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Announcing our $20m Series A.  (opens in new tab)
Sequence
CPQ

Quote any deal.
Bill it automatically.

Create beautiful, web-based proposals with usage tiers, ramp pricing, and custom terms in minutes. When your customer signs, billing starts automatically.

Sequence CPQ interface showing quote builder with pricing and deal terms
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Why revenue teams switch to Sequence

Beautiful quotes, zero effort

Beautiful, flexible proposals built in under 90 seconds that customers actually want to sign.

Approvals that don't kill deals

Configurable workflows give leadership the visibility they need without slowing deals down.

Frictionless sales to finance handover

Quoting and billing run on one engine. When a quote is signed, billing goes live.

Built for B2B complexity. Without the B2B complexity.

Sequence CPQ is purpose built for modern B2B teams: custom contracts, negotiated terms, hybrid pricing, and deals that don't fit templates.

Linear, volume, graduated, packaged, and percentage-based models. Set min/max fee thresholds, run credit burndowns, and bill on any metric you can define.

What you quote is what you bill. Automatically.

Sequence quotes and bills from the same engine. What your customer signs is what gets invoiced, down to the last line item.

1. Generate quote

Build your quote from the same product catalog that powers billing. Add usage tiers, configure ramp phases, and set discounts all using the exact pricing logic that billing will run on.

Generate quote

2. Quote signed

Native e-signature via Dropbox Sign, embedded in the quote page. Your customer gets a link, opens the quote, and signs without creating an account or downloading anything.

Quote signed

3. Schedule created

The moment a quote is executed, Sequence creates the billing schedule automatically. Every detail carries over exactly as quoted.

Schedule created

4. Invoices generated

Invoices go out on schedule, with usage and seats calculated automatically. Proration, mid-cycle changes, overages: Sequence handles the math. Line items match exactly what was quoted.

Invoices generated

An editor that feels like Notion

Lock in the structure that works. Set standard sections, terms, and legal language so every quote your team sends follows the same format.

An editor that feels like Notion

Templates interfaceFlexible content blocks interfaceSmart variables interfaceAttachments interfaceHosted interface

Quotes your customers actually want to sign

E-signatures, built in

Customers sign directly on the quote. E-signatures are powered by Dropbox Sign. Set signers, counter-signers, and signing order.

Signature modal with handwritten signature and Insert signature button

Real-time activity tracking

See when a prospect opens your quote, how often they've viewed it, and how long they spent. Follow up when the moment is right.

Insights panel showing deal pulse with high engagement, 4 currently viewing, and total views chart

Authentication via magic links

Signers receive a magic link that lets them click and sign immediately, without creating an account.

List of signers with unique magic link URLs for passwordless authentication

Everything in one link

Attach MSAs, SOWs, DPAs, and supporting docs to the quote. One link, with pricing, terms, and documents all in one place.

Quote page with Commercial Agreement, shareable link, and attached documents including MSA and SOW

Keep deals moving fast without losing control

Set approval rules, track deals in real time, and get Slack alerts when something needs attention. Without slowing down your reps.

Approval workflow interface

Workflows that write themselves

Build workflows in natural language. Automate multi-step processes like custom approval workflows, contract intake, invoice review, and more, without writing code.

Deal desk dashboard

Smart guardrails on every quote

Hard-block quotes that violate policy. Soft-nudge reps when something looks off, draft renewals automatically. A deal desk that runs itself.

Audit trail view

Audit trail from first draft to signed contract

Edits, versions, and approval decisions are logged and timestamped. Quotes lock on signature, permanently.

Deal alerts in Slack

Deal alerts in Slack

Approve quotes, unblock deals, and sign contracts without leaving Slack.

Integrated with your
systems of record

Works natively with your CRM, ERP, and CLM.

Salesforce logo
HubSpot logo
Attio logo
Dropbox Sign logo
QuickBooks logo
Xero logo
NetSuite logo
Rillet logo
Campfire logo
Avalara logo
Anrok logo
Numeral logo
Sphere logo
Stripe logo
GoCardless logo
Equals logo
Workday logo
BigQuery logo
Snowflake logo
Databricks logo
Postgres logo

The new standard in CPQ

Bring your most complex deal structure. We'll show you how Sequence handles it end to end.

Sequence CPQ – Quote Any Deal. Bill It Automatically. | Sequence