JP5855833B2 - Neck display - Google Patents

Description

  The present invention relates to a neck display that is supported on the neck of a container.

  2. Description of the Related Art Conventionally, a neck display for displaying advertisements and displaying quality on products such as soft drinks and alcoholic beverages filled in containers such as bottles is known.

  Specifically, as seen in the following Patent Document 1, an insertion hole for a bottle is formed in a part of a paper display board as a base material, and a series of tooth molds are formed along the inner edge of the insertion hole. A shaped bottle display plate is known.

  Further, as can be seen in the following Patent Document 2, a neck-hanging label is also known in which a U-shaped or curved cut is formed in a sheet-like material serving as a base material, and a crease that connects both ends of the cut is formed. .

  However, the above-mentioned bottle hanging display board and neck hanging label employ a flat sheet-like base material with holes formed as a structure for supporting the bottle. There is a possibility that the label cannot be stably supported on the bottle.

  In order to solve such a problem, it is also conceivable to employ a display device for bottles as shown in Patent Document 3 below. Specifically, the bottle display tool having the storage portion of the cross-section inverted triangular box is assembled by bending a plurality of base materials integrally formed with the side plate, the display plate, the lid plate, and the locking piece.

  It is also conceivable to employ an advertising tool as found in Patent Document 4 below. Specifically, the top plate, the front plate and the back plate connected to each of the front and rear ends via a fold line, and the bottom plate connected to the lower end of the front plate via a fold line and connected to the back plate via a paste piece. A base material composed of a bottle neck insertion plate and a pair of embedding plates that are connected to each other from both side ends of the front plate via folding lines, and can be engaged with each other; Similarly, an advertising prop is assembled by bending multiple times.

Utility Model Registration No. 3027446 JP 2001-166691 A Utility Model Registration No. 2574769 JP 2000-98895 A

  However, although the display device described in Patent Documents 3 and 4 can stably support the display device with respect to the neck portion of the container, the configuration is complicated, and thus it is necessary to assemble the display device. Heavy workload.

  In particular, when a neck display is attached to a store display product, the product is sold well, and the neck display is used in situations where the neck display must be frequently attached or the number of display products is large. There is a concern that the work load required to assemble the tool becomes excessive. As described above, the neck display still has room for improvement.

  The present invention has been made to solve the above problems, and an object of the present invention is to provide a neck display that can be stably supported on the neck of a container with a simple configuration.

  In order to solve the above-mentioned problems, a neck display device according to a first aspect of the present invention is a neck display device supported by a neck portion of a container, and a cylindrical support portion extending vertically along the neck portion, and the support And a display unit that is arranged on the outer peripheral side of the unit and performs predetermined display.

  According to the present invention, by providing a cylindrical support portion extending vertically along the neck portion of the container, for example, compared to a case where the neck portion is supported by a member in which a hole is formed in a planar sheet-like base material. Thus, it can be avoided that the neck display is supported by the neck in an excessively inclined state. In other words, the neck display can be stably supported on the neck by the support portion having a simple configuration with a cylindrical shape.

  In the neck hanging display device of the second invention, among the both ends in the longitudinal direction of the label base material formed in a sheet shape, one of the first cuts extending from one outer edge in the width direction of the label base material is provided. A second cut extending from the other outer edge is provided in the width direction of the label base material, and the support portion includes the first cut and the second cut among the label base materials. It is characterized by comprising a cylindrical part that is fitted together.

  In the present invention, the label substrate is provided with the first cut and the second cut in the above-described manner. Then, when these cuts are fitted together, a support portion composed of a cylindrical portion of the label base material is formed. More specifically, in the plan view of the neck display, the linear part that is near both ends in the longitudinal direction of the label base material and the label base material intersects linearly, and the longitudinal direction of the label base material A support portion is formed that includes a curved portion that curves so that the curvature increases from the straight portion toward the center.

  In such a configuration, when the neck portion of the container is inserted into the support portion, the inner diameter of the curved portion is expanded by the neck portion of the container. For this reason, the neck of the container is tightened by the bending portion in an attempt to return the bending portion to the original state. As a result, the neck hanging display device can be supported more stably on the neck of the container.

  Further, the assembly work of the neck display section is a work that only fits the first cut and the second cut provided on the label base material. For this reason, the work load required for the assembly of the neck hanging display tool can be reduced.

  Further, when the neck display is transported or stored, the neck display can be handled as a sheet-like flat member, so that the neck display can be prevented from becoming bulky during transportation. it can.

  According to a third aspect of the present invention, there is provided a neck display, wherein the label base material is formed of a substantially rectangular strip and a pair of split display portions formed integrally with the strip at both ends in the longitudinal direction of the strip. The first cut and the second cut are each provided on a boundary between each of the pair of divided display portions and the belt portion.

  In the present invention, a first cut and a second cut are provided on the boundary between each of the pair of divided display portions and the belt portion. And when these 1st cut and 2nd cut are fitted together, the support part which consists of the part made into the cylindrical shape among label base materials will be formed. More specifically, in a plan view of the neck display, a linear portion that is in the vicinity of both ends in the longitudinal direction of the belt portion and that the belt portion intersects linearly, and a center from the straight portion in the longitudinal direction of the belt portion A support portion is formed that includes a curved portion that curves so that the curvature increases toward the side.

  Further, by fitting the first cut and the second cut together, the display unit pops out so that the pair of divided display units form a V shape on the outer peripheral side of the support unit in a plan view of the neck display. Arranged.

  According to such a configuration, the pair of divided display portions are arranged on the outer peripheral side of the support portion in the plan view of the neck display device by separating the display portion from the central axis of the container toward the outer peripheral side of the container by the linear portion. Combined with the V-shaped jumping out arrangement, the display unit can have a stereoscopic effect. Thereby, the advertising effect of goods can be improved and, as a result, differentiation from other goods can be aimed at suitably by a neck display.

The top view which shows the neck-hanging display tool before an assembly. The perspective view which shows the neck hanging display tool after an assembly. The side view and top view which show the state which supported the neck hanging indicator on the neck part of the container. The top view which shows the neck hanging display tool before the assembly in another example. The top view which shows the neck-hanging display tool before and behind the assembly in another example. The top view which shows the neck-hanging display tool before and behind the assembly in another example. The top view which shows the necking display tool after the assembly in another example.

  DESCRIPTION OF EXEMPLARY EMBODIMENTS Hereinafter, an embodiment of the invention will be described with reference to the drawings. In the present embodiment, a neck display for advertising is applied to a beverage container having a neck. 1 is a plan view showing the neck hanging display device before assembly, FIG. 2 is a perspective view showing the neck hanging display device after assembly, and FIGS. 3A and 3B show the neck hanging display device. It is the side view and top view which show the state supported by the neck part of the container. However, in FIG. 3B, for convenience of explanation, the thickness dimension is displayed larger than the actual thickness dimension.

  As shown in FIG. 1, the neck display is composed of a flexible label substrate 10 formed in a sheet shape. Preferably, the label substrate 10 has elasticity (has resilience). Examples of the material of the label substrate 10 include paper materials such as high-quality paper and coated paper, synthetic paper such as YUPO (registered trademark), and synthetic resins such as polypropylene (PP) and polyethylene terephthalate (PET). It is done. In this embodiment, the thickness of the label substrate 10 is specifically assumed to be, for example, about 0.1 mm to 1 mm.

  The label base material 10 is a member in which a band portion 11 and a pair of split display portions, a first split display portion 12a and a second split display portion 12b, are integrally formed. In detail, the belt | band | zone part 11 comprises the rectangular shape extended in the longitudinal direction of the label base material 10, and forms the support part mentioned later. In addition, what is necessary is just to determine the length of the longitudinal direction of the belt | band | zone part 11 according to the shape of the neck part of the container used as application object, for example.

  Each of the first divided display part 12a and the second divided display part 12b is formed integrally with the band part 11 at both ends (both short sides of the band part 11) in the longitudinal direction of the band part 11, This is for performing a predetermined display for advertisement. Further, each of the first divided display portion 12 a and the second divided display portion 12 b has a length in the width direction of the label base material 10 longer than the width of the band portion 11.

  More specifically, the first divided display portion 12a is from a virtual line (a two-dot chain line in the drawing) passing through an end side (right short side) in the longitudinal direction of the band portion 11 in the longitudinal direction of the label base material 10. A portion formed so as to extend toward the outer side of the band part 11, and one outer edge (long side) in the width direction of the band part 11 to the outer side (upper side) from the imaginary line to the longitudinal center side of the band part 11 And a portion (extension portion 12c) formed so as to extend.

  In addition, the second divided display portion 12b is configured such that, in the longitudinal direction of the label base material 10, the phantom line 11 extends from an imaginary line (two-dot chain line in the figure) passing through the longitudinal side edge (the left short side) of the belt portion 11. It is formed so as to extend outward.

  In the present embodiment, each of the first divided display portion 12a and the second divided display portion 12b is obtained by dividing a predetermined shape (the shape of a Christmas tree) into two in the longitudinal direction of the label base material 10. Yes.

  A linear first cut 13 a extending from one outer edge (lower end) in the width direction of the label base material 10 is provided on one (right side) of both end portions in the longitudinal direction of the label base material 10. The other (left side) is provided with a second notch 13b extending from the other outer edge (outer edge on the opposite side to the outer edge provided with the first notch 13a: upper end) in the width direction of the label substrate 10. Yes.

  Specifically, the first cut 13a is formed on the boundary between the band part 11 and the first divided display part 12a (the imaginary line passing through the right short side of the band part 11) from the lower end in the width direction of the band part 11. It is provided to reach the center. Further, the second notch 13b reaches the center from the upper end in the width direction of the band part 11 on the boundary between the band part 11 and the second divided display part 12b (the imaginary line passing through the left short side of the band part 11). It is provided as follows. That is, in the width direction of the band portion 11, the sum of the length of the first cut 13 a and the length of the second cut 13 b is the width of the band portion 11 (short side length). This is because, when the neck display is assembled by fitting the first cut 13a and the second cut 13b together, the appearance of the neck display is deteriorated by shifting both ends of the belt portion 11 in the width direction. This is to avoid it.

  In the present embodiment, the first cut 13 a is provided on the opposite side of the extending portion 12 c across the band portion 11 in the width direction of the label substrate 10. This is for avoiding interference between the extended portion 12c of the first split display portion 12a and the second split display portion 12b when assembling the neck display. Thereby, it can be made easy to fit together the 1st cut 13a and the 2nd cut 13b, and it can make it easy to assemble a neck display.

  Next, assembly of the neck display according to the present embodiment will be described.

  In the present embodiment, as shown in FIG. 2, the neck display 14 is assembled by fitting the first cut 13 a and the second cut 13 b provided at both ends of the label base material 10. Here, the band portion 11 of the label base material 10 becomes a cylindrical support portion 15 extending vertically by fitting the first cut 13a and the second cut 13b.

  Moreover, the display part (henceforth, 3D pop display part 12) which displays a Christmas tree by the 1st division | segmentation display part 12a and the 2nd division | segmentation display part 12b is formed by fitting together the 1st cut | notch 13a and the 2nd cut | notch 13b. Is done.

  Next, a configuration for supporting the neck display 14 on the neck of the container will be described with reference to FIG.

  First, the shape of the container will be described. As shown to Fig.3 (a), the container 16 has the neck part 16a and the trunk | drum 16b with a larger outer diameter than the neck part 16a. Specifically, the cross-sectional area of the container 16 gradually increases from the neck portion 16a to the trunk portion 16b. By inserting the cylindrical support portion 15 of the neck display device 14 into the neck portion 16a of the container 16 as described above, the neck display device is supported along the neck portion 16a by the support portion 15 extending in a cylindrical shape vertically. .

  Here, the configuration of the support portion 15 will be described in more detail with reference to FIG.

  In the plan view of the neck display 14, the support portion 15 is in the vicinity of both ends in the longitudinal direction of the belt portion 11 and in the longitudinal direction of the belt portion 11, and the straight portion 15 a where the belt portion 11 intersects linearly. The curved portion 15b is curved so that the curvature increases from the straight portion 15a toward the center. In addition, before inserting the support part 15 in the neck part 16a of the container, the support part 15 is formed so that the inner diameter of the support part 15 becomes smaller than the outer diameter of the neck part 16a of the container.

  In such a configuration, when the support portion 15 is inserted into the neck portion 16a of the container, the bending portion 15b is expanded. For this reason, the neck portion 16a of the container is tightened by the bending portion 15b in order to return the bending portion 15b to the original state by the restoring property of the label base material 10. Thereby, the neck hanging display tool 14 can be supported stably.

  Here, as shown in the figure, since the support portion 15 has a straight portion 15 a, the portion of the support portion 15 where the label base material 10 intersects is located on the outer peripheral side of the container 16 by a distance A from the center axis of the container 16. Can be spaced apart. That is, the 3D pop display unit 12 adjacent to the portion where the label base material 10 intersects can be separated from the central axis of the container 16 by the distance A toward the outer peripheral side of the container 16. As a result, the 3D pop display unit 12 can have a stereoscopic effect.

  In addition to this, as shown in the figure, the first divided display portion 12a and the second divided display portion 12b are formed in a V shape on the outer peripheral side of the support portion 15 (with a predetermined angle B). It is possible to give the 3D pop display unit 12 a more three-dimensional effect by projecting out.

  Note that the 3D pop display unit 12 does not protrude from the outer shape of the container 16 in a plan view of the neck display 14. Thereby, when the product to which the neck display 14 is attached is displayed, it is possible to avoid the neck display 14 from interfering with adjacent products.

  As mentioned above, according to the structure of this embodiment explained in full detail, the following outstanding effects are acquired.

  A linear first cut 13 a extending from the lower end in the width direction of the label base material 10 is provided on one of both end portions in the longitudinal direction of the label base material 10, and from the upper end in the width direction of the label base material 10 on the other side. A second notch 13b extending was provided. More specifically, the lower end of the band part 11 in the width direction on the boundary between the band part 11 and the first divided display part 12a (the imaginary line passing through the right short side of the band part 11, see FIG. 1). The first notch 13a is provided so as to reach the center from the center, and on the boundary between the band part 11 and the second divided display part 12b (the imaginary line passing through the left short side of the band part 11, see FIG. 1 above) A second cut 13b was provided so as to reach the center from the upper end in the width direction of the portion 11.

  In such a configuration, when the first cut 13a and the second cut 13b of the label base material 10 are fitted to each other, a cylindrical support portion 15 including the straight portion 15a and the curved portion 15b and extending vertically is formed. According to the support portion 15, the neck display 14 can be stably supported on the neck portion 16a of the container with a simple configuration. Therefore, for example, even when the 3D pop display unit 12 is heavy or a promotional gift is fixed to the neck display 14, the neck display 14 is supported in an excessively inclined state. Can be avoided.

  Moreover, since the neck display 14 can be handled as the sheet-like flat label base material 10 when the neck display 14 is transported or stored, the neck display 14 is bulky during transport. It can be avoided. Therefore, the number of neck hanging indicators 14 that can be transported per unit volume can be increased, and transport efficiency can be improved.

  Further, by fitting the first cut 13a and the second cut 13b, the divided display portions 12a and 12b are formed in a V shape on the outer peripheral side of the support portion 15 in a plan view of the neck display 14. It was set as the structure which protrudes and is arrange | positioned. In combination with such a configuration, by adopting a configuration in which the 3D pop display unit 12 is separated from the central axis of the container 16 by the linear portion 15a of the support unit 15, the 3D pop display unit 12 can have a more three-dimensional effect. . Thereby, the advertisement effect of goods can be improved further, such as raising the visibility of goods or appealing goods. Therefore, the neck display 14 can be suitably differentiated from other products.

  In addition, when the neck display 14 is assembled by providing each of the first cut 13a and the second cut 13b on the imaginary line passing through both ends in the longitudinal direction of the belt portion 11, the first divided display portion 12a is assembled. And the 2nd division | segmentation display part 12b was made to adjoin without gap. Thereby, the appearance of the 3D pop display unit 12 can be improved.

  In addition, the first divided display portion 12a has an extending portion 12c. For this reason, the 3D pop display unit 12 can have a further three-dimensional effect. In addition, since the second divided display unit 12b can be supported by the portion of the first divided display unit 12a near the virtual line passing through the first cut 13a, the first divided display unit 12a and the second divided display unit 12b are connected to each other. Can be made difficult to shift.

  The present invention is not limited to the above embodiment, and may be implemented as follows, for example.

  (1) The shapes of the first divided display portion 12a and the second divided display portion 12b are not limited to the shapes exemplified in the above embodiment. For example, as shown in FIG. 4A, even if each of the first divided display portion 12a and the second divided display portion 12b has a symmetrical shape with respect to an axis parallel to the width direction of the label base material 10. Good. In the example shown in the figure, in the longitudinal direction of the label base material 10, the first divided display portion 12 a and the second display portion 12 a extend in the longitudinal direction of the strip portion 11 toward the outside of the strip portion 11 rather than the imaginary line passing through both longitudinal ends of the strip portion 11. Each of the divided display portions 12b is formed. That is, the extended portion is not formed in the divided display portion. In this case, since the interference between the extended portion 12c and the second divided display portion 12b does not become a problem, the degree of freedom of the position where the first cut 13a and the second cut 13b are provided is increased.

  (2) The position where the cut is provided is not limited to the boundary between each of the pair of divided display portions 12a and 12b and the belt portion 11. For example, as shown in FIG. 4B, from the boundary (the phantom line passing through the short side of the band part 11) between the band part 11 and the pair of split display parts 12a and 12b to the longitudinal center side of the band part 11 You may provide the 1st cut 17a and the 2nd cut 17b in the position shifted.

  In this case, in the longitudinal direction of the band part 11 in the band part 11, the first divided display part 12a and the second divided display part 12b side of the first cut 17a and the second cut 17b are arranged on the 3D pop display part. Can be used as part.

  (3) In the above embodiment, the configuration in which the display unit for displaying advertisements is divided, but a configuration in which the display unit is not divided may be employed. Specifically, for example, as shown in FIG. 5A, a pair of crease lines 21 (two-dot chain lines in the figure) connecting the outer edges in the width direction of the label base material 20 at the center of the rectangular label base material 20. ) And a region between the pair of crease lines 21 in the label base material 20 is defined as a plane portion 22. And among the both ends in the longitudinal direction of the label base material 20, a first cut 23a that reaches the center from one outer edge in the width direction of the label base material 20 is provided on one side, and the width of the label base material 20 is provided on the other side. In the direction, a second notch 23b that reaches the center from the outer edge opposite to the outer edge provided with the first notch 23a is provided. And the display member 24 for performing a predetermined | prescribed advertisement display is fixed to the plane part 22 via a fixing means. Here, examples of the fixing means include an adhesive, an adhesive tape, and staples (staples).

  In such a configuration, as shown in FIG. 5 (b), after the label base 20 is folded at the crease line 21, the first notch 23a and the second notch 23b are fitted together, whereby the neck display 14 is assembled. . Specifically, in the label base material 20, a portion formed by fitting the first cut 23 a and the second cut 23 b into a cylindrical shape is the support portion 25. And if the support part 25 is inserted in the neck part 16a of a container, the support part 25 will be expanded. Therefore, the neck portion 16a of the container is tightened by the support portion 25 in an attempt to return the support portion 25 to the original state, and the neck hanging indicator is stably supported by the neck portion 16a of the container.

  Here, since the support portion 25 does not have the straight portion 15a, the display member 24 cannot be largely separated from the central axis of the container 16, but the plane portion 22 is substantially parallel to the side surface of the container 16. Become. For this reason, the visibility of the neck display 14 attached to the display product can be improved by the display member 24 fixed to this surface, and the advertising effect of the display product can be improved.

  Incidentally, as shown by the two-dot chain line portions (α, β) in FIG. 5A, the first notches 23a are formed at predetermined intervals along the same direction at both longitudinal ends of the label base material 20. Each of the second cuts 23b may be provided in a plurality (three are illustrated in the figure). According to such a structure, since the length of the support part 25 can be adjusted, it can respond to the container 16 from which the shape of the neck part 16a differs with the one neck hanging indicator 14. FIG. Note that a plurality of cuts may be provided in only one of the longitudinal ends of the label substrate 20.

  Further, instead of the display member 24, the flat surface portion 22 may be used as a display portion for performing a predetermined advertisement display.

  Furthermore, as shown to Fig.6 (a), it is good also as a position which shifted the plane part 22 from the center in the longitudinal direction of the label base material 20 to an end side. Even in this case, as shown in FIG. 6B, when the support portion 25 is inserted into the neck portion 16a of the container, the neck portion 16a is tightened by the support portion 25, so that the neck hanging display device is It is stably supported by the neck 16a.

  (4) In the above embodiment, the neck display 14 is assembled so as to avoid the neck display 14 from being bulky during transportation or the like, but the present invention is not limited to this. For example, as shown in FIG. 7A, a cylindrical support member 26 extending vertically along the neck 16a of the container, and fixed to the outer peripheral side of the support member 26 by the fixing means, a predetermined advertisement display. The neck hanging indicator 14 which consists of the display member 27 which performs this may be sufficient.

  Here, as the display member 27, for example, a planar shape or a three-dimensional shape can be adopted.

  Further, as the support member 26, for example, a member in which both end portions in the longitudinal direction of a belt-like (rectangular) sheet material are fixed by a fixing means and formed into a cylindrical shape extending vertically can be adopted. In this case, the neck hanging indicator 14 can be stably supported.

  Further, as the support member 26, for example, as shown in FIG. 7B, in the plan view of the neck display 14, the sheet material linearly intersects at both ends in the longitudinal direction of the sheet material. You may employ | adopt what forms the straight part 26a and the curved part 26b which curves so that a curvature may become large as it goes to the center side from the straight part 26a in the longitudinal direction of a sheet | seat material. Here, the display member 27 may be fixed to the crossing portion of the sheet material of the support member 26 by a fixing means. In this case, since the display member 27 can be separated from the central axis of the container 16 by the straight portion 26a, the display member 27 can have a three-dimensional effect.

  (5) In the above embodiment, the notch is not limited to a linear shape, and may be, for example, a triangular shape.

  (6) The length of the cut in the width direction of the belt portion 11 is not limited to that exemplified in the above embodiment. For example, the length of the cut may be a length that does not reach the center from the outer edge in the width direction of the band portion 11, or may be a length that exceeds the center from the outer extension. In this case, the added value of the length of the first cut 13a and the length of the second cut 13b may be made longer or shorter than the width (length of the short side) of the band portion 11.

  (7) In the above-described embodiment, the extended portion 12c is formed only in the first divided display portion 12a. However, the present invention is not limited to this. In addition to the 1st division | segmentation display part 12a, you may form in the 2nd division | segmentation display part 12b. Specifically, an extending portion may be formed on the opposite side of the second cut 13b across the band portion 11 in the width direction of the label base material 10. In this case, one of the first divided display part 12a and the second divided display part 12b can be supported by the other by both the extended parts, and the shift of these divided display parts can be suitably avoided.

  (8) In the above embodiment, the neck hanging indicator 14 is applied to a beverage container having a neck, but the present invention is not limited thereto. For example, if it is a container which has a neck part, you may apply to other containers for eating and drinking (for seasonings) and containers other than for eating and drinking.

  DESCRIPTION OF SYMBOLS 10 ... Label base material, 12 ... 3D pop display part as a display part, 12a ... 1st division | segmentation display part, 12b ... 2nd division | segmentation display part, 13a ... 1st cut, 13b ... 2nd cut, 14 ... Neck display Tool, 15 ... support part.

Claims (2)

A neck display supported by the neck of the container,
A cylindrical support extending vertically along the neck,
A display unit arranged on the outer peripheral side of the support unit to perform a predetermined display;
With
Of the both ends in the longitudinal direction of the label substrate formed in a sheet shape, one of the first cuts extending from one outer edge in the width direction of the label substrate is provided on one side, and A second cut extending from the other outer edge is provided in the width direction;
The label base material comprises a substantially rectangular belt portion and a pair of divided display portions formed integrally with the belt portion at both ends in the longitudinal direction of the belt portion,
Each of the first cut and the second cut is provided on a boundary between each of the pair of split display portions and the belt portion,
The support portion includes a portion of the label base material that is formed by fitting the first cut and the second cut into a cylindrical shape,
The display unit, by fitting the first incision and the second incision between, Ri Do from the pair of divided display portion arranged protrudes so as to form a V-shape on the outer peripheral side of the support portion,
In a plan view of the label base material in a state before the neck display is assembled, one of the pair of split display portions protrudes from the band portion in the width direction of the label base material and the protrusion. A neck display , comprising: an extending portion extending from the portion toward the other of the pair of split display portions . In a plan view of the label base material in a state before assembly of the neck display, the first cut is the band in the width direction of the label base material among a pair of outer edges in the width direction of the label base material. The neck display according to claim 1, wherein the display extends from an outer edge on the opposite side of the extending portion across the portion.

Images