Distractive Review Insights

Overall Review Rating

5.0

Quality 5.0
Schedule 4.8
Cost 4.8
Willing to Refer 5.0

Top Mentions

Review Highlights

Successful Community Engagement

Distractive excels in community management, significantly enhancing engagement on platforms like Telegram, Discord, and Twitter Spaces. Their ambassador programs and community-driven content have been particularly effective.
Challenges in Scaling Team

During high-demand periods, there were challenges in scaling the team while maintaining responsiveness. However, this was addressed by expanding the team to better meet client needs.
Strong Client Relationships

Clients value the cultural fit and alignment in values with Distractive. This has fostered strong working relationships and trust, contributing to successful long-term collaborations.
Professional Project Management

Clients appreciate Distractive's project management, noting timely deliveries and effective communication. They are responsive to client needs, ensuring clarity and flexibility in their approach.
Client Satisfaction with Deliverables

The deliverables from Distractive, such as onboarding content and marketing assets, are highly regarded. Clients report positive feedback from their own stakeholders and see tangible results in engagement and visibility.
Strong Industry Expertise

Distractive is recognized for its deep understanding of Web3/Web2 audiences and decentralized networks. Clients consistently highlight their industry expertise, especially in marketing to open-source and crypto communities.

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Distractive Reviews

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Content Writing Services Product Marketing Video Production
Product Description Writing
+1
Confidential
July - Sep. 2025

5.0

Quality: 5.0

Schedule: 5.0

Cost: 5.0

Willing to Refer: 5.0

"The team is very professional."

Dec 4, 2025

Department Manager, Acurast

Anonymous

Information technology
Switzerland
11-50 Employees
Online Review
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Distractive developed an onboarding content strategy for a decentralized compute network. The team's work included creating an onboarding landing page, blog, and video for Web2 users with no experience.

Distractive's work was well-received by the client's community managers and was among the top 20 most viewed pages. The team was professional, detail-oriented, and flexible in accommodating changes. Distractive also demonstrated a deep understanding of the Web3/Web2 audience.

The client submitted this review online.

BACKGROUND

Please describe your company and position.

I am a department manager at Acurast

Describe what your company does in a single sentence.

Decentralized Compute Network Powered by Smartphones

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Distractive to accomplish?

Develop an onboarding content strategy for our website

SOLUTION

How did you find Distractive?

Referral

Why did you select Distractive over others?

High ratings
Referred to me
Known in the industry

How many teammates from Distractive were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The team developed a website onboarding flow for Web2 users with no prior technical knowledge. This involved a deep dive into the existing onboarding process and the creation of effective, evergreen content written in clear, accessible language.

The specific deliverables included an onboarding landing page, onboarding blogpost and an onboarding video.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The new onboarding landing page and blog are in the top 20 pages and screens by views (from the 707 in total). We also received a lot of postive feedback from our community managers who now use the content as a tool to inform new members on the onboarding process.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

I really enjoyed working with the team from Distractive. They were on time, and always very communicative about what was needed from our side and what the expectations were. They're very flexible (in case some additional changes needed to happen) and always happy to think along and help.

What was your primary form of communication with Distractive?

Virtual Meeting
Email or Messaging App

What did you find most impressive or unique about this company?

The team is very professional, and has a good understanding of the Web3/Web2 audience, and how to market to them. Even though we had a relatively small project, they put in a lot of effort to make sure every detail is correct, and that we're not just quickly rushing through things to get them done.

Are there any areas for improvement or something Distractive could have done differently?

I don't see anything the team could have done differently. It's honestly been refreshing to work with an agency in the web3 space who delivers on time, has a deep understanding of the space and is very professional.

RATINGS

5.0

Blockchain Marketing Search Engine Optimization Social Media Marketing
Crypto Marketing
+1
Confidential
Dec. 2020 - Jan. 2024

5.0

Quality: 5.0

Schedule: 5.0

Cost: 4.5

Willing to Refer: 5.0

"What stood out was their ability to combine sharp strategy with execution."

Sep 15, 2025

Head of Operations, Moonbeam Foundation Ltd

Aaron Evans

Other industries
George Town, Cayman Islands
11-50 Employees
Online Review
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Distractive provided digital marketing services for an open-source software company. The team was responsible for content development, SEO, community management, social media marketing, and event management.

Distractive helped the client improve their website traffic, organic search rankings, and community engagement. The team successfully executed and promoted key events and drove strong attendance at community calls and workshops. Distractive delivered work on time and communicated well.

The client submitted this review online.

BACKGROUND

Please describe your company and position.

I am the Head of Operations of Moonbeam Foundation Ltd

Describe what your company does in a single sentence.

The Moonbeam Foundation is an open source software company whose mission is to foster the development and adoption of the Moonbeam network (https://moonbeam.network), an EVM compatible smart contract platform deployed as a rollup on the Polkadot network.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Distractive to accomplish?

create the website, manage social channels, secure collaborations/partnerships, and develop a strong community
develop and execute the marketing, community and partnership strategy for TGE

SOLUTION

How did you find Distractive?

Referral

Why did you select Distractive over others?

High ratings
Pricing fit our budget
Great culture fit
Good value for cost

How many teammates from Distractive were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Digital Marketing Content development inc. imagery according to brand guidelines, for placement on the website or external websites where needed

Website management (moonbeam.network, moonbeam.foundation) SEO keyword research, strategy, content development, and implementation

Monthly newsletter series (creation, management, send) and growth of the email lists

Community Management

Ambassador recruitment, onboarding, and management

Community management (inc. coordinated campaigns on chat channels like Telegram/Discord)

Ongoing engagement with the community and community leaders (senior ambassadors) - challenges, translations, and activation of ambassadors in community chat rooms when needed

Events sponsorships & coordination Conference sponsorship, branding, booth staffing, and management

Organization and promotion of side events near conferences

Submission of speaking proposals to various events

Recurring online events and programs (secure speakers, develop content promote, manage)

Hackathon campaign planning, organization, promotion (NOT administration or judging of bounties etc)

Paid Media/Advertising Strategy, creation of creative, management, and performance evals/optimization of: Targeted SEM campaigns; Social media advertising through Twitter, LinkedIn, Reddit, and others where appropriate, in Marketing Provider’s reasonable discretion; Developer-focused third party media buys (e.g., Etherscan, Readthedocs)

Management of paid media relationships and utilization/management (e.g., Journal du Coin, ODaily)

Comms Email design, content, sends plus list management, database management, segmentation from a marketing ops perspective

PR - strategy, management of PR firm, identification and creation of media opportunities.

Coordination with ecosystem teams to provide PR services where needed.

AR - coordination and oversight as needed. Social media - operation and growth of official Moonbeam and Moonriver social and chat channels including Discord, Telegram, Twitter, Reddit Branding Image generation according to brand guidelines

Recommendations for improvements and extensions to brand where needed Vendor management and procurement of promotional merchandise for project contributors, community member rewards, events, and marketing giveaways

Content Creation of Announcements & Educational articles for the website or other channels (e.g., Moonbeam Community Blog on Medium)

Coordination of Community-generated content (video, written) via content bounties, the ambassador program, and more

Coordination of Commissioned content (e.g., explainer videos, tutorials) through an external agency

Review of Externally-produced content to ensure material compliance with agreed-upon marketing guidelines (includes announcements, blogs, website copy, and other materials that are not intended to be published on the Moonbeam websites, but would be shared via promotional channels if approved).

Ecosystem development Field inbound inquiries (leads) and explain Moonbeam Act as coordinator to connect projects with resources (devrel, potential investors, etc.)

Help teams work through the grants process with an understanding of the needs for the ecosystem and the limitations of the Foundation Recruit new teams and builders to come deploy and contribute to the Moonbeam ecosystem Support the marketing team in helping coordinate resources for announcements and events in the ecosystem

Work with ecosystem and Foundation to determine the needs of the ecosystem to better tailor the grants program for supporting team to build Attend events, live and remote, to be a Moonbeam support and drive awareness about the ecosystem and community

Monthly reporting for agreed-upon KPIs - publicly on the Marketing Provider website for the community, but also additional metrics for the Moonbeam Foundation

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Distractive delivered measurable results across multiple areas of our marketing and ecosystem efforts.

Website traffic and visibility improved significantly, with higher organic search rankings and a growing subscriber base for our newsletters. Community engagement expanded meaningfully - ambassador recruitment and onboarding increased, and participation across Telegram, Discord, and Twitter Spaces grew month over month. They also successfully executed and promoted key events, securing speaking opportunities and driving strong attendance at community calls and workshops.

Their ecosystem development work directly supported new project teams joining and deploying on Moonbeam, strengthening adoption of the network.

Most importantly, Distractive drove the marketing, community, and partnership strategy for the token generation event, which debuted in the top 100 by market cap.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Items were generally delivered on time. When instances of competing priorities came up, Distractive leadership would esclate these to Moonbeam Foundation management and make recommendations to ensure best possible outcomes.

What was your primary form of communication with Distractive?

Virtual Meeting
Email or Messaging App

What did you find most impressive or unique about this company?

Nate and Katie were a driving force behind Moonbeam's early success. They built the brand from the ground up by creating the website, managing social channels, landing collaborations, and developing a strong community that became one of the most engaged in the space. On top of that, they drove the marketing, community, and partnership strategy for the token generation event, which debuted in the top 100 by market cap.

What stood out was their ability to combine sharp strategy with execution: they didn’t just create assets, they focused on momentum. Now, through Distractive, they've built a team around those same strengths. If you're looking for partners who can not only define your brand but also help it scale and stand out in a competitive market, Nate and Katie (and their team) are exactly who you want in your corner.

Are there any areas for improvement or something Distractive could have done differently?

As Moonbeam was preparing for launch, I think it was very difficult to scale the team while simultaneously being responsive to the business. However, this was to be expected as it was a very busy time for everyone. Since then, Nate and Katie have built a larger team that can scale with any business.

RATINGS

5.0

Social Media Marketing Web Design Web Development
Confidential
Jan. 2024 - Nov. 2025

5.0

Quality: 5.0

Schedule: 4.5

Cost: 5.0

Willing to Refer: 5.0

"Distractive deeply understood marketing and the particularities of open-source/crypto developer communities."

Nov 13, 2025

CEO, Web3 Foundation

Fabian Gompf

Information technology
Zug, Switzerland
11-50 Employees
Online Review
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Distractive provided web design, development, and marketing for a decentralized web technology foundation. The team created marketing strategies for events, social media, content, and web positioning.

Distractive's efforts led to a cohesive look and feel across all assets, creating clearer onboarding flows to educate potential users. The team had a profound understanding of marketing and the specific needs of the client's industry. Distractive provided timely deliverables during the project.

BACKGROUND

Introduce your business and what you do there.

I’m the CEO of Web3 Foundation. We support and develop decentralized web technologies and protocols, focusing on cryptographic methods to enhance the security and stability of the Web3 ecosystem.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Distractive?

We needed help with marketing.

SOLUTION

What was the scope of their involvement?

Distractive took over all marketing for the Polkadot technology stack and its ecosystem. This included the strategy for events, socials, content, website, and overall positioning. The team was responsible for delivering the project's main website and its content, as well as creating and managing content and campaigns on social media. They also led the events strategy.

What is the team composition?

We worked with 10–15 teammates from Distractive.

How did you come to work with Distractive?

Distractive was a great culture fit, and their company values aligned with ours. Additionally, they had extensive industry experience.

What is the status of this engagement?

We worked together from January 2024 to November 2025.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Distractive delivered a consistent look and feel across Polkadot assets. They also created clearer onboarding flows with improved ways to reach and educate potential users.

How did Distractive perform from a project management standpoint?

Distractive delivered on time. We communicated via virtual meetings, emails, and messaging apps.

What did you find most impressive about them?

Distractive deeply understood marketing and the particularities of open-source/crypto developer communities.

Are there any areas they could improve?

I can’t think of anything.

RATINGS

5.0

Showing 1-3 of 3 Reviews

Our Story

Web3 isn't just the space we operate in; it's our home. We thrive in the dynamic, chaotic energy of this ever-evolving landscape.

Our passion for innovation drives us to build more than brands... we build movements. We embed our clients' culture and values into everything we create.

We're not just proud of our work—we're fans of it. This contagious enthusiasm sparks positivity and engagement that ripple through every project we touch.

Clutch verification provides an additional layer of data to help you make the right purchasing decision of business services.

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Verified Client Reviews: 3

Overall Review Rating: 5

Source: Clutch

Last Updated: December 4, 2025

Business Entity

Business Entity Name	Distractive Inc.
Source	Massachusetts Secretary of State
Jurisdiction of Formation	Massachusetts
Date of Formation	April 30, 2025
Status	Active
Last Updated	September 11, 2025
ID	MA: 001885707 DE: 7269579

Credit Report Results

International Credit Risk Assessment methodology, the International Credit Risk Assessment rating is determined by our analysis of a credit report and third-party data." >	Moderate Risk
Source	Creditsafe
Last Updated	September 18, 2025

Learn More About The Clutch Verification Process

Locations (1)

68 Harrison Avenue Boston, MA, United States 02111

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Moonbeam Foundation

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Aaron Evans

Web3 Foundation

(1)

Fabian Gompf

Distractive

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Distractive Review Insights

Overall Review Rating

Top Mentions

Review Highlights

Successful Community Engagement

Challenges in Scaling Team

Strong Client Relationships

Professional Project Management

Client Satisfaction with Deliverables

Strong Industry Expertise

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Distractive Reviews

Content Strategy for Decentralized Compute Network

BACKGROUND

OPPORTUNITY / CHALLENGE

SOLUTION

RESULTS & FEEDBACK

RATINGS

Digital Marketing & SEO Services for Open-Source Software Co

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SMM, Web Dev & Design for Descentralized Web Tech Foundation

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