JP7793940B2 - Information processing device, information processing method, and program - Google Patents

Description

The present invention relates to an information processing device , an information processing method, and a program.

Traditionally, sales activities involve distributing pamphlets or flyers printed with a two-dimensional code containing the address of a specific web page, such as the company's homepage or a web page introducing products or services, to customers at exhibitions and other events. In this type of sales activity, customers who receive the pamphlet or flyer can access the web page by reading the two-dimensional code with their own mobile device.

Patent Document 1 discloses a technology in which a user terminal reads a two-dimensional code printed on a printed material such as a pamphlet, and accesses the URL (Uniform Resource Locator) contained in the two-dimensional code, thereby displaying a specific website on the user terminal.

However, with conventional technology, it was difficult to track customers efficiently because it was not possible to know which customers had accessed the web page.

The present invention was made in light of the above, and aims to efficiently track customers.

In order to solve the above-mentioned problems and achieve the object, the present invention provides an information processing device comprising: a registration unit that registers a first address for accessing provided information to a customer in association with a plurality of different identification information; the registration unit is configured to register a plurality of different second addresses, each of the plurality of second addresses including a different one of the plurality of identification information, when the registration unit receives customer information from the third user terminal by accessing one of the second addresses from a third user terminal, the registration unit registers the customer information in association with the one identification information included in the one second address; and the information processing device further comprises a notification unit that, when the one second address is accessed from a first user terminal, notifies a predetermined notification destination of notification information including information indicating the provided information corresponding to the first address registered in association with the one identification information included in the one second address , and the customer information registered in association with the one identification information.

The present invention has the effect of enabling efficient customer follow-up.

FIG. 1 is a system configuration diagram illustrating an example of an information processing system according to the first embodiment. FIG. 2 is a diagram showing the hardware configuration of the PC and the server. FIG. 3 is a hardware configuration diagram of a smartphone. FIG. 4 is a functional block diagram showing the functions of the tracking service. FIG. 5 is a sequence diagram showing the procedure for printing a label. FIG. 6 is a diagram showing an example of the print setting screen. FIG. 7 is a diagram showing an example of a shortened address. FIG. 8 is a diagram illustrating an example of tracking information registered in the tracking information management table. FIG. 9 is a diagram showing an example of an image of a flyer to be distributed to customers. FIG. 10 is a sequence diagram showing the procedure for registering customer information. FIG. 11 is a diagram showing an example of a customer information registration screen (read screen). FIG. 12 is a diagram showing an example of the customer information registration screen (photographing screen). FIG. 13 is a diagram showing an example of a customer information registration screen (confirmation screen). FIG. 14 is a diagram illustrating an example of tracking information registered in the tracking information management table. FIG. 15 is a sequence diagram showing the procedure for tracking customer access. FIG. 16 is a diagram showing an example of a homepage displayed on a viewing terminal. FIG. 17 is a diagram illustrating an example of tracking information registered in the tracking information management table. FIG. 18 is a diagram showing an example of the text of the email to be sent to the notification destination. FIG. 19 is a sequence diagram illustrating a procedure for registering customer information according to the second embodiment. FIG. 20 is a diagram showing an example of a customer information registration screen (confirmation screen). FIG. 21 is a sequence diagram showing a procedure for tracking customer access according to the third embodiment. FIG. 22 is a diagram illustrating an example of a list screen of access history.

Embodiments of an information processing device, information processing system, information processing method, and program are described in detail below with reference to the accompanying drawings.

(First embodiment)
<System configuration example>
1 is a system configuration diagram showing an example of an information processing system 100 according to a first embodiment. The information processing system 100 includes a tracking service (information processing device) 10 capable of communicating via a network N, a homepage publishing server 20, a browsing terminal 30 which is a first user terminal, a printing terminal 40 which is a second user terminal, a registration terminal 50 which is a third user terminal, and a notification destination terminal 60. Being capable of communicating does not necessarily mean that communication is always possible, but rather that communication is possible when necessary.

Network N is assumed to be a general network such as the Internet. It may include a corporate or home LAN, a wide area Ethernet (registered trademark), or a WAN consisting of multiple LANs. The network may be partially or entirely wireless. Wireless networks may include wireless LAN, WiMAX, and mobile phone networks such as 3G, 4G, and 5G.

The tracking service 10 and the website publishing server 20 are so-called server devices and have the functions of information processing devices. A server is a computer that provides files, data, etc. to other computers connected via a network. It may also be called a web server, HTTP server, or WWW server. However, the tracking service 10 and the website publishing server 20 do not need to be dedicated server devices and may be general-purpose information processing devices. Because the tracking service 10 and the website publishing server 20 are operated by the same or related parties, the tracking service 10 and the website publishing server 20 may be the same device (one information processing device, two or more information processing devices connected by a dedicated line, the same tenant in the cloud, etc.).

The tracking service 10, details of which will be described later, registers tracking information including the provided information address, which is the first address for accessing the provided information provided to the customer, the notification destination, tracking ID, customer information image storage location, registration date and time, access history, etc.

The homepage publishing server 20 transmits the homepage screen information that displays the information provided to customers to the viewing terminal 30 and makes it public.

The viewing terminal 30, which is the first user terminal, is a terminal device used by a viewing user and is a general-purpose information processing device with communication and display functions. Information processing devices that can serve as the viewing terminal 30 include, for example, PCs (Personal Computers), tablet terminals, smartphones, mobile phones, and wearable PCs such as watch-type PCs. Other devices that have the functionality of an information processing device may also be used, such as electronic whiteboards, video conferencing terminals, digital signage terminals, or car navigation systems. It is expected that there will be multiple viewing terminals 30. The viewing terminal 30 is a terminal device used by a user viewing the homepage. It is expected that there will be multiple viewing terminals 30.

The printing operation terminal 40, which is the second user terminal, is a terminal device used by the printing operation user and is a general-purpose information processing device with communication and display functions. An example of the printing operation terminal 40 may be similar to the viewing terminal 30. The printing operation terminal 40 is connected to the printing device 70. The printing operation terminal 40 issues printing instructions to the printing device 70, such as a two-dimensional code image.

The third user terminal, the registration terminal 50, is a terminal device used by a registered user and is a general-purpose information processing device with communication and display functions. An example of the registration terminal 50 may be similar to the browsing terminal 30. The registration terminal 50 transmits a second address (shortened address) generated based on a first address (provided information address) for accessing the provided information to be provided to the customer, as well as customer information, to the tracking service 10 for registration.

The notification destination terminal 60 is a terminal device used by the notification user, and is a general-purpose information processing device with communication and display functions. An example of the notification destination terminal 60 may be the same as the viewing terminal 30. For example, when a second address is accessed from the viewing terminal 30, the notification destination terminal 60 receives notification information including customer information and information indicating the information to be provided according to the first address corresponding to the second address.

Browser software runs on the viewing terminal 30, printing terminal 40, registration terminal 50, and notification destination terminal 60. The tracking service 10 transmits various information, such as image information, to the viewing terminal 30, printing terminal 40, registration terminal 50, and notification destination terminal 60. The homepage publishing server 20 transmits homepage screen information to the viewing terminal 30. The screen information is written in HTML, a scripting language (JavaScript: a registered trademark), or CSS (Cascade Style Sheets). Screen information is sometimes referred to as a web page or web application. A web application is software or its mechanism used on a browser that operates through cooperation between a program written in a scripting language (e.g., JavaScript: a registered trademark) running on the browser software and a program on the web server. The viewing terminal 30, printing terminal 40, registration terminal 50, and notification destination terminal 60 may run application software with equivalent functionality instead of browser software.

<Hardware configuration example>
Next, the hardware configurations of the tracking service 10, homepage publishing server 20, browsing terminal 30, printing terminal 40, registration terminal 50, and notification destination terminal 60 in the information processing system 100 of this embodiment will be described.

The tracking service 10, homepage publishing server 20, printing terminal 40, and notification destination terminal 60 are realized, for example, by a PC (Personal Computer) and server, which are computer systems with the hardware configuration shown in Figure 2.

Figure 2 shows the hardware configuration of the PC and server. Here, we will explain the hardware configuration of server 5.

As shown in Figure 2, the server 5 is constructed using a computer and includes a CPU (Central Processing Unit) 501, ROM (Read Only Memory) 502, RAM (Random Access Memory) 503, HD (Hard Disk) 504, HDD (Hard Disk Drive) controller 505, display 506, external device connection I/F (Interface) 508, network I/F 509, bus line 510, keyboard 511, pointing device 512, DVD-RW (Digital Versatile Disc Rewritable) drive 514, and media I/F 516.

Of these, the CPU 501 controls the overall operation of the server 5. The ROM 502 stores programs used to drive the CPU 501, such as the IPL (Initial Program Loader). The RAM 503 is used as a work area for the CPU 501. The HDD 504 stores various data, such as programs. The HDD controller 505 controls the reading and writing of various data from the HDD 504 under the control of the CPU 501. The display 506 displays various information, such as a cursor, menus, windows, text, or images. The external device connection I/F 508 is an interface for connecting various external devices. In this case, external devices include, for example, USB (Universal Serial Bus) memory and printers. The network I/F 509 is an interface for data communication using the network N. The bus line 510 is an address bus, data bus, etc. for electrically connecting the various components, such as the CPU 501, shown in FIG. 2.

The keyboard 511 is a type of input device equipped with multiple keys for inputting characters, numbers, various instructions, etc. The pointing device 512 is a type of input device for selecting and executing various instructions, selecting processing targets, moving the cursor, etc. The DVD-RW drive 514 controls the reading and writing of various data from a DVD-RW 513, which is an example of a removable recording medium. Note that this is not limited to a DVD-RW, and may be a DVD-R or the like. The media I/F 516 controls the reading and writing (storage) of data from a recording medium 515, such as a flash memory.

The viewing terminal 30 and the registration terminal 50 are realized, for example, by a smartphone with the hardware configuration shown in Figure 3.

Figure 3 is a hardware configuration diagram of the smartphone 4. As shown in Figure 3, the smartphone 4 includes a CPU 401, ROM 402, RAM 403, EEPROM 404, a CMOS sensor 405, an image sensor I/F 406, an acceleration/azimuth sensor 407, a media I/F 409, and a GPS receiver 411.

Of these, the CPU 401 controls the overall operation of the smartphone 4. The ROM 402 stores the CPU 401 and programs used to drive the CPU 401, such as the IPL. The RAM 403 is used as a work area for the CPU 401. The EEPROM 404 reads and writes various data, such as smartphone programs, under the control of the CPU 401. The CMOS (Complementary Metal Oxide Semiconductor) sensor 405 is a type of built-in imaging device that captures a subject (mainly a self-portrait) and obtains image data under the control of the CPU 401. Note that instead of a CMOS sensor, an imaging device such as a CCD (Charge Coupled Device) sensor may also be used. The imaging element I/F 406 is a circuit that controls the operation of the CMOS sensor 405. The acceleration/azimuth sensor 407 is a variety of sensors, such as an electronic magnetic compass or gyrocompass that detects geomagnetism, and an acceleration sensor. The media I/F 409 controls the reading and writing (storage) of data from and to a recording medium 408, such as a flash memory. The GPS receiver 411 receives GPS signals from GPS satellites.

The smartphone 4 also includes a long-distance communication circuit 412, a CMOS sensor 413, an image sensor I/F 414, a microphone 415, a speaker 416, an audio input/output I/F 417, a display 418, an external device connection I/F (Interface) 419, a short-distance communication circuit 420, an antenna 420a for the short-distance communication circuit 420, and a touch panel 421.

Of these, the long-distance communication circuit 412 is a circuit that communicates with other devices via the network N. The CMOS sensor 413 is a type of built-in imaging means that captures an image of a subject and obtains image data under the control of the CPU 401. The image sensor I/F 414 is a circuit that controls the operation of the CMOS sensor 413. The microphone 415 is a built-in circuit that converts sound into an electrical signal. The speaker 416 is a built-in circuit that converts electrical signals into physical vibrations to produce sounds such as music and voice. The sound input/output I/F 417 is a circuit that processes the input and output of sound signals between the microphone 415 and the speaker 416 under the control of the CPU 401. The display 418 is a type of display means, such as an LCD or organic EL (Electro Luminescence), that displays images of subjects, various icons, etc. The external device connection I/F 419 is an interface for connecting various external devices. The short-distance communication circuit 420 is a communication circuit such as NFC (Near Field Communication) or Bluetooth (registered trademark). The touch panel 421 is a type of input means that allows the user to operate the smartphone 4 by pressing the display 418.

The smartphone 4 also includes a bus line 410. The bus line 410 is an address bus, a data bus, etc., for electrically connecting the components such as the CPU 401 shown in FIG. 3.

Next, we will explain the functions provided by the tracking service 10. The various functions described below are realized by the browser or application installed on the tracking service 10.

Figure 4 is a functional block diagram showing the functions of the tracking service 10. As shown in Figure 4, the tracking service 10 includes a registration unit 101, a notification unit 102, a receiving unit 103, a generation unit 104, and a transmission unit 105.

The registration unit 101 associates and registers a first address (provided information address) for accessing the provided information to be provided to the customer, a second address (shortened address) generated based on the first address, and customer information related to a specific customer.

When the second address is accessed from the viewing terminal 30, the notification unit 102 notifies the destination terminal 60, which is the specified destination, of notification information including information indicating the provided information corresponding to the first address that corresponds to the second address and customer information.

The receiving unit 103 receives the first address entered at the printing operation terminal 40 from the viewing terminal 30. The receiving unit 103 also receives the second address and customer information entered at the registration terminal 50 from the registration terminal 50. The receiving unit 103 also receives an access request from the viewing terminal 30 requesting access to the second address.

The generation unit 104 generates a second address based on the received first address. The generation unit 104 generates as many different second addresses as the number input to the printing operation terminal 40.

The sending unit 105 sends the generated second address to the printing operation terminal 40. The sending unit 105 also sends an access request to the viewing terminal 30 for the first address corresponding to the second address.

The registration unit 101 registers tracking information in which the first address received by the receiving unit 103 is associated with the second address generated by the generating unit 104. The registration unit 101 registers the customer information received by the receiving unit 103 for the tracking information that includes the second address received by the receiving unit 103, among the registered tracking information.

In response to receiving an access request to the second address from the browsing terminal 30, the notification unit 102 notifies the notification information to the notification destination terminal 60, which is the specified notification destination.

Next, we will explain the processing in the information processing system 100.

Print Label
First, label printing will be described. Here, Fig. 5 is a sequence diagram showing the procedure for printing a label. Note that the processing on the printing operation terminal 40 is executed by an application installed on the printing operation terminal 40.

First, the printing operation terminal 40 displays the print setting screen 41 (see Figure 6) on the display 506. The printing operation user inputs setting values into the print setting screen 41 displayed on the printing operation terminal 40 and issues a print instruction (step S1).

Here, Figure 6 is a diagram showing an example of the print settings screen 41. As shown in Figure 6, the print settings screen 41 has an area 42 for inputting the URL of the homepage, which is the first address (provided information address) for accessing the provided information to be provided to the customer, an area 43 for inputting the number of labels L (see Figure 9) to be printed, and an area 44 for inputting the email address of the notification destination terminal 60, which is the notification destination.

After completing the input of the setting values for each of areas 42 to 44, the printing user operates the print execution button 45 to instruct printing.

In response to a print instruction from the printing user, the printing operation terminal 40 requests the tracking service 10 to create a two-dimensional code including the homepage URL (step S2).

When the tracking service 10 (receiving unit 103, generating unit 104) receives a request from the printing operation terminal 40 that includes the URL of the homepage, it generates abbreviated addresses, which are second addresses, for the set number of sheets to be printed in accordance with the request from the printing operation terminal 40 (step S3).

Here, Figure 7 is a diagram showing an example of a shortened address. A shortened address is a shortened URL that is a shortened version of the homepage URL, which is the first address (provided information address) for accessing the provided information provided to customers. As shown in Figure 7, a shortened address is composed of a fixed portion that is predetermined for each shortened URL service, and a tracking ID, which is unique identification information for each printed page. The tracking ID may be any unique information, such as a hash value or a random value generated from the shortened address.

Next, the tracking service 10 generates a two-dimensional code including the short address generated in step S3 (step S4).

Next, the tracking service 10 (registration unit 101) registers the tracking information in the tracking information management table T (see Figure 8, etc.) (step S5).

Here, Figure 8 is a diagram showing an example of tracking information registered in the tracking information management table T. As shown in Figure 8, the tracking information includes the provided information address, notification destination, tracking ID, customer information image storage destination, registration date and time, and access history.

The homepage URL entered by the printing user on the print settings screen 41 is an example of a provided information address. Note that the provided information address is not limited to a homepage URL, and can be any information for accessing the information provided to the customer, such as a file path or an address on an FTP server.

The notification destination is the email address of the notification destination terminal 60, which is the destination entered by the printing user on the print settings screen 41.

The tracking ID is the tracking ID included in the shortened address. Note that the tracking service 10 may register the shortened address in the tracking information management table T instead of the tracking ID.

The customer information image storage destination is the file path of the customer information image containing the customer information corresponding to each tracking ID. Note that the customer information image is not limited to business cards; it can be any medium containing customer information, such as a name tag or admission ticket.

The registration date and time is the date and time the customer information image was registered.

Access history is the date and time when a customer accessed the homepage. Multiple access dates and times can be registered.

In the initial stage after printing is performed, the customer information image storage location, registration date and time, and access history corresponding to each tracking ID are "empty."

As described above, when a printing user issues a print instruction on the print settings screen 41, the tracking service 10 (registration unit 101) generates abbreviated addresses for the set number of prints, associates the tracking ID contained in each abbreviated address with the entered homepage URL, and registers them in the tracking information management table T.

Returning to Figure 5, the tracking service 10 (transmission unit 105) then responds to the printing operation terminal 40 with an image of the two-dimensional code generated in step S4 (step S6).

The printing operation terminal 40 then instructs the printing device 70 to print the image of the two-dimensional code received in step S6 (step S7).

Upon receiving the instruction to print the two-dimensional code image, the printing device 70 prints the two-dimensional code image on pre-installed label paper (step S8).

The above-described processes of steps S3 to S8 are repeated the number of times equal to the number of prints set in step S1.

Figure 9 shows an example of a flyer to be distributed to customers. As shown in Figure 9, the user attaches label L, on which the generated two-dimensional code is printed, to a flyer, pamphlet, or the like. Note that in Figure 9, label L shows both the two-dimensional code and the abbreviated address printed on label paper.

As will be described in more detail below, when a browsing user accesses a shortened address, the tracking service 10 obtains the address of the homepage corresponding to the tracking ID included in the shortened address and responds to the browsing terminal 30 used by the browsing user with a redirect request from the shortened address to the homepage address.

[Customer information registration]
Next, the registration of customer information will be described. Here, Fig. 10 is a sequence diagram showing the procedure for registering customer information. Note that the processing in the registration terminal 50 is executed by an application installed on the registration terminal 50.

First, the registration terminal 50 displays the customer information registration screen (reading screen) 51 (see Figure 11) on the display 418. The registered user reads the two-dimensional code on the label L affixed to a flyer, pamphlet, or the like via the customer information registration screen (reading screen) 51 with the CMOS sensor 413 (step S11). Here, Figure 11 is a diagram showing an example of the customer information registration screen (reading screen) 51.

Next, the registration terminal 50 obtains the short address from the two-dimensional code read in step S11 (step S12).

Next, the registration terminal 50 displays the customer information registration screen (photograph screen) 52 (see Figure 12) on the display 418. The registered user photographs the business card using the CMOS sensor 413 via the customer information registration screen (photograph screen) 52 (step S13). Here, Figure 12 is a diagram showing an example of the customer information registration screen (photograph screen) 52.

Next, the registration terminal 50 acquires a business card image from the image captured in step S13 (step S14).

Next, the registration terminal 50 generates a customer information registration screen (confirmation screen) 53 (see Figure 13) (step S15) and displays the customer information registration screen (confirmation screen) 53 on the display 418 (step S16).

Here, Figure 13 is a diagram showing an example of the customer information registration screen (confirmation screen) 53. As shown in Figure 13, the customer information registration screen (confirmation screen) 53 displays the short address acquired in step S12 and the business card image acquired in step S14.

After checking the shortened address and business card image displayed on the customer information registration screen (confirmation screen) 53, the registered user operates the registration button 54 to instruct registration (step S17).

If the business card image is blurred, the registered user can return to step S11 by operating the cancel button 55.

When the registration instruction is received in step S17, the registration terminal 50 requests the tracking service 10 to register the shortened address and business card image (step S18).

Next, when the tracking service 10 (receiving unit 103) receives a request to register the shortened address and business card image, the tracking service 10 (registration unit 101) obtains the tracking ID to be registered from the shortened address (step S19).

The tracking service 10 (registration unit 101) then saves the business card image (step S20). The tracking service 10 (registration unit 101) may also perform OCR processing on the business card image to extract information such as the name, company name, affiliation, position, telephone number, and email address from the business card image.

Next, the file path and registration date and time of the business card image are associated with the acquired tracking ID and registered in the tracking information management table T (step S21).

Here, Figure 14 is a diagram showing an example of tracking information registered in the tracking information management table T. As shown in Figure 14, the file path and registration date and time of the business card image are registered in association with the tracking ID of the registration target obtained from the shortened address.

[Customer Access Tracking]
Next, customer access tracking will be described. Here, Fig. 15 is a sequence diagram showing the procedure for tracking customer access. Note that the processing on the browsing terminal 30 is executed by an application installed on the browsing terminal 30.

When a customer receives a flyer, they read the two-dimensional code using a specific app on their viewing terminal 30 and access the short address using a browser or similar.

First, the viewing terminal 30 displays a customer access screen (reading screen) similar to the screen shown in Figure 11 on the display 418. The viewing user reads the two-dimensional code on the label L affixed to a flyer, pamphlet, or the like via the customer access screen (reading screen) using the CMOS sensor 413 (step S31).

Next, the viewing terminal 30 obtains the short address from the two-dimensional code read in step S31 (step S32).

Next, the viewing terminal 30 displays a specific screen in the browser displayed on the display 418. The viewing user instructs access to the short address via the specific screen (step S33).

Next, when the viewing terminal 30 receives an instruction to access the shortened address, it requests access to the shortened address from the tracking service 10 (step S34).

Next, the tracking service 10 analyzes the shortened address and obtains the tracking ID contained in the shortened address (step S35).

Next, the tracking service 10 obtains the URL homepage address of the homepage that corresponds to the tracking ID and is the first address (provided information address) for accessing the provided information to be provided to the customer (step S36).

Next, the tracking service 10 requests the viewing terminal 30 to redirect from the shortened address to the homepage address (step S37).

When the viewing terminal 30 receives the redirect request to the homepage address, it requests access to the homepage from the homepage publishing server 20 (step S38).

When the homepage publishing server 20 receives a request to access the homepage, it responds with the homepage content to the viewing terminal 30 (step S39).

When the viewing terminal 30 receives the homepage content, it displays the homepage 31 (see Figure 16) (step S40).

Here, Figure 16 shows an example of a homepage 31 displayed on the viewing terminal 30. As shown in Figure 16, the viewing terminal 30 displays the homepage 31 corresponding to the tracking ID included in the shortened address in the browser displayed on the display 418.

Next, the tracking service 10 (registration unit 101) registers the access history in the tracking information management table T (step S41).

Here, Figure 17 is a diagram showing an example of tracking information registered in the tracking information management table T. As shown in Figure 17, the access date and time are registered in the tracking information management table T as access history.

Next, the tracking service 10 (notification unit 102) obtains the notification destination (the email address of the notification destination terminal 60) from the tracking information management table T and sends the email (step S42).

Here, Figure 18 is a diagram showing an example of the body of the email sent to the notification recipient. As shown in Figure 18, the body of the email displays the URL of the accessed homepage, a business card image as customer information, and the date and time of access.

Instead of the URL of the accessed homepage, information indicating the homepage, such as a thumbnail image or screen capture of the homepage, may be displayed.

It is not advisable to display the shortened address in the email. The reason is that if a user clicks on the shortened address, it will be recognized as access from a customer and an access history will be registered. However, if control is exercised to exclude access from specific user terminals (for example, the notification destination terminal 60), the shortened address may be displayed in the email.

According to this embodiment, by registering a second address (shortened address) to be presented to a customer and customer information related to a specific customer, when the customer accesses the second address (shortened address), the customer information corresponding to the second address (shortened address) is notified to a specified notification destination (e.g., a sales representative), thereby achieving efficient customer follow-up.

Second Embodiment
Next, a second embodiment will be described.

The second embodiment differs from the first embodiment in that it displays the URL, screen, or preview image of the homepage to be registered. In the following explanation of the second embodiment, we will omit explanations of the same parts as the first embodiment and focus on the differences from the first embodiment.

Figure 19 is a sequence diagram showing the steps for registering customer information according to the second embodiment. As shown in Figure 19, once the registration terminal 50 acquires a business card image from the image captured in step S13 (step S14), it requests access to the short address from the tracking service 10 (step S51).

The tracking service 10 analyzes the shortened address and obtains the homepage address corresponding to the tracking ID (step S52).

Once the tracking service 10 obtains the homepage address, it requests the registration terminal 50 to redirect to the homepage address (step S53).

When the registration terminal 50 receives the redirect request to the homepage address, it requests access to the homepage from the homepage publishing server 20 (step S54).

The homepage publishing server 20 responds with the homepage content to the registration terminal 50 (step S55).

Then, the registration terminal 50 generates a customer information registration screen (confirmation screen) 56 (see Figure 20) (step S15) and displays the customer information registration screen (confirmation screen) 56 on the display 418 (step S16).

Here, Figure 20 is a diagram showing an example of the customer information registration screen (confirmation screen) 56. As shown in Figure 20, the customer information registration screen (confirmation screen) 56 displays the short address acquired in step S12, the business card image acquired in step S14, as well as the URL of the homepage to be registered and the homepage screen received in step S55. Note that in Figure 20, the customer information registration screen (confirmation screen) 56 displays the homepage screen to be registered, but a preview image may also be displayed.

In this way, this embodiment has the advantage of reducing registration errors by displaying the URL, screen, or preview image of the homepage to be registered.

(Third embodiment)
Next, a third embodiment will be described.

The third embodiment differs from the first and second embodiments in that it displays access history. In the following explanation of the third embodiment, explanations of the same parts as the first and second embodiments will be omitted, and only differences from the first and second embodiments will be explained.

Figure 21 is a sequence diagram showing the steps for tracking customer access according to the third embodiment. Note that the processing at the destination terminal 60 is executed by an application installed on the destination terminal 60.

As shown in FIG. 21, after an email is sent to the notification destination terminal 60 (step S42), the notification destination user instructs the notification destination terminal 60 to display the access history (step S61). The notification destination terminal 60 then requests the access history (email address (login ID)) from the tracking service 10 (step S62).

When the tracking service 10 (notification unit 102) receives the access history request, it responds with the access history to the notification destination terminal 60 (step S63).

When the notification destination terminal 60 receives the access history from the tracking service 10, it displays the access history list screen 61 (see Figure 22) on the display 506 (step S64).

Here, Figure 22 is a diagram showing an example of the access history list screen 61. As shown in Figure 22, when logged in with an email address and password, the access history list screen 61 displays a list of the URLs of accessed websites and one or more access dates and times for each business card image as customer information.

In this embodiment, the URL of the accessed homepage is displayed, but this is not limited to this. Instead of the homepage URL, information indicating the homepage, such as a thumbnail image or screen capture of the homepage, may also be displayed.

It is not desirable to display the shortened address on the access history list screen 61. The reason is that if a user clicks on the shortened address, it will be recognized as access from a customer and the access history will be registered. However, if control is exercised to exclude access from specific user terminals (for example, the notification destination terminal 60 of the notification destination), the shortened address may be displayed on the access history list screen 61.

In this way, according to this embodiment, by displaying a list of the URL of the accessed homepage and one or more access dates and times for each business card image as customer information, it is possible to track customers more efficiently.

The functions of each of the embodiments described above can be realized by one or more processing circuits. In this specification, the term "processing circuit" includes processors programmed to perform each function by software, such as processors implemented by electronic circuits, as well as devices such as ASICs (Application Specific Integrated Circuits), DSPs (Digital Signal Processors), FPGAs (Field Programmable Gate Arrays), and conventional circuit modules designed to perform each of the functions described above.

The devices described in the examples represent only one of several computing environments for implementing the embodiments disclosed herein.

In some embodiments, the first device includes multiple computing devices, such as a server cluster, configured to communicate with each other via any type of communication link, including a network, shared memory, etc., and to perform the processing disclosed herein. Similarly, the second device may include multiple computing devices configured to communicate with each other. Additionally, the elements of the first device and the second device may be combined into a single server device or may be separated into multiple devices.

REFERENCE SIGNS LIST 10 Information processing device 30 First user terminal 40 Second user terminal 50 Third user terminal 100 Information processing system 101 Registration unit 102 Notification unit 103 Reception unit 104 Generation unit 105 Transmission unit

JP 2009-020756 A

Claims (7)

An information processing device,
a registration unit that registers a first address for accessing information to be provided to a customer and a plurality of different identification information in association with each other ;
The registration unit
when a third user terminal accesses one of a plurality of second addresses, the plurality of second addresses including a different piece of identification information from the plurality of identification information, and when customer information relating to a customer is received from the third user terminal, the one piece of identification information included in the one second address is associated with the customer information and registered;
The information processing device further comprises:
a notification unit that, when the one second address is accessed from a first user terminal, notifies a predetermined notification destination of notification information including information indicating the provided information corresponding to the first address registered in association with the one identification information included in the one second address , and the customer information registered in association with the one identification information ;
1. An information processing device comprising: a receiving unit that receives the first address input in a second user terminal from the second user terminal;
a generation unit that generates the plurality of second addresses corresponding to the received first address, the plurality of second addresses including different pieces of identification information from among the plurality of pieces of identification information;
2. The information processing apparatus according to claim 1, further comprising : the generation unit receives a numerical value input to the second user terminal, and generates the plurality of second addresses , each including the plurality of different identification information , for the number of the input numerical value .
3. The information processing apparatus according to claim 2, wherein: the customer information about the customer is a business card image;
4. The information processing apparatus according to claim 1, wherein the information processing apparatus is a computer. a transmitting unit that, when the one second address is accessed from a first user terminal, requests redirection from the one second address to the one first address that is registered in association with the one identification information included in the one second address;
5. The information processing apparatus according to claim 1, wherein the information processing apparatus is a computer. An information processing method performed by an information processing device,
a step in which a registration unit registers a first address for accessing information to be provided to a customer and a plurality of different identification information in association with each other ;
a step of registering, when the registration unit receives customer information relating to the customer from a third user terminal, one of a plurality of second addresses, each of which is a different second address and includes a different piece of identification information from the plurality of identification information, in association with the one piece of identification information included in the one second address;
a notification unit, when the one second address is accessed from a first user terminal, notifying a predetermined notification destination of notification information including information indicating the provided information corresponding to the first address registered in association with the one identification information included in the one second address and the customer information registered in association with the one identification information;
An information processing method comprising: A computer that controls an information processing device
a registration unit that registers a first address for accessing information to be provided to a customer and a plurality of different identification information in association with each other , and when a third user terminal accesses one of the plurality of different second addresses, each of which includes a different identification information from the plurality of identification information, and when customer information related to a customer is received from the third user terminal, registers the one identification information included in the one second address in association with the customer information ;
a notification unit that, when the one second address is accessed from a first user terminal, notifies a predetermined notification destination of notification information including information indicating the provided information corresponding to the first address registered in association with the one identification information included in the one second address and the customer information registered in association with the one identification information;
A program to function as a