JP4249536B2 - Electronic commerce system and electronic commerce server - Google Patents

Description

[0001]
BACKGROUND OF THE INVENTION
The present invention relates to an electronic commerce system for ordering goods from a user terminal connected to an electronic commerce server via a network.
[0002]
[Prior art]
Conventionally, with the spread of the Internet, it has become possible to conduct electronic commerce by connecting an information communication terminal such as a personal computer to the Internet. According to electronic commerce using the Internet, users can always purchase desired products and services from providers of products and services as long as the user can connect an information communication terminal such as a personal computer to the Internet. .
[0003]
Electronic commerce can reduce the activities and costs for acquiring new users for providers of products and services, and users can purchase and service desired products without being limited by time or place. There is an advantage that it is possible to proceed with receiving the provision of.
[0004]
By the way, when a user intends to purchase a product by electronic commerce, the user needs to access the homepage of the product provider and select a desired product on the homepage. However, when the user has poor product knowledge, there is a problem that the purchase may be lost without knowing the optional accessory of the product or an item that is desired to be purchased together with the product. If this is a face-to-face sales, the sales staff will point out, so users can know such optional accessories and items that should be purchased at the same time. .
[0005]
In order to solve such a problem, in Patent Document 1, a product related to the product is stored in association with each provided product, and when the user selects the product, the selected product and the related product are displayed. A technique for preventing a user from unintentionally failing to purchase a related product by presenting is disclosed.
[0006]
[Problems to be solved by the invention]
However, the technique disclosed in Patent Literature 1 merely presents a recommended product related to a selected product by presenting a product related to the product selected by the user. For this reason, when the user arbitrarily selects a plurality of products, information on recommended products for each selected product will be presented, but whether or not there is an inconsistent combination among the selected products. Judgment is not made.
[0007]
For example, when the user selects the product A and its optional products b and c, and the option product b and c that can be used simultaneously with the product A is only one of b and c, the optional products b and c Information that only one of them can be used at the same time is not presented.
[0008]
If a user with poor product knowledge or a user who selects a large number of products selects an exclusive combination of products, if a notification to that effect is made before the purchase decision procedure, It is possible to eliminate the trouble of purchasing unnecessary goods and returning them. On the other hand, it is possible for the product provider to reduce the labor and cost of accepting a return from a user who has purchased the product by mistake.
[0009]
The object of the present invention is to check whether there is an exclusive combination between the products selected by the user when the user purchases a plurality of products, thereby notifying an error due to unnecessary product selection. The object is to provide an electronic commerce system that realizes prevention of purchase.
[0010]
Recently, electronic commerce using the Internet is used not only in BtoC (company-consumer) but also in BtoB (company-company). Among the companies that use electronic commerce in BtoB, there are brokers who wholesale goods. In the case of such an intermediary, there are cases where the mandatory option product is not selected or the exclusive option product is selected because of handling various products. In such a case, it is cumbersome to receive notifications about required optional items and exclusive optional items every time.
[0011]
Therefore, another object of the present invention is to prevent unnecessary notifications from being given to such users in consideration of the convenience of users who dare not select mandatory option items or select exclusive option items. It is to provide an electronic commerce system that can be used.
[0012]
[Patent Document 1]
JP 2001-265853 A
[0013]
[Means for Solving the Problems]
  In order to achieve the above object, an electronic commerce system of the present invention is an electronic commerce system for placing an order for products and optional products corresponding to the products from a user terminal connected to an electronic commerce server via a network. The electronic commerce server includes an exclusive option product storage unit that stores exclusive option product information for another option product that is an exclusive combination with the option product for each option product corresponding to the product, Using the receiving means for receiving the product selected by the user terminal and the option product information corresponding to the product and the option product information corresponding to the product received by the receiving means, stored by the exclusive option product storage means A first search means for searching whether an optional product that is an exclusive combination has been selected; As a result of the search by the first search means, when an exclusive combination is not extracted between the selected optional items, an order receiving means for receiving an order for the selected optional items, and the first search means When an exclusive combination is extracted between the selected option products as a result of the search by the above, the extracted exclusive combination information is transmitted, and any or duplicates from the option products that become the exclusive combination First transmission means for transmitting to the user terminal screen information capable of selecting whether to order an optional product to be ordered;Of the optional items corresponding to the product, required optional product storage means for storing required optional product information, and optional product information corresponding to the product received by the receiving means, the required optional product storage means A second search means for searching for selection omissions from the stored required optional items; and if the required optional items that are omissions are extracted as a result of the search by the second search means, A second transmission means for transmitting the optional product information and transmitting screen information for selecting whether notification is required when there is a next selection omission to the user terminal;The order receiving means orders the option product selected in duplicate when the option product that is the exclusive combination transmitted from the user terminal by the first transmission means is selected again. AcceptThe second transmission means includes a plurality of products that require the required option for one required option product provided for each user ID included in the authentication information transmitted from the user terminal, and , By referring to the required optional item history database that is associated with information indicating whether notification is required when not selected for each of the plurality of items, the required items for one item When an optional product is not selected, it is determined whether notification of the required optional product is not selected for the product, and the required optional product is not selected for each of the other products for the required optional product. It is determined whether there is a product that does not require notification to the effect, and the content of the notification is changed. After the selection that the notification of the optional product is not required is made, the first product is selected again by the receiving unit next time, and the notification-free essential optional product corresponding to the first product has not been selected last time. Since the fact that the notification is unnecessary for the first product requiring the required optional product is registered in the required optional product history database, the required optional product information is stored in the user terminal. On the other hand, the second product different from the first product is selected by the receiving means, the required optional product corresponding to the second product is not selected, and the required product is not selected When an optional product is the same as the mandatory optional product that does not require notification for the first product, the mandatory optional product is stored in the mandatory optional product history database. Since it is not registered that the notification is unnecessary for the required second product, the required optional product information is transmitted to the user terminal, and the required optional product history database stores the required optional product information. Since it is registered that the notification is not required for the first product that is required, the first product transmits information indicating that the required optional product is not required to be transmitted to the user terminal. And
[0014]
  In order to achieve the above object, an electronic commerce server of the present invention is an electronic commerce server for ordering products and optional products corresponding to the products from a user terminal connected to the electronic commerce server via a network. Each option item corresponding to the item is selected by the user terminal, exclusive option item storage means for storing exclusive option item information for other option items that are in an exclusive combination with the option item Receiving means for receiving the product and the option product information corresponding to the product, and using the option product information corresponding to the product received by the receiving means, the exclusive combination stored by the exclusive option product storage means; A first search means for searching whether an optional product is selected, and a search by the first search means. As a result, when an exclusive combination is not extracted between the selected optional items, the selected order item is selected as a result of the search by the order receiving unit for receiving the order of the selected optional item and the first search unit. When an exclusive combination is extracted between optional items, the extracted exclusive combination information is transmitted, and whether or not an optional item that is an exclusive combination is to be ordered is ordered. First transmission means for transmitting selectable screen information to the user terminal;Of the optional items corresponding to the product, required optional product storage means for storing required optional product information, and optional product information corresponding to the product received by the receiving means, the required optional product storage means A second search means for searching for selection omissions from the stored required optional items; and if the required optional items that are omissions are extracted as a result of the search by the second search means, A second transmission means for transmitting the optional product information and transmitting screen information for selecting whether notification is required when there is a next selection omission to the user terminal;The order receiving means orders the option product selected in duplicate when the option product that is the exclusive combination transmitted from the user terminal by the first transmission means is selected again. AcceptThe second transmission means includes a plurality of products that require the required option for one required option product provided for each user ID included in the authentication information transmitted from the user terminal, and , By referring to the required optional item history database that is associated with information indicating whether notification is required when not selected for each of the plurality of items, the required items for one item When an optional product is not selected, it is determined whether notification of the required optional product is not selected for the product, and the required optional product is not selected for each of the other products for the required optional product. It is determined whether there is a product that does not require notification to the effect, and the content of the notification is changed. After the selection that the notification of the optional product is not required is made, the first product is selected again by the receiving unit next time, and the notification-free essential optional product corresponding to the first product has not been selected last time. Since the fact that the notification is unnecessary for the first product requiring the required optional product is registered in the required optional product history database, the required optional product information is stored in the user terminal. On the other hand, the second product different from the first product is selected by the receiving means, the required optional product corresponding to the second product is not selected, and the required product is not selected When an optional product is the same as the mandatory optional product that does not require notification for the first product, the mandatory optional product is stored in the mandatory optional product history database. Since it is not registered that the notification is unnecessary for the required second product, the required optional product information is transmitted to the user terminal, and the required optional product history database stores the required optional product information. Since it is registered that the notification is unnecessary for the first product to be required, the first product transmits information indicating that the required optional product is not required to be transmitted to the user terminal.Features.
[0023]
DETAILED DESCRIPTION OF THE INVENTION
Hereinafter, embodiments of the present invention will be described with reference to the drawings.
[0024]
[First Embodiment]
FIG. 1 is a configuration diagram of an electronic commerce system according to a first embodiment of the present invention.
[0025]
In the electronic commerce system 1, an electronic commerce site 10 including a management server 100, an electronic commerce server 200, and a database 300 connected to the LAN 11 is connected to a plurality of user terminals 30 (user terminals) via a communication line 20 (network). It is connected.
[0026]
FIG. 2 is a hardware configuration of the management server 100 and the electronic commerce server 200 in FIG.
[0027]
Since the management server 100 and the electronic commerce server 200 have the same structure, components of the management server 100 are denoted by reference numerals in the 100s and components of the electronic commerce server 200 are denoted by reference numerals of the 200s. Hereinafter, the management server 100 and the electronic commerce server 200 will be collectively referred to as servers 100, 200, etc., and description will be made with each component together with the code of both.
[0028]
Servers 100 and 200 are CPUs 101 and 201, RAMs 102 and 202, ROMs 103 and 203, hard disks 104 and 204, recording medium drives 105 and 205, network cards 106 and 206, keyboards 107 and 207, mice 108 and 208, video adapter 109, respectively. 209, and these are connected to each other via system buses 110 and 210.
[0029]
The CPUs 101 and 201 perform various operations such as four arithmetic operations and comparison operations and hardware control based on an operation system (hereinafter referred to as “OS”) program and application program.
[0030]
The RAMs 102 and 202 temporarily store the OS and application programs recorded in the external storage device, and these are executed under the control of the CPUs 101 and 201. The ROMs 103 and 203 store a so-called BIOS that manages input / output to / from an external storage device in cooperation with the OS.
[0031]
The hard disks 104 and 204 store an OS, an information search execution program for performing information search, and an information search database.
[0032]
The recording medium drives 105 and 205 are drive devices that are used to install an application program or the like recorded on a recording medium such as a CD-ROM, DVD-ROM, or CD-R on the hard disk 104, for example.
[0033]
The network cards 106 and 206 communicate with the outside via the network 20 in cooperation with the OS communication program controlled by the CPUs 101 and 201.
[0034]
The keyboards 107 and 207 and the mice 108 and 208 are input devices for inputting instructions.
[0035]
The video adapters 109 and 209 are used for forming an image to be displayed on the image display device.
[0036]
FIG. 3 is a diagram illustrating a data configuration recorded in the database 300.
[0037]
The database 300 includes a user database 301 (hereinafter, user DB 301) and a product database 302 (hereinafter, product DB 302).
[0038]
The user DB 301 is data for managing user information necessary when the user terminal connects to the electronic commerce server 200. In the product DB 302, product information provided by electronic commerce is recorded. In the product DB 302, information on essential optional items and optional items for each product, exclusive optional product information, and the like are recorded. The management server 100 and the electronic commerce server 200 access such a database 300 and read data recorded in the database 300.
[0039]
In FIG. 1, the database 300 is connected to the LAN 11, but the data in the database 300 is recorded in the hard disks 104 and 204 built in either the electronic commerce server 200 or the management server 100. Also good.
[0040]
In order for a user to purchase a product by electronic commerce, it is necessary to place an order after connecting the user terminal 30 to the electronic commerce server 200 and selecting a desired product. At this time, when a user with poor product knowledge places an order for a product, he may forget to select the required optional product for the selected product. In addition, when a user who selects a large number of products places an order for a product, there may be a case where a combination of exclusive option products that are mutually exclusive for the selected products is selected.
[0041]
FIG. 4 is a flowchart showing the entire flow of electronic commerce in the electronic commerce system according to the first embodiment.
[0042]
A characteristic of the processing shown in the flowchart of FIG. 4 is that when a user places an order for a product, a required optional product for the selected product has not been selected, and when a user places a large order for a product. When there is a combination corresponding to the exclusive option product among the selected products, the e-commerce server 200 has selected that the optional option product has not been selected for the user or the exclusive option product has been selected. This is a process for notifying that effect.
[0043]
A user connects the user terminal 30 to the electronic commerce server 200, and user authentication may be performed at the time of this connection.
[0044]
First, the user terminal 30 requests a product selection screen for selecting a product by the user (step S401).
[0045]
When the electronic commerce server 200 receives the product selection screen request (step S402), the electronic commerce server 200 searches the product DB 302, extracts information about the currently provided product, and based on the extracted product information. Screen information for the user to select a product is created and transmitted to the user terminal 30 (step S403).
[0046]
Upon receiving the product selection screen information (step S404), the user terminal 30 displays a product selection screen on which product information can be listed.
[0047]
FIG. 5 is a diagram showing a product selection screen.
[0048]
On the product selection screen, a product code column 501, a product name column 502, a stock column 503, and a list price column 504 are displayed as product information. The product code field 501 displays a unique code number for identifying the product, and the product name field 502 displays the name of the product. The stock status such as the number of stocks is displayed in the stock column 503, and the price of the product is displayed in the price column 504. When the user selects a product, it is selected and added to the cart by pressing an add button 505 for the desired product. Such a method of selecting a plurality of products using the add button 505 is a method generally used in electronic commerce.
[0049]
The user terminal 30 transmits the product information selected by the user to the electronic commerce server 200 (step S405).
[0050]
When the electronic commerce server 200 receives the selected product information (step S406), the electronic commerce server 200 searches whether or not the required optional product is missing in the product selected by the user (step S407). This search process will be described in detail later. If the required optional items are not missing, the process proceeds to step S412.
[0051]
If the required optional item is missing, the process proceeds to step S408, and the electronic commerce server 200 transmits the required optional item information regarding the missing required optional item to the user terminal 30.
[0052]
When the user terminal 30 receives the required optional product information (step S409), the user terminal 30 displays a required optional product non-selection notification screen for notifying that the required optional product is not selected.
[0053]
FIG. 6 is a diagram showing a screen for notifying that an optional option item has not been selected.
[0054]
A product code column 601, a required optional product (selected product) column 602, a stock column 603, and a price column 604 are displayed as product information on the mandatory optional product non-selection notification screen. The product code column 601 displays a unique code number for identifying the product. The required optional product (selected product) column 602 displays the names of products that are required optional products for the selected product. Note that the selected product name that requires the required optional product is displayed in parentheses arranged next to the name of the required optional product. For example, the display of “Case A (Camera A)” indicates that the product selected by the user is Camera A, and the mandatory optional product of Camera A is Case A. In the stock column 603, information about the presence or absence of stock is displayed. The price column 604 displays the price of the product.
[0055]
When purchasing the displayed required optional item, the user may press the send button 606 after checking the check box 605 of the required optional item to be purchased as illustrated. Thereby, the user terminal 30 transmits purchase or non-buy information about the required optional items to the electronic commerce server 200 (step S410).
[0056]
When the electronic commerce server 200 receives purchase or non-purchase information about the required optional item from the user terminal 30 (step S411), is a combination corresponding to the exclusive optional item selected from the required optional items selected by the user? Whether or not is searched (step S412). This search process will be described in detail later. If the combination corresponding to the exclusive option item has not been selected, this process ends.
[0057]
If the combination corresponding to the exclusive option item has been selected, the process proceeds to step S413, and the electronic commerce server 200 transmits information indicating that the combination corresponds to the selected exclusive option item to the user terminal 30 (step S413). ).
[0058]
When the user terminal 30 receives the exclusive option product information (step S414), the user terminal 30 displays an exclusive option product selection notification screen for notifying that a combination corresponding to the exclusive option product is selected from the selected required option products. To do.
[0059]
FIG. 7 is a diagram showing an exclusive option product selection notification screen.
[0060]
The check box 701 is a column for checking when purchasing a product. The product name column 702 is a column for displaying the name of the product. When one of the exclusive option items is applicable, only one of the items can be used. Therefore, one of the items is usually selected, but the exclusive option item can also be purchased. In that case, the check box 701 for the product to be purchased may be checked. Finally, when the transmission button 703 is pressed by the user, the user terminal 30 transmits purchase or selection information about the exclusive option item to the electronic commerce server 200 (step S415).
[0061]
When receiving the purchase or selection information (step S416), the electronic commerce server 200 ends this process.
[0062]
Next, the process of step S407 described above will be described using the flowchart of FIG.
[0063]
FIG. 8 is a flowchart showing the process of step S407 in the flowchart of FIG.
[0064]
The electronic commerce server 200 creates a selected product table for the product selected by the user (step S801), and temporarily records the created selected product table on the RAM 202 or the hard disk 204.
[0065]
Next, one product is extracted from the created selected product table (step S802), and the product DB 302 is searched using the extracted product as a key (step S803).
[0066]
FIG. 9 is a diagram showing a data structure of the product DB 302 in the database 300 of FIG.
[0067]
According to FIG. 9, the essential optional product of camera A is case A and memory C, and the essential optional product of camera B is case A.
[0068]
In step S804, it is determined whether or not the product DB 302 has essential optional product information for the product set as the key. If there is no mandatory optional item information, the process proceeds to step S809.
[0069]
If there is mandatory optional item information (YES in step S804), the process proceeds to step S805, and the essential optional item information is extracted from the product DB 302. For example, when the camera A is extracted as a key in step S802, the case A and the memory C exist as the required optional items of the camera A, and therefore the required optional item information regarding the case A and the memory C is extracted from the product DB 302.
[0070]
Next, it is determined whether or not the required optional product extracted in step S805 is present in the selected product table created in step S801 (step S806). If the mandatory optional item extracted in step S805 has already been selected, that is, if the user has selected the mandatory optional item, there is no need to notify the user again. Accordingly, if the required optional item is present in the selected item table, the process proceeds to step S809.
[0071]
If there is no required optional item, that is, if the user has not selected the required optional item (NO in step S806), the process proceeds to step S807.
[0072]
The required optional items not included in the selected product table created in step S801 are extracted from the required optional items extracted in step S805 (step S807). For example, if the user has selected camera A and case A, the product not selected as the required optional product is memory C. Therefore, in this step, the memory C is extracted.
[0073]
In step S808, a list of essential optional items extracted in step S807 is created. If a list has already been created, add the required optional items to the list. The list created in this way is temporarily recorded on the RAM 202 or the hard disk 204.
[0074]
It is determined whether or not there is an unsearched product in the selected product table created in step S801 (step S809). If there is an unsearched product, the process returns to step S802, and if there is no unsearched product, the process ends.
[0075]
If there is no missing indispensable optional item by the above processing, the process proceeds to step S412 in the flowchart of FIG. 4, and if there is an indispensable optional item missing, the process proceeds to step S408 in the flowchart in FIG.
[0076]
Next, the process of step S412 mentioned above is demonstrated using the flowchart of FIG.
[0077]
FIG. 10 is a flowchart showing the process of step S412 in the flowchart of FIG.
[0078]
The electronic commerce server 200 creates a selected product table for the product selected by the user (step S1001). Thereafter, the selected product list created is temporarily recorded on the RAM 202 or the hard disk 204.
[0079]
Next, one product is extracted from the created selected product table (step S1002), and the product DB 302 is searched using the extracted product as a key (step S1003).
[0080]
In step S1004, it is determined whether or not the option DB information is present in the product DB 302 for the product used as the key in step S1003. If there is no optional product information, the process proceeds to step S1015.
[0081]
If there is optional product information (YES in step S1004), the process proceeds to step S1005. In step S1005, the option product information searched in step S1003 is extracted from the product DB 302. For example, if the product selected in step S1002 is camera A, the optional items of camera A include lenses A, B, C, case A, and memory C, so lenses A, B, C, case A And information about the memory C is extracted from the product DB 302.
[0082]
It is determined whether or not the option product extracted in step S1005 is present in the selected product table created in step S1001 (step S1006). If the option item extracted in step S1005 is not in the selected item table, the combination corresponding to the exclusive option item is not selected. If there is no optional product, that is, if no optional product is selected, the process proceeds to step S1015.
[0083]
If there is an optional product (YES in step S1006), that is, if an optional product is selected, the process proceeds to step S1007, and the product created in step S1001 from the optional products extracted in step S1005 Extract selected products included in the selection table. For example, if the lens A is included in the selected product table created in step S1001, the lens A is extracted.
[0084]
Using the selected product (optional product) extracted in step S1007 as a key, the exclusive optional product in the product DB 302 is searched (step S1008). It is determined whether or not there is an exclusive option product in the product DB 302 (step S1009). If there is no exclusive option item, the process proceeds to step S1015.
[0085]
If there is an exclusive option item (YES in step S1009), the process advances to step S1010 to extract exclusive option item information from the product DB 302 (step S1010). For example, when the product DB 302 is searched using the lens A as a key, since the lens B and the lens C are recorded as the exclusive option product information (see FIG. 11), the product information of the lens B and the lens C is extracted.
[0086]
Using the exclusive option product extracted in step S1010 as a key, the selected product table created in step S1001 is searched (step S1011).
[0087]
It is determined whether or not there is an exclusive option product as a key in the selected product table (step S1012). If there is no exclusive option item, the process proceeds to step S1015.
[0088]
If there is an exclusive option product (YES in step S1012), the process proceeds to step S1013, and product information corresponding to the exclusive option product is extracted from the selected product table. For example, when product information of the lens B and the lens C is extracted in step S1010, if the lens B is detected as a result of searching the selected product table using the lens B and the lens C as a key, the product related to the lens B Information is extracted.
[0089]
In step S1014, an exclusive option item selection information list that is a list of combinations of the extracted exclusive option items is created. If a list has already been created, a combination of exclusive option items is added to the list, and the exclusive option item selection information list is temporarily recorded on the RAM 202 or the hard disk 204.
[0090]
It is determined whether there are unsearched products in the selected product table created in step S1001 (step S1015). If there is an unsearched product, the process returns to step S1002, and if there is no unsearched product, this processing is terminated.
[0091]
If the exclusive option product is not selected by the above processing, the processing shown in the figure is terminated, and if the exclusive option product is selected, the process proceeds to step S413 in the flowchart of FIG.
[0092]
[Second Embodiment]
The configuration of the electronic commerce system according to the present embodiment is the same as that of the electronic commerce system 1 according to the first embodiment, but the configuration of the database is different.
[0093]
FIG. 11 is a diagram showing a data configuration recorded in the database of the electronic commerce site in the electronic commerce system according to the second embodiment.
[0094]
The database 1100 includes a user DB 1101, a product DB 1102, an essential option product history DB 1103, and an exclusive option product history DB 1104. Since the user DB 1101 and the product DB 1102 are the same as the user DB 301 and the product DB 302 of the database 300 in the first embodiment, the description thereof is omitted.
[0095]
In the mandatory optional item history DB 1103, information about necessity of notification regarding mandatory optional items is recorded. In the exclusive option item history DB 1104, information about necessity of notification regarding exclusive option items is recorded.
[0096]
In the electronic commerce system according to the present embodiment, a user who purchases a large amount of products by repeatedly using an electronic commerce site, for example, a dealer, does not dare to select required optional items or selects exclusive optional items. In this case, a notification that the required optional product has not been selected or an exclusive optional product selected notification is not issued.
[0097]
FIG. 12 is a flowchart showing the entire flow of electronic commerce in the electronic commerce system according to the second embodiment.
[0098]
After the user authentication is completed (step S1201), from the product selection screen request (step S1202) on the user terminal 30 to the process (step S1208) for searching whether or not the mandatory optional item is missing on the electronic commerce server 200 is shown in FIG. Since this is the same as steps S401 to S407 in the flowchart showing the entire flow of the electronic commerce in the electronic commerce system according to the first embodiment shown in FIG.
[0099]
After searching for whether or not the mandatory optional item is missing in the product selected by the user in step S1208, if the mandatory optional item is missing, the process proceeds to step S1216 and the mandatory optional item is missing. If YES in step S1209, a process is performed in step S1209 to determine whether notification about the extracted essential optional item is necessary. The processing in step S1209 will be described with reference to the flowchart in FIG.
[0100]
FIG. 13 is a flowchart showing notification processing for notification of essential optional items.
[0101]
The electronic commerce server 200 extracts the user ID from the authentication information transmitted from the user terminal 30 (step S1301), and extracts one product from the required optional product list created in step S808 described in the first embodiment. (Step S1302). The required optional item history DB 1103 is searched using the extracted user ID and required optional items as keys (step S1303).
[0102]
FIG. 14 is a diagram showing a data structure of the required optional item history DB 1103 in FIG. For example, according to this table, even if the user with the user ID 12345 is not selected from the beginning for the case A that is an indispensable optional item for the camera A, it means that there is no need to notify. However, if case A, which is an indispensable optional product for camera B, has not been selected from the beginning, this means that notification is required. In this case, at the time of the previous purchase of the camera A, it may be notified that the camera A has been selected not to be notified that the case A is an indispensable optional product.
[0103]
Next, in step S1304, it is determined whether or not notification is required for the essential optional item. Specifically, it is searched whether or not a notification “required” flag is set in the “notification required” column of the required optional item history DB 1103. If it is not standing, no notification is required. For example, when case A is extracted in step S1302, in the example shown in FIG. 14, notification is not required for camera A, but notification is required for camera B. Notification is deemed necessary. Information indicating that notification is unnecessary for camera A is temporarily stored in the RAM 202 or the hard disk 204, and a notification to that effect is sent to the user terminal.
[0104]
The user terminal is notified that case A has been selected for camera A at the previous purchase of camera A as shown in FIG. In addition, if the “notification required” column of the mandatory optional item history DB 1103 is only “necessary” and “unnecessary” and is not recorded in relation to the base item, simply notify “necessary” or “unnecessary”. Judging whether or not is necessary. In this case, notification as shown in FIG. 15 cannot be made. A normal screen as shown in FIG. 16 is displayed on the user terminal. If notification is necessary, the process proceeds to step S1306.
[0105]
If notification is not necessary (NO in step S1304), the process advances to step S1305 to delete the required optional product from the required optional product list. By deleting from the required optional product list, the user terminal 30 is not notified that the required optional product has not been selected.
[0106]
Next, it is determined whether or not there is an unsearched product in the required optional product list (S1306). If there is an unsearched product, the process returns to S1302, and if there is no unsearched product, this process ends.
[0107]
If there is no missing essential option product through the above processing, the process proceeds to step S1216 of the flowchart of FIG. 12, and if there is a missing optional option product, the process proceeds to step S1210.
[0108]
Steps S1210 to S1213 are the same as steps S408 to S411 in the flowchart shown in FIG. The electronic commerce server 200 that has received the purchase or non-buy information in step S1213 determines whether or not the mandatory optional item is unpurchased (step S1214). If not, the process proceeds to step S1216. After proceeding to step S1215 and registering in the mandatory optional item history DB, the process proceeds to step S1216.
[0109]
The processing in step S1216 is the same as the processing in step S412 in the flowchart shown in FIG. If the exclusive option item is not selected by the processing in step S1216, the process ends. If the exclusive option item is selected, the process proceeds to the next step 217.
[0110]
Next, the process of step S1217 will be described in detail with reference to the flowchart of FIG.
[0111]
FIG. 17 is a flowchart illustrating exclusive optional item notification determination processing.
[0112]
The electronic commerce server 200 extracts the user ID from the authentication information transmitted from the user terminal 30 (step S1701), and sets a set of exclusions from the exclusive option item list created in step S1014 described in the first embodiment. Optional items are extracted (step S1702). Using the extracted user ID and exclusive option item as a key, the exclusive option item history DB 1104 is searched (step S1703).
[0113]
18 is a diagram showing a data structure of the exclusive option item history DB 1104 in the database of FIG.
[0114]
As shown in the uppermost row of the exclusive option product history DB 1104, even when the user with the user ID 12345 has selected the lens A and the lens B corresponding to the combination of the exclusive option product from the beginning, no notification is required. It is shown that.
[0115]
Next, in step S1704, it is determined whether it is necessary to notify the combination of the exclusive option items. If notification is necessary, the process proceeds to step S1706, and if notification is not necessary, the process proceeds to step S1705.
[0116]
In step S1705, the combination corresponding to the exclusive option product is deleted from the exclusive option product list. By this deletion, the user terminal 30 is not notified that the combination corresponding to the exclusive option product has been selected.
[0117]
Next, it is determined whether or not there is an unsearched product in the exclusive option product list (step S1706). If there is an unsearched product, the process returns to step S1702, and if there is no unsearched product, this process is terminated. .
[0118]
If it is not necessary to notify the exclusive option product by the above processing, the processing shown in FIG. 12 is ended. If the exclusive option product needs to be notified, the process proceeds to step S1218, and the electronic commerce server 200 Information indicating that the selected exclusive option item is selected is transmitted to the user terminal 30 (step S1218).
[0119]
Upon receiving the exclusive option product information (step S1219), the user terminal 30 displays an exclusive option product selection notification screen for notifying that a combination corresponding to the exclusive option product has been selected from the selected required option products. (See FIG. 19).
[0120]
When a check box 1901 of a product to be purchased by the user is checked and the transmission button 1903 is pressed, the user terminal 30 transmits purchase or selection information about the exclusive option product to the electronic commerce server 200 (step S1220).
[0121]
When receiving the purchase or selection information (step S1221), the electronic commerce server 200 determines whether or not the exclusive option item is purchased (step S1222). If it is a product purchase, it is registered in the exclusive option product history DB (step S1223), and then this process ends.
[0122]
  As described above, according to the embodiment of the present invention, the user can prevent erroneous purchase of unnecessary products. Thereby, the merchandise provider can reduce the labor and cost of accepting a return from the user.
In addition, the exclusive product is notified by searching whether there is an exclusive combination between the products selected by the user terminal, so that it is possible to prevent erroneous purchases due to unnecessary product selection and user information. And by referring to the exclusive selection history, users can search for products that do not need to be notified from among the exclusive combinations that have been searched, so it is unnecessary for users who dare to select exclusive option products. You can avoid giving a notice.
In addition, by searching whether there is an exclusive combination between the products selected by the user terminal, the exclusive product is notified, so that it is possible to prevent erroneous purchases due to unnecessary product selection, and user information And by referring to the mandatory selection history, it is possible to search for mandatory optional items that do not need to be notified by the user from among the mandatory products that have been searched, and also by referring to the user information and exclusive selection history. For users who do not dare to select mandatory optional items or select exclusive optional items because some users can search for products that do not require notification from among the exclusive combinations of products It is possible to prevent unnecessary notifications from being issued.
[0123]
【The invention's effect】
  As explained in detail above,The present inventionAccording to the above, since the exclusive product is notified by searching whether there is an exclusive combination between the products selected by the use terminal, it is possible to prevent erroneous purchase due to unnecessary product selection.
[Brief description of the drawings]
FIG. 1 is a configuration diagram of an electronic commerce system according to a first embodiment of the present invention.
FIG. 2 is a hardware configuration of the management server 100 and the electronic commerce server 200 in FIG.
FIG. 3 is a diagram showing a data configuration recorded in a database 300. FIG.
FIG. 4 is a flowchart showing an overall flow of electronic commerce in the electronic commerce system according to the first embodiment.
FIG. 5 is a diagram showing a product selection screen.
FIG. 6 is a diagram showing a screen for notifying that an optional option item has not been selected.
FIG. 7 is a diagram showing an exclusive option product selection notification screen.
FIG. 8 is a flowchart showing the process of step S407 in the flowchart of FIG. 4;
9 is a diagram showing a data structure of a product DB 302 in the database 300 of FIG.
10 is a flowchart showing the process of step S412 in the flowchart of FIG.
FIG. 11 is a diagram showing a data structure recorded in a database of an electronic commerce site in an electronic commerce system according to a second embodiment of the present invention.
FIG. 12 is a flowchart showing the entire flow of electronic commerce in the electronic commerce system according to the second embodiment.
FIG. 13 is a flowchart showing a notification determination process for essential optional items.
14 is a view showing a data structure of an essential optional item history DB 1103 in FIG. 11. FIG.
FIG. 15 is a diagram showing an example of a mandatory optional item non-selection notification screen.
FIG. 16 is a diagram exemplifying a required option product non-selection notification screen that is partially different from the required option product non-selection notification screen of FIG. 15;
FIG. 17 is a flowchart showing exclusive optional item notification determination processing;
18 is a diagram showing a data structure of an exclusive option product history DB 1104 in the database of FIG.
FIG. 19 is a diagram showing a screen for exclusive option product selection notification;
[Explanation of symbols]
1 Electronic commerce system
10 e-commerce site
11 LAN
20 Communication line
30 user terminals
100 Management server
200 e-commerce server
300,1100 database
301,1101 User DB
302,1102 Product DB
1103 Mandatory optional product history DB
1104 Exclusive option product history DB

Claims (2)

An electronic commerce system for ordering a product and an optional product corresponding to the product from a user terminal connected to the electronic commerce server via a network,
The electronic commerce server
Exclusive option product storage means for storing exclusive option product information for other option products that are an exclusive combination with the option product for each option product corresponding to the product;
Receiving means for receiving the product selected by the user terminal and optional product information corresponding to the product;
First search means for searching whether an option product that is an exclusive combination stored by the exclusive option product storage means is selected using the option product information corresponding to the product received by the receiving means;
As a result of the search by the first search means, if an exclusive combination is not extracted between the selected optional items, an order receiving means for receiving an order for the selected optional items;
As a result of the search by the first search means, when an exclusive combination is extracted among the selected option items, the extracted exclusive combination information is transmitted and the option that becomes the exclusive combination is transmitted First transmission means for transmitting to the user terminal screen information capable of selecting whether or not to order one of the optional items from the product;
Required optional product storage means for storing optional product information that is essential among the optional products corresponding to the product;
Second search means for searching for selection omissions from the required optional goods stored by the required optional goods storage means using the optional product information corresponding to the product received by the receiving means;
As a result of the search by the second search means, when an indispensable optional item is extracted, the extracted indispensable optional item information is transmitted and notification is required when there is an omission of next selection Second transmission means for transmitting screen information for selecting the user terminal to the user terminal,
The order receiving unit orders the option product selected in duplicate when the option product which is the exclusive combination transmitted from the user terminal by the first transmission unit is selected again. Accept
The second transmission means includes a plurality of products that require the required option for one required option product provided for each user ID included in the authentication information transmitted from the user terminal, and , By referring to the required optional item history database that is associated with information indicating whether notification is required when not selected for each of the plurality of items, the required items for one item When an optional product is not selected, it is determined whether notification of the required optional product is not selected for the product, and the required optional product is not selected for each of the other products for the required optional product. to determine whether notification of a fact that there is a product is not required, which change the contents of the notification, the first item from the user terminal 必After the optional accessories notification selection of unnecessary is made, the first product by the receiving means is selected again the next time the notification unnecessary mandatory options products corresponding to the first item has not been previously selected Since the fact that the notification is unnecessary for the first product requiring the required optional product is registered in the required optional product history database, the required optional product information is stored in the user terminal. not sent to, while a second product different from the first item is selected by the receiving means is not selected essential optional items corresponding to the second item, and essential that the not selected optional accessories for the first items the notification the same time eliminates the need of essential optional accessories, the required option product in the required optional accessories history database Since the notification to the second product to be essential not registered to be unnecessary, the essential option item information transmitted to the user terminal, the essential sold by the required option product history database Since it is registered that the notification is not required for the first product that is required , the first product transmits information indicating that the required optional product is not required to be transmitted to the user terminal. E-commerce system. An electronic commerce server for ordering a product and an optional product corresponding to the product from a user terminal connected to the electronic commerce server via a network,
Exclusive option product storage means for storing exclusive option product information for other option products that are an exclusive combination with the option product for each option product corresponding to the product;
Receiving means for receiving the product selected by the user terminal and optional product information corresponding to the product;
First search means for searching whether an option product that is an exclusive combination stored by the exclusive option product storage means is selected using the option product information corresponding to the product received by the receiving means;
As a result of the search by the first search means, if an exclusive combination is not extracted between the selected optional items, an order receiving means for receiving an order for the selected optional items;
As a result of the search by the first search means, when an exclusive combination is extracted among the selected option items, the extracted exclusive combination information is transmitted and the option that becomes the exclusive combination is transmitted First transmission means for transmitting to the user terminal screen information capable of selecting whether or not to order one of the optional items from the product;
Required optional product storage means for storing optional product information that is essential among the optional products corresponding to the product;
Second search means for searching for selection omissions from the required optional goods stored by the required optional goods storage means using the optional product information corresponding to the product received by the receiving means;
As a result of the search by the second search means, when an indispensable optional item is extracted, the extracted indispensable optional item information is transmitted and notification is required when there is an omission of next selection Second transmission means for transmitting screen information for selecting the user terminal to the user terminal,
The order receiving unit orders the option product selected in duplicate when the option product which is the exclusive combination transmitted from the user terminal by the first transmission unit is selected again. Accept
The second transmission means includes a plurality of products that require the required option for one required option product provided for each user ID included in the authentication information transmitted from the user terminal, and , By referring to the required optional item history database that is associated with information indicating whether notification is required when not selected for each of the plurality of items, the required items for one item When an optional product is not selected, it is determined whether notification of the required optional product is not selected for the product, and the required optional product is not selected for each of the other products for the required optional product. It is determined whether there is a product that does not require notification to the effect, and the content of the notification is changed. After the selection that the notification of the optional product is not required is made, the first product is selected again by the receiving unit next time, and the notification-free essential optional product corresponding to the first product has not been selected last time. Since the fact that the notification is unnecessary for the first product requiring the required optional product is registered in the required optional product history database, the required optional product information is stored in the user terminal. On the other hand, the second product different from the first product is selected by the receiving means, the required optional product corresponding to the second product is not selected, and the required product is not selected When an optional product is the same as the mandatory optional product that does not require notification for the first product, the mandatory optional product is stored in the mandatory optional product history database. Since the notification to the second product to be essential not registered to be unnecessary, and transmits the essential sold information before SL user terminal, the essential sold by the required option product history database Since it is registered that the notification is not required for the first product requiring the notification, the information indicating that the required optional product is not required for the first product is transmitted to the user terminal. A featured e-commerce server.

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