, as in the fourth storage format of the usage information, the user identification information, item identification information, and registration date included in the favorite information Are associated with each other as user_id, item_id, and date, and stored in a table format as shown in FIG. 6c. If the dates are different, the same combination of (user_id, item_id) is recorded repeatedly. May be.

  The sixth storage format of the favorite information is that when the user's comment on the item is included in the favorite information, the user identification information, the item identification information, and the comment included in the favorite information are respectively set to user_id and It is associated with item_id and comment and stored in a table format as shown in FIG. 7a. At this time, the combination of user_id and item_id is unique and cannot be stored redundantly. When adding data, if the same (user_id, item_id) combination already exists in the table, the data is updated to a newer one. Also, it is not necessary for all the favorite information to be stored to include a comment. If no comment is included in the favorite information, the comment may be left blank.

  The seventh storage format of favorite information is such that favorite information and the number of users who browse the favorite information and use items (number of reference users) can be stored in association with each other. In the seventh storage format of favorite information, user identification information and item identification information included in the favorite information are associated with user_id and item_id, respectively, and the number of reference users is associated with count, and stored in a table format as shown in FIG. 7b. Is. At this time, the combination of user_id and item_id is unique and cannot be stored redundantly. When adding data, if the same (user_id, item_id) combination already exists in the table, nothing is done. When the favorite information is registered, since the number of reference users is “0”, the initial value of count is “0”.

  By specifying user_id which is user identification information in all storage formats of favorite information, it is possible to acquire all item identification information of favorite items corresponding to user_id.

  The item providing server communication unit 12 is a unit for communicating with the information processing server device 2 and the terminal device 3 via the network 4.

  The item providing server control unit 11 performs overall control on each unit constituting the item providing server device 1. The item providing server control unit 11 includes a user page information creation unit 111, a favorite information registration unit 112, and a usage information relay unit 113.

  The user page information creation unit 111 performs the following three types of processing according to the type of data received from the terminal device 3.

  The first process of the user page information creation unit 111 is a user page information transmission process, and this process is performed when a user page information acquisition request is received from the terminal device 3.

  The user page information acquisition request is information for requesting acquisition of user page information, and includes at least user specifying information for authentication by the authentication unit 13.

  The user page information is information necessary for causing the terminal device 3 to display a search screen, a “favorite information” (introduction information) browsing operation screen, and a “cooperation point” confirmation screen. For example, user page information may be created using an HTML (Hyper Text Markup Language) format, or a data format other than this may be used.

  Here, "favorite information" is information about "favorite items" such as items that you like, items that you were good to use, or items that you would like to say regardless of good or bad, Information registered by each user. The user can browse favorite information of other users as well as his / her favorite information. Each user basically creates “favorite information” for the purpose of introducing items to other users, but it does not necessarily have to be disclosed to other users.

  The “cooperation point” is a point (numerical value) given to a registered user when another user uses the same item as the item included in the favorite information registered by the user. In addition, the side which provides the service by the item providing server 1 (service providing side) may give some privilege according to the point to the user who uses the service according to the cooperation point. For example, if it is a shopping site, a cooperation point may be used as a part of the price when purchasing a product, or a discount service corresponding to the cooperation point may be performed.

  The user page information transmission process is a process of creating user page information of an authenticated user and transmitting the created user page to the terminal device 3 being used by the authenticated user. First, the user information storage unit 141 receives the authenticated user. Get user information of users other than. Next, the favorite information storage unit 143 obtains the favorite information of the authenticated user. Next, a cooperation point information acquisition request is created, and the created cooperation point information acquisition request is transmitted to the information processing server device 2 via the network 4. The cooperation point information acquisition request is information for acquiring information on the cooperation point acquired by the authenticated user, and includes at least user identification information of the authenticated user. Next, cooperation point information corresponding to the transmitted cooperation point information acquisition request is received from the information processing server device 2 via the network 4. Next, user page information is created using the acquired user information, favorite information, and the received cooperation point information. Then, the created user page information is transmitted to the terminal device 3 via the network 4.

  The second process of the user page information creation unit 111 is a search result transmission process, and this process is performed when a search condition is received from the terminal device 3. The search condition is a condition used for narrowing down items to be used, and includes, for example, a genre name, a producer, a keyword, an upper limit and a lower limit of a price, and the like.

  The search result transmission process is a process of transmitting the item information satisfying the received search condition to the terminal device 3. First, all the item information having the attribute information of the item satisfying the search condition is received from the item information storage unit 142. Extract. Then, all the extracted item information is transmitted to the terminal device 3 via the network 4.

  The third process of the user page information creation unit 111 is a favorite information transmission process, and this operation is performed when a favorite information acquisition request is received from the terminal device 3. The favorite information acquisition request is information for requesting acquisition of favorite information of other users, and includes at least user identification information of other users.

  The favorite information transmission process is a process of transmitting favorite information corresponding to the received favorite information acquisition request to the terminal device 3. First, the user information included in the received favorite information acquisition request is received from the favorite information storage unit 143. All favorite information corresponding to the information is acquired. Then, all the acquired favorite information is transmitted to the terminal device 3 via the network 4.

  The favorite information registration unit 112 receives favorite information from the terminal device 3 via the network 4, and stores the received favorite information in the favorite information storage unit 143. Then, the received favorite information is transmitted to the information processing server device 2.

  The procedure for storing the favorite information received from the terminal device 3 in the favorite information storage unit 143 and transmitting it to the information processing server device 2 will be described with reference to the flowchart of FIG.

  First, the terminal device 3 performs favorite information transmission processing, and transmits favorite information and user specifying information to the item providing server device 1 via the network 4 (step S201). The favorite information transmission process will be described later.

  Next, the authentication means 13 of the item providing server device 1 receives the favorite information and the user specifying information from the terminal device 3 via the network 4 and performs authentication based on the received user specifying information ( Step S202). If the authentication is successful, the received favorite information is sent to the favorite information registration unit 112, and the process proceeds to step S203. If the authentication is unsuccessful, the process returns to step S201 and starts all the procedures from the beginning.

  In step S203, the favorite information registration unit 112 acquires the favorite information from the authentication unit 13, and stores the acquired favorite information in the favorite information storage unit 143.

  Next, the favorite information registration unit 112 transmits the favorite information acquired in step 203 to the information processing server device 2 via the network 4 (step S204).

  Next, when the information processing server apparatus 2 receives the favorite information from the item providing server apparatus 1 via the network 4, the favorite information registration process is performed (step S205). The favorite information registration process will be described later.

  The above is the description of the procedure for storing the favorite information received from the terminal device 3 in the favorite information storage unit 143 and transmitting it to the information processing server device 2.

  The usage information relay unit 113 receives the user identification information and the new usage information from the terminal device 3 via the network 4, and performs usage information relay processing when the authentication unit 13 succeeds in authentication. . The usage information relay process is a process of transmitting the received new usage information to the information processing server device 2 via the network 4. The new usage information is usage information that is a trigger for a cooperation point calculation process described later. Further, the usage information includes at least user identification information and item identification information.

  Here, using the flowchart of FIG. 9, user page information transmission processing by the user page information creation unit 111, favorite information transmission processing by the user page information creation unit 111, and usage information relay processing by the usage information relay unit 113 are continued. The procedure when performed is described.

  First, the terminal device 3 performs a user page information acquisition request transmission process, and transmits a user page information acquisition request to the item providing server device 1 via the network 4 (step S101). The user page information acquisition request transmission process will be described later.

  Next, when the authentication means 13 of the item providing server device 1 receives the user page information acquisition request from the terminal device 3 via the network 4, authentication is performed based on the user specifying information included in the user page information acquisition request. Perform (step S102). If the authentication is successful, the received user page information acquisition request is sent to the user page information creation unit 111, and the process proceeds to step S103. If the authentication is unsuccessful, the process starts again from step S101.

  In step S <b> 103, the user page information creation unit 111 of the item providing server device 1 acquires a user page information acquisition request from the authentication unit 13, performs user page information transmission processing, and sends the user page information to the terminal device 3 via the network 4. Send page information.

  Next, when the terminal device 3 receives user page information from the item providing server device 1 via the network 4, a user page display process is performed (step S104). The user page display process will be described later.

  Next, when a user who has viewed the displayed user page performs an operation for requesting acquisition of favorite information of another user, the terminal device 3 creates a favorite information acquisition request, and the item is obtained via the network 4. A favorite information acquisition request transmission process for transmitting a favorite information acquisition request to the providing server device 1 is performed (step S105). The favorite information acquisition request transmission process will be described later.

  Next, when the user page information creation unit 111 of the item providing server device 1 receives a favorite information acquisition request from the terminal device 3 via the network 4, it performs a favorite information transmission process, and performs a terminal via the network 4. The favorite information is transmitted to the device 3 (step S106).

  Next, when the terminal device 3 receives favorite information from the item providing server device 1 via the network 4, the terminal device 3 performs favorite information display processing (step S107). The favorite information display process will be described later.

  Next, when a user who browses a user page on which other user's favorite information is displayed performs a use operation related to the other user's favorite item, the terminal device 3 creates new use information and transmits it via the network 4. Then, the usage information transmission process of transmitting new usage information and user identification information to the item providing server device 1 is performed (step S108). The usage information transmission process will be described later.

  Next, when the authentication means 13 of the item providing server device 1 receives new usage information and user identification information from the terminal device 3 via the network 4, authentication is performed based on the user identification information (step S109). ). If the authentication is successful, the received new usage information is sent to the usage information relay unit 113, and the process proceeds to step S110. If the authentication is unsuccessful, the process restarts from step S108.

  In step S 110, the usage information relay unit 113 of the item providing server device 1 acquires new usage information from the authentication unit 13, performs usage information relay processing, and sends the new usage information to the information processing server device 2 via the network 4. Send.

  Next, when the information processing server device 2 receives new usage information from the item providing server device 1 via the network 4, a cooperation point calculation process is performed (step S 111), and a series of steps from step S 101 to step S 111 is performed. The process ends. The cooperation point calculation process will be described later.

  Description of the procedure when the user page information transmission process by the user page information creation unit 111, the favorite information transmission process by the user page information creation unit 111, and the usage information relay process by the usage information relay unit 113 are performed as described above. It is.

  The terminal device 3 is a general computer including a CPU, a RAM, a ROM, a hard disk drive, a network interface, and the like, and performs a predetermined operation using a built-in program.

  FIG. 10 is a configuration diagram of the terminal device 3 in the present embodiment. The terminal device 3 in the present embodiment includes a terminal control unit 31, a terminal communication unit 32, an input unit 33, and a display unit 34.

  The terminal communication unit 32 is a unit for communicating with the item providing server device 1 via the network 4.

  The input means 33 is an interface for the user to operate the terminal device 3 such as a mouse or a keyboard if the terminal device 3 is a PC (Personal Computer) or a button if the terminal device 3 is a mobile phone.

  The display means 34 is an interface for displaying various information and visually showing it to the user, such as a display.

  The terminal control means 31 performs overall control on each means constituting the terminal device 3. The terminal control unit 31 includes a user page display unit 311, a usage information creation unit 312, and a favorite information creation unit 313.

  The user page display unit 311 performs the following six types of processing according to the operation acquired from the input unit 33 and the type of data received from the item providing server device 1.

  The first process of the user page display unit 311 is a user page information acquisition request transmission process (step S101). This process is performed when an operation requesting display of a user page is acquired from the input means 33.

  The user page information acquisition request transmission process creates a user page information acquisition request by using user identification information that is a combination of user identification information and a password of a “user” who is a user who is using the terminal device 3. In this process, the created user page information acquisition request is transmitted to the item providing server device 1 via the network 4. The password may be stored in a storage unit (not shown) of the terminal device 3 and may be acquired from a storage unit (not shown) every time a user page information acquisition request is created, or a user is created every time a user page information acquisition request is created. You may make it input to.

  The second process of the user page display unit 311 is a user page display process (step S104). When user page information is acquired from the item providing server device 1, this process is performed.

  The user page display process is a process of creating a user page based on the user page information acquired from the item providing server device 1 and displaying the created user page on the display unit 34.

  The user page is drawn for display on the display means 34 based on the user page information.

  The third process of the user page display unit 311 is a search condition transmission process. This process is performed when the contents of the condition input operation and the search request operation are acquired from the input means 33.

  The search condition transmission process creates a search condition using user identification information for identifying a user who is using the terminal device 3 and the acquired condition, and creates the search condition in the item providing server device 1. This is a process for transmitting search conditions.

  The fourth process of the user page display unit 311 is a search result display process, which is performed when item information for the search condition transmitted by the search condition transmission process is received from the item providing server device 1.

  The search result display process is a process for updating the user page based on the received item information.

  A fifth process of the user page display unit 311 is a favorite information acquisition request transmission process (step S105). This process is performed when an operation for acquiring favorite information of another user is acquired from the input unit 33.

  With the favorite information acquisition request transmission process, a favorite information acquisition request is created based on the user identification information of another user who has acquired the favorite information, and the created favorite information acquisition request is sent to the item providing server device 1. It is a process to transmit.

  The sixth process of the user page display unit 311 is a favorite information display process (step S107), and when the favorite information for the favorite information acquisition request transmitted in the favorite information acquisition request transmission process is received from the item providing server device 1. This process is performed.

  The favorite information display process is a process for updating the user page based on the received favorite information.

  As for the user page displayed on the display means 34, for example, as shown in the display example of the user page in FIG. 11, the currently acquired cooperation points can be confirmed, and an item search means is prepared. What is necessary is just to enable it to display separately from the item which was done. In the display example of FIG. 11, the user name and the cooperation point of the user are displayed on the upper left, and the favorite information of the user is displayed on the lower left. In addition, a text box for inputting a search condition and a “search” button that triggers a search condition transmission process are displayed in the upper center, and item information that satisfies the search condition is displayed in the lower center. In addition, a menu for selecting the user name of another user and an “acquire” button that triggers acquisition of favorite information of the selected other user (favorite information acquisition request transmission process) are displayed on the upper right. Yes. In the lower right, the acquired favorite information of other users is displayed. Further, a “favorite” button that triggers a favorite information transmission process for registering the item as a favorite is displayed next to the item information of the search result and the favorite information of another user. Further, in the display example of FIG. 11, the favorite information of the user and the favorite information of other users are displayed separately, but the user names of other users are selected in order to combine the display locations. In the menu, the user name of the user may be selected.

  When the usage information creation unit 312 acquires the content of the usage operation of the item displayed on the user page from the input unit 33, the usage information generation unit 312 performs usage information transmission processing (step S108). The use operation of an item is an operation of selecting item attribute information such as an item name displayed on the user page, an operation of playing if the item is music, or a viewing if the item is a movie When an item can be purchased on the user page or on the user page, there are an operation for specifying an item as a purchase candidate (putting it in a shopping cart), an operation for purchasing an item specified as a purchase candidate, and the like.

  The usage information transmission process creates user identification information that is a combination of the user identification information of the user and the password, and is based on the user identification information of the user and the item identification information of the item that is the target of the usage operation. This is a process of creating usage information and transmitting the created user identification information and new usage information to the item providing server device 1 via the network 4. In addition, when the item subject to the use operation is a favorite item of another user, the user identification information of the creating user who is the other user who created the favorite information including the favorite item is also included in the new use information and transmitted. To do. In the usage information transmission process, information other than that described above can be added to the new usage information. For example, to distinguish each use operation such as an operation to select item attribute information such as an item name, an operation to specify an item as a purchase candidate, an operation to purchase an item specified as a purchase candidate, an operation to play an item, etc. The usage form information may be added. In addition, after the user evaluates the item, the evaluation value (for example, “1: very dislike”, “2: slightly dislike”, “3: neither”, “4: somewhat like”, The degree of preference (such as “5: very like”) may be added to the new usage information. Further, even when the item that is the target of the use operation is a favorite item of the use user, new use information may be created as the use information of the favorite item. At this time, the user identification information of the creation user included in the new usage information is the same as the user identification information of the usage user.

  When the favorite information creation unit 313 obtains a favorite item registration operation displayed on the user page from the input unit 33, the favorite information creation unit 313 performs a favorite information transmission process (step S201).

  Favorite information transmission processing is to create user identification information that is a combination of user identification information and password of the user, and based on the user identification information of the user and the item identification information of the item that is the target of favorite item registration This is a process of creating favorite information and transmitting the created user identification information and favorite information to the item providing server device 1 via the network 4. If you want to include recommendation levels or comments in favorite information, when creating favorite information, a menu or text box for entering recommendation levels and comments is displayed on the user page, and the user input Use recommendations and comments.

  The information processing server device 2 is a device that transmits cooperation point information in response to a request from the item providing server device 1. The information processing server apparatus 2 can also be implemented as software (program) processing using a computer including a CPU, RAM, ROM, hard disk drive (HDD), network interface, and the like. In addition, you may comprise the information processing server apparatus 2 using a some computer. For example, in order to distribute the load, the distributed processing may be performed using a plurality of computers that perform processing corresponding to each unit of the information processing server device 2. Alternatively, the distributed processing may be performed in such a manner that the processing of a part of the information processing server apparatus 2 is performed by a computer and the processing of another unit is performed by another computer.

  FIG. 12 is a configuration diagram of the information processing server device 2 in the present embodiment. The information processing server device 2 in this embodiment includes an information processing server control unit 21, an information processing server communication unit 22, and an information processing server storage unit 23.

  The information processing server storage unit 23 stores various data using a storage device such as an HDD. The information processing server storage unit 23 includes a usage information storage unit 231, a linkage point information storage unit 232, a user information storage unit 233, an item information storage unit 234, and a favorite information storage unit 235.

  The usage information storage unit 231 stores a plurality of usage information. FIG. 13 (FIGS. 13a to 13d) is a diagram illustrating an example of the storage state of the usage information storage unit 231. In the following, nine types of usage information storage formats will be described with reference to FIG.

  The first usage information storage format is to store user identification information and item identification information included in new usage information as user_id and item_id, respectively, in a table format as shown in FIG. 13a. At this time, the combination of user_id and item_id is unique and cannot be stored redundantly. When adding data, if the same combination (user_id, item_id) already exists in the table, the data may not be updated or new data may be overwritten. The first storage format is suitable when it is not necessary to use the number of times the item is used, and has a feature that the data capacity required for storage is the smallest.

  As in the first storage format of usage information, the second storage format of usage information associates user identification information and item identification information included in new usage information as user_id and item_id, respectively, as shown in FIG. 13a. Although stored in a table format, duplication of combinations of user_id and item_id is allowed. Therefore, by checking the number of combinations of user_id and item_id, it is possible to calculate the number of times the user uses the item. Also, since newly added data is always added to the end (bottom row) of the table, the row data located above the table is older and the row data located below is newer. Although a date using an item is not stored as in a sixth storage format to be described later, it can be easily determined which of the two data is older by examining the positional relationship between the two rows.

  The third storage format of the usage information associates the user identification information (user_id) and item identification information (item_id) included in the new usage information with the usage count (count) of the user for the item, as shown in FIG. It is stored in such a table format. At this time, the combination of user_id and item_id is unique and cannot be stored redundantly. When the usage count is not included in the new usage information, the initial value of the count is “1”, and when storing for the second and subsequent times, the corresponding count value is increased by “1”. In addition, when the usage count is included in the new usage information, the initial value of the count is used as the usage count, and when storing for the second time and thereafter, the usage count included in the new usage information is added to the corresponding count value. To do. By using the third storage format, the usage count can be easily read from the usage information storage unit 231. Therefore, when processing using the usage count is performed by the linkage point calculation unit 211 or the like, the processing amount can be reduced. .

  The fourth storage format of the usage information is an evaluation value obtained by quantifying the evaluation performed on the item by the user for the new usage information (for example, “1: very dislike”, “2: slightly dislike”, “3: The user identification information included in the new usage information in the case where the degree of preference is numerically expressed such as “Neither”, “4: Somewhat like”, “5: Very like”, etc. The item identification information and the evaluation value are stored in a table format as shown in FIG. 13c in association with user_id, item_id, and value, respectively. At this time, the combination of user_id and item_id is unique and cannot be stored redundantly. When trying to store new usage information corresponding to a combination of duplicate user_id and item_id, instead of storing the new usage information, the stored usage information corresponding to the combination of duplicate user_id and item_id The value of value is replaced with the evaluation value included in the new usage information.

  The fifth storage format of the usage information includes the user identification information and item identification information included in the new usage information, as in the fourth storage format of the usage information, when the evaluation value is included in the new usage information. The evaluation values are associated with user_id, item_id, and value, respectively, and stored in a table format as shown in FIG. 13c, but the combination of user_id and item_id is allowed to overlap. As with the second storage format, newly added data is always added to the end (bottom row) of the table, so the row data located at the top of the table is older and the row located at the bottom. The newer the data. When there are a plurality of combinations of the same (user_id, item_id), the data in the row located below the table indicates a new evaluation.

  The sixth storage format of the usage information includes the user identification information, the item identification information, and the usage date included in the new usage information when the user uses the item in the new usage information. These are stored in association with user_id, item_id, and date in a table format as shown in FIG. 13d. At this time, the combination of user_id and item_id is unique and cannot be stored redundantly. Therefore, when trying to store new usage information corresponding to a combination of duplicate user_id and item_id, the new usage information is not stored, or instead of storing the new usage information, duplicate user_id and item_id The date value of the usage information already stored corresponding to the combination is replaced with the usage date included in the new usage information. In this embodiment, the date is used as information indicating the time when the item is used, but other time units may be used. For example, not only the date but also “date and time” including time in minutes, seconds, milliseconds, etc. may be used, or information only in year and month may be used. The sixth storage format is suitable when it is not necessary to use the item usage count.

  The seventh storage format of the usage information includes user identification information included in the new usage information in the same manner as the sixth storage format of the usage information when the date when the user uses the item is included in the new usage information. The item identification information and the date used are associated with user_id, item_id, and date, respectively, and stored in a table format as shown in FIG. 13d. However, overlapping of combinations of user_id and item_id is allowed.

  As in the sixth storage format and the seventh storage format, it is possible to increase the variation of the linkage point calculation process by storing time information (date) when the user uses the item.

  The eighth storage format of usage information includes user identification information and item identification information included in the new usage information when the amount of money (payment amount) generated when the user uses the item is included in the new usage information. And the payment amount are associated with user_id, item_id, and mount, respectively, and stored in a table format as shown in FIG. 13e. At this time, the combination of user_id and item_id is unique and cannot be stored redundantly. Therefore, when trying to store new usage information corresponding to a combination of duplicate user_id and item_id, the new usage information is added to the value of the already stored usage information corresponding to the combination of user_id and item_id. Add the payment amount included in the information. In this way, the total amount of payment paid by one user for the use of one item can be easily referred to by adding all the payment amounts for the same item to one mount. be able to. The eighth storage format is suitable when it is not necessary to use the item usage count.

  When the payment amount is included in the new usage information, the ninth storage format of the usage information includes the user identification information and item identification information included in the new usage information, as in the eighth storage format of the usage information. The payment amounts are associated with user_id, item_id, and mount, respectively, and stored in a table format as shown in FIG. 13e. However, overlapping combinations of user_id and item_id are allowed. In this way, by separately storing the payment amount for the same item of one user, the total amount or representative value (average value or maximum value) of the payment amount paid by one user for the use of one item. And the mode and median) can be calculated.

  In the above nine storage formats, those that allow duplication of the combination of user_id and item_id or those that do not allow duplication of the combination of user_id and item_id may be combined. For example, when the fifth storage format and the seventh storage format are combined, the user identification information, item identification information, evaluation value, and date used in the new usage information are set as user_id, item_id, value, and date, respectively. The information is stored in the table format as shown in FIG. At this time, duplication of the combination of user_id and item_id is allowed. As described above, by storing the evaluation value and the use time of the item in addition to user_id and item_id, it is possible to further increase the variation of the linkage point calculation process. Similarly, when information other than the above is added to the usage information, whether or not duplication of the combination of user_id and item_id is allowed may be determined and stored. The above is the description of the usage information storage format.

  The link point information storage unit 232 stores a plurality of link point information using a storage device such as an HDD. FIG. 14 is a diagram illustrating an example of a storage state of the cooperation point information storage unit 232. The cooperation point information associates user_id, which is user identification information, with point, which is a user's cooperation point corresponding to the user identification information, and is stored in a table format as shown in FIG. The initial value of the stored linkage point is “0”.

  The user information storage unit 233 stores a plurality of user information using a storage device such as an HDD. The user information storage unit 233 has a storage format similar to that of the user information storage unit 141 of the item providing server device 1, and stores all user information stored in the user information storage unit 141. The user information stored in the user information storage unit 141 of the item providing server device 1 is also stored in the user information storage unit 233 in a process performed by the information processing server control unit 21, and user information may be used. Because there is. Of course, instead of preparing the user information storage unit 233, the user information may be acquired from the user information storage unit 141 of the item providing server device 1.

  The item information storage unit 234 stores a plurality of item information using a storage device such as an HDD. The item information storage unit 234 has the same storage format as the item information storage unit 142 of the item providing server device 1, and stores all item information stored in the item information storage unit 142. The item information stored in the item information storage unit 142 of the item providing server device 1 is also stored in the item information storage unit 234 in the process performed by the information processing server control unit 21, and item information may be used. Because there is. Of course, instead of preparing the item information storage unit 234, item information may be acquired from the item information storage unit 142 of the item providing server device 1.

  The favorite information storage unit 235 stores a plurality of favorite information using a storage device such as an HDD. The favorite information storage unit 235 has the same storage format as the favorite information storage unit 143 of the item providing server device 1, and stores all the favorite information stored in the favorite information storage unit 143. The favorite information stored in the favorite information storage unit 143 of the item providing server device 1 is also stored in the favorite information storage unit 235 in the processing performed by the information processing server control means 21 in the case where the favorite information is used. Because there is. Of course, instead of preparing the favorite information storage unit 235, the favorite information may be acquired from the favorite information storage unit 143 of the item providing server device 1.

  The information processing server control unit 21 performs overall control on each unit constituting the information processing server device 2. The information processing server control unit 21 includes a cooperation point calculation unit 211, a favorite information registration unit 212, and a cooperation point acquisition unit 213.

  The cooperation point calculation part 211 will perform a cooperation point calculation process (step S111), if new utilization information is received from the item provision server apparatus 1 via the network 4. FIG.

  The procedure of the cooperation point calculation process will be described with reference to the flowchart of FIG.

  First, the cooperation point calculation unit 211 acquires new usage information from the item providing server device 1 via the information processing server communication unit 22 (step S401).

  Next, the linkage point calculation unit 211 determines whether or not the item corresponding to the item identification information included in the new usage information acquired in step S401 is a favorite item (step S402). If it is a favorite item, the process proceeds to step S403, and if it is not a favorite item, the process proceeds to step S410. There are two types of methods for determining whether or not the item is a favorite item.

  The first method for determining a favorite item is a method for determining using the new usage information acquired in step S401. If the user identification information of the creating user is included in the new usage information, the user has selected the item to be used from the favorite items, so that it can be determined that the item is a favorite item. Further, if the user identification information of the creating user is not included in the new usage information, the usage user has selected an item to be used from other than the favorite item, and therefore it can be determined that the new usage information is not a favorite item. In the following description, a user who uses a favorite item is a favorite user.

  The second determination method for favorite items is a method for determining using favorite information stored in the favorite information storage unit 235. If favorite information including item identification information included in the new use information acquired in step S401 exists in the favorite information storage unit 235, it can be determined that the item is a favorite item. If the favorite information does not exist, it can be determined that the item is not a favorite item. When the second method for determining favorite items is used, when the user identification information of the created user is not included in the new usage information, that is, the item registered in the favorite information is used without browsing the favorite information. Even in this case, since it can be determined as a favorite item, points can be distributed to more users than in the first determination method. If it is determined as a favorite item and the user identification information of the creating user is not included in the new usage information, since there is no browsed favorite information, a process of assigning a cooperation point to the creating user in step S404 described later Can be omitted.

  In step S403, the cooperation point calculation unit 211 calculates a cooperation parent point. The link parent point calculation method is, for example, a fixed point (for example, 10 points) preset by the service providing side for each piece of new usage information. For a shopping site or the like that handles paid items, a certain percentage (for example, 1% of the purchase price) from the purchase price may be calculated as the cooperation parent point. In addition, new usage information includes item usage mode information (operation for displaying detailed information of an item, operation for specifying a purchase candidate such as placing an item in a shopping basket, operation for purchasing an item, etc.). The service providing side may set a predetermined point for each usage form in advance and give it as a cooperative parent point.

  Next, the cooperation point calculation unit 211 gives a cooperation point to the creating user (step S404). In order to give the creation user a cooperation point, first, the cooperation point is calculated by multiplying the cooperation parent point by a certain ratio (for example, 0.2) predetermined by the service providing side. And from the cooperation point information stored in the cooperation point information storage part 232, the cooperation point information corresponding to user identification information of a creation user is specified, and the point (original cooperation point) of the specified cooperation point information is Add the calculated linkage points (change values). Note that this step may be omitted when a cooperation point is not given to the creation user.

  Next, the cooperation point calculation unit 211 acquires all the user identification information of the distribution target users who are targets for distributing the remaining cooperation parent points (step S405). In order to acquire the user identification information of the distribution target user, all the favorite information including the item identification information included in the new usage information acquired in step S401 is extracted from the favorite information storage unit 235 and included in the extracted favorite information. All the user identification information to be acquired may be acquired. At this time, since the user identification information of the creation user is included in the acquired user identification information of the distribution target user, the cooperation point of the creation user is added in both step S404 and step S408 described later. For this reason, basically, the creation user can obtain more points than other distribution target users. If the acquired user identification information includes user identification information of a favorite user, the user identification information may be removed. Alternatively, the process of step S404 may be omitted, and the user identification information of the creation user may be removed from the user identification information acquired in this step, so that a cooperation point is not given to the creation user. At this time, you may give another point instead of a cooperation point to a creation user.

  Next, the cooperation point calculation unit 211 calculates a distribution rate for each distribution target user corresponding to the user identification information acquired in step S405 (step S406). The following methods can be used as a calculation method of the distribution ratio. In the description of the distribution rate calculation method below, ub is a favorite user, and U (ir) is a set of distribution target users corresponding to the item ir used by the user ub.

  The first method of calculating the distribution rate is a method of calculating the distribution rate so that the distribution target user has an equal ratio. When the number of distribution target user sets U (ir) is | U (ir) |, the distribution rate rate (ur, ir) regarding the item ir of the user ur included in U (ir) is expressed by the equation of FIG. It is represented by (1). This method requires the least amount of calculation. In this method, the distribution rate is calculated based on the idea of distributing the cooperation points equally to all the distribution target users.

  The second method of calculating the distribution rate is a method of calculating the distribution rate according to the recommendation level when the recommendation level is included in the favorite information. At this time, assuming that the recommendation degree of the item ir of the user ur is V (ur, ir) and the recommendation degree of the item ir of the user u (u∈U (ir)) is V (u, ir), the user ur The distribution rate rate (ur, ir) for the item ir is expressed by the equation (2) in FIG. In the second method of calculating the distribution rate, the distribution rate is calculated based on the idea that, as the distribution target user, the user with the higher recommendation level increases the cooperation points. When there are a plurality of pieces of favorite information, the latest recommendation level among the stored information, or a representative value such as an average value, mode value, or median value of the recommendation level may be used. When this method is used, the favorite information storage unit 235 needs to use the second or third storage format for storing the recommendation degree.

  The third method of calculating the distribution ratio is that when the registration date is included in the favorite information, the period from the registration date until the linked point calculation process is performed (seconds, minutes, hours, days, weeks, This is a method of calculating so that the distribution ratio becomes higher as the monthly unit) becomes longer. The period from the date when the user ur registers the item ir to the time when the linked point calculation process is performed is D (ur, ir) (≧ 0), and the date when the user u (uεU (ir)) registers the item ir. If the period until the cooperation point calculation process is performed is D (u, ir) (≧ 0), the distribution rate rate (ur, ir) regarding the item ir of the user ur is expressed by Expression (3) in FIG. In this method, the distribution rate is calculated based on the idea that a user who is registered earlier in the distribution target user has more cooperation points. When there are a plurality of pieces of favorite information, representative values such as an average value, a mode value, and a median value during a period from the registration date to when the linked point calculation process is performed may be used. In Expression (3) in FIG. 31, “1” is added to each of the numerator and the denominator, but this is processing for preventing the denominator from being set to “0”. The numerical value to be added may be other than “1”, and if the “ΣD (u, ir)” portion in the denominator is calculated as a numerical value larger than “0”, the addition of “1” in the numerator and denominator may be omitted. Good.

  The fourth method for calculating the distribution rate is a method for calculating the distribution rate so that the shorter the period from the registration date to the execution of the linked point calculation process, the higher the distribution rate, contrary to the third method for calculating the distribution rate. . The period from the date when the user ur registers the item ir to the time when the linked point calculation process is performed is D (ur, ir) (≧ 0), and the date when the user u (uεU (ir)) registers the item ir. Assuming that the period until the cooperation point calculation process is performed is D (u, ir) (≧ 0), the distribution rate rate (ur, ir) regarding the item ir of the user ur is expressed by Expression (4) in FIG. In this method, the distribution rate is calculated based on the idea that the number of cooperation points is increased as the most recently registered user among the distribution target users. In a method other than the fourth method of calculating the distribution rate, the user who has registered most recently in one favorite item has a considerably smaller total value of linkage points obtained from the favorite item than the user who registered earlier. However, in this calculation method, the difference between the total value of the cooperation points of the user who registered the item first and the total value of the cooperation points of the user who registered later can be reduced. For this reason, it is suitable for a case where it is desired to allocate a large number of points to users who have recently registered favorite items (such as users who have newly become members) to prevent withdrawal from the service. When there are a plurality of pieces of favorite information, representative values such as an average value, a mode value, and a median value during a period from the registration date to when the linked point calculation process is performed may be used. In Expression (4) in FIG. 31, “1” is added to each of the numerator and the denominator, but the value to be added may be other than “1”. Further, if “D (ur, ir)” in the numerator is calculated as a numerical value larger than “0” and “D (u, ir)” in the denominator is calculated as a numerical value larger than “0”, “1” in the numerator and denominator is calculated. ”May be omitted. Further, in the equation (4) in FIG. 31, the reciprocal of D (ur, ir) and D (u, ir) is used so that the distribution rate decreases as D (ur, ir) increases. Other methods may be used. For example, an exponential function (monotonically decreasing function) whose base is greater than 0 and less than 1 may be used. When the third and fourth methods for calculating the distribution rate are used, the favorite information storage unit 235 needs to use the fourth or fifth storage format for storing the registration date.

The fifth method of calculating the distribution rate is a method of assigning an information value according to the comment amount and calculating the distribution rate according to the information value when a comment is included in the favorite information. For example, “1” is assigned if the comment is blank, and “2” is assigned if the comment is not blank. Just make it higher. Further, the information value may be set so as to increase in proportion to the number of characters or the number of comments. At this time, the information value in the item ir of the user ur is set to V2 (ur, ir), and in the equation (2) of FIG. 31 described in the second method, V2 (instead of V (ur, ir) ur, ir) may be used. When using the number of words, the number of words may be calculated for words corresponding to a predetermined part of speech. In the fifth method of calculating the distribution rate, the distribution rate is calculated based on the idea that the distribution target user increases the number of linkage points as a user who adds a comment to favorite information. Therefore, in this method, since the cooperation points increase by writing a comment, the user can stimulate the willingness to write a comment on a favorite item by exposing the property to the user. Furthermore, since the comments about the favorite items are enriched, it becomes a reference when the user tries to use the favorite items. Moreover, when assigning information values, the importance of words may be used. At this time, the service provider sets the importance for the word in advance, and the sum of the importance of the words included in the comment, and the representative value such as the average value, maximum value, median value, and mode value of the word And the calculated value may be used as the information value. Moreover, the importance of a word may use the tf-idf method (tf: Term Frequency, idf: Inverse Document Frequency) used in the field of information retrieval. At this time, if a comment included in one favorite information is regarded as one document, it can be easily calculated. When this method is used, the favorite information storage unit 235 needs to use a sixth storage format for storing comments.

  The sixth method of calculating the distribution rate is a method of calculating the distribution rate according to the number of reference users when the number of reference users is included in the favorite information. At this time, after setting the number of reference users in the item ir of the user ur to V3 (ur, ir), V3 instead of D (ur, ir) in the equation (3) of FIG. 31 described in the third method. (Ur, ir) may be used. The sixth method of calculating the distribution rate is based on the idea that, in the distribution target user, the user who has a larger number of reference users, who is the number of users who browsed and used the favorite information of the distribution target user, increases the cooperation points. The rate is calculated. V3 (ur, ir) may be the sum of the number of reference users of all favorite items of the user ur, and in this case, the same effect can be obtained. When this method is used, the favorite information storage unit 235 needs to use the seventh storage format for storing the number of reference users. Also, instead of the number of reference users, who is the number of users who browsed favorite information and used the item, the number of users who viewed the favorite information (number of browsing users) is distributed regardless of whether the item is used or not. The rate may be calculated. For example, when a user requests browsing of favorite information of a certain user at the terminal device 3, the user identification information (viewed identification information) of the certain user is transmitted via the item providing server device 1 to the information processing server device. 2 can receive. Then, the number of received browsing identification information that matches the user identification information included in the favorite information stored in the favorite information storage unit 235 is set to the favorite information storage unit 235 together with the favorite information as the number of browsing users of the favorite information. What is necessary is just to store in the storage format similar to a storage format, and calculate a distribution rate using it.

  The seventh method of calculating the distribution rate is a method of calculating the distribution rate according to the number of uses obtained from the usage information stored in the usage information storage unit 231. At this time, the usage count of the item ir of the user ur is set to V4 (ur, ir), and in the formula (3) of FIG. 31 described in the third method, V4 (instead of D (ur, ir) ur, ir) may be used. The seventh method of calculating the distribution rate is to increase the number of cooperation points of users who have been used before in the distribution target user, and to increase the distribution rate based on the idea of increasing the number of cooperation points for users with a higher number of uses. Calculated. Therefore, this method increases the number of cooperation points obtained in proportion to the number of times of use, so that the nature of the method is disclosed to the user, thereby stimulating the user's willingness to use it even if it is registered in a favorite item. . Moreover, utilization of a user's favorite item can be promoted. Further, V4 (ur, ir) may be the sum of the number of times of use of all items that the user ur has used. In this case, the same effect can be obtained. Further, since the user ur has never used the item ir, and V4 (ur, ir) is calculated as “0” so that the distribution rate becomes the lowest value when the corresponding usage information does not exist. Good. When this method is used, the usage information storage unit 231 needs to use any one of the second, third, fifth, seventh, and ninth storage formats from which information on the number of uses can be read. is there.

  The eighth method of calculating the distribution rate is a method of calculating the distribution rate according to the evaluation value obtained from the usage information stored in the usage information storage unit 231. After setting the evaluation value of the item ir of the user ur to V5 (ur, ir), in the equation (2) of FIG. 31 described in the second method, V5 (ur, ir) is used instead of V (ur, ir). ) May be used. In the eighth method of calculating the distribution ratio, the distribution ratio is calculated based on the idea that, among distribution target users, the higher the evaluation value, the greater the number of linkage points. When a plurality of pieces of usage information are stored, the last stored evaluation value may be used as V5 (ur, ir). In addition, since the user ur has never used the item ir, and the corresponding usage information does not exist, the lowest value that can be taken as the evaluation value for V5 (ur, ir) so that the distribution rate becomes the lowest value. Can be calculated as When this method is used, the usage information storage unit 231 needs to use the fourth or fifth storage format for storing the evaluation value.

  The ninth method of calculating the distribution ratio is the period (seconds, minutes, hours, days, weeks) from the used date to the time when the linked point calculation processing is performed when the usage information includes the date used. This is a method of calculating so that the distribution ratio increases as the unit (unit, month, etc.) is longer. For example, in the equation (3) of FIG. 31 described in the fourth method, the period from the date of use to the time when the linked point calculation process is performed is D2 (ur, ir) (≧ 0). , Ir) may be used instead of D2 (ur, ir). In this method, the distribution rate is calculated based on the idea that among the distribution target users, the user who has been used earlier will increase the number of cooperation points. Therefore, this method can obtain more points of use for users who use it sooner, so by exposing the nature to users, it stimulates the user's willingness to use it even if it is registered as a favorite item. To do. Further, since the user ur has never used the item ir, and there is no corresponding usage information, D2 (ur, ir) is calculated as “0” so that the distribution rate becomes the lowest value. Good.

  In contrast to the ninth method of calculating the distribution rate, the tenth method of calculating the distribution rate is a method of calculating so that the distribution rate increases as the period from the date of use to the time when the linked point calculation process is performed is shorter. is there. For example, in the equation (4) of FIG. 31 described in the fifth method, the period from the date of use to the time when the linked point calculation process is performed is D2 (ur, ir) (≧ 0). , Ir) may be used instead of D2 (ur, ir). In this method, the distribution rate is calculated based on the idea that the distribution target user increases the number of linkage points as the distribution target user used most recently. In addition, since the user ur has never used the item ir, if there is no corresponding usage information, D2 (ur, ir) is set to the linkage point from the service start time so that the distribution rate becomes the lowest value. What is necessary is just to calculate as a period until calculation processing is performed. When the ninth method of distribution rate calculation and the tenth method of distribution rate calculation are used, when a plurality of pieces of usage information are stored, the representative period from the date of use to the time when the linked point calculation processing is performed The value may be D2 (ur, ir) (≧ 0). The representative value is an average value, maximum value, minimum value, or median value during the period. Further, when the ninth and tenth methods of calculating the distribution rate are used, the usage information storage unit 231 needs to use the sixth or seventh storage format for storing the used date.

  The eleventh method of calculating the distribution rate is a method of calculating the distribution rate according to the payment amount obtained from the usage information stored in the usage information storage unit 231. At this time, the payment amount of the item ir of the user ur is set to V6 (ur, ir), and in the expression (3) of FIG. 31 described in the third method, V6 (instead of D (ur, ir) ur, ir) may be used. In an eleventh method of calculating the distribution rate, the distribution rate is calculated based on the idea that, in the distribution target user set U (ir), the distribution target user with a higher payment amount increases the cooperation points. Therefore, this method increases the number of cooperation points obtained in proportion to the amount of payment, so that the nature of the method is disclosed to the user, thereby stimulating the user's willingness to purchase even if the item has been registered as a favorite item. V6 (ur, ir) may be the sum of the payment amounts of all the items that the user ur has used. In this case, the same effect can be obtained. When a plurality of payment amounts for the item ir of the user ur are stored, the total amount or representative value of the payment amount may be used as V6 (ur, ir). In addition, since the user ur has never used the item ir, and V6 (ur, ir) is calculated as “0” so that the distribution rate becomes the lowest value when the corresponding usage information does not exist. Good. When this method is used, the usage information storage unit 231 needs to use the eighth or ninth storage format for storing the payment amount.

  The twelfth method of calculating the distribution rate is that when the user attribute information included in the user information stored in the user information storage unit 233 includes information on the time when the user became a member (such as the date of membership). This is a method of calculating so that the distribution rate increases as the period (seconds, minutes, hours, days, weeks, months, etc.) from the date of membership to the time when the linked point calculation processing is performed is longer. For example, in the equation (3) of FIG. 31 described in the fourth method, D3 (ur, ir) (≧ 0) is set as the period from the user ur enrollment date to the cooperation point calculation processing. D3 (ur, ir) may be used instead of (ur, ir). In this method, the distribution rate is calculated based on the idea that among the distribution target users, the user who becomes a member at an earlier time increases the cooperation points. A user who becomes a member at an early stage is a user with a long membership period, and a user with a long membership period can obtain more linkage points. Since it is highly possible to make a determination that “it is better to have withdrawn as much as possible once a member has joined,” it is possible to increase the number of users who continue membership without stopping on the way.

  In contrast to the twelfth method of calculating the distribution rate, the thirteenth method of calculating the distribution rate is a method of calculating the distribution rate so that the shorter the period from the date of enrollment to the execution of the linked point calculation process, the higher the distribution rate. . For example, in the equation (4) of FIG. 31 described in the fourth method, the period from the member date of the user ur to the time when the linked point calculation process is performed is set to D3 (ur, ir) (≧ 0). D3 (ur, ir) may be used instead of (ur, ir). In this method, the distribution rate is calculated based on the idea that among the distribution target users, the user who has recently become a member increases the number of cooperation points. With methods other than the thirteenth method for calculating the distribution rate, the cooperation points of users who have recently become members tend not to accumulate. In particular, if you have been using the item usage service for a long period of time, there will be so many users, and the number of favorite items per user will increase, and the number of users who will register the same favorite item will also increase. The cooperation points that can be obtained will also be lower. However, in this calculation method, since the number of cooperation points of users who have recently become members is likely to increase, it is possible to prevent a user who has joined from immediately leaving the membership.

  The fourteenth method of calculating the distribution ratio is to calculate the degree of fitness with the favorite user for each distribution target user using the user attribute information included in the user information stored in the user information storage unit 233, and calculate This is a method of calculating the distribution rate according to the degree of fitness. The degree of matching is the number of matching attribute values between the attribute information of two users. For example, when the attributes included in the attribute information are gender, age, and region, one of the attribute values is “male”, “24”, “Tokyo”, and the other attribute value is In the case of “female”, “24”, and “Tokyo”, since the number of matching attributes is 2, the fitness is “2”. The condition of the matching attribute value may be freely determined by the service provider for each attribute. For example, if the attribute value difference is less than “5”, the attribute value may be matched. ”To“ 29 ”may be converted to“ 20's ”, and“ 30 ”to“ 39 ”may be converted to“ 30's ”, and the converted values may be used to determine whether or not they match. At this time, after setting the fitness of the user ur to V7 (ur, ir), in the equation (2) of FIG. 31 described in the second method, V7 (ur, ir) is used instead of V (ur, ir). ) May be used. In the fourteenth method of calculating the distribution rate, the distribution rate is calculated based on the idea that the distribution target user increases the number of linkage points as the user having a higher degree of matching with the favorite user.

  The fifteenth method of calculating the distribution rate is calculated by calculating the degree of fitness with the created user for each distribution target user using the user attribute information included in the user information stored in the user information storage unit 233. This is a method of calculating a distribution rate according to the degree of fitness. At this time, after setting the fitness of the user ur to V7 (ur, ir), in the equation (2) of FIG. 31 described in the second method, V7 (ur, ir) is used instead of V (ur, ir). ) May be used. In the fifteenth method of calculating the distribution ratio, the distribution ratio is calculated based on the idea that the distribution target user increases the number of linkage points as the user having a higher degree of matching with the creation user. This creation user is a user who created favorite information viewed by a favorite user prior to using an item corresponding to the new usage information. In other words, the favorite user browses the favorite information created by the creating user and uses the item based on the browsed favorite information.

  The sixteenth method of calculating the distribution rate is a method of calculating the co-sensitivity with the favorite user for each distribution target user and calculating the distribution rate according to the calculated co-sensitivity. The cosensitivity is a numerical value of the proximity of favorite information between two users, and can be calculated using, for example, a Jaccard coefficient. When the Jaccard coefficient is used, the favorite item set of user x is Ix, the favorite item set of user y is Iy, the number of items that both user x and user y have registered as favorites is | Ix∩Iy |, and user x and user When the number of types of items registered as favorites by at least one of y is | Ix∪Iy |, the co-sensitivity can be calculated by the equation (6) in FIG. Further, when the recommendation information includes the recommendation level, a cosine distance or a Pearson product moment correlation coefficient can be used. When using cosine distance, for example, Ic is an item that both user x and user y have registered as favorites, the recommendation level for item i of user x is V (x, i), and the recommendation for item i of user y is When the degree is V (y, i), the co-sensitivity can be calculated by Expression (7) in FIG. In addition, when using the Pearson product moment correlation coefficient, for example, the number of items that both the user u and the user who is the user u of the user u are registered as favorites is n, and the average of the evaluation values for the items that are both registered as favorites When the value Va (u) is calculated by the equation (8) in FIG. 32, the co-sensitivity can be calculated by the equation (9) in FIG. Other than this, any index may be used as long as it is an index representing the proximity of favorite information between two users. At this time, after setting the co-sensitivity of the user ur to V8 (ur, ir), in the equation (2) of FIG. 31 described in the second method, V8 (ur, ir) is used instead of V (ur, ir). ) May be used. In the sixteenth method of calculating the distribution rate, the distribution rate is calculated based on the idea that the distribution target user increases the cooperation points as the user who has higher sensitivity with the favorite user.

  The seventeenth method of calculating the distribution rate is a method of calculating the co-sensitivity with the creating user for each distribution target user and calculating the distribution rate according to the calculated co-sensitivity. At this time, after setting the co-sensitivity of the user ur to V8 (ur, ir), in the equation (2) of FIG. 31 described in the second method, V8 (ur, ir) is used instead of V (ur, ir). ) May be used. In the seventeenth method of calculating the distribution ratio, the distribution ratio is calculated based on the idea that the distribution target user increases the number of cooperation points as the user who has higher sensitivity with the creation user.

  The eighteenth method of calculating the distribution rate is a method of calculating the similarity with the favorite user for each distribution target user and calculating the distribution rate according to the calculated similarity. The similarity is a numerical value of the closeness of usage information between two users, and can be calculated using a Jaccard coefficient, for example, as in the case of co-sensitivity. Further, when the usage count and evaluation value can be obtained from the usage information, the cosine distance and the Pearson product moment correlation coefficient can be used in the same manner as the co-sensitivity. Other than this, any index may be used as long as it is an index representing the proximity of usage information between two users. At this time, the similarity of the user ur is set to V9 (ur, ir), and in the equation (2) of FIG. 31 described in the second method, V9 (ur, ir) is used instead of V (ur, ir). ) May be used. In an eighteenth method of calculating the distribution rate, the distribution rate is calculated based on the idea that, in the distribution target user, the higher the degree of similarity with the favorite user, the greater the number of linkage points.

  The nineteenth method of calculating the distribution rate is a method of calculating the similarity with the creating user for each distribution target user and calculating the distribution rate according to the calculated similarity. At this time, the similarity of the user ur is set to V9 (ur, ir), and in the equation (2) of FIG. 31 described in the second method, V9 (ur, ir) is used instead of V (ur, ir). ) May be used. In the nineteenth method of calculating the distribution ratio, the distribution ratio is calculated based on the idea that the distribution target user increases the number of linkage points as the user who has a higher similarity with the creation user.

  The above can be used as a calculation method of the distribution rate. Further, the first to nineteenth methods for calculating the distribution ratio may be combined. For example, an average value of the distribution ratio calculated using the second method of calculating the distribution ratio and the distribution ratio calculated using the third method of calculating the distribution ratio may be calculated as the final distribution ratio. . Here, each of the distribution ratios calculated by the first to nineteenth methods of calculating the distribution ratio is all calculated as an average value of the distribution ratios calculated by the two methods because the sum is 1. The final sum of the distribution ratio is also 1. As another combination method, the recommendation degree used in the second method for calculating the distribution ratio and the registration date used in the third method for calculating the distribution ratio as shown in Expression (5) of FIG. The final distribution rate may be calculated by calculating the product of the period +1 from the start to the link point calculation process and +1. Similarly, when the other methods are combined, the sum of the distribution ratios is set to 1.

  Also, instead of distributing points to all distribution target users, by using the following first to twentieth methods, points are distributed only to users who satisfy a predetermined condition among distribution target users. Also good. At this time, it is possible to prevent points from being distributed by setting the distribution rate of distribution target users that do not satisfy the predetermined condition to “0”. Thereby, points can be distributed only to the distribution target users who satisfy the predetermined condition.

  The first method of selecting distribution targets is a method of selecting a random number that does not exceed a predetermined number. The first method for selecting the distribution target is preferably combined with the first method for calculating the distribution ratio, but can also be combined with other distribution ratio calculation methods. When the number of distribution target users is greater than the predetermined number, a predetermined number of users are selected at random, and when the number of distribution target users is equal to or less than the predetermined number, all distribution target users may be selected.

  The second method of selecting the distribution target is a method of selecting the number not exceeding the predetermined number in order of the recommendation level when the recommendation level is included in the favorite information. The second method for selecting the distribution target is preferably combined with the second method for calculating the distribution ratio, but may be combined with other distribution ratio calculation methods.

  The third method of selecting the distribution target is a method of selecting a number that does not exceed a predetermined number in order of the registration date when the registration date is included in the favorite information. The third method for selecting the distribution target is preferably combined with the third method for calculating the distribution ratio, but can also be combined with other distribution ratio calculation methods. Further, instead of selecting a number that does not exceed the predetermined number, all those whose registration dates are older than the predetermined date may be selected.

  In contrast to the third method of selecting distribution targets, the fourth method of selecting distribution targets is a method of selecting a number that does not exceed a predetermined number in order of registration date. The fourth method for selecting the distribution target is preferably combined with the fourth method for calculating the distribution ratio, but can also be combined with other distribution ratio calculation methods. Further, instead of selecting a number that does not exceed the predetermined number, all the registration dates that are newer than the predetermined date may be selected. For example, a user who has created favorite information whose registration date is within the last month may be selected.

  The fifth method for selecting the distribution target is a method in which when a comment is included in the favorite information, an information value is assigned to the comment, and a number not exceeding a predetermined number is selected in descending order of the assigned information value. The fifth method for selecting the distribution target is preferably combined with the fifth method for calculating the distribution ratio, but can also be combined with other distribution ratio calculation methods. Further, instead of selecting a number that does not exceed a predetermined number, all information values that exceed a threshold value may be selected.

  The sixth method of selecting distribution targets is a method of selecting a number that does not exceed a predetermined number in descending order of the number of reference users when the number of reference users is included in the favorite information. The sixth method for selecting the distribution target is preferably combined with the sixth method for calculating the distribution ratio, but may be combined with other distribution ratio calculation methods. Further, instead of selecting a number that does not exceed the predetermined number, all those whose reference user number exceeds the threshold may be selected.

  The seventh distribution target selection method is a method of selecting a number that does not exceed a predetermined number in descending order of the number of usages obtained from the usage information stored in the usage information storage unit 231. The seventh method for selecting the distribution target is preferably combined with the seventh method for calculating the distribution ratio, but can also be combined with other distribution ratio calculation methods. Further, instead of selecting a number that does not exceed the predetermined number, all the usage times exceeding the threshold may be selected.

  The eighth method of selecting distribution targets is a method of selecting a number that does not exceed a predetermined number in descending order of evaluation values obtained from the usage information stored in the usage information storage unit 231. The eighth method for selecting the distribution target is preferably combined with the eighth method for calculating the distribution ratio, but may be combined with other distribution ratio calculation methods. Further, instead of selecting a number that does not exceed the predetermined number, all of the evaluation values exceeding the threshold value may be selected.

  The ninth method of selecting the distribution target is a method of selecting the number of used dates obtained from the usage information stored in the usage information storage unit 231 so as not to exceed a predetermined number in order of oldest. The ninth method for selecting the distribution target is preferably combined with the ninth method for calculating the distribution ratio, but can also be combined with other distribution ratio calculation methods. Further, instead of selecting a number that does not exceed the predetermined number, all items older than the predetermined date may be selected.

  In contrast to the ninth method of selecting distribution targets, the tenth method of selecting distribution targets is a method of selecting the number of used dates that does not exceed a predetermined number in order from the newest. The tenth method for selecting the distribution target is preferably combined with the tenth method for calculating the distribution ratio, but may be combined with other distribution ratio calculation methods. Also, instead of selecting a number that does not exceed the predetermined number, all items that are newer than the predetermined date may be selected.

  The eleventh method of selecting the distribution target is a method of selecting a number that does not exceed a predetermined number in descending order of payment amount obtained from the usage information stored in the usage information storage unit 231. The eleventh method for selecting the distribution target is preferably combined with the eleventh method for calculating the distribution ratio, but may be combined with other distribution ratio calculation methods. Further, instead of selecting a number that does not exceed the predetermined number, all payment amounts exceeding a threshold value may be selected.

  The twelfth method of selecting the distribution target is that when the user information storage unit 233 includes information on the time when the user became a member, the number of information on the time when the user became a member is selected so as not to exceed a predetermined number in chronological order. It is a method to do. The twelfth method of selecting a distribution target is preferably combined with the twelfth method of calculating the distribution ratio, but can also be combined with other distribution ratio calculation methods. Further, instead of selecting a number that does not exceed a predetermined number, all information that is information on the time of becoming a member is older than a predetermined date may be selected.

  The thirteenth method for selecting distribution targets is a method of selecting, from the all distribution target users, the number of members that have become members in order from the newest, in a new order, contrary to the twelfth method for selecting distribution targets. is there. The thirteenth method for selecting a distribution target is preferably combined with the thirteenth method for calculating the distribution ratio, but can also be combined with other distribution ratio calculation methods. Further, instead of selecting a number that does not exceed a predetermined number, all information that is newer than a predetermined date may be selected.

  The fourteenth method of selecting a distribution target is to calculate the degree of fitness with a favorite user for each distribution target user using the user attribute information included in the user information stored in the user information storage unit 233. This is a method of selecting a number that does not exceed a predetermined number in descending order of fitness. The fourteenth method for selecting the distribution target is preferably combined with the fourteenth method for calculating the distribution ratio, but can also be combined with other distribution ratio calculation methods. Further, instead of selecting a number that does not exceed the predetermined number, all those that have a matching degree exceeding the threshold value may be selected.

  In the fifteenth method of selecting distribution targets, the degree of fitness with the created user is calculated for each distribution target user using the user attribute information included in the user information stored in the user information storage unit 233. This is a method of selecting a number that does not exceed a predetermined number in descending order of fitness. The fifteenth method for selecting a distribution target is preferably combined with the fifteenth method for calculating the distribution ratio, but can also be combined with other distribution ratio calculation methods. Further, instead of selecting a number that does not exceed the predetermined number, all those that have a matching degree exceeding the threshold value may be selected.

  A sixteenth method of selecting distribution targets is a method of calculating co-sensitivity with a favorite user for each distribution target user using favorite information, and selecting a number that does not exceed a predetermined number in descending order of the calculated co-sensitivity. It is. The sixteenth method for selecting a distribution target is preferably combined with the sixteenth method for calculating the distribution ratio, but may be combined with other distribution ratio calculation methods. Further, instead of selecting a number that does not exceed the predetermined number, all those whose cosensitivity exceeds a threshold value may be selected.

  The seventeenth method of selecting distribution targets is a method of calculating the co-sensitivity with the creation user for each distribution target user using favorite information, and selecting a number that does not exceed a predetermined number in order of the calculated co-sensitivity. is there. The seventeenth method for selecting a distribution target is preferably combined with the seventeenth method for calculating the distribution ratio, but can also be combined with other distribution ratio calculation methods. Further, instead of selecting a number that does not exceed the predetermined number, all those whose cosensitivity exceeds a threshold value may be selected.

  In an eighteenth method of selecting a distribution target, the usage information stored in the usage information storage unit 231 is used to calculate the degree of similarity with a favorite user for each distribution target user, and predetermined in descending order of the calculated similarity. This is a method of selecting a number that does not exceed the number. The eighteenth method for selecting a distribution target is preferably combined with the eighteenth method for calculating the distribution ratio, but can also be combined with other distribution ratio calculation methods. Further, instead of selecting a number that does not exceed the predetermined number, all those whose similarity exceeds a threshold value may be selected.

  The nineteenth method of selecting a distribution target is to calculate the degree of similarity with the created user for each distribution target user using the usage information stored in the usage information storage unit 231, and to calculate a predetermined number in descending order of the calculated similarity This is a method of selecting a number that does not exceed. The nineteenth method for selecting a distribution target is preferably combined with the nineteenth method for calculating a distribution ratio, but can also be combined with other distribution ratio calculation methods. Further, instead of selecting a number that does not exceed the predetermined number, all those whose similarity exceeds a threshold value may be selected.

  The twentieth method of selecting a distribution target is based on user attribute information included in the user information stored in the user information storage unit 233, based on conditions predetermined by the service provider (for example, whether the gender is “female”. Whether or not the age is within the range of “20” to “24”, whether or not the region is “Japan”, and a plurality of attributes, conditions are set for each attribute. Or the like, whether or not at least one is satisfied, etc.) is extracted and distributed only to the extracted users. The service provider may set the predetermined number, threshold value, and predetermined date in the distribution target selection method in advance.

  Next, the cooperation point calculation unit 211 selects one piece of user identification information of the distribution target user acquired in step S405, for example, in the order of acquisition (step S407). When there is a distribution target user whose distribution rate is “0”, it is necessary to select a distribution target user whose distribution rate is “0”.

  Next, the cooperation point calculation unit 211 gives a cooperation point to the distribution target user selected in step S407 (step S408). In order to give a cooperation point to a distribution target user, first, a value obtained by subtracting the cooperation point assigned to the creation user in step S404 from the cooperation parent point calculated in step S403, and the distribution target selected in step S407. A cooperation point is calculated by multiplying the distribution rate calculated in step S406 corresponding to the user. Then, the cooperation point information corresponding to the user identification information of the distribution target user selected in step S407 is identified from the cooperation point information stored in the cooperation point information storage unit 232, and the point of the identified cooperation point information is specified. The calculated cooperation points are added. If the processing in step 404 is omitted, the cooperation parent point calculated in step S403 is multiplied by the distribution rate calculated in step S406 corresponding to the distribution target user selected in step S407. What is necessary is just to calculate a point.

  Next, the cooperation point calculation unit 211 determines whether or not all distribution target users have been selected in step S407 (step S409). If all are selected, the process proceeds to step S410, and unselected ones remain. If yes, the process proceeds to step S407.

  In step S410, the cooperation point calculation unit 211 stores the usage information acquired in step S401 in the usage information storage unit 231 and ends a series of processing from step S401 to step S410. However, when the favorite information storage unit 235 is in the seventh storage format and the new use information acquired in step S401 includes the user identification information of the creating user, the favorite information of the creating user is browsed, Since the favorite user uses the item, it is necessary to add “1” to the number of reference users of the corresponding favorite information after the process of step S410. For this reason, the cooperation point calculation unit 211 specifies favorite information corresponding to the user identification information and item identification information of the creation user included in the new use information acquired in step S401 in the favorite information storage unit 235, “1” is added to the count value of the specified favorite information.

  In the above description, the cooperation parent point is calculated, and the calculated cooperation parent point is distributed to the creation user and the distribution target user, but the distribution parent point is not distributed to the creation user and the distribution target user, respectively. A certain cooperation point may be given. At this time, a fixed cooperation point may be added in step S404 and step S408 without performing the processing of step S403 and step S406.

  In step S404 and step S408, the change value is added to the original linkage point to update the linkage point. Instead of the addition processing, multiplication processing of the original linkage point and the coefficient shown below is performed. You may update a cooperation point using. At this time, in step S403, instead of the cooperation parent point which is the sum of the cooperation points to be added, this is an increase rate (a value indicating how much the original cooperation point is increased. The parent increase rate that is the total value of Then, the ratio m1 to be distributed is set to r1, the parent increase rate is set to sr, and the coefficient m1 used for the creation user is calculated by the equation (10) in FIG. Further, the distribution ratio is r2, and the coefficient m2 is calculated for the distribution target user by the equation (11) in FIG. If the initial value of the linkage point is “0”, it does not increase no matter how many coefficients are multiplied, so the initial value is set to a value exceeding “0” or the initial value is “0”. It is only necessary to add a certain number of points only when the first point to be calculated is a linked point.

  Moreover, you may restrict | limit the item which provides a cooperation point. At this time, when the service providing side designates the attribute information of the item to which the cooperation point is given in advance and determines whether or not the new usage information acquired in step S401 is a favorite item in step S401, Further, it is also determined whether or not the item corresponding to the item identification information included in the new usage information has the attribute information of the designated item. Only when the item is the favorite item and has the attribute information of the designated item, the process proceeds to step S403. Just go ahead. In order to determine whether or not the specified item has attribute information, the user information storage unit 233 acquires item attribute information corresponding to the item identification information included in the new usage information, and specifies the specified item attribute. What is necessary is just to determine whether information is contained.

  In addition, when it is desired to give a cooperation point to a favorite user, the side providing the system in advance sets a ratio (for example, 0.1) for giving the cooperation parent point to the user in advance, and sets the cooperation parent point in advance. Multiply the set ratio to calculate the linkage points. And in the cooperation point information storage part 232, the cooperation point information corresponding to user identification information of a favorite use user is specified, and the calculated cooperation point is added to the point of the specified cooperation point information. At this time, it is necessary to adjust so that the total value of the cooperation points given to the favorite user and the creation user is less than the cooperation parent point. Further, when calculating the cooperation point of the distribution target user in step S408, the distribution ratio is multiplied by the value obtained by subtracting the total value of the cooperation points given to the favorite user and the creation user from the cooperation parent point. calculate. The above is the description of the cooperation point calculation process.

  When the favorite information registration unit 212 receives the favorite information from the item providing server device 1 via the network 4, the favorite information registration unit 212 performs a favorite information registration process (step S205). The favorite information registration process is a process for storing the received favorite information in the favorite information storage unit 235.

  In the above description, there is no upper limit to the number of one user who can register favorite information, but the number of registrations may be limited. At this time, in the favorite information registration process, the favorite information registration unit 212 first checks the number of stored favorite information including user identification information included in the received favorite information in the favorite information storage unit 235, It is determined whether or not the number has reached a predetermined number. If the predetermined number has not been reached, the received favorite information is stored in the favorite information storage unit 235. If the predetermined number has been reached, the received favorite information and the error message are stored in the favorite information registration unit 112 of the item providing server device 1 without storing the received favorite information in the favorite information storage unit 235. Need to send. Then, when the favorite information registration unit 112 of the item providing server device 1 receives the favorite information and the error message from the favorite information registration unit 212, the favorite information matching the received favorite information is deleted in the favorite information storage unit 143. Then, the received error message is transmitted to the favorite information creation unit 312 of the terminal device 3. When the favorite information creation unit 312 of the terminal device 3 receives the error message from the favorite information registration unit 112 of the item providing server device 1, the favorite information creation unit 312 displays the error message on the display unit 34. In this way, by limiting the number of registrations of favorite information per person, it is possible to prevent an act of unnecessarily increasing the number of registrations for the purpose of acquiring points.

  The cooperation point acquisition part 213 will perform a cooperation point information transmission process (step S105), if the cooperation point information acquisition request is received from the item provision server apparatus 1 via the network 4. FIG. In the cooperation point information transmission process, cooperation point information corresponding to the user identification information included in the received cooperation point information acquisition request is acquired from the cooperation point information storage unit 232, and the item providing server device 1 via the network 4. It is a process which transmits the acquired cooperation point information.

  Here, the effect of the present invention obtained by the present embodiment will be described with reference to the drawings. FIG. 16 is a table showing the purchase status of product a to product f from member A to member F by the presence / absence of “◯” and the favorite registration status by the presence / absence of “☆”. For example, member A has purchased “product a”, “product b”, and “product d”, and has registered “product a” and “product d” as favorites. As shown in FIG. 16, the purchase status does not need to match the favorite registration information, and the member can freely register the product as a favorite regardless of whether or not it is purchased. In this situation, the member A's favorite information of the member C is browsed and the cooperation point grant target when purchasing is described. At this time, the member A's user page displays favorite information regarding “product a”, “product c”, “product e”, and “product f” of member C.

  Then, when member A browses favorite information of member C and purchases “product c”, member B, member C, member D, and member F register “product c” as favorites. Therefore, cooperation points are given to four people. Similarly, when member A browses favorite information of member C and purchases “product e”, member B, member C, member E, and member F register “product e” as favorites. Therefore, cooperation points are given to four people. Similarly, when member A browses member C's favorite information and purchases “product f”, member C, member D, and member E have registered “product f” as favorites. Cooperation points are given to people. As described above, a plurality of members can obtain points with one purchase.

  As in the prior art, in the system that gives points to one member who provided information referred to by the user who purchased the product, as shown in the above example, the member A browses the favorite information of the member C and the product Only the member C can get points. Since only one point is added for each purchase in this way, even if favorite information is registered, the majority of users do not easily increase points, and the user's motivation to “enrich favorite information” is sufficiently increased. There was no case. On the other hand, in the case of the present invention, points can be distributed to a plurality of members who have registered the products purchased by member A as favorites. As the number of users who want to enrich their favorite information increases, the site that provides the item is activated.

  In addition, when the member A purchases “product c”, “product e”, and “product f” (when the number of purchases is 3), a normal point system that gives points to the purchased user, or In the point system that gives points to one other user who has provided information to the purchased user, the number of times points are given is three in both systems. On the other hand, in the case of the present invention, a total of 11 times (4 + 4 + 3 = 11) points will be awarded. Furthermore, if points are given to the purchase user himself, 14 points (11 + 3 = 14) are given in total. As described above, according to the present invention, it is possible to increase the frequency at which points are updated and the number of users to which points are given than before. For this reason, it is possible to continuously give many users the expectation that their points may increase today and the surprise that they suddenly increased their points at unexpected times. Since it is possible, the access frequency to the item providing server can be increased. And the user's interest with respect to an item and an item provision server can be raised, and item utilization can be promoted.

  In this embodiment, when new usage information is transmitted from the terminal device 3, it is transmitted to the information processing server device 2 via the item providing server device 1. You may send it directly. In this case, the system configuration shown in FIG. 1 is used so that the terminal device 3 and the information processing server device 2 can directly communicate with each other.

  Further, the terminal device 3 acquires the cooperation point information from the information processing server device 2 via the item providing server device 1, but may directly transmit the cooperation point information without passing through the item providing server device 1. In this case, the system configuration shown in FIG. 1 is used so that the terminal device 3 and the information processing server device 2 can directly communicate with each other.

  In addition, when displaying the user page on the display unit 34 of the terminal device 3, one total acquisition point number of cooperation points is displayed for each user, but the lower left user in the display example of the user page in FIG. As shown in the favorite information, link point display may be added for each favorite item of the user. At this time, since it is necessary to store a cooperation point for each user and each favorite item in the cooperation point information storage unit 232, for example, user_id that is user identification information and an item, as an example of the storage state of FIG. The item_id that is identification information and the point that is a cooperation point are stored in association with each other as cooperation point information. Further, in order to specify the cooperation point information, not only the user identification information but also the item identification information is required. Therefore, in step 404 and step S408 of the cooperation point calculation process in the cooperation point calculation unit 211, the cooperation point information is changed. When identifying, the item identification information included in the usage information acquired in step S401 is also used. In addition, when the user page information creation unit 111 creates user page information, it is necessary to use a cooperation point for each item used by the user who creates the user page, so the cooperation point acquisition unit 213 transmits the cooperation point information. When performing the process, all the cooperation point information of the user who creates the user page may be transmitted.

  Moreover, you may display the information which shows how many users were given the cooperation point by utilization of a favorite item with respect to a user. At this time, the cooperation point calculation unit 211 may transmit the number of distribution target users to the terminal device 3 directly or via the item providing server device 1 at the end of the cooperation point calculation process. And the terminal device 3 should just display the information which notifies the number of the distribution object users received on the user page displayed on the display means 34 like the example of a display of the user page of FIG. 19, for example.

  Moreover, although the cooperation point calculation part 211 is performing the cooperation point calculation process whenever it receives new utilization information from the item provision server apparatus 1, you may perform a cooperation point calculation process for every predetermined timing. At this time, a new usage information storage unit having the same storage format as that of the usage information storage unit 231 for storing new usage information is provided in the information processing storage unit 23, and the cooperation point calculation unit 211 is connected to the item providing server device 1. Thus, when the new usage information is received, the received new usage information is stored in the new usage information storage unit instead of performing the linkage point calculation process. At this time, the newly added data is always added to the end (bottom row) of the table, so the upper row data in the table is older and the lower row data is newer. . Then, at each predetermined timing, the cooperation point calculation unit 211 acquires all the new usage information stored in the new usage information storage unit, and one new usage information from the set of the acquired new usage information in chronological order. May be selected, the cooperation point calculation process may be performed, and all new usage information stored in the new usage information storage unit may be deleted. As the predetermined timing, a predetermined time interval (for example, every 24 hours) may be used, or the usage information may be received a certain number of times. Also, the time interval may vary from Monday to Friday every 3 hours, Saturday every 6 hours, and Sunday every 12 hours. Also, the time interval may be changed according to the season, such as shortening the time interval in summer and increasing the time interval in winter.

  Moreover, a cooperation point calculation process can also be performed for every predetermined timing, without providing a new usage information storage part. At this time, the cooperation point calculation unit 211 stores the received usage information in the usage information storage unit 231 instead of performing the cooperation point calculation process when new usage information is received from the item providing server device 1. And the cooperation point calculation part 211 acquires all the usage information which has not yet performed the cooperation point calculation process among the usage information memorize | stored in the usage information storage means 231 for every predetermined timing, and acquired usage For each piece of information, the process from step S401 to step S408 of the linkage point calculation process may be performed. There are two methods for determining whether or not the cooperation point calculation processing has been performed.

  In the first determination method, an area for storing information for determining whether or not the cooperation point calculation process has been performed may be added to the usage information storage unit 231. And when the cooperation point calculation part 211 memorize | stores the new usage information received from the item provision server apparatus 1 in the usage information storage part 231, it associates the information that the cooperation point calculation process is not performed with the new usage information. Remember. Furthermore, immediately after performing the processing from step S401 to step S408 of the cooperation point calculation processing, information for determining whether or not the cooperation point calculation processing of the usage information that is the target of the processing has been performed, What is necessary is just to update to the information that the calculation process was performed.

  The second determination method is a method for determining using the use date when the use date is stored in the use information storage unit 231. At this time, the information processing storage unit 23 is provided with a calculation reference date storage unit for storing the date on which the cooperation point calculation processing is performed, and if it is earlier than the stored date, it can be determined that the cooperation point calculation processing has been performed, Otherwise, it can be determined that the cooperation points are not calculated. Each time the cooperation point calculation process is performed, the date may be updated.

  Hereinafter, a second embodiment of the present invention will be described in detail with reference to the drawings. The second embodiment of the present invention describes a method of restricting favorite information that can be browsed for each user and restricting distribution target users to other users who can view favorite information.

  The configuration of the entire system in the second embodiment of the present invention is the same as that of the present embodiment except that the item providing server device 6 is used instead of the item providing server device 1 and the information processing server device 7 is used instead of the information processing server device 2. This is similar to the case of the first embodiment of the invention. The terminal device 3 and the network 4 (and the network 5) are the same as in the first embodiment of the present invention.

  The item providing server device 6 is a device that provides an item in response to a request from the terminal device 3. The item providing server device 6 can be implemented as software (program) processing using a computer including a CPU, RAM, ROM, hard disk drive (HDD), network interface, and the like.

  FIG. 20 is a configuration diagram of the item providing server device 6 in the present embodiment. The item providing server device 6 in this embodiment includes an item providing server control unit 61, an item providing server communication unit 12, an authentication unit 13, and an item providing server storage unit 64. The item providing server communication unit 12 and the authentication unit 13 are the same as those in the first embodiment of the present invention.

  The item providing server storage unit 64 stores various data using a storage device such as an HDD. The item providing server storage unit 64 includes a user information storage unit 141, an item information storage unit 142, a favorite information storage unit 143, and a viewable information storage unit 644. The user information storage unit 141, the item information storage unit 142, and the favorite information storage unit 143 are the same as those in the first embodiment of the present invention.

  The browseable information storage unit 644 stores a plurality of browseable information. FIG. 21 is a diagram illustrating a storage state of the browseable information storage unit 644. The browseable information includes base_user_id, which is user identification information of a user (reference user) who browses favorite information, and inspected_user_id, which is user identification information of a user (viewable user) who created favorite information that can be browsed by base_user_id. They are associated and stored in a table format as shown in FIG.

  The item providing server control means 61 performs overall control on each means constituting the item providing server device 6. The item providing server control unit 61 includes a user page information creation unit 611, a favorite information registration unit 112, a usage information relay unit 113, and a browseable information acquisition unit 614. The favorite information registration unit 112 and the usage information relay unit 113 are the same as those in the first embodiment of the present invention.

  The user page information creation unit 611 performs the same process as the user page information creation unit 111 of the first embodiment of the present invention, but the procedure of the user page information transmission process is different.

  The procedure of the user page information transmission process in the present embodiment is as follows. First, the user identification information of the authenticated user and the base_user_id are collated from the viewable information storage unit 644, and all the inspected_user_id included in all matching viewable information is extracted. To do. Next, for each extracted inspected_user_id, collation with user_id is performed from the user information storage unit 141 to obtain matching user information. Next, the favorite information storage unit 143 obtains the favorite information of the authenticated user. Next, a cooperation point information acquisition request is created, and the created cooperation point information acquisition request is transmitted to the information processing server device 7 via the network 4. The cooperation point information acquisition request is information for acquiring information on the cooperation point acquired by the authenticated user, and includes at least user identification information of the authenticated user. Next, cooperation point information corresponding to the transmitted cooperation point information acquisition request is received from the information processing server device 7 via the network 4. Next, user page information is created using the acquired user information, favorite information, and the received cooperation point information. Then, the created user page information is transmitted to the terminal device 3 via the network 4.

  As described above, when the user page information is created, the user information of the user who acquires the favorite information is limited to the user information of the viewable user, so that the user page displayed on the display unit 34 of the terminal device 3 When selecting a user who acquires favorite information, only a browsable user can be selected, so that browsing of favorite information is restricted.

  When the browseable information acquisition unit 614 receives all browseable information of all users from the information processing server device 2 via the network 4, the browseable information acquisition unit 614 deletes all browseable information stored in the browseable information storage unit 644. Then, all the browseable information of all received users is stored.

  The information processing server device 7 is a device that transmits cooperation point information in response to a request from the item providing server device 6. The information processing server device 7 can be implemented as software (program) processing using a computer including a CPU, RAM, ROM, hard disk drive (HDD), network interface, and the like.

  FIG. 22 is a configuration diagram of the information processing server device 7 in the present embodiment. The information processing server device 7 in this embodiment includes information processing server control means 71, information processing server communication means 22, and information processing server storage means 73.

  The information processing server communication means 22 is the same as that of the first embodiment of the present invention.

  The information processing server storage unit 73 stores various data using a storage device such as an HDD. The information processing server storage unit 73 includes a usage information storage unit 231, a linkage point information storage unit 232, a user information storage unit 233, an item information storage unit 234, a favorite information storage unit 235, and a viewable information storage unit 736. It consists of.

  The usage information storage unit 231, the linkage point information storage unit 232, the user information storage unit 233, the item information storage unit 234, and the favorite information storage unit 235 are the same as those in the first embodiment of the present invention.

  The browseable information storage unit 736 stores a plurality of browseable information using a storage device such as an HDD. The browsable information storage unit 736 has the same storage format as the browsable information storage unit 644 of the item providing server device 6, and all the browsable information stored in the browsable information storage unit 644 is stored. The browseable information is stored in both the browseable information storage unit 644 of the item providing server device 6 and the information processing server device 7 in the processing performed by the item providing server control unit 61 and the information processing server control unit 71. This is because the viewable information is used in both of the processes performed in the above. Of course, the browseable information storage unit 644 may be prepared only in the item providing server device 6 so that the browseable information can be acquired from the item providing server device 6, or the browseable information storage unit only in the information processing server device 7 746 may be prepared so that the browseable information can be transmitted in response to a request from the item providing server device 6.

  The information processing server control unit 71 performs overall control on each unit constituting the information processing server device 7. The information processing server control unit 71 includes a cooperation point calculation unit 711, a favorite information registration unit 212, a cooperation point acquisition unit 213, and a browsable information creation unit 714.

  The cooperation point calculation part 711 will perform a cooperation point calculation process, if new utilization information is received from the item provision server apparatus 6 via the network 4. FIG. The linkage point calculation process in the present embodiment is different from the second determination method of the favorite item in step S402 in the linkage point calculation process in the first embodiment of the present invention only in the process of acquiring the distribution target user in step S405. . For this reason, only the 2nd determination method of the favorite item of step S402 and the process of step S405 in a present Example are demonstrated.

  The second determination method of the favorite item in the present embodiment is a method of determining using the favorite information stored in the favorite information storage unit 235 and the browseable information stored in the browseable information storage unit 736. is there. First, the user identification information included in the new usage information acquired in step S401 is compared with base_user_id from the viewable information storage unit 736, and the inspected_user_id is extracted from all matching viewable information. Next, whether there is favorite information including item identification information included in the new usage information acquired in step S401 among the favorite information including user_id that matches any of the extracted inspected_user_id in the favorite information storage unit 235. Determine whether or not. If there is favorite information that satisfies the condition, it can be determined that the item is a favorite item. Further, when there is no favorite information that satisfies the condition, it can be determined that the item is not a favorite item. When the second method for determining favorite items is used, when the user identification information of the created user is not included in the new usage information, that is, the item registered in the favorite information is used without browsing the favorite information. Even in this case, since it can be determined as a favorite item, points can be distributed to more users than in the first determination method. If it is determined as a favorite item and the newly used information does not include the user identification information of the creating user, the browsed favorite information does not exist, so the process of assigning a cooperation point to the creating user in step S404 is omitted. do it.

  In step S405, the cooperation point calculation unit 711 acquires all the user identification information of the distribution target users. In order to acquire the user identification information of the distribution target user, first, the user identification information of the favorite user and the base_user_id are collated from the viewable information storage unit 736, and all the inspected_user_id that matches are extracted. Next, from the favorite information storage unit 235, all the pieces of favorite information including the item identification information included in the new usage information acquired in step S401 that have the extracted inspected_user_id that matches the user_id are extracted. All user identification information included in the extracted favorite information may be acquired.

  Thereby, a cooperation point can be distributed only to a user who can browse a favorite user.

  The browseable information creation unit 714 creates browseable information. Then, the browseable information storage unit 736 stores the created browseable information. Then, the created browseable information is transmitted to the item providing server device 6 via the network 4.

  Below, five types of methods for creating browseable information will be described.

  The first method for creating browsable information is a method of calculating the fitness between users using user attribute information at a predetermined timing, and selecting browsable users based on the calculated fitness. . As the predetermined timing, a predetermined time interval (for example, every 24 hours) may be used, or the usage information may be received a certain number of times. Also, the time interval may vary from Monday to Friday every 3 hours, Saturday every 6 hours, and Sunday every 12 hours. Also, the time interval may be changed according to the season, such as shortening the time interval in summer and increasing the time interval in winter. Alternatively, the user information storage unit 233 may immediately add or update user information.

  The procedure of the first method for creating browseable information will be described with reference to the flowchart of FIG.

  First, the browsable information creation unit 714 deletes all the browsable information stored from the browsable information storage unit 736 (step S701).

  Next, the browseable information creation unit 714 acquires all user identification information as user identification information of the reference user from the user information storage unit 233 (step S702).

  Next, the browseable information creation unit 714 selects one of the user identification information of the reference user acquired in step S702, for example, in the order of acquisition (step S703).

  Next, the browseable information creation unit 714 calculates the degree of matching between the reference user selected in step S703 and a user who creates favorite information among users other than the reference user (viewable candidate user). (Step S704). For the calculation of the fitness, the fitness calculation method described in the ninth method of distribution ratio calculation in the first embodiment of the present invention may be used. The user identification information corresponding to the browseable candidate user can be obtained by extracting all user identification information included in the favorite information from the favorite information storage unit 235 and excluding the user identification information of the reference user.

  Next, the browsable information creation unit 714 extracts browsable users for the reference user selected in step S703, using the degree of matching calculated in step S704 (step S705). The number of browseable users may be extracted as a browseable user by a number that does not exceed a predetermined number in order of high fitness, or a browseable candidate user whose fitness is higher than a threshold value as a browseable user. It may be extracted. The service provider needs to set the predetermined number and threshold value in advance.

  Next, for each viewable user extracted in step S705, the viewable information creation unit 714 browses the user identification information of the reference user selected in step S703 as base_user_id and the user identification information of the viewable user as inspected_user_id. Possible information is created, and the created viewable information is stored in the viewable information storage unit 736 (step S706).

  Next, the browseable information creation unit 714 determines whether or not the user identification information of all the reference users has been selected in Step S703 (Step S707). If all have been selected, the process proceeds to step S708, and if any unselected items still remain, the process proceeds to step S703.

  In step S <b> 708, the browsable information creation unit 714 acquires all browsable information from the browsable information storage unit 736, and sends all the browsable information acquired to the item providing server device 6 via the network 4. Then, a series of processing from step S701 to step S708 is completed. The above is the description of the procedure of the first method for creating browseable information.

  The second method for creating browseable information is a method of calculating the co-sensitivity between users using favorite information at each predetermined timing, and selecting a browsable user based on the calculated co-sensitivity. Here, as the predetermined timing, the timing described in the first method may be used, or processing may be performed immediately after the favorite information is added or updated in the favorite information storage unit 235. .

  The procedure of the second method for creating browseable information may be performed by changing the processes of step S702, step S704, and step S705 in the procedure of the first method for creating browseable information. Only the processing of step S702, step S704, and step S705 will be described below.

  In step S <b> 702, the viewable information creation unit 714 acquires all user identification information included in the favorite information from the favorite information storage unit 235 as user identification information of the reference user. Since the user identification information is acquired from the favorite information storage unit 235, only the user who created the favorite information can browse the favorite information of other users. The reason why the user who has not created the favorite information is not set as the reference user is that there is no favorite information and thus the co-sensitivity with the browseable candidate user cannot be calculated.

  In step S704, the browseable information creation unit 714 calculates the co-sensitivity between the reference user selected in step S703 and the browseable candidate user. For the calculation of the co-sensitivity, the co-sensitivity calculation method described in the tenth method of calculating the distribution ratio in the first embodiment of the present invention may be used.

  In step S705, the browsable information creation unit 714 uses the co-sensitivity calculated in step S704 to extract browsable users for the reference user selected in step S703.

  The third method for creating browseable information is a method of calculating similarity between users using usage information at a predetermined timing, and selecting browseable users based on the calculated similarity. Here, as the predetermined timing, the timing described in the first method may be used, or the usage information storage unit 231 may perform processing immediately after the usage information is added or updated. .

  The procedure of the third method for creating browseable information may be performed by changing the processes of steps S704 and S705 in the procedure of the first method for creating browseable information. Only the processes in steps S704 and S705 will be described below.

  In step S704, the browseable information creation unit 714 calculates the similarity between the reference user selected in step S703 and the browseable candidate user. For the similarity calculation, the similarity calculation method described in the eleventh method of calculating the distribution ratio in the first embodiment of the present invention may be used.

  In step S705, the browsable information creation unit 714 extracts browsable users for the reference user selected in step S703, using the similarity calculated in step S704.

  In the fourth method of creating browseable information, a user (creating user) who creates favorite information specifies conditions (publication conditions) regarding attribute information of a user (viewing permitted user) who is permitted to browse his / her favorite information. This is a method for creating browsable information using designated release conditions.

  The procedure of the fourth method for creating browseable information will be described with reference to the flowchart of FIG.

  First, when the user page display unit 311 of the terminal device 3 acquires an input of conditions related to the attribute information of the browsing-permitted user from the input unit 33, the restriction information is created (step S801). In order to acquire the input of the condition regarding the attribute information of the browsing-permitted user, it is necessary to prepare a text box and a menu for inputting the condition on the user page displayed on the display unit 34 of the terminal device 3. Further, the restriction information is information indicating the conditions of the viewing-permitted user by the creation user, and includes the user identification information of the creation user and the disclosure conditions.

  Next, the user page display unit 311 of the terminal device 3 transmits the created restriction information and the user identification information of the created user to the item providing server device 6 via the network 4 (step S802).

  Next, when the authentication means 13 of the item providing server device 6 receives the restriction information and the user specifying information from the terminal device 3 via the network 4, the authentication is performed based on the user specifying information (step S803). . If the authentication is successful, the received restriction information is sent to the viewable information acquisition unit 614, and the process proceeds to step S804. If the authentication is unsuccessful, the process starts again from step S801.

  In step S <b> 804, the viewable information acquisition unit 614 of the item providing server device 6 acquires the restriction information from the authentication unit 13 and transmits the acquired restriction information to the information processing server device 7 via the network 4.

  Next, the browseable information creation unit 714 of the information processing server device 7 receives control information from the item providing server device 6 via the network 4 (step S805).

  Next, the browseable information creation unit 714 of the information processing server device 7 collates the user identification information of the creation user included in the control information received in step S805 with the inspected_user_id in the browseable information storage unit 736, All the matchable browsing information is deleted (step S806).

  Next, the browseable information creation unit 714 of the information processing server device 7 is included in the user information having the attribute information of the user that satisfies the disclosure condition included in the restriction information received in Step S805 from the user information storage unit 233. All user identification information is extracted (step S807). For example, if the disclosure condition is “gender: male”, the user identification information to be extracted is all the user identification information included in the user information whose “gender” is “male” included in the user attribute information. Good.

  Next, the viewable information creation unit 714 of the information processing server device 7 sets the extracted user identification information as base_user_id for each user identification information extracted in step S807, and is included in the restriction information received in step S805. The browseable information in which the user identification information of the user is associated as inspected_user_id is created, and the created browseable information is stored in the browseable information storage unit 736 (step S808).

  Next, the browsable information creation unit 714 of the information processing server device 7 acquires all browsable information from the browsable information storage unit 736, and acquires all the acquired pieces of information to the item providing server device 6 via the network 4. Is transmitted (step S809).

  Next, when the browsable information acquisition unit 614 of the item providing server device 6 receives the browsable information from the information processing server device 7 via the network 4, the browsable information stored in the browsable information storage unit 644. Are deleted, all the browseable information received is stored in the browseable information storage unit 644 (step S810), and the series of processing from step S801 to step S810 is terminated.

  The above is the description of the procedure of the fourth method for creating the browsable information when the restriction information is transmitted via the browsable information acquisition unit 614 of the information provision item server device 6.

  In the fifth method of creating browseable information, a user (browsing user) who browses favorite information specifies a condition (browsing desired condition) regarding attribute information of the user (creating user) who created the favorite information. This is a method of creating browseable information using the desired browsing conditions.

  The fifth method of creating browseable information is the same as that of the fourth method of creating browseable information, when the input of the desired viewing condition is obtained from the input means 34 instead of performing the process of step S801. What is necessary is just to create restriction information. In order to acquire the input of the desired viewing condition, it is necessary to prepare a text box and a menu for inputting the desired viewing condition on the user page displayed on the display unit 34 of the terminal device 3. The self-limiting information is information indicating the conditions of the creating user by the browsing user, and includes the user identification information of the browsing user and browsing desired conditions. In the processing from step S802 to step S805, self-limiting information may be transmitted instead of limiting information. Further, when deleting the browseable information in step S806, the user identification information of the browsing user included in the self-control information and the base_user_id are collated, and all the matching information may be deleted. In addition, instead of using the disclosure condition for extracting the user identification information in step S807, it is only necessary to use the browsing desired condition. Further, when creating browseable information in step S808, it is created by associating the user identification information of the browsing user included in the self-limitation information as base_user_id and associating the user identification information extracted in step S807 as inspected_user_id. Good. The processing from step S809 to step S810 is the same as the fourth method for creating browseable information.

  Since the favorite information that can be browsed is limited in the method for assigning cooperation points in the present embodiment, selection is easy because selection options are narrowed down when selecting a user who wants to browse the favorite information. In particular, in the first embodiment of the present invention, even if there are about 100 users who have registered favorite information, it is difficult to view the favorite information of all users. Although there is a possibility that browsing concentrates on favorite information, in this embodiment, it is possible to avoid browsing concentrating on favorite information of some users. For this reason, it can relieve that a point concentrates on a specific user.

  Hereinafter, a third embodiment of the present invention will be described in detail with reference to the drawings.

  In the third embodiment of the present invention, instead of calculating linked parent points for use for a single favorite item, the service provider determines linked parent points to be given for a certain period of time, and the linked parent It explains the method of calculating the cooperation point based on the point.

  The configuration of the entire system in the third exemplary embodiment of the present invention is the same as that of the first exemplary embodiment of the present invention except that the information processing server device 8 is used instead of the information processing server device 2.

  The item providing server device 1, the terminal device 3, and the network 4 (and the network 5) are the same as those in the first embodiment of the present invention.

  The information processing server device 8 is a device that transmits a recommended item to the item providing server device 1 or transmits cooperation point information in response to a request from the item providing server device 1. The information processing server device 8 can be implemented as software (program) processing using a computer including a CPU, RAM, ROM, hard disk drive (HDD), network interface, and the like.

  FIG. 25 is a configuration diagram of the information processing server device 8 in the present embodiment. The information processing server device 8, the information processing server control unit 81, the information processing server communication unit 22, and the information processing server storage unit 83 in this embodiment are configured.

  The information processing server communication means 22 is the same as that of the first embodiment of the present invention.

  The information processing server storage unit 83 stores various data using a storage device such as an HDD. The information processing server storage unit 83 includes a usage information storage unit 231, a linkage point information storage unit 232, a user information storage unit 233, an item information storage unit 234, a favorite information storage unit 235, and a temporary point storage unit 837. Consists of.

  The usage information storage unit 231, the linkage point information storage unit 232, the user information storage unit 233, the item information storage unit 234, and the favorite information storage unit 235 are the same as those in the first embodiment of the present invention.

  The temporary point storage unit 837 stores a plurality of temporary point information using a storage device such as an HDD. FIG. 26 is a diagram illustrating an example of a storage state of the temporary point storage unit 837. The temporary point information is obtained by associating user_id, which is user identification information, with tmp_point, which is a user's temporary point corresponding to the user identification information, and is stored in a table format as shown in FIG. The initial value of the stored temporary point is “0”.

  The information processing server control unit 81 performs overall control on each unit constituting the information processing server device 8. The information processing server control unit 81 includes a cooperation point calculation unit 811, a favorite information registration unit 212, and a cooperation point acquisition unit 213.

  The favorite information registration unit 212 and the cooperation point acquisition unit 213 are the same as those in the first embodiment of the present invention.

  When the cooperation point calculation unit 811 receives new usage information from the item providing server device 1 via the network 4, the cooperation point calculation unit 811 performs a temporary point calculation process instead of the cooperation point calculation process. In addition, linked parent point distribution processing is performed at regular intervals. For example, every certain period may be every certain period of time such as every day or every week. Further, the service provider may freely change the time interval.

  The procedure of the temporary point calculation process will be described with reference to the flowchart of FIG.

  The procedure of the provisional point process is the same as the process of the cooperative point calculation process in the first embodiment of the present invention, in which the process from step S403 to step S404 is replaced with step S504, and the process of step S408 is replaced with the process of step S508. Therefore, only the replaced process will be described.

  In step S504, the cooperation point calculation unit 811 specifies temporary point information corresponding to the user identification information of the created user in the temporary point storage unit 837, and a predetermined value predetermined by the service provider in tmp_point of the specified temporary point information. The value x (0 <x <1) is added.

  In step S508, the cooperation point calculation unit 811 specifies temporary point information corresponding to the user identification information of the distribution target user selected in step S407 in the temporary point storage unit 837, and sets tmp_point of the specified temporary point information. A multiplication value of (1-x) and the distribution rate corresponding to the distribution target user selected in step S407 is added.

  The above is the description of the provisional point calculation process.

  Next, the procedure of cooperative parent point distribution processing performed at regular intervals will be described with reference to the flowchart of FIG.

  First, the cooperation point calculation unit 811 acquires a cooperation parent point to be given for a certain period (step S601). The method of acquiring the link parent point may be set in advance by the service provider, and the set value may be acquired, or a means for inputting the link parent point such as a keyboard (not shown) is prepared. Each time distribution processing is performed, the service provider may obtain the input.

  Next, the cooperation point calculation unit 811 acquires all temporary point information whose value of tmp_point exceeds “0” from the temporary point storage unit 837 in order to extract the target users to which the cooperation parent points are distributed (step) S602).

  Next, the cooperation point calculation unit 811 selects one of the temporary point information acquired in step S602, for example, in the order of acquisition (step S603).

  Next, the cooperation point calculation unit 811 calculates a cooperation point (change value) for user_id included in the temporary point information selected in step S603 (step S604). The cooperation points acquired in step S601 according to the ratio of the tmp_point included in the temporary point information selected in step S603 to the total sum of tmp_points included in all the temporary point information acquired in step S602. Calculate by distributing parent points. Assume that a set of all users to which the cooperation parent point vp is to be distributed is Ut, and that tmp_point of the user ub (ubεUt) for calculating the cooperation point is t (ub), the cooperation point v (ub of the user ub ) Is calculated by equation (12) in FIG.

  Next, the cooperation point calculation unit 811 identifies the cooperation point information corresponding to user_id included in the temporary point information selected in step S603 in the cooperation point information storage unit 232, and points (original) Are added to the cooperation point (changed value) calculated in step S604 (step S605).

  Next, it is determined whether the cooperation point calculation part 811 has selected all the temporary point information in step S603 (step S606). If all have been selected, the process proceeds to step S607, and if any unselected items remain, the process proceeds to step S603.

  In step S607, the cooperation point calculation unit 811 replaces the tmp_point values of all the temporary point information with “0” in the temporary point storage unit 837, and ends the processing from step S601 to step S607.

  In the above description, in step S605, the change value is added to the original linkage point to update the linkage point. Instead of the addition process, the multiplication process of the original linkage point and the coefficient shown below is performed. You may use and update a cooperation point. At this time, in step S601, instead of the cooperation parent point given for a certain period, an increase rate (a value indicating how much the original cooperation point is increased, and adding 1 to this value becomes a coefficient). The parent increase rate that is the total value of is acquired. Then, the distribution target user set is set to Ut, the tmp_point of the user ub (ubεUt) for calculating the temporary points is set to t (ub), the parent increase rate is set to sr, and the user ub is expressed by the equation (13) in FIG. On the other hand, a coefficient m (ub) is calculated. If the initial value of the linkage point is “0”, it does not increase no matter how many coefficients are multiplied, so the initial value is set to a value exceeding “0” or the initial value is “0”. It is only necessary to add a certain number of points only when the first point to be calculated is a linked point.

  The above is the description of the coordinated parent point distribution process performed every certain period.

  In the present embodiment, the cooperation point grant method allows the service provider to freely control the total sum of the cooperation points granted for a certain period of time. Therefore, the cooperation points are assigned according to the budget for the point service of the business operator. Can be easily done.

  Below, the 4th Example of this invention is described in detail using figures.

  The fourth embodiment of the present invention provides a user browsing favorite information with a means for evaluating the entire favorite information of the user who created the favorite information, and the user browsing the favorite information has created the favorite information. In this method, cooperation points are distributed using information obtained by evaluating the entire user favorite information.

  The configuration of the entire system in the fourth embodiment of the present invention is the same as that of the first embodiment of the present invention except that the information processing server device 9 is used instead of the information processing server device 2.

  The network 4 (and the network 5) is the same as that of the first embodiment of the present invention.

  The configuration of the item providing server device 1 is the same as that of the first embodiment of the present invention, but the processes in the user page information creation unit 111 and the favorite information registration unit 112 are different.

  The user page information creation unit 111 performs three types of processing as in the first embodiment of the present invention, but the user page information transmission processing and favorite information transmission processing are different.

  The user page information transmission process in the present embodiment is the same procedure as the user page information transmission process in the first embodiment of the present invention. However, when creating the user page information, all evaluations for the authenticated user are further performed. Add information. Evaluation information is information which shows evaluation with respect to the user (evaluated user) who created the browsed favorite information by the user (evaluation user) who browsed the favorite information. The user identification information of the evaluated user and the evaluation user's The user identification information is associated with the reference level. The reference degree is a value obtained by quantifying the evaluation performed by the evaluation user on the entire favorite information created by the user to be evaluated. For example, “1: not very helpful”, “2: somewhat helpful. The degree of reference of the entire favorite information is quantified, such as “Not to be”, “3: Neither”, “4: Somewhat helpful”, “5: Very helpful”. In order to acquire all evaluation information for the authenticated user, it is only necessary to acquire from the information processing server device 9 all evaluation information in which the user identification information of the authenticated user and the user identification information of the user to be evaluated match.

  The favorite information transmission process in this embodiment is a process of transmitting favorite information and evaluation information corresponding to the received favorite information acquisition request to the terminal device 3. First, the received favorite information is received from the favorite information storage unit 143. All favorite information corresponding to the user identification information included in the acquisition request is acquired. Next, the received favorite information acquisition request is transmitted to the information processing server device 9 via the network 4. Next, all evaluation information corresponding to the transmitted favorite information acquisition request is received from the information processing server device 9 via the network 4. Then, all the acquired favorite information and evaluation information are transmitted to the terminal device 3 via the network 4.

  The favorite information registration unit 112 performs evaluation information relay processing in addition to the processing in the first embodiment of the present invention.

  The evaluation information relay process is a process of receiving evaluation information from the terminal device 3 via the network 4 and transmitting the received evaluation information to the information processing server device 2.

  The configuration of the terminal device 3 is the same as that of the first embodiment of the present invention, but the processing in the user page display unit 311 is different.

  The user page display unit 311 performs six types of processing as in the first embodiment of the present invention, but the user page display processing and favorite information display processing are different. Further, when an operation for selecting a reference degree is received from the input device 33 for the entire favorite information of other users displayed in the favorite information processing, an evaluation information transmission process is performed.

  In the user page display process, since all evaluation information for the user is added to the received user page information, the added evaluation information is displayed in the favorite information of the user. In order to include the added evaluation information, for example, the average value of the reference degree included in the evaluation information and the number of evaluation information may be calculated, and the two values may be displayed in the favorite information of the user. .

  In the favorite information display process, since all the evaluation information for the other users for which the favorite information is acquired is received together with the favorite information, the received evaluation information is displayed in the favorite information of the other users. To do. The method of including the received evaluation information may calculate, for example, the average value of the reference degree included in the evaluation information and the number of evaluation information, and display the two values in favorite information of other users. . In addition, a user user displays a menu for selecting a reference degree in order to evaluate the entire favorite information of other users.

  The evaluation information transmission process creates evaluation information using the selected reference degree and the user identification information of another user whose favorite information is currently displayed on the user page, and the evaluation created in the item providing server device 1 This is a process of transmitting information.

  The information processing server device 9 is a device that transmits a recommended item to the item providing server device 1 or transmits cooperation point information and evaluation information in response to a request from the item providing server device 1. The information processing server device 9 can be implemented as software (program) processing using a computer including a CPU, RAM, ROM, hard disk drive (HDD), network interface, and the like.

  FIG. 29 is a configuration diagram of the information processing server device 9 in the present embodiment. The information processing server device 9, the information processing server control unit 91, the information processing server communication unit 22, and the information processing server storage unit 93 in this embodiment are configured.

  The information processing server communication means 22 is the same as that of the first embodiment of the present invention.

  The information processing server storage unit 93 stores various data using a storage device such as an HDD. The information processing server storage unit 93 includes a usage information storage unit 231, a linkage point information storage unit 232, a user information storage unit 233, an item information storage unit 234, a favorite information storage unit 235, and an evaluation information storage unit 938. Consists of.

  The usage information storage unit 231, the linkage point information storage unit 232, the user information storage unit 233, the item information storage unit 234, and the favorite information storage unit 235 are the same as those in the first embodiment of the present invention.

  The evaluation information storage unit 938 stores a plurality of evaluation information. FIG. 30 is a diagram illustrating an example of a storage state of the evaluation information storage unit 938. The user identification information of the user to be evaluated, the user identification information of the evaluation user, and the reference degree included in the evaluation information are associated with each other as user_id, eval_user_id, and eval and stored in a table format as shown in FIG. The combination of (user_id, eval_user_id) is unique, and when the same combination is stored, it may be updated to a new one.

  The information processing server control unit 91 performs overall control on each unit constituting the information processing server device 9. The information processing server control unit 91 includes a cooperation point calculation unit 911, a favorite information registration unit 912, and a cooperation point acquisition unit 913.

  When the cooperation point calculation unit 911 receives new usage information from the item providing server device 1 via the network 4, the cooperation point calculation unit 911 performs a cooperation point calculation process.

  The procedure of the cooperative point calculation process in the present embodiment is different from the procedure of the cooperative point calculation process in the first embodiment of the present invention only in the process of calculating the distribution rate in step S406.

  In step S406 in this embodiment, the cooperation point calculation unit 911 extracts all evaluation information corresponding to the distribution target user acquired in step S405 from the evaluation information storage unit 938, and the reference degree included in the extracted evaluation information. The distribution ratio is calculated for each distribution target user using the average value of the above and the number of extracted evaluation information. In order to extract the evaluation information corresponding to the distribution target user, the evaluation information storage unit 938 matches any of the user identification information of the distribution target user with user_id and matches the user identification information of the distribution target user. Extract all evaluation information. For example, the distribution ratio is calculated by using Ea (ur) as the representative value (average value, median value, mode value, etc.) of the reference degree included in the evaluation information corresponding to the distribution target user ur, and the number of evaluation information is N. (Ur), the reference value B (ur) is calculated by the equation (14) in FIG. 33, and in the equation (2) in FIG. 31 described in the second method of calculating the distribution ratio, V (ur, ir) Instead, B (ur) may be used. Alternatively, constants α and β that satisfy α> β> 0 may be set in advance, and the reference value B (ur, ir) may be calculated using equation (15) in FIG. By using the formula (14) or the formula (15) in FIG. 33, the reference value B (ur) becomes larger as the representative value of the reference degree is larger and the number of pieces of evaluation information is larger. More points can be acquired. Further, the reference value B (ur) may be calculated as Ea (ur). At this time, the larger the representative value of the reference degree, the more cooperation points that the user ur can acquire. Further, the reference value B (ur) may be calculated as N (ur). At this time, the larger the number of evaluation information, the more cooperation points that the user ur can acquire.

  Further, the representative value of the reference degree for the distribution target user having no evaluation information may be a predetermined value. The predetermined value may be, for example, the lowest value that can be taken by the reference degree (for example, “1: not very helpful”).

  Further, the distribution target may be selected using the reference degree. At this time, the distribution target users may be selected up to the upper limit in descending order of reference. Moreover, you may select the distribution object user whose reference degree exceeds a threshold value. The service provider may set the upper limit number and threshold value in advance.

  In addition to the favorite information registration process in the first embodiment of the present invention, the favorite information registration unit 912 performs an evaluation information registration process when receiving the evaluation information from the item providing server device 1 via the network 4.

  The evaluation information registration process is a process of storing the received evaluation information in the evaluation information storage unit 938.

  When the cooperation point acquisition unit 913 receives a cooperation point information acquisition request from the item providing server device 1 via the network 4, similarly to the cooperation point acquisition unit 913 in the first embodiment of the present invention, the cooperation point information Transmission processing is performed, but the processing content is different.

  In the cooperation point information transmission process in the present embodiment, first, cooperation point information corresponding to the user identification information included in the received cooperation point information acquisition request is acquired from the cooperation point information storage unit 232. Next, the evaluation information storage unit 938 collates the user identification information included in the received cooperation point information acquisition request with user_id, and extracts all matching evaluation information. And it is the process which transmits the acquired cooperation point information and the extracted evaluation information to the item provision server apparatus 1 via the network 4.

  In this embodiment, the higher the average value of the reference level included in the evaluation information, the more the number of evaluation information, the more points are obtained. Each user has an incentive such as “You can get a lot of points” and “You can get a lot of points if you create favorite information that many people can evaluate.” Therefore, since motivation to add or update favorite information can be maintained, the content of the favorite information is enhanced, and the number of users who use items with reference to favorite information increases. That is, it is possible to further increase the frequency of increasing points and the number of users to whom points are given. For this reason, the user is more likely to access the item providing server frequently in order to confirm his / her point, and the opportunity to see information on the item is further increased, so that the user can further promote the use of the item.

  The program to which the present invention is applied causes a computer to function as each means or each unit of the item providing server device 1, the information processing server device 2, and / or the terminal device 3. Another program to which the present invention is applied causes a computer to execute each step of the method applied to the item providing server device 1, the information processing server device 2, and / or the terminal device 3.

  It should be noted that the present invention is not limited to the above-described embodiments or examples, and it goes without saying that various modifications (including additions and deletions) are possible without departing from the scope of the present invention. . For example, the processing performed by the information processing server device 2 may be performed by a plurality of information processing devices.

  This specification discloses various ranges and levels of the invention. In addition to various devices and methods of various technical scopes and specific levels described in the present specification, the present invention has operations and effects independent of each device and each method within the scope of expansion or generalization. Extracting one or more elements, changing one or more elements within the scope of expansion or generalization, and combining one or more elements between devices and methods Includes replacements.

DESCRIPTION OF SYMBOLS 1,6 Item provision server apparatus 2,7,8,9 Information processing server apparatus 3 Terminal apparatus 4,5 Network 11 Item provision server control means 111,611 User page information creation part 112 Favorite information registration part 113 Usage information relay part 12 Item providing server communication unit 13 Authentication unit 14 Item providing server storage unit 141 User information storage unit 142 Item information storage unit 143 Favorite information storage unit 21, 71, 81, 91 Information processing server control unit 211, 711, 811 911 Calculation unit 212, 912 Favorite information registration unit 213, 913 Cooperation point acquisition unit 22 Information processing server communication unit 23, 73, 83, 93 Information processing server storage unit 231 Usage information storage unit 232 Cooperation point information storage unit 233 User information Storage unit 234 Item information storage unit 235 Favorite information storage unit 31 Terminal control unit 311 User page display unit 312 Usage information generation unit 313 Favorite information generation unit 32 Terminal communication unit 33 Input unit 34 Display unit 614 Browsable information acquisition unit 644 Browsing possible Information storage unit 714 Browsable information creation unit 736 Browsable information storage unit 837 Temporary point storage unit 938 Browsing information storage unit

Claims (28)

An information processing method in an information processing apparatus for receiving user usage information related to an item from a terminal device or another device,
A receiving step for receiving usage information including an item identifier for identifying an item and a user or a user entity identifier used by the user;
An introduction information storage step for storing introduction information that associates the user entity identifier that created information for introducing an item to another user, the item identifier of the target item, and text information given by the user ;
Extracting one item identifier that is the item identifier included in the one usage information received in the receiving step, targeting the use subject identifier included in the introduction information stored in the introduction information storage step, A user set forming step for forming a user set which is a set of user entity identifiers corresponding to one item identifier;
The introduction information stored in the introduction information storage step is a change value for changing the point value managed for each of the user entity identifiers for a plurality of user entity identifiers that are at least part of the user set. A point calculation step of reading the text information corresponding to the one item identifier from and calculating using the number of characters of the text information, the number of words, or the importance of a word included in the text information ;
An information processing method comprising: An information processing method in an information processing apparatus for receiving user usage information related to an item from a terminal device or another device,
A receiving step for receiving usage information including an item identifier for identifying an item and a user or a user entity identifier used by the user;
An introduction information storage step for storing introduction information that associates the user entity identifier that created information for introducing an item to another user and the item identifier of the target item;
Based on the introduction information stored in the introduction information storage step, a similarity calculation step for calculating an introduction similarity that is a similarity between two user-identifiers;
Extracting one item identifier that is the item identifier included in the one usage information received in the receiving step, targeting the use subject identifier included in the introduction information stored in the introduction information storage step, A user set forming step for forming a user set which is a set of user entity identifiers corresponding to one item identifier;
The introduction similarity between the distribution target identifier that is a usage subject identifier included in the user set and the one usage subject identifier that is a usage subject identifier included in the one usage information, or item usage indicated by the one usage information A plurality of distribution target identifiers that are at least a part of the user set based on the introduction similarity between the use subject identifier that created the introduction information browsed by the one use subject identifier prior to the distribution target identifier A point calculation step for calculating a change value for changing the point value managed for each ,
An information processing method comprising: An information processing method in an information processing apparatus for receiving user usage information related to an item from a terminal device or another device,
A receiving step for receiving usage information including an item identifier for identifying an item and a user or a user entity identifier used by the user;
Based on the received usage information, a usage history storage step of storing a usage history in which the usage subject identifier is associated with the item identifier;
A similarity calculation step of calculating a usage similarity that is a similarity between two usage subject identifiers based on the usage history stored in the usage history storage step;
An introduction information storage step for storing introduction information that associates the user entity identifier that created information for introducing an item to another user and the item identifier of the target item;
Extracting one item identifier that is the item identifier included in the one usage information received in the receiving step, targeting the use subject identifier included in the introduction information stored in the introduction information storage step, A user set forming step for forming a user set which is a set of user entity identifiers corresponding to one item identifier;
The usage similarity between the distribution target identifier that is the usage subject identifier included in the user set and the one usage subject identifier that is the usage subject identifier included in the one usage information, or the item usage indicated by the one usage information A plurality of distribution target identifiers that are at least a part of the user set based on the usage similarity between the usage subject identifier that created the introduction information browsed by the one usage subject identifier and the distribution target identifier. A point calculation step for calculating a change value for changing the point value managed for each ,
An information processing method comprising: An information processing method in an information processing apparatus for receiving user usage information related to an item from a terminal device or another device,
A receiving step for receiving usage information including an item identifier for identifying an item and a user or a user entity identifier used by the user;
An introduction information storage step for storing introduction information that associates the user entity identifier that created information for introducing an item to another user and the item identifier of the target item;
A user information storing step for storing user information in which the user entity identifier is associated with user attribute information;
Based on the user information stored in the user information storage step, a fitness level calculating step for calculating a fitness level between the two user entity identifiers;
Extracting one item identifier that is the item identifier included in the one usage information received in the receiving step, targeting the use subject identifier included in the introduction information stored in the introduction information storage step, A user set forming step for forming a user set which is a set of user entity identifiers corresponding to one item identifier;
For the degree of conformity between a distribution target identifier that is a use subject identifier included in the user set and a use subject identifier that is a use subject identifier included in the one use information, or an item use indicated by the one use information For each of a plurality of distribution target identifiers that are at least a part of the user set, based on the degree of matching between the use subject identifier that created the introduction information browsed by the one use subject identifier in advance and the distribution target identifier and point calculating step of calculating a change value for changing the point value is managed in,
An information processing method comprising: An information processing method in an information processing apparatus for receiving user usage information related to an item from a terminal device or another device,
A receiving step for receiving usage information including an item identifier for identifying an item and a user or a user entity identifier used by the user;
An introduction information storage step for storing introduction information that associates the user entity identifier that created information for introducing an item to another user and the item identifier of the target item;
Browsing control step for associating the useable identifier included in the introduction information stored in the introduction information storing step with a viewable identifier that is a useable entity identifier capable of browsing the introduction information created by the useable entity identifier. When,
Extracting one item identifier that is the item identifier included in the one usage information received in the reception step and one usage entity identifier that is a usage entity identifier included in the one usage information; Targeting the use subject identifier included in the introduction information stored in the introduction information storage step, the use subject identifier corresponding to the one item identifier , and associating with the one use subject identifier in the browsing control step A user set forming step for forming a user set which is a set of user identifiers obtained ;
A point calculation step of calculating a change value for changing a point value managed for each user entity identifier for a plurality of user entity identifiers that are at least a part of the user set;
An information processing method comprising: A receiving unit for receiving usage information including an item identifier for identifying an item and a user or a user entity identifier for identifying a terminal device used by the user from the terminal device or another device;
An introduction information storage unit for storing introduction information that associates the item identifier of the target item with the user entity identifier that created information for introducing an item to another user;
One item identifier that is the item identifier included in the one usage information received by the reception unit is extracted, and the usage subject identifier included in the introduction information stored in the introduction information storage unit is used as the target. A user set forming unit that forms a user set that is a set of user entity identifiers corresponding to the item identifiers of
A change value for changing a point value managed for each combination corresponding to the user entity identifier and the one item identifier is calculated for a plurality of user entity identifiers that are at least a part of the user set. A point calculator,
An information processing method applied to a terminal device connected via a network with an information processing device comprising :
A transmission step of transmitting one user entity identifier to the information processing apparatus;
Receiving the point value for each item identifier managed in association with the one user entity identifier from the information processing apparatus;
A control step of causing the display device to display the received point value;
An information processing method in a terminal device, comprising: A receiving unit for receiving usage information including an item identifier for identifying an item and a user or a user entity identifier for identifying a terminal device used by the user from the terminal device or another device;
An introduction information storage unit for storing introduction information that associates the item identifier of the target item with the user entity identifier that created information for introducing an item to another user;
One item identifier that is the item identifier included in the one usage information received by the reception unit is extracted, and the usage subject identifier included in the introduction information stored in the introduction information storage unit is used as the target. A user set forming unit that forms a user set that is a set of user entity identifiers corresponding to the item identifiers of
A change value for changing a point value managed for each user entity identifier is calculated for a plurality of user entity identifiers that are at least part of the user set , and the change value is further calculated. A point calculator for calculating the number of users ;
An information processing method applied to a terminal device connected via a network with an information processing device comprising:
Transmitting a piece of usage information to the information processing apparatus;
A receiving step of receiving, from the information processing apparatus, the number of users whose point values are calculated based on the one usage information;
A control step of displaying the number of received users on a display device;
An information processing method in a terminal device, comprising: An information processing method in an information processing apparatus for receiving user usage information about an item directly from a terminal device or via another device,
A plurality of introduction information in which an item identifier for identifying an item and an introduction subject identifier that is a subject identifier for identifying a user who has created information for introducing the item to other users or a terminal device used by the user are associated with each other An introduction information storage step to store;
An introduction information transmission step of transmitting the introduction information directly to the terminal device or via another device;
In response to using the introduction item, which is an item corresponding to the item identifier included in the one introduction information, after the user of the terminal device that received the introduction information browsed the information based on the one introduction information, A receiving step of receiving usage information including information capable of identifying the one introduction information;
Based on the usage information received in the reception step, the item identifier of the introduced item used is targeted for at least a part of the introduction subject identifier included in the introduction information stored in the introduction information storage step. A user set forming step for forming a user set that is a set of a plurality of introduction subject identifiers, corresponding to and including an introduction subject identifier other than the introduction subject identifier included in the one introduction information;
A point calculation step for calculating a change value for changing a point value managed for each introduction subject identifier for the introduction subject identifier of the user set;
An information processing method comprising: An information processing device that receives user usage information about an item from a terminal device or another device,
A receiving unit for receiving usage information including an item identifier for identifying an item and a user or a user entity identifier used by the user;
An introduction information storage unit that stores introduction information that associates the user identifier that created information for introducing an item to another user, the item identifier of the target item, and text information given by the user ;
Extracting one item identifier that is the item identifier included in the one usage information received by the receiving unit, targeting the use subject identifier included in the introduction information stored in the introduction information storage unit, A user set forming unit that forms a user set that is a set of user entity identifiers corresponding to one item identifier;
Introductory information stored in the introductory information storage unit is a change value for changing a point value managed for each of the user entity identifiers for a plurality of user entity identifiers that are at least part of the user set. A point calculation unit that reads out the text information corresponding to the one item identifier, and calculates the number of characters of the text information, the number of words, or the importance of a word included in the text information ;
An information processing apparatus comprising: An information processing device that receives user usage information about an item from a terminal device or another device,
A receiving unit for receiving usage information including an item identifier for identifying an item and a user or a user entity identifier used by the user;
An introduction information storage unit for storing introduction information that associates the item identifier of the target item with the user entity identifier that created information for introducing an item to another user;
Based on the introduction information stored in the introduction information storage unit, a similarity calculation unit that calculates an introduction similarity that is a similarity between two use subject identifiers;
Extracting one item identifier that is the item identifier included in the one usage information received by the receiving unit, targeting the use subject identifier included in the introduction information stored in the introduction information storage unit, A user set forming unit that forms a user set that is a set of user entity identifiers corresponding to one item identifier;
The introduction similarity between the distribution target identifier that is a usage subject identifier included in the user set and the one usage subject identifier that is a usage subject identifier included in the one usage information, or item usage indicated by the one usage information A plurality of distribution target identifiers that are at least a part of the user set based on the introduction similarity between the use subject identifier that created the introduction information browsed by the one use subject identifier prior to the distribution target identifier A point calculation unit for calculating a change value for changing the point value managed for each ,
An information processing apparatus comprising: An information processing device that receives user usage information about an item from a terminal device or another device,
A receiving unit for receiving usage information including an item identifier for identifying an item and a user or a user entity identifier used by the user;
Based on the received usage information, a usage history storage unit that stores a usage history in which the usage subject identifier is associated with the item identifier;
A similarity calculation unit that calculates a usage similarity that is a similarity between two usage subject identifiers based on the usage history stored in the usage history storage unit;
An introduction information storage unit for storing introduction information that associates the item identifier of the target item with the user entity identifier that created information for introducing an item to another user;
Extracting one item identifier that is the item identifier included in the one usage information received by the receiving unit, targeting the use subject identifier included in the introduction information stored in the introduction information storage unit, A user set forming unit that forms a user set that is a set of user entity identifiers corresponding to one item identifier;
The usage similarity between the distribution target identifier that is the usage subject identifier included in the user set and the one usage subject identifier that is the usage subject identifier included in the one usage information, or the item usage indicated by the one usage information A plurality of distribution target identifiers that are at least a part of the user set based on the usage similarity between the usage subject identifier that created the introduction information browsed by the one usage subject identifier and the distribution target identifier. A point calculation unit for calculating a change value for changing the point value managed for each ,
An information processing apparatus comprising: An information processing device that receives user usage information about an item from a terminal device or another device,
A receiving unit for receiving usage information including an item identifier for identifying an item and a user or a user entity identifier used by the user;
An introduction information storage unit for storing introduction information that associates the item identifier of the target item with the user entity identifier that created information for introducing an item to another user;
A user information storage unit for storing user information in which the user entity identifier is associated with user attribute information;
Based on the user information stored in the user information storage unit, a fitness level calculation unit that calculates a fitness level between the two usage subject identifiers;
Extracting one item identifier that is the item identifier included in the one usage information received by the receiving unit, targeting the use subject identifier included in the introduction information stored in the introduction information storage unit, A user set forming unit that forms a user set that is a set of user entity identifiers corresponding to one item identifier;
For the degree of conformity between a distribution target identifier that is a use subject identifier included in the user set and a use subject identifier that is a use subject identifier included in the one use information, or an item use indicated by the one use information For each of a plurality of distribution target identifiers that are at least a part of the user set, based on the degree of matching between the use subject identifier that created the introduction information browsed by the one use subject identifier in advance and the distribution target identifier and point calculating unit for calculating a change value for changing the point value is managed in,
An information processing apparatus comprising: An information processing device that receives user usage information about an item from a terminal device or another device,
A receiving unit for receiving usage information including an item identifier for identifying an item and a user or a user entity identifier used by the user;
An introduction information storage unit for storing introduction information that associates the item identifier of the target item with the user entity identifier that created information for introducing an item to another user;
A browsing control unit for associating a useable identifier included in the introduction information stored in the introduction information storage unit with a viewable identifier that is a useable entity identifier capable of browsing the introduction information created by the useable entity identifier. When,
Extracting one item identifier that is the item identifier included in the one usage information received by the receiving unit and one usage subject identifier that is a usage subject identifier included in the one usage information, and Targeting the use subject identifier included in the introduction information stored in the introduction information storage unit, the use subject identifier corresponding to the one item identifier, and corresponding to the one use subject identifier in the browsing control unit A user set forming unit for forming a user set that is a set of the used subject identifiers ;
A point calculation unit that calculates a change value for changing a point value managed for each user entity identifier for a plurality of user entity identifiers that are at least part of the user set;
An information processing apparatus comprising: An information processing device that receives user usage information about an item directly from a terminal device or via another device,
A plurality of introduction information in which an item identifier for identifying an item and an introduction subject identifier that is a subject identifier for identifying a user who has created information for introducing the item to other users or a terminal device used by the user are associated with each other An introduction information storage section to store;
An introduction information transmitting unit for transmitting the introduction information directly to the terminal device or via another device;
In response to using the introduction item, which is an item corresponding to the item identifier included in the one introduction information, after the user of the terminal device that received the introduction information browsed the information based on the one introduction information, A receiving unit for receiving usage information including information capable of identifying the one introduction information;
Based on the usage information received by the receiving unit, the item identifier of the introduced item used is targeted for at least a part of the introduction subject identifier included in the introduction information stored in the introduction information storage unit. A user set forming unit that forms a user set that is a set of a plurality of introduction subject identifiers, corresponding to and including an introduction subject identifier other than the introduction subject identifier included in the one introduction information;
A point calculation unit for calculating a change value for changing a point value managed for each introduction subject identifier for the introduction subject identifier of the user set;
An information processing apparatus comprising: A user information storage unit that stores user information in which the user entity identifier is associated with user attribute information;
In the user set forming unit , a user entity identifier corresponding to one item identifier included in the received one usage information for a user entity identifier included in the introduction information stored in the introduction information storage unit And forming a user set that is a set of user entity identifiers for which the user attribute information satisfies a predetermined condition,
The information processing apparatus according to claim 9 , wherein the information processing apparatus is an information processing apparatus . In the point calculation unit , the change value is calculated so that a sum of the change values in a predetermined period becomes a predetermined value.
The information processing apparatus according to any one of claims 9 to 15 . The introduction information storage unit limits the number of item identifiers associated with one user entity identifier,
The information processing apparatus according to any one of claims 9 to 16. In the introduction information storage unit , the introduction subject identifier, the item identifier, and a recommendation value indicating a degree of recommendation of the user by the user are associated and stored,
In the point calculation unit , for each introduction subject identifier included in the user set, the recommended value corresponding to one item identifier included in one usage information received from the introduction information stored in the introduction information storage unit , And the change value is calculated so as to be larger as the degree of recommendation indicated by the recommended value is higher.
The information processing equipment according to any one of claims 9 to 17, characterized in that. A receiving unit for receiving usage information including an item identifier for identifying an item and a user or a user entity identifier for identifying a terminal device used by the user from the terminal device or another device;
An introduction information storage unit for storing introduction information that associates the item identifier of the target item with the user entity identifier that created information for introducing an item to another user;
One item identifier that is the item identifier included in the one usage information received by the reception unit is extracted, and the usage subject identifier included in the introduction information stored in the introduction information storage unit is used as the target. A user set forming unit that forms a user set that is a set of user entity identifiers corresponding to the item identifiers of
A change value for changing a point value managed for each combination corresponding to the user entity identifier and the one item identifier is calculated for a plurality of user entity identifiers that are at least a part of the user set. A point calculator,
A terminal device connected via a network with an information processing device comprising:
A transmission unit for transmitting one user entity identifier to the information processing apparatus;
A receiving unit that receives, from the information processing apparatus, the point value for each item identifier managed in association with the one user entity identifier;
A control unit that causes a display device to display the point value received by the receiving unit;
A terminal device comprising: A receiving unit for receiving usage information including an item identifier for identifying an item and a user or a user entity identifier for identifying a terminal device used by the user from the terminal device or another device;
An introduction information storage unit for storing introduction information that associates the item identifier of the target item with the user entity identifier that created information for introducing an item to another user;
One item identifier that is the item identifier included in the one usage information received by the reception unit is extracted, and the usage subject identifier included in the introduction information stored in the introduction information storage unit is used as the target. A user set forming unit that forms a user set that is a set of user entity identifiers corresponding to the item identifiers of
A change value for changing a point value managed for each user entity identifier is calculated for a plurality of user entity identifiers that are at least part of the user set , and the change value is further calculated. A point calculator for calculating the number of users ;
A terminal device connected via a network with an information processing device comprising:
A transmission unit that transmits one piece of usage information to the information processing apparatus;
A receiving unit that receives from the information processing apparatus the number of users whose point values are calculated based on the one usage information;
A control unit that causes a display device to display the number of users received by the receiving unit;
A terminal device comprising: In the computer of the information processing apparatus that receives the user usage information related to the item from the terminal device or other device,
A receiving step for receiving usage information including an item identifier for identifying an item and a user or a user entity identifier used by the user;
An introduction information storage step for storing introduction information that associates the user entity identifier that created information for introducing an item to another user, the item identifier of the target item, and text information given by the user ;
Extracting one item identifier that is the item identifier included in the one usage information received in the receiving step, targeting the use subject identifier included in the introduction information stored in the introduction information storage step, A user set forming step for forming a user set which is a set of user entity identifiers corresponding to one item identifier;
The introduction information stored in the introduction information storage step is a change value for changing the point value managed for each of the user entity identifiers for a plurality of user entity identifiers that are at least part of the user set. A point calculation step of reading the text information corresponding to the one item identifier from and calculating using the number of characters of the text information, the number of words, or the importance of a word included in the text information ;
An information processing program for executing In the computer of the information processing apparatus that receives the user usage information related to the item from the terminal device or other device,
A receiving step for receiving usage information including an item identifier for identifying an item and a user or a user entity identifier used by the user;
An introduction information storage step for storing introduction information that associates the user entity identifier that created information for introducing an item to another user and the item identifier of the target item;
Based on the introduction information stored in the introduction information storage step, a similarity calculation step for calculating an introduction similarity that is a similarity between two user-identifiers;
Extracting one item identifier that is the item identifier included in the one usage information received in the receiving step, targeting the use subject identifier included in the introduction information stored in the introduction information storage step, A user set forming step for forming a user set which is a set of user entity identifiers corresponding to one item identifier;
The introduction similarity between the distribution target identifier that is a usage subject identifier included in the user set and the one usage subject identifier that is a usage subject identifier included in the one usage information, or item usage indicated by the one usage information A plurality of distribution target identifiers that are at least a part of the user set based on the introduction similarity between the use subject identifier that created the introduction information browsed by the one use subject identifier prior to the distribution target identifier A point calculation step for calculating a change value for changing the point value managed for each ,
Information processing program that executes In the computer of the information processing apparatus that receives the user usage information related to the item from the terminal device or other device,
A receiving step for receiving usage information including an item identifier for identifying an item and a user or a user entity identifier used by the user;
Based on the received usage information, a usage history storage step of storing a usage history in which the usage subject identifier is associated with the item identifier;
A similarity calculation step of calculating a usage similarity that is a similarity between two usage subject identifiers based on the usage history stored in the usage history storage step;
An introduction information storage step for storing introduction information that associates the user entity identifier that created information for introducing an item to another user and the item identifier of the target item;
Extracting one item identifier that is the item identifier included in the one usage information received in the receiving step, targeting the use subject identifier included in the introduction information stored in the introduction information storage step, A user set forming step for forming a user set which is a set of user entity identifiers corresponding to one item identifier;
The usage similarity between the distribution target identifier that is the usage subject identifier included in the user set and the one usage subject identifier that is the usage subject identifier included in the one usage information, or the item usage indicated by the one usage information A plurality of distribution target identifiers that are at least a part of the user set based on the usage similarity between the usage subject identifier that created the introduction information browsed by the one usage subject identifier and the distribution target identifier. A point calculation step for calculating a change value for changing the point value managed for each ,
An information processing program for executing In the computer of the information processing apparatus that receives the user usage information related to the item from the terminal device or other device,
A receiving step for receiving usage information including an item identifier for identifying an item and a user or a user entity identifier used by the user;
An introduction information storage step for storing introduction information that associates the user entity identifier that created information for introducing an item to another user and the item identifier of the target item;
A user information storing step for storing user information in which the user entity identifier is associated with user attribute information;
Based on the user information stored in the user information storage step, a fitness level calculating step for calculating a fitness level between the two user entity identifiers;
Extracting one item identifier that is the item identifier included in the one usage information received in the receiving step, targeting the use subject identifier included in the introduction information stored in the introduction information storage step, A user set forming step for forming a user set which is a set of user entity identifiers corresponding to one item identifier;
For the degree of conformity between a distribution target identifier that is a use subject identifier included in the user set and a use subject identifier that is a use subject identifier included in the one use information, or an item use indicated by the one use information For each of a plurality of distribution target identifiers that are at least a part of the user set, based on the degree of matching between the use subject identifier that created the introduction information browsed by the one use subject identifier in advance and the distribution target identifier and point calculating step of calculating a change value for changing the point value is managed in,
An information processing program for executing In the computer of the information processing apparatus that receives the user usage information related to the item from the terminal device or other device,
A receiving step for receiving usage information including an item identifier for identifying an item and a user or a user entity identifier used by the user;
An introduction information storage step for storing introduction information that associates the user entity identifier that created information for introducing an item to another user and the item identifier of the target item;
Browsing control step for associating the useable identifier included in the introduction information stored in the introduction information storing step with a viewable identifier that is a useable entity identifier capable of browsing the introduction information created by the useable entity identifier. When,
Extracting one item identifier that is the item identifier included in the one usage information received in the reception step and one usage entity identifier that is a usage entity identifier included in the one usage information; Targeting the use subject identifier included in the introduction information stored in the introduction information storage step, the use subject identifier corresponding to the one item identifier , and associating with the one use subject identifier in the browsing control step A user set forming step for forming a user set which is a set of user identifiers obtained ;
A point calculation step of calculating a change value for changing a point value managed for each user entity identifier for a plurality of user entity identifiers that are at least a part of the user set;
An information processing program for executing A receiving unit for receiving usage information including an item identifier for identifying an item and a user or a user entity identifier for identifying a terminal device used by the user from the terminal device or another device;
An introduction information storage unit for storing introduction information that associates the item identifier of the target item with the user entity identifier that created information for introducing an item to another user;
One item identifier that is the item identifier included in the one usage information received by the reception unit is extracted, and the usage subject identifier included in the introduction information stored in the introduction information storage unit is used as the target. A user set forming unit that forms a user set that is a set of user entity identifiers corresponding to the item identifiers of
A change value for changing a point value managed for each combination corresponding to the user entity identifier and the one item identifier is calculated for a plurality of user entity identifiers that are at least a part of the user set. A point calculator,
In a computer of a terminal device connected via a network with an information processing device characterized by comprising:
A transmission step of causing the transmission unit to transmit one user entity identifier;
A reception step of causing the reception unit to receive the point value for each item identifier managed in association with the one user entity identifier;
A control step of causing the display device to display the point value received in the reception step;
An information processing program for executing A receiving unit for receiving usage information including an item identifier for identifying an item and a user or a user entity identifier for identifying a terminal device used by the user from the terminal device or another device;
An introduction information storage unit for storing introduction information that associates the item identifier of the target item with the user entity identifier that created information for introducing an item to another user;
One item identifier that is the item identifier included in the one usage information received by the reception unit is extracted, and the usage subject identifier included in the introduction information stored in the introduction information storage unit is used as the target. A user set forming unit that forms a user set that is a set of user entity identifiers corresponding to the item identifiers of
A change value for changing a point value managed for each user entity identifier is calculated for a plurality of user entity identifiers that are at least part of the user set , and the change value is further calculated. A point calculator for calculating the number of users ;
In a computer of a terminal device connected via a network with an information processing device characterized by comprising:
A transmission step of causing the information processing apparatus to transmit the one usage information to a transmission unit;
A receiving step of causing the receiving unit to receive the number of users whose point value is calculated based on the one usage information from the information processing apparatus;
A control step of displaying the number of users received in the receiving step on a display device;
An information processing program for executing To the computer of the information processing apparatus that receives the user usage information related to the item directly from the terminal device or via another device,
A plurality of introduction information in which an item identifier for identifying an item and an introduction subject identifier that is a subject identifier for identifying a user who has created information for introducing the item to other users or a terminal device used by the user are associated with each other An introduction information storage step to store;
An introduction information transmission step of transmitting the introduction information directly to the terminal device or via another device;
In response to using the introduction item, which is an item corresponding to the item identifier included in the one introduction information, after the user of the terminal device that received the introduction information browsed the information based on the one introduction information, A receiving step of receiving usage information including information capable of identifying the one introduction information;
Based on the usage information received in the reception step, the item identifier of the introduced item used is targeted for at least a part of the introduction subject identifier included in the introduction information stored in the introduction information storage step. A user set forming step for forming a user set that is a set of a plurality of introduction subject identifiers, corresponding to and including an introduction subject identifier other than the introduction subject identifier included in the one introduction information;
A point calculation step for calculating a change value for changing a point value managed for each introduction subject identifier for the introduction subject identifier of the user set;
An information processing program for executing

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