JP5849865B2 - Power supply system, power supply device, in-vehicle device, power supply method, advertisement distribution system - Google Patents

Description

  The present invention relates to a power supply system, an in-vehicle device, a power supply method, and an advertisement distribution system that are suitable for application to automobiles such as passenger cars, trucks, and buses.

  In a vehicle that drives a motor with electric power stored in a battery such as an electric vehicle, a hybrid vehicle, and a fuel cell vehicle, the battery is supplied with power from a power supply system. A technology that authenticates a user and provides an advertisement associated with the user's information at the timing when such power supply is performed, for example, and the advertisement provider bears the charging fee instead. Has been proposed.

JP 2011-166355 A

  However, in such a conventional technology, since advertisements are uniformly distributed regardless of the amount of power supply, there has been a problem that advertisement providers cannot perform advertisements commensurate with costs. Also, for users with a small amount of power supply, even though the charging fee borne by the advertisement provider is small, they must see the same advertisement as the user who has borne much, and advertisement distribution There was a risk of bothering me. This problem tends to become more prominent due to the fact that the amount of power supply is likely to change depending on the traveling state of the vehicle such as the speed of the vehicle when passing in a non-contact power supply device embedded in the road. In other words, the conventional technology has a problem in that it cannot provide a power supply system that can realize advertisement distribution corresponding to the amount of power supply.

  An object of this invention is to provide the electric power feeding system, electric power feeder, vehicle-mounted apparatus, electric power feeding method, and advertisement delivery system which can implement | achieve more suitable advertisement in view of the said problem.

In order to solve the above problems, a power supply system according to the present invention is a method for distributing and outputting advertisement information, a power supply unit that supplies power to a vehicle battery, a detection unit that detects a power supply amount accompanying the power supply. An advertisement technique, wherein a determination means for determining an advertisement technique including at least one of selection of distribution start of the advertisement information and an information amount of the advertisement information based on the power supply amount, and based on the advertisement technique the advertisement distribution unit distributes the advertisement information to at least one of the owner of the terminal of the vehicle or the vehicle, on the basis of the advertising methods, that have a output means for outputting the advertisement information. The power supply apparatus according to the present invention is an advertising method that is a method for distributing power supply means for supplying power to a battery of a vehicle, an acquisition means for acquiring a power supply amount accompanying the power supply, and advertising information, the advertising methods including at least one of the delivery start of the selection and amount of information of the advertisement information of the information, and decision means to decide on the basis of the feed amount, based on the advertising methods, the vehicle the advertisement information or including the advertisement delivery means for delivering to the owner of the terminal of the vehicle.

Method Additionally, vehicle device according to the present invention, for outputting a detection means for detecting an amount of power supplied from the power supply system to the vehicle battery, a receiving means for receiving advertisement information from the previous SL power supply system, the advertisement information A determination means for determining an advertisement method including at least one of an information amount when outputting the advertisement information and selecting an output start of the advertisement information based on the power supply amount, including an output means for outputting on the basis of the advertisement information to the advertising methods.

Furthermore, the power feeding method according to the present invention is an advertising technique that is a power feeding step for feeding power to a battery of a vehicle, an acquisition step for obtaining a power feeding amount accompanying the power feeding, and a technique for distributing advertising information, the advertising methods including at least one of the amount of information delivery start of the selection and the advertisement information of the advertisement information, a determining step to decide on the basis of the feed amount, based on the advertising methods, the said advertisement information vehicle or including a distribution step of distributing at least one of the owner of the terminal of the vehicle.

In addition, the advertisement distribution system according to the present invention is an acquisition unit that acquires a power supply amount accompanying power supply to a battery of a vehicle, and an advertisement method that is a method of distributing advertisement information, wherein the selection of the start of distribution of the advertisement information is performed. And determining means for determining an advertising method including at least one of the information amount of the advertising information based on the power supply amount, and based on the advertising method, the advertising information is determined by the vehicle or the owner of the vehicle. that having a ad delivery means for delivering at least one of the terminal.

  According to the power feeding system, the power feeding device, the in-vehicle device, the power feeding method, and the advertisement distribution system of the present invention, it is possible to realize a more appropriate advertisement with great merit for both the provider and the user based on the advertising technique corresponding to the power feeding amount.

It is a schematic diagram which shows one Embodiment of the electric power feeding system 1 of Example 1 which concerns on this invention. 5 is a map used for controlling selection of advertisement start and determination of advertisement time based on a power supply amount P of the power supply system 1 according to the first embodiment. It is a map used for control of selection of voice advertisement based on electric power supply amount P of electric power feeding system 1 of Example 1, and determination of voice advertisement time. It is a schematic diagram which shows the correspondence of the electric power feeding amount P of the electric power feeding system 1 of Example 1, and a screen advertisement and an audio | voice advertisement. 4 is a flowchart illustrating control contents of the power feeding system 1 according to the first embodiment. It is a schematic diagram which shows other embodiment which substituted the output means of the electric power feeding system 1 of Example 1 by the user's personal terminal. 6 is a flowchart illustrating only a main part of control contents of a power feeding system 1 according to a second embodiment. FIG. 6 is a schematic diagram illustrating a specific form of a screen advertisement in the power feeding system 1 according to the second embodiment.

  Hereinafter, embodiments for carrying out the present invention will be described with reference to the accompanying drawings.

  As shown in FIG. 1, the power feeding system 1 according to the first embodiment includes a non-contact power feeder 2, an in-vehicle device 3, a communication information transmitter / receiver 4, a power feeding service provider server 5 (advertisement distribution system), an advertisement The main server 6 is included.

  The non-contact power feeder 2 is a non-contact power feeder (power feeding means) of a type embedded in a predetermined range on the road surface on which the vehicle C travels, as shown in, for example, Japanese Patent Application Laid-Open No. 2011-166876. High frequency power is supplied from a primary resonance coil to an unillustrated secondary resonance coil mounted on the lower surface of the vehicle C using an AC power source. The vehicle C is a vehicle including a motor driven by a battery such as an electric vehicle or a plug-in hybrid vehicle.

  A converter (not shown) mounted on the vehicle C converts high-frequency power supplied to the secondary resonance coil into a chargeable direct current, charges a battery (not shown), and includes a charging ECU (Electronic) (not shown) included in the in-vehicle device 3. The Control Unit) detects the SOC (State Of Charge) from the integration of the battery current, calculates the power supply amount P from the difference between the SOC before power supply and the SOC after power supply, and uses this power supply amount P as the CAN in the vehicle C. Send to (Controller Area Network).

  The in-vehicle device 3 is composed of the above-described charging ECU and in-vehicle transmitter / receiver, and the detection unit 3a for detecting the power supply amount P and the vehicle information including the power supply amount P and authentication information to the communication information transmitter / receiver 4 as appropriate wireless communication standards. And transmitting means 3b for transmitting by The in-vehicle device 3 receives the advertisement information including the advertising method based on the power supply amount P transmitted from the power supply service provider server 5 of the power supply system 1 and the advertising information based on the advertising method. Output means 3d for displaying and outputting sound from a display (not shown) and outputting sound from a speaker (not shown) is included.

  The communication information transmitter / receiver 4 is installed, for example, on a power pole on the road side, receives vehicle information including the power supply amount P and authentication information transmitted from the transmission means 3b, and sends the vehicle information to the power supply service provider server 5. Send. The power supply service provider server 5 is connected to the advertiser server 6 via the Internet, for example, and the advertisement information database in the power supply service provider server 5 is updated at an appropriate timing.

  The power supply service provider server 5 is constituted by, for example, a workstation, and obtains a power supply amount P by authenticating whether the user of the vehicle C is already registered based on the authentication information included in the received vehicle information. 5a and a determination means 5b for determining an advertising technique based on the power supply amount P. The power supply service provider server 5 includes an advertisement distribution unit 5c that includes the determined advertisement method and distributes advertisement information corresponding to the registered user to the reception unit 3c of the in-vehicle device 3 of the vehicle C. . In the present Example 1, the non-contact electric power feeder 2, the communication information transmitter / receiver 4, and the electric power feeding service provider server 5 comprise the roadside electric power feeder.

  Next, details of the determination method of the advertisement method of the determination means 5b described above will be described with reference to FIGS. Based on the power supply amount P, the determination unit 5b selects advertisement information distribution start, increases or decreases the advertisement time (information amount), and selects an appropriate voice advertisement.

  That is, the determination unit 5b starts the distribution of the advertising information when the power supply amount P is larger than the first predetermined amount Pmin based on the map of FIG. 2, and the advertising method is such that the advertisement time tadv is increased as the power supply amount P is larger. To decide. Further, the determination unit 5b selects the start of the voice advertisement when the power supply amount P is larger than the second predetermined amount Pvoice (> Pmin) using the map of FIG. 3, and the voice advertisement time tvoice increases as the power supply amount P increases. Decide the advertising method to be large.

  That is, as shown in the matrix of FIG. 4, if the power supply amount P (integrated charge amount) exceeds the first predetermined amount Pmin, the display output by the display is selected as the output of the advertisement, and the timing of the display output is determined by the vehicle C. After the vehicle stops, if the second predetermined amount Pvoice is exceeded, the sound output by the speaker is selected, and the sound output timing is during running.

  The output means 3d on the vehicle C side outputs the voice advertisement by the speaker in real time at the timing when the advertisement distribution means 5c on the road side starts delivering and the reception means 3c receives it, that is, in real time. The displayed screen advertisement is performed after the vehicle C is stopped so as not to distract the attention of the driving user.

  The contents of the advertisement information include advertisements related to the power supply and power supply system 1 investors or partners to the power supply, and advertisements related to facilities or companies in the vicinity of a predetermined range of road surface where the non-contact power supply 2 is installed. Etc. are included.

  Hereinafter, the control contents of the power feeding system 1 according to the first embodiment will be described with reference to the flowchart of FIG. As shown in step S1 of FIG. 5, the detection means 3a of the in-vehicle device 3 detects that the vehicle C has entered the road surface in a predetermined range, that is, the power supply area, from the charging start state of the battery. It is detected that the next coil is supplied with power, and in step S3, the exit of the vehicle C from the power supply area is detected from the charging end state.

  In step S4, the detection unit 3a calculates and detects the power supply amount P, and the transmission unit 3b of the in-vehicle device 3 transmits the vehicle information including the power supply amount P and authentication information to the power supply service provider server 5. In step S5, the acquisition unit 5a of the power supply service provider server 5 acquires this vehicle information, and the determination unit 5b determines whether or not the power supply amount P is greater than the first predetermined amount Pmin. Proceed to step S6, and if negative, proceed to RETURN.

  In step S6, the determination unit 5b determines whether or not the power supply amount P is larger than the second predetermined amount Pvoice, and if negative, proceeds to step S7, and if positive, proceeds to step S11. In step S7, the determination means 5b determines the advertising method by calculating the advertisement time tadv from the map shown in FIG. 2 and the power supply amount P. In step S8, the advertisement distribution means 5c of the power supply service provider server 5 Advertisement information including the determined advertisement technique is read from the database and distributed to the in-vehicle device 3.

  In step S9, the in-vehicle device 3 determines whether or not the vehicle C has stopped based on the vehicle speed on the CAN, and if affirmative, the process proceeds to step S10, and uses the display based on the advertisement method after determining the distributed advertisement information. Only the advertisement time tadv is displayed.

  In step S11, the determination unit 5b determines the advertising method by calculating the voice advertisement time tvoice from the map shown in FIG. 3 and the power supply amount P. In step S12, the advertisement distribution unit 5c of the power supply service provider server 5 The advertisement information is distributed to the in-vehicle device 3 from the database. In step S <b> 13, the in-vehicle device 3 reproduces and outputs the distributed advertisement information for the voice advertisement time tvoice using a speaker based on the determined advertisement technique. The power supply method of the present invention is also executed by executing the control contents described above.

  According to the power feeding system 1 of the first embodiment described above, the following operational effects can be obtained. That is, in the first embodiment, the advertisement distribution can be started as appropriate based on the threshold determination of the power supply amount P, and the voice advertisement can be started as appropriate. The advertisement time is increased in proportion to the magnitude of the power supply amount P. can do. This advertising method is based on the fact that the power supply amount P can be regarded as a parameter representing the strength of the user's willingness to charge. In other words, it is based on the fact that the larger the charging will, the easier it is for the user to accept the advertisement, and the greater the amount of power supply P, the greater the merit of advertising for investors and partners. It is possible to carry out advertisements with greater merit.

  Further, the voice advertisement is performed only when the power supply amount P is larger than the threshold value on the larger side of the two-stage threshold value, so that it is difficult for the user to feel annoyance. Furthermore, by performing screen advertisement on the display only after the vehicle stops, it is possible to prevent the concentration of the user who is driving.

  In particular, when the power feeding means is a non-contact method applied to the road as shown in the first embodiment, the coupling between the primary coil and the secondary coil is unstable due to the displacement of the road surface and the vehicle C in the vehicle width direction. Or the case where the speed of the vehicle C is too high, the tendency that the power supply amount P fluctuates increases. In the first embodiment, since the advertisement method is determined after detecting the power supply amount P as the actual amount, the advertisement according to the actual result can be realized. For this reason, it is possible to realize a more appropriate advertisement for both users and investors.

  In the first embodiment described above, the output means 3d is configured as a part of the in-vehicle device 3, but the output means is connected to a terminal such as a mobile phone 7a or a portable computer 7b possessed by the user as shown in FIG. It can also be replaced. In this case, an appropriate standard can be used for the interface with the in-vehicle device 3.

  Moreover, it is good also as a structure detected with the electric current of the primary coil by the side of the non-contact electric power feeder 2 by the side of roadside instead of detecting by the vehicle side about SOC and the electric power feeding amount P. The power supply means may be power supply by cable connection. Note that in the case of power supply or charging by cable connection, the power supply amount P is not necessarily the actual value because there are few fluctuation factors, and the power supply amount P scheduled based on the SOC detected by the charge ECU of the in-vehicle device 3 is not necessarily required. May be transmitted to the power supply service provider server 5.

  Further, in the above-described first embodiment, the power supply service provider server 5 includes the determination unit 5b that determines the advertising method based on the power supply amount P. However, this determination unit may be provided on the in-vehicle device 3 side. Good. In this case, the power supply service provider server 5 side transmits the advertising information in a full package (not including the advertising method) to the in-vehicle device 3 side, and the advertising method including the advertising time by the determining means on the in-vehicle device 3 side. Are determined on the basis of the maps shown in FIGS. 2 to 4 and the power supply amount P, and the output means 3d displays or outputs the advertisement information based on the advertisement method after the determination.

  In the first embodiment described above, the content of the advertisement information is not related to the power supply amount P, but the content can also be determined based on the power supply amount P. The second embodiment will be described below.

  The hardware configuration of the power feeding system 1 according to the second embodiment is substantially the same as that shown in the first embodiment and the components are the same, and thus redundant description is omitted. It is assumed that the vehicle C is equipped with a car navigation ECU (not shown), and the in-vehicle device 3 can acquire the current location of the vehicle C on the CAN.

  FIG. 7 is a flowchart showing a part of the control contents of the second embodiment. FIG. 7 shows a flow applied after step S8. The distribution start and the advertisement time are determined according to the power supply amount P in the same manner as shown in the first embodiment.

  As shown in step S14 in FIG. 7, the determination unit 5b of the power supply service provider server 5 uses the power extension amount P of the vehicle C based on the power supply amount P as the actual power consumption (travel per power consumption) of the vehicle C. In step S15, a distance La from the current location for each registered facility in the database is selected.

  In step S <b> 16, the advertisement distribution unit 5 c extracts a facility satisfying “Lex> La” from each facility, reads out the advertisement information of the extracted facility from the database, and distributes it to the reception unit 3 c of the in-vehicle device 3. Subsequently, in the same manner as in the first embodiment, in step S9, the in-vehicle device 3 determines whether or not the vehicle C has stopped, based on the vehicle speed, and if affirmative, proceeds to step S10, and the output means 3d The advertisement information is displayed and output as a screen advertisement on the display.

  For example, as shown in FIG. 8, when the current charging amount is 5000 mAh, the travel extension distance is 10 km, and the power supply facility “dealer” and the eating facility “burger, coffee” which are facilities located in that range are displayed. .

  According to the second embodiment described above, it is possible to provide the user with a facility located within the travel extension distance that has become possible to travel with the new power supply amount P, improving the convenience for the user and increasing the power supply amount P. It is possible to make it easier to acquire motivation for attracting users even for facilities corresponding to the above.

  Although the facility name located within the travel extension distance from the current location is provided to the user in the second embodiment, the facility name in the vicinity of the travel extension distance may be provided as, for example, “Lex + 1 km> La> Lext−1 km”. . Further, the travel extension distance may be a travelable distance, and in that case, the travelable distance may be obtained from the total power amount obtained by adding the power supply amount P to the SOC before power supply.

  Although the preferred embodiments of the present invention have been described in detail above, the present invention is not limited to the above-described embodiments, and various modifications and substitutions are made to the above-described embodiments without departing from the scope of the present invention. be able to.

  The present invention relates to a power feeding system, a power feeding device, an in-vehicle device, a power feeding method, and an advertisement distribution system. Since the advertisement can be appropriately performed according to the amount of power feeding, a vehicle having a motor driving battery and a vehicle This is useful when applied to the road side of the road surface where the car runs.

1 Power supply system 2 Contactless power supply (power supply means)
DESCRIPTION OF SYMBOLS 3 In-vehicle apparatus 3a Detection means 3b Transmission means 3c Reception means 3d Output means 4 Communication information transmitter / receiver 5 Power supply service provider server (advertising distribution system)
5a acquisition means 5b determination means 5c advertisement distribution means 6 advertiser server 7a mobile phone 7b portable computer

Claims (13)

Power supply means for supplying power to the vehicle battery;
Detecting means for detecting a power supply amount accompanying the power supply;
An advertisement technique that is a technique for distributing and outputting advertisement information, wherein an advertisement technique including at least one of selection of start of distribution of the advertisement information and an information amount of the advertisement information is determined based on the power supply amount A determination means;
Based on the advertisement technique, an advertisement distribution means for distributing the advertisement information to at least one of the vehicle or a terminal of an owner of the vehicle;
Based on the advertising technique, it has an output means for outputting the advertising information .
Power supply system. The power supply means performs the power supply without contact with the vehicle ,
The power feeding system according to claim 1. The power feeding means is embedded in a road ,
The power feeding system according to claim 2. It said determining means, when the power supply amount is large, and determines the advertising methods such Kijo JOURNAL amount increases before as compared with when the power supply amount is small,
The electric power feeding system as described in any one of Claims 1-3. The determining means determines the advertising method so as to deliver the advertising information when the power supply amount is larger than a first predetermined amount .
The electric power feeding system as described in any one of Claims 1-4. The output means can output the advertisement information by voice,
The determining means determines the advertising technique so that the output means outputs the advertising information by voice when the power supply amount is larger than a second predetermined amount .
The electric power feeding system as described in any one of Claims 1-5. The advertising methods, including the selection of the advertising content of the advertisement information,
It said determining means and performs the selection of advertising content related to facilities or companies located within the travel extension distance of the vehicle corresponding to the feed amount,
The power feeding system according to any one of claims 1 to 6. The advertisement information includes an advertisement related to an investor for the power supply or a partner of the investor ,
The electric power feeding system as described in any one of Claims 1-7. The advertisement information includes an advertisement related to a facility or a company in the vicinity of the power supply means .
The electric power feeding system as described in any one of Claims 1-7. Power supply means for supplying power to the vehicle battery;
Obtaining means for obtaining a power supply amount accompanying the power supply;
Is a method for distributing advertisement information to a advertising methods, the advertisement method comprising at least one of the amount of information delivery start of the selection and the advertisement information of the advertisement information, to determine on the basis of the feeding amount determination Means,
Based on the advertisement technique , including an advertisement distribution means for distributing the advertisement information to a terminal of the vehicle or an owner of the vehicle ,
Power supply device. Detection means for detecting the amount of power supplied from the power supply system to the vehicle battery ;
And receiving means for receiving the advertising information from the previous Symbol power supply system,
An advertisement technique that is a technique for outputting the advertisement information, wherein an advertisement technique including at least one of a selection of output start of the advertisement information and an information amount when the advertisement information is output is based on the power supply amount A determination means to determine
Output means for outputting the advertisement information based on the advertisement technique ;
In-vehicle device. A power supply step for supplying power to the vehicle battery;
An acquisition step of acquiring a power supply amount accompanying the power supply;
Is a method for distributing advertisement information to a advertising methods, the advertisement method comprising at least one of the amount of information delivery start of the selection and the advertisement information of the advertisement information, to determine on the basis of the feeding amount determination Steps,
A distribution step of distributing the advertisement information to at least one of the vehicle or a terminal of an owner of the vehicle based on the advertisement technique ;
Power supply method. An acquisition means for acquiring a power supply amount accompanying power supply to the battery of the vehicle;
An advertising method that is a method for distributing advertising information, wherein a determining unit that determines an advertising method including at least one of selection of start of distribution of the advertising information and an information amount of the advertising information based on the power supply amount When,
Based on the advertisement technique, the advertisement information has an advertisement distribution means for distributing the advertisement information to at least one of the vehicle or a terminal of an owner of the vehicle .
Ad delivery system.

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