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ESPN’s Audiences for College Basketball On Track for Major Growth
By George Winslow published
Viewing of women’s games are up 33% putting them on pace for best season in 17 years while men basketball is up 25%

Cineverse Acquires TV Monetization Platform IndiCue
By George Winslow published
As a result of the deal, Cineverse expects to get a majority of its revenue from technology and streaming infrastructure solutions by 2027

Winter Olympics Averaging 25.7 Million U.S. Viewers, Double 2022 Audiences
By George Winslow published
More than 200 million Americans have watched NBCU’s 'Legendary February’ coverage of Olympics, Super Bowl and NBA in the first 11 days of February

Comcast Advertising, Adara Launch New Measurement Tools for Travel Industry
By George Winslow published
The offering directly matches TV ad exposure to travel bookings, helping advertisers optimize campaigns and prove return on ad spend

New Digital Platform Lets Broadcast Journalists Rate Working Conditions
By George Winslow published
Ex-TV anchor launched the RateMyStation platform as a kind of `Glassdoor for News’ so journalists could share newsroom experiences

LTN Names 3 Executives to Lead Technology Group
By Mike Demenchuk published
People New organization will power rapid video-network growth, company says

Mo Rocca to Receive the 2026 LABF Insight Award at NAB Show
By Mike Demenchuk published
NAB Show ‘CBS Sunday Morning’ correspondent will be honored for blending journalism, history and humor

WISC-TV’s Scot Chastain to Lead Morgan Murphy’s New Marketing Team
By Mike Demenchuk published
People GM’s promotion marks the station group’s first effort to establish a dedicated, company-wide marketing and creative services group
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