JP5424691B2 - Product sales system using data broadcasting - Google Patents

Description

  The present invention relates to a merchandise sales system using data broadcasting that can sell merchandise using data broadcasting.

A system has been proposed in which product information is broadcast using a data broadcast broadcast on a television, and a viewer can purchase a product based on the product information by operating the screen of a television monitor while at home. Yes. (Patent Document 1).
This system is extremely convenient because it is not necessary to go to a store or the like that sells products because the product can be purchased by operating the screen of a home TV monitor.
However, a product purchaser who purchases a product must input characters and symbols such as the address, name, telephone number, ID number, and password of the product purchaser according to the product purchase menu displayed on the screen of the television monitor.
For this reason, the purchaser must input characters and symbols such as his / her address, name, telephone number, ID number, and password one by one, which is troublesome and complicated.
In addition, each time the product is purchased, the product purchaser must input his / her address, name, phone number, ID number, password, etc. It is also a cause of trouble.

JP 2001-358669 A

  The present invention has been made in view of the above facts, and when purchasing a product, the product purchaser does not have to input his / her address, name, phone number, ID number, password, etc. It is intended to provide a product sales system using data broadcasting that can be used for purchase orders.

According to the first aspect of the present invention, the product purchase request is obtained by viewing the data broadcast of the product information provided by the product provider with a broadcast receiver installed in a specific place where the product purchase applicant using the broadcast receiver is clear. A product sales system using data broadcasting that enables a person to order products introduced in the data broadcasting, wherein the product information is input and used by the personal information of the product purchase applicant and the product purchase applicant A maintenance terminal that inputs a specific location, and the specific location and the broadcast receiver that are connected to the maintenance terminal and used by the product information and personal information that are input and updated at the maintenance terminal and those who wish to purchase the product are installed. and CMS server specific location and is transmitted, the product information input to the maintenance terminal is connected to the CMS server C A channel transmitting apparatus for data broadcasting said item information is transmitted from the S server, and the broadcast receiver moves other than the specific location is restricted with receiving the data broadcast which is broadcast from the channel transmitting apparatus, the broadcast A unique identification number assigned to an identification means for identifying a broadcast receiver that is attached to the receiver and for which a product order has been placed, and an order processing system connected to the maintenance terminal and connected to the broadcast receiver Identification of the broadcast receiver and the product order including the product name and the number of orders of the product that the product purchase applicant desires to purchase, which is provided in the server and this order processing system server and is transmitted from the broadcast receiver individuals to process the unique identification number assigned to the means is input to the maintenance terminal the goods purchase candidate It is the order processing system for tying the broadcast, characterized by comprising a a.
The invention of claim 2 is the product purchase request that the product information data broadcast provided by the product provider is viewed with a broadcast receiver installed in a specific place where the product purchase applicant using the broadcast receiver is clear. A product sales system using data broadcasting that enables a person to order products introduced in the data broadcasting, wherein the product information is input and used by the personal information of the product purchase applicant and the product purchase applicant A maintenance terminal for inputting a specific location, and the specific location and the broadcast receiver used by a product purchaser who is connected to the maintenance terminal and used by the product information and personal information and product purchase information input and updated at the maintenance terminal. and CMS server specific location that is installed is transmitted, inputted is connected to the CMS server to the maintenance terminal product A channel transmission device for transmitting the information from the CMS server and broadcasting the product information, a maintenance terminal connected to the channel transmission device, a data broadcast broadcast from the channel transmission device, and the specific location Connected to the maintenance terminal, a unique identification number assigned to an identification means for identifying the broadcast receiver which is attached to the broadcast receiver and where a product order has been placed , And an order processing system server connected to the broadcast receiver, and a product of the commodity desired to be purchased by the commodity purchaser provided in the order processing system server and transmitted from the broadcast receiver. processing the name and consists Quantity product order with unique identification number assigned to the identification means of the broadcast receiver The serial is the order processing system that performs linked with the personal information of the commodity buyer that has been input to the maintenance terminal, and characterized by having a.
The invention of claim 3 is characterized in that the identification means is a B-CAS card.
The invention of claim 4 is characterized in that the identification means is a C-CAS card.
The invention of claim 5 is characterized in that the identification means is an IP address.

The product sales system using data broadcasting according to the present invention can save the trouble of inputting characters, symbols, etc. for identifying a product purchaser to the broadcast receiver when purchasing the product with the broadcast receiver. Has an excellent effect.
In addition, the product sales system using the data broadcast of the present invention eliminates the need to input characters or symbols for identifying the product purchaser into the broadcast receiver when purchasing the product with the broadcast receiver. It has an excellent effect of preventing purchase order mistakes.

1 is an overall system schematic diagram of a product sales system using data broadcasting of an embodiment. It is a monitor figure of the television at the time of purchasing goods using the goods sales system using data broadcasting of an example.

  Examples of the best mode for carrying out the invention are shown below.

1 and 2 show an embodiment of a merchandise sales system using data broadcasting.
In this embodiment, a hotel as a product provider who has contracted with a system provider that provides a product sales system using data broadcasting of the present invention provides a souvenir as a product to a guest who wishes to purchase a product. The present invention will be described by taking as an example the case where the souvenirs are sold via a television as a broadcast receiver installed in a guest room.
FIG. 1 shows a system schematic diagram of a merchandise sales system 10 using data broadcasting of the embodiment.
As shown in FIG. 1, a maintenance terminal 14 such as a personal computer serving as a maintenance device for maintaining data broadcasting contents is disposed in a hotel 12 as a product provider that sells products such as souvenirs as well as an accommodation facility. Has been. The maintenance terminal 14 is operated by an employee of the hotel 12 and information about the hotel 12 (interior equipment, guest room information, meal information, room service, surrounding sightseeing information, etc.) and souvenirs provided in the hotel 12 Product information such as the name of a souvenir as a product sold in the store, a product description, and a price can be input, and the information can be updated.
The maintenance terminal 14 is connected to a CMS server 18 installed in a system provider 16 that has contracted with the hotel 12 to provide a product sales system 10 using data broadcasting. The CMS server 18 is connected to the maintenance terminal 14 via the Internet 20 as communication means. Therefore, contents such as in-house information and product information input and updated by the maintenance terminal 14 are transmitted to the CMS server 18.
The CMS server 18 is connected to a hotel channel transmission device 22 installed in the hotel 12 via the Internet 20. Accordingly, contents such as hall information and product information transmitted to the CMS server 18 are transmitted to the hotel channel sending device 22 via the Internet 20.
The hotel channel sending device 22 has a role as a local area data broadcasting station that broadcasts the in-house information, product information, etc. relating to the hotel 12 only within the hotel 12.
The system provider 16 is provided with a maintenance terminal 24 such as a personal computer. The maintenance terminal 24 is used when maintaining the hotel channel transmission device 22 and is connected to the hotel channel transmission device 22 via the Internet 20.
The hotel 12 is provided with an order processing system server 26. The order processing system server 26 is connected to the maintenance terminal 14 and is connected to a television set in a guest room (to be described later) of the hotel 12 via a hotel internet 28 which is a LAN as a communication means.
The order processing system server 26 includes an order processing system 27. The order processing system 27 can process merchandise order information transmitted from the TV and a unique identification number assigned to the TV, and can link the guest information input to the maintenance terminal 14. Yes.
Therefore, when a guest orders to purchase souvenirs through the television, the employee of the hotel 12 only sees the monitor of the maintenance terminal 14 and purchases the order of the souvenirs purchased and ordered. You can know the customer name at a glance.
The hotel 12 is provided with a mixer 30 for mixing a plurality of antenna inputs. The mixer 30 is attached to the hotel channel sending device 22 and the hotel 12 and is connected to an antenna 32 for receiving a general broadcast channel (NHK broadcast channel or commercial broadcast channel).
Accordingly, the mixer 30 mixes the hotel channel broadcast from the hotel channel sending device 22 and the antenna input of the general broadcast channel (NHK broadcast channel or commercial broadcast channel) received by the antenna 32 and outputs the antenna output. ing.
A distributor 34 is installed in the hotel 12 and connected to the mixer 30. The distributor 34 is a device that distributes one antenna input to a plurality of antenna outputs.
Accordingly, the data broadcast, NHK broadcast, and commercial broadcast of the hotel channel transmission device 22 transmitted to the mixer 30 are installed in the first guest room 36A of the hotel 12 via the distributor 34 installed in the hotel 12. The antenna is output to the television 38A as a broadcast receiver, the television 38B as a broadcast receiver installed in the second guest room 36B, and the television 38C as a broadcast receiver installed in the third guest room 36C.
These televisions 38A, 38B, 38C not only display the broadcast content of the data broadcast from the hotel channel transmission device 22 to the guest through a monitor described later, but also the guest purchases a souvenir through the monitor. It has a role as a tool.
The television 38A is installed in the first guest room 36A, the television 38B is installed in the second guest room 36B, and the television 38C is installed in the third guest room 38C. Therefore, since these televisions 38A, 38B, and 38C cannot be moved to other guest rooms without permission, the television 38A is the first cabin 36A, the television 38B is the second cabin 36B, and the television 38C is the third cabin. It can be associated with the room 38C.
The television 38A is provided with a B-CAS card 40A as identification means. Since the B-CAS card 40A is assigned a unique identification number, the television 38A can be identified by using this identification number. Therefore, the TV 38A of the first guest room 36A and the guest staying in the first guest room 36A can be associated and identified from the identification number assigned to the B-CAS card 40A.
Similar to the television 38A, a B-CAS card 40B is installed in the television 38B, and a B-CAS card 40C is installed in the television 38C. Accordingly, in the same manner as the B-CAS card 40A, the guests of the second guest room 36B and the second guest room 36B are transferred to the B-CAS card 40C through the unique identification number assigned to the B-CAS card 40B. The third guest room 36C and the guest of the third guest room 36C can be identified in association with each other through the assigned unique identification number.
The televisions 38A, 38B, and 38C operate the screen of the television monitor 42 with a television remote controller (not shown) attached to the televisions 38A, 38B, and 38C.

Next, the operation of the merchandise sales system 10 using the data broadcasting of the embodiment will be described.
When the guest checks in at the hotel 12, personal information such as the guest's name and address and information such as the room number of the guest room where the guest stays are input to the maintenance terminal 14 at the front of the hotel 12.
When a guest staying in the first guest room 36A after completing the check-in operation wishes to purchase a souvenir sold at the hotel 12, operating the remote control of the TV 38A placed in the first guest room 36A causes the TV to On the monitor 42 of 38A, as shown in FIG. 2, a main video screen 44 of NHK broadcasting and commercial broadcasting and a product purchase order screen 46 of the hotel 12 are displayed.
The product purchase order screen 46 can be displayed on the monitor 42 of the television 38A at any time by storing the content data transmitted through the hotel channel transmission device 22 in the storage unit of the television 38A. .
When a guest operates the remote control to view a plurality of product purchase order screens 46 and decides to purchase a hotel special cookie, the hotel operates the remote control to select the hotel special cookie product purchase order screen 46.
As a result, as shown in FIG. 2, the hotel special cookie product purchase order screen 46 displays “a photo image of the hotel special cookie” and “a sentence image of the product name, product description, and price of the hotel special cookie”. .
The monitor 42 also displays a purchase number selection screen 48 and a product purchase order determination screen 50 that displays “If you want to purchase a product, press the determination button on the remote control”.
When the guest decides the number of purchases on the purchase number selection screen 48 and presses the determination button on the remote control in accordance with the product purchase order decision screen 50, the product purchase order decision screen 50 displays “Thank you for purchase. The text “Thank you.” Is displayed.
Thus, the guest can confirm that he / she has been able to purchase the desired number of “hotel special cookies”.
Further, when the guest presses the OK button on the remote controller, various information such as the name of the hotel special cookie purchased from the television 38A, the number of purchases, and the identification number of the B-CAS card 40A installed in the television 38A are displayed in the hotel internet. The information is sent to the order processing system server 26 via the terminal 28, the various information is processed by the order processing system 27, and linked to the information of the guest in the first room 36 </ b> A input to the maintenance terminal 14.
As a result, the employee of the hotel 12 sees the monitor of the maintenance terminal 14 to find out that the guest in the first room 36A has ordered the hotel-specific cookie.
Therefore, the guest can use the hotel's special cookies only by pressing the enter button on the remote control, without having to input their name, address, room number of the room where they are staying, etc. with the remote control. A purchase order can be completed.
For this reason, the guest does not have to input characters, symbols, etc. such as his / her name, address, and room number of the room where the guest is staying.
In addition, there is an advantage that it is possible to prevent the occurrence of input mistakes by eliminating the need for input operations for characters and symbols.
In addition, since the guest can see the souvenirs sold at the hotel 12 through the monitor 42 of the TV 38A of the first guest room 36A where the guest is staying, the hotel 12 You can eliminate the hassle and hassle of visiting souvenir shops in the hall to see souvenirs.
In addition, since guests can examine and purchase souvenirs at their preferred time regardless of the time when the souvenir shop of the hotel 12 is open, they can use their time effectively. For the hotel 12, the souvenir shop is substantially open for 24 hours, so the sales of souvenirs can be improved.
Since the hotel 12 employee sees the monitor of the maintenance terminal 14 and knows that the guest staying in the first guest room 36A wants to purchase the hotel-specific cookie, the hotel 12 is in the first guest room 36A. The hotel special cookie can be packed and prepared at the front of the hotel 12 by the time the guest checks out, and the hotel 12 can be charged with the hotel special cookie price included. Will help you to smoothly check out in the morning.
Moreover, there is a merit that a hotel special cookie can be received smoothly at the time of checkout as a guest.

In the embodiment, the B-CAS cards 40A, 40B, and 40C are used as the identification means for identifying the televisions 38A, 38B, and 38C used by the guest, but the identification means is not limited to the B-CAS card. Of course, as with the CAS card, a C-CAS card to which a unique identification number is assigned for each card, an IP address assigned to a broadcast receiver, or the like may be used.

In addition, although the Example demonstrated the case where the souvenirs currently sold at the hotel 12 were sold, the souvenir shop in the maintenance terminal 14 by the souvenir shop, the special product shop, etc. around the hotel 12 partnering with the hotel 12 was described. Of course, it is also possible to sell products handled by souvenir shops, specialty stores, etc. around the hotel 12 by inputting product information of the products handled by the specialty stores.
In the embodiment, the CMS server 18 is provided in the system providing company 16. However, the CMS server 18 is not necessarily installed in the system providing company 16. For example, the CMS server 18 is installed in the hotel 12. May be.
In the embodiment, the case of selling souvenirs as products has been described as an example. However, the present invention can be used for massage services, restaurant reservations, room service arrangements, and the like.

  The product sales system using data broadcasting of the present invention sells products not only in accommodation facilities such as hotels and inns, but also in public facilities and other facilities as long as the broadcast receiver cannot move arbitrarily. The system can be applied to various fields.

10 Product Sales System Using Data Broadcasting 12 Hotel 14 Maintenance Terminal 16 System Provider 18 CMS Server 20 Internet 22 Hotel Channel Sending Device 24 Maintenance Terminal 26 Order Processing System Server 28 Internet in Hotel 30 Mixer 34 Distributor 36A First 1 guest room 36B 2nd guest room 36C 3rd guest room 38A TV 38B TV 38C TV 40A B-CAS card 40B B-CAS card 40C B-CAS card 42 Monitor

Claims (5)

The product purchase applicant who watched the data broadcast of product information provided by the product provider with a broadcast receiver installed in a specific place where the product purchase applicant using the broadcast receiver is clear is introduced in the data broadcast A product sales system using data broadcasting that can be used for ordering ordered products, in which the product information is input and the personal information of the product purchase applicant and the specific location used by the product purchase applicant are input. The terminal is connected to the maintenance terminal, and the product information and personal information input and updated at the maintenance terminal and the specific location used by the product purchase applicant and the specific location where the broadcast receiver is installed are transmitted. CMS server and product information connected to the CMS server and input to the maintenance terminal is sent from the CMS server. A channel transmitting apparatus for data broadcasting said item information is, and the broadcast receiver moves other than the specific location is restricted with receiving the data broadcast which is broadcast from the channel transmitting apparatus, attached to the broadcast receiver A unique identification number assigned to an identification means for identifying a broadcast receiver on which a product order has been placed, an order processing system server connected to the maintenance terminal and connected to the broadcast receiver, A product order provided by the order receiving system server and transmitted from the broadcast receiver is assigned to a product order consisting of the product name and the number of orders of the product desired to be purchased and the broadcast receiver identification means. was was treated a unique identification number associated with the personal information of the commodity buyer that has been input to the maintenance terminal Product sales system using the data broadcasting which is characterized by comprising a cormorant and order processing system, a. The product purchase applicant who watched the data broadcast of product information provided by the product provider with a broadcast receiver installed in a specific place where the product purchase applicant using the broadcast receiver is clear is introduced in the data broadcast A product sales system using data broadcasting that can be used for ordering ordered products, in which the product information is input and the personal information of the product purchase applicant and the specific location used by the product purchase applicant are input. A specific location where the broadcast receiver is installed and the specific location used by the terminal, the product information connected to the maintenance terminal, and the product information and personal information and product purchase applicants input and updated at the maintenance terminal CMS server to be transmitted, and product information input to the maintenance terminal connected to the CMS server A channel sending device for broadcasting the product information transmitted from the network, a maintenance terminal connected to the channel sending device, a data broadcast broadcast from the channel sending device, and movement other than the specific location The limited broadcast receiver, a unique identification number assigned to the identification means for identifying the broadcast receiver that is attached to the broadcast receiver and for which a product order has been placed , and connected to the maintenance terminal and the The order processing system server connected to the broadcast receiver, and the product name and the number of orders of the product desired to be purchased by the product purchaser transmitted from the broadcast receiver provided in the order processing system server the maintenance end processes the unique identification number assigned to the identification means of the product order, the broadcast receiver comprising a Product sales system using the data broadcasting characterized by comprising a, and order processing system for performing linked with personal information of the goods purchase candidate entered into.   The merchandise sales system using data broadcasting according to any one of claims 1 and 2, wherein the identification means is a B-CAS card.   The merchandise sales system using data broadcasting according to any one of claims 1 and 2, wherein the identification means is a C-CAS card.   3. The merchandise sales system using data broadcasting according to claim 1, wherein the identification means is an IP address.

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